Chapter 979 Data Comparison

While everyone in Dongxing was discussing, Li Dong was blocked by reporters.

The flash flashed for a while, and Li Dong couldn't help closing his eyes.

After flashing for a while, Li Dong raised his hand as a signal, and said with a smile: "Everyone, stop taking pictures. I can pose for you to take pictures later. If you are blind, I have to see a doctor for you."

"Hahaha……"

Everyone laughed loudly, whether they were really happy or fake happy.

If you want to get some news materials from Li Dong, you still have to give some face.

Li Dong paused and continued: "I didn't expect that I would receive such a warm reception just after I came back. Let's stop talking nonsense and go straight to the point. Ask any questions you want. As long as it doesn't involve sex, I know everything will be answered." .”

Everyone couldn't help but be overjoyed by Li Dong's cooperation.

The reporters scrambled for a while, and soon a female reporter seized the opportunity and spoke quickly: "Mr. Li, Yuanfang announced that it will hold a supplier conference next month. Does it mean that Yuanfang's offensive strategy has been obtained?" In order to further consolidate, will Yuanfang continue to provoke the department store war?"

Li Dong chuckled lightly: "What you say is like I am a militant.

And there has never been an offensive strategy in the distance..."

Before he finished speaking, many people grinned and laughed. Are you really guilty of saying this?

Seeing this, Li Dong was a little helpless, coughed dryly and continued: "Different people look at this issue in different ways, at least in my opinion, Yuanfang is not attacking, but just a normal business expansion.

Of course, if you understand it as an attack or a big war, I don't deny it.

This is the inevitable law of market development, the weak will be eliminated and the strong will remain strong.

If you don't adapt to the rhythm of the market, you have to be prepared to be eliminated. "

This answer was finally somewhat controversial, and the reporter who asked the question said excitedly: "In Mr. Li's opinion, who is the strong and who is the weak in China's retail market today?"

Li Dong thought for a moment and said: "The theory of strength and weakness is not determined by me, nor by you.

It is determined by the market and the majority of consumers.

Which company they trust, and which supermarket they think of when they buy something, is strong.

As for the weak, there is no need to specifically name them. In the era of rapid market development, the weak will be eliminated sooner or later. After a long time, everyone will naturally see it. "

Regarding his and Xi Ni's answer, although everyone was helpless, they knew that they couldn't ask anything.

As soon as the female reporter finished asking, another reporter immediately answered, "Mr. Li, you are going to Guangdong Province this time to sign strategic agreements with the three major home appliance companies. Does this mean that the next strategic direction of Yuanfang is home appliances? retail market?"

Li Dong smiled and said: "I really want to say a few words about this point.

In fact, you have all misunderstood. This time is just a coincidence. You should have seen all the cooperative enterprises announced in the distance.

We are not targeting any company. As for the strategic target is the home appliance retail market, this is a bit big.

In fact, in my opinion, the home appliance market is only a small part of the retail industry, and it is not a strategic goal. "

"Mr. Li, what do you mean, Suning and Gome are nothing more than that?"

Li Dong has black lines on his face, how did you come to this conclusion, did you deliberately start a fight?

Without getting into the trap, Li Dong smiled and said: "You said this, not me. Mr. Huang and Mr. Zhang are both my seniors, and I still admire them very much.

Moreover, it is also a manifestation of strength that the two companies can rank among the top three in the retail industry, but I dare not say so. "

Li Dong's soft answer made everyone a little unhappy.

What about the cannon?

Li Dapao in the past doesn't set off cannons anymore, how can this news be written.

Back then, Yuanfang’s assets were only a few billion, and you dared to hate Bailian and China Resources. Now that you are almost the leader in the industry, why are you more and more afraid to say it.

The reporters sighed in their hearts, and soon everyone turned their attention to a female reporter in her thirties.

This is the most daring person in the industry.

And the most daring to ask questions.

In the past when interviewing others, she was known for her tricky questions, but now we can't ask anything, why don't you give it a try?

Being watched by everyone, the young woman reporter took a step forward calmly and said with a smile like a flower: "Mr. Li, you said at the annual meeting in the distance before that you will be the number one supermarket this year. Do you remember that?"

"Of course." Li Dong smiled.

"According to the information I have collected, although the second quarter of 2008 has not yet passed, we have statistics on the general data of the department store industry.

According to incomplete statistics, in the first and second quarters of this year, Bealead's total retail sales were around 46 billion.

For China Resources Vanguard, the total retail sales also reached 30 billion.

From afar, Mr. Li should know better than me. Do you think there is really hope for the first place this year? "

Li Dong smiled lightly: "Although I don't know where you got the data, the gap should not be too big.

As far as the distance is concerned, June is not over yet, and the performance has not been counted.

However, I know the total performance of the first five months is about 25 billion, and if June is added, it should be around 30 billion.

30 billion, which is a little different from Bailian, but Carrefour's total performance in the first half of the year is about 10 billion. This is due to the impact of the past few months...

When we take over in the second half of the year, I think it will not be too difficult for the supermarket to become the number one. "

“Carrefour!”

There was a commotion from the crowd. Although he had already guessed it, he didn't expect that Li Dong would include Carrefour right now.

Even the reporter who asked the question was stunned for a moment, and then said: "Mr. Li means that Carrefour is already in the pocket of Yuanfang?"

"You can say that."

Li Dong did not deny that Chen Lang had made a further breakthrough in the past few days in Guangdong Province.

Tesco has no intention of continuing to compete.

Yuanfang's one-time plan has won the favor of many executives of Carrefour headquarters. Under the impact of the financial crisis, Carrefour's new major shareholder is also eager to stick to the European local market.

They can package and sell the business in Huaxia District as soon as possible, and get the money back in the fastest time. As long as the difference between the top and bottom is not big, they are willing to accept it.

In this case, it is almost a certainty that Carrefour will be merged into Yuanfang.

That being the case, Li Dong has nothing to shy away from.

Lee Dong-il admitted that the reporters were clamoring again.

I didn't expect it, what a surprise!

Originally, I just wanted to dig something out, but I didn't expect to dig a big one directly.

A merger involving tens of billions of dollars is not the largest merger and acquisition in the country, but it is definitely the largest merger and acquisition in the retail industry.

This kind of super merger and acquisition case may even enter the history of business development.

This time, the crowd didn't give the female reporter a chance to ask questions, and they asked questions in a hurry.

Li Dong waited for them to ask for a while, pressed his hands and said, "It's not convenient to disclose the specific information right now.

But I would like to briefly mention a few points. First, the M&A funds exceeded RMB 11 billion.

Second, after the merger, Carrefour stores will be integrated into the Yuanfang system as quickly as possible, and there will be no cooperative operation.

Third, we will take over Carrefour Huaxia employees in a unified manner and will not conduct large-scale layoffs.

Fourth, if the situation goes well, we will announce specific information during the supplier conference next month.

For the time being, there are some other issues on these, because the specific agreement has not yet been reached, and even I am not very clear. "

Everyone was very satisfied with the news revealed by Li Dong.

Yuanfang's acquisition of Carrefour is a super big event.

In 2007, Carrefour ranked No. 1 in foreign-funded retail sales in China, with an annual revenue of 30 billion yuan.

As for Wal-Mart, it is just over 20 billion yuan. Of course, this does not include Trust-Mart, and if it is added, it will surpass Carrefour, but Trust-Mart cannot be fully regarded as Wal-Mart's industry at the moment.

Therefore, Yuanfang's acquisition of Carrefour is equivalent to the acquisition of the No. 1 foreign retailer.

Carrefour is the world's second largest retailer, but the meaning is quite different.

If the merger and acquisition can be achieved, Yuanfang will not only become famous in China, but even become famous in the world retail circle.

Since foreign-funded retail companies entered the Chinese market, only foreign-funded companies have acquired Chinese companies, and Yuanfang has acquired Carrefour, which has created another precedent.

While everyone was still discussing this matter, the young woman reporter who was squeezed to the side earlier said, "Mr. Li, for the supermarket, we hope you can provide us with more materials during the supplier meeting.

I also want to ask a question, is it convenient for you to answer it for us? "

"you say."

"If I remember correctly, at the annual meeting, you not only set this goal. You also said that this year you will surpass Taobao and become the number one e-commerce company.

And actually, according to our statistics.

In the first five months of the first half of the year, Taobao accounted for 80% of the market share in the C2C market, with a total turnover of 32 billion.

Yuanfang Mall only occupies about 12% of the C2C market, with a total turnover of 5 billion.

These data are all statistics from professionals, am I right? "

Li Dong stared at her for a while, then smiled slightly: "Now I'm a little curious, which newspaper reporter are you?"

Although these sales data are not top secret, under normal circumstances, it is still difficult for outsiders to get exact information, unless they have conducted in-depth research and analysis, or even have internal data sources.

After all, Yuanfang Mall and Taobao are not listed, and the previous statistics of several major supermarkets are actually secrets.

As an outsider who knew the data so clearly, Li Dong had to ask one more question.

The young woman reporter smiled and said, "Mr. Li, don't get me wrong. I'm a reporter from the Jiangbei Branch of the Economic Observer. Some of the data analysis comes from online information, and the other part comes from the dictation of some industry insiders.

As you just said, the sales of Yuanfang Supermarket exceeded 30 billion in the first five months. This kind of information is our source of information. "

Only then did Li Dong feel relieved. The "Economic Observer" is well-known in the field of finance and economics, and it is not surprising that it can obtain these first-hand materials.

Without worrying about these, Li Dong thought about the question just now, and said: "I don't deny what you just said, in the C2C field, we are indeed not Taobao's opponents.

Moreover, Yuanfang Mall is not focusing on C2C. In fact, Yuanfang is weakening the proportion of C2C.

The review of Yuanfang Mall is strict, and merchants who settle in have to go through multiple procedures before they can finally settle in the mall.

This has also led to our C2C market share getting lower and lower, even lower than last year.

However, it is meaningless to talk about C2C. The main business of Yuanfang Mall is still B2C business.

Yuanfang Mall's share in the B2C field is not low, reaching more than 75%.

And Tmall Mall, which has just been renamed, is not even as good as JD.com in the B2C field, and it should not even reach 10%.

So a single field comparison, I think there is no reference value. "

The young woman reporter said calmly: "According to market analysis, B2C and C2C account for 30% of the total and 70% of the other.

In the first five months, the total C2C market reached more than 40 billion, and the total B2C market is probably less than 20 billion.

Even if Yuanfang Mall occupies 75% of the market share, it should be less than 15 billion. Including your C2C market share, your mall revenue in the first five months will be between 20 billion.

The total revenue of Taobao may exceed 34 billion.

The gap between the two parties is still obvious. Mr. Li, you are talking about surpassing Taobao's total market revenue. "

The female reporter's words seemed to slap Li Dong in the face. After all, Li Dong uttered bold words during the annual meeting at the beginning of the year.

Ordinary reporters would not pay special attention to this area even if they were interviewing.

After all, it is not worthwhile to offend Li Dong by saying these things for no reason.

But the young woman reporter obviously didn't have too many scruples, and directly disclosed the detailed data.

In five months, the difference between the total sales of the two parties is 14 billion, which is not too big, and the probability of Yuanfang catching up is very low.

Shen Qian, who had been silent all this time, couldn't hold back this time, she frowned and said: "This reporter, sometimes there are things that don't just look at the data.

Taobao's C2C business occupies the mainstream, that is to say, most of their performance comes from third parties, and their profits are actually very low.

The performance of the self-operated Tmall Mall is terrible. Compared with the self-operated business of Yuanfang Mall, the two parties are not at the same level.

What's the point of talking about revenue, in my opinion, these revenues, or even the statistics of professional organizations, will not be counted in Taobao's revenue.

Compared with the profit, the profit of our mall is at least twice that of Taobao. Isn't this enough to explain everything? "

The female reporter's eyes lit up, and she said hastily: "Mr. Shen, I just provided a rough statistic, but I didn't say anything about profit.

Mr. Li himself said that the total revenue exceeds Taobao, so I'm just repeating it. "

Shen Qian became even more annoyed, and just about to refute, Li Dong waved his hands and said with a smile: "This reporter is right, you have to admit what you say.

I did talk about revenue, and it's meaningless to worry about other things.

Now the revenue gap between Yuanfang and Taobao is relatively large, but less than half of the year has passed, so we have to believe that there are miracles in this world.

It's not the end of 2008, and it's meaningless to debate these things now. By the end of the year, Yuanfang Mall has not surpassed it, and it will not be too late for you to slap me in the face again. "

The female reporter laughed and said, "Mr. Li, don't misunderstand me. How dare I slap you in the face? I'm just curious. So, Mr. Li is sure to catch up with and surpass Taobao before the end of the year?

Can you tell us about the future plans of Yuanfang Mall? "

"There is no plan. Isn't July 18 coming? In a month, the gap of nearly 10 billion will be closed, and the gap will not be big."

"Cough cough cough..."

Many people couldn't help coughing, but Dong Ge still dared to speak as always.

More than 10 billion in a month?

Taobao’s current monthly revenue is about 8 billion. Even if they don’t participate in the 7.18 promotion, if you want to exceed him by 10 billion, then at least 18 billion or more.

In fact, Yuanfang Mall now has a monthly revenue of about 4 billion, so can it sell more than 14 billion more in one event?

Even in a month, even if the average daily increase can reach 500 million, Li Dong is too confident.

The reporters wanted to ask more questions, but Li Dong waved his hands and said, "Let's stop here today, as for whether we can do it, or how we do it, we'll talk about it later.

When the day comes, you have confirmed that I did not do it, you are welcome to slap me in the face, and help me make a name for myself by the way. "

Everyone laughed and didn't continue to pester.

Originally, I wanted to ask about other things, but it seemed that what the female reporter asked earlier made Li Dong not very happy, so it's better not to get into trouble now.

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