Chapter Eight Hundred and Forty-Four: Mobile Phone that Can Play Online Games

"Oh my God……"

Wu Kai thought it was a big problem, but when he heard it, he almost vomited blood.

"Mr. Chen, Nokia uses Texas Instruments CPUs, Motorola uses its own CPUs, Sony uses Texas Instruments CPUs, and Samsung also has its own CPUs. So basically they are unlikely to use our CPUs."

Wu Kai also understood what Chen Yu meant.

Universal Technology is making CPUs, and at the same time investing a lot in the CPU foundry business.

Of course, the cpu that you make yourself is not only for your own use, but it can also create profits.

For example, in cooperation with some domestic mobile phone manufacturers, the CPU of Huanyu Technology is installed on domestic mobile phones.

Of course, this one is also done.

Under the innovation of Tianwen's second-generation integrated system, many domestic mobile phones have successively used Tianwen chips.

However, for these foreign giants, it is obvious that they cannot use Huanyu Technology.

"Not necessarily."

Chen Yu shook his head: "Although these mobile phone giants have their own CPUs, including deep cooperation with other chip manufacturers. But in all industries, everything is for profit. If there is profit to be made, they will also use ours. cpu."

Do domestic mobile phone manufacturers really like Huanyu Technology so much?

They are so willing to use the sky to ask 2 generations?

Actually not.

Because Tianwen 2nd generation integrates the system and is cheaper than other CPUs, why not use it?

"That said, but it's too difficult to get them to join our camp."

Wu Kai shook his head.

It is not that they have not made such a plan.

Wu Kai once raised this issue with some mobile phone manufacturers.

But the final result is that there is no room for negotiation in this kind of thing, and it is rejected directly.

This is impossible.

"I think it's still a brand issue."

The recent brand promotion of Lizi Mobile has allowed Chen Yu to see the influence of the brand.

Once the brand is successfully built, it can not only create a larger premium, but also occupy more markets.

"Mr. Chen, what do you mean?"

"It's actually quite simple."

Chen Yu said: "The brand we built before was an overall brand, such as Huanyu, such as Lizi. But among subdivided products, he also has a brand. For example, the Intel Pentium chip series in PC computers, and the Athlon series of amd. However, , replace it with a mobile phone CPU, which brand do you think is bigger?"

"this……"

For a while, Wu Kai didn't know how to answer.

Because all of a sudden he didn't know how to compare.

"Don't do this, because we don't have this concept in our minds."

Chen Yu continued: "Even we make mobile phones, let alone ordinary people."

In fact.

For ordinary people, most people don't know which companies have mobile phone chips.

That is to say.

In the entire field of mobile phone chips, mobile phone chips have not yet established a relatively successful brand.

Although there are some relatively powerful mobile phone chip companies, these are all in the eyes of professionals or practitioners.

He does not have a concept in the consumer realm.

Consumers don't choose which phone because which phone uses which chip.

The general operation is what kind of mobile phone the manufacturer provides, and what kind of chip the consumer uses.

They have no choice.

It's not that they don't want to choose, it's that they don't know how to choose.

But on the computer, it's different.

The reason why Amd's cpus sell in general is because even a computer novice will use Intel's cpus.

That's what brands do.

But in fact, is Intel's cpu really better than amd's?

Although it is indeed better in terms of stability, in terms of performance frequency, it is far inferior to similar products of AMD.

"Mr. Chen, do you mean to build our mobile phone chip brand?"

Wu Kai said with some excitement.

"right."

Chen Yu nodded.

His purpose is this.

As long as he builds his own brand, in the future, he will have the right to speak on mobile phone chips.

At the same time, he can also bring his mobile phone chip to the world.

In the future, when a user chooses a mobile phone, he will not only look at the brand of the mobile phone, but also the chip of the mobile phone.

Why do Huawei phones sell so well in the back?

The biggest contributor is his chip.

And Xiaomi, which has no chips, has suffered a lot in this regard.

It is obviously much easier for consumers to drive the market, and then let those giants follow up, than for Huanyu Technology to negotiate with them alone. Because there is no need to negotiate at that time, these manufacturers will automatically make changes because of market demand. Just like when Nokia was beaten to bankruptcy by smartphones, didn't they finally have to compromise the market?

It's just that they compromised too late.

However, although Chen Yu's strategy is good, after thinking about it, Wu Kai still said: "Mr. Chen, your idea is very good. However, there is still a certain gap between the performance of the Tianwen chip and other chips."

Tianwen why the chip can be launched, in fact, like the pear mobile phone, it uses an innovative method, not a technical success.

"Of course I know this, but do you think consumers know?"

Consumers don't even know which brands of mobile phone chips are available, so what performance do they know?

As for the PC computer, many computer novices do not know the performance of the specific chip.

It's just because the Intel brand is too big, so all users will use Intel's chips for the first time.

But if you ask the difference between Intel Pentium and AMD Athlon, they can't even tell what the main frequency is, where can consumers tell you the difference. As for those who will use amd, they are either some DIY veterans, or some brand computer manufacturers cooperate to install them. Of course, there are others that are marketed by computer salespeople.

"Branding has nothing to do with performance, as long as we smash ads in the chip area."

"As long as our chip brand is famous, these global mobile phone manufacturers will take the initiative to cooperate with us."

After communicating with Wu Kai, the chip department of Huanyu Technology began to plan the brand plan of Tianwen chips.

For this, He Tingbo, who was in charge of the chip, was extremely excited.

This means that they have made Tianwen chips and started to prepare to go to sea.

In order to make the reputation of Tianwen chip completely, He Tingbo also learned from the experience of pear mobile phone in the aspect of advertising.

The entire chip advertisement does not talk about data, nor performance, let alone craftsmanship.

Saying that is useless.

Consumers don't know it anyway.

Where does he know what performance data represents what.

Huanyu Technology only needs to convey the concept that Tianwen chips are awesome to users.

And how to transmit it.

He Tingbo thought of a very good way.

She decided to install an online game Legend World on the pear phone.

Genius for a second to remember the address of this site: . Mobile version reading website: