Chapter 2234 Proposal for Mutual Investment

Cainiao Network? A few people had a faint smile on their faces.

Lao Ma thought this name was very good, similar to being extremely humble, but also extremely confident and proud, and it was simply extraordinary.

But these people had different tastes from Lao Ma. In their minds, this name was more or less out of tune.

The names of companies are still a bit particular, for example, theirs are either "Tong" or "Da", or "Shun" and "Feng", Cainiao? What is that? Are you kidding?

But it's not funny at all.

Feng Yiping somewhat understood Lao Ma's thoughts. When he became powerful to a certain extent, he sometimes liked to do the opposite.

The behavior that best showed a person's taste was to disdain the principles followed by many people.

Of course, the premise of doing this is that you have enough strength, otherwise, it would be a fool.

Feng Yiping took over the conversation with a smile, "This company is actually not unfamiliar to everyone. After such a long period of running-in, the ground network system we developed has been working very smoothly with you all."

"Cainiao Network is based on our increasingly perfect logistics network and the ground network system with more and more functions."

The ground network system mentioned by Feng Yiping is not unfamiliar to these bigwigs in the express delivery industry. Simply put, it is to integrate the information of sellers, warehouses, buyers, and nearby couriers on the e-commerce platform, and then allocate work such as warehousing, door-to-door collection, shipping, and delivery.

That system is indeed becoming more and more powerful, although several CEOs always feel that the system seems to be a bit biased, because it seems that it always gives more orders to opponents.

"But before talking about this, I want to talk to you about my views on the development of the express delivery industry,"

He said here, Wu Qian, who was sitting next to him taking notes, clicked a few times on the computer, and some content appeared on the large screen on the wall.

The big words above are very clear, "The first stage of the development of the express delivery industry is business-driven development,"

"The first stage of the express delivery industry belongs to the earliest and most primitive stage of our express delivery development,"

"Our companies and their national networks rely on relationships, territory, policies, entry opportunities, and business volume to gain competitive advantages and achieve development,"

"This, I think everyone here knows better than me, in the early development, it is mainly based on expanding the network territory, and whether the person in charge of the outlets below has a family relationship with the bosses determines whether they can get a first-class responsible area and whether they can get better policies from the big bosses,"

The bosses laughed, it was indeed the case.

Those who have relatives with them or their fellow villagers are indeed assigned to good areas. There are many people who drive Land Rover and live in villas after working for a year.

This is also something they have always felt proud of.

Driving more people to succeed is the real success.

"But now, the situation has changed significantly. The original prime locations are not necessarily easy to do business now. Instead, the suburbs of the city, which were not rare before, have become the gathering place for more and more e-commerce customers,"

This resonated with the hearts of the CEOs.

The rent in the city center is so high. Many e-commerce companies do not need to pay attention to their image. Naturally, they do not need to pay high prices to stay in the core areas of the city. Naturally, they prefer the suburbs with low housing prices.

The trend of being overtaken by relatives and fellow villagers who used to make money in the city center has become more and more obvious.

"At the same time, with the development of the enterprise, the management of our companies has become more and more standardized. The original prosperous outlets are now not in a good location. If you talk about relationships, the CEOs will not give face. I think it is even more impossible to ask for policies,"

ZTO's CEO Lai began to scratch his head. This CEO Feng is really amazing. He really explained everyone's problems.

"As for now, I think your companies have entered the second stage of development of the express delivery industry. We can call this stage the stage of investment-driven development,"

"The main characteristics of this stage are to compete in production capacity, capital, and investment,"

Shunfeng's Mr. Wang interrupted, "Mr. Feng, it's good to understand this,"

"In the past two years, the number of parcels has increased year by year, especially during the year-end promotion period. Our transfer centers and many outlets often have warehouses full, so we have to increase investment in production capacity and expand field equipment,"

"Many of our outlets can only keep up with the pace of industry development by expanding their own production capacity at the rate of changing the operating site almost every two years,"

"Land is not cheap now, not to mention those automatic sorting equipment,"

"Not only have we invested all the old savings we had before, but we have also raised funds everywhere, and the financial costs have risen sharply for this,"

His words immediately attracted a lot of echoes. Although he didn't say it explicitly, his intention was obvious: Don't talk to us about price cuts again.

Feng Yiping nodded frequently, "We all understand this problem. We will propose a plan for your reference."

"At the same time, we also want to bring your company to the third stage of the development of the express delivery industry."

"This stage we want to lead everyone to enter in advance is the stage of management-driven development,"

"We want to give this stage some characteristics, that is, compete in management, compete in data, compete in technology,"

The CEOs are muttering again, this, can't it be the Cainiao Network you are talking about!

"We have now completed the scale of business development, and the production capacity is currently being further improved. For everyone, it can be said that the business volume is basically no longer a problem,"

"But being bigger does not mean being stronger,"

This statement has entered everyone's heart again.

Although the competition in this industry has become more and more fierce, they have established scale advantages because they entered early. At present, everyone's development can be described as thriving and prosperous.

It's just that they really don't have a clear idea about the future.

On the one hand, as the scale becomes larger and larger, the investment is also correspondingly larger, while the other trend is that the unit price of each order is still irreversibly decreasing.

To put it simply, the money invested is getting more and more, but the money earned is getting less and less.

So, how to solve this problem?

There are many ideas, but they don't know how many of them can really stand the test.

In the final analysis, they don't have any clues at this time.

"I know, all the bosses, the word you don't want to hear the most is price reduction, but I think you all know that whether to reduce prices is not up to Lao Ma and me, but the market,"

"I believe that Lao Ma and I, even if we don't talk to you about price reduction, you will take the initiative to bargain, right?"

"You may not be happy to hear what I'm going to say next, but in the future, I think it will become normal for an order to be only three or five yuan,"

"How is that possible?" Mr. Chen almost jumped up.

"Yes, let alone three yuan, even if it's five yuan per order, we won't lose a lot of money?" said Mr. Nie of Yunda.

"We will never do it," said Mr. Yu firmly.

"Everyone, everyone," Feng Yiping waved his hand, "whether it will be like this in the future, let's not argue for now,"

The bosses quieted down, or rather, they were a little discouraged.

They instinctively didn't want to believe such a result, but they knew that the situation Feng Yiping said was entirely possible.

"In short, the market price will definitely not return to the past. No matter how it develops, it is impossible to be like before, from Hangzhou to here, one order is 100 yuan,"

"Therefore, reducing costs and increasing efficiency will be the eternal theme in our future development process, but how can we achieve cost reduction and efficiency improvement?"

The CEOs looked at Feng Yiping, they already knew the answer.

"We can only work towards the refinement of management, as well as data and technology,"

"And this is exactly the original intention of our plan to establish Cainiao Network,"

"We hope that everyone can invest in this Cainiao Network together. Of course, in order to solve everyone's funding problems and reduce everyone's financial burden, we also hope to invest in your company at the same time,"

"We all know how difficult it is to raise funds now, and I personally and the company still have some spare money, so I hope to help everyone share some of the pressure,"

There was some silence in the conference room.