Chapter 635 Surprised or Not?

The next day, Yang Cheng, who was planning to go back to New York, temporarily diverted to New Era Films. Donna Land said that there was a surprise report. Thinking of her date with Adam Goodman yesterday, Yang Cheng was really looking forward to it.

Of course, Yang Cheng, who is now full of conspiracy by the donkey party and the elephant party, did not expect much, or his attention was not on the company.

However, he rushed to the company early in the morning and met with Donna Round who came to report in the office.

"Boss, Adam Goodman invited me to lunch yesterday, and he specifically mentioned a project - "Star Wars 8"!"

After Donna Lande finished speaking, she waited for Yang Cheng's expression to change. Sure enough, Yang Cheng showed a surprised expression as she expected, but then frowned and asked in confusion, "What's going on? Lucasfilm Wasn’t it acquired by Disney? It also signed a plan for the “Star Wars” trilogy. “Star Wars 7” will be released at the end of the year. Didn’t Disney make a lot of money by handing over the project to Paramount? to do it?"

Yang Cheng's guess was unreliable, and Donna Lande explained in time, "That's not the case, the "Star Wars" series must be produced by Lucasfilm and distributed by Disney, but they seem to want to renegotiate with the theaters to share the accounts Proportion."

He raised his eyebrows, which is in line with Disney's usual greedy style, "So?"

Donna Round smiled, "The latest news brought by Adam Goodman is that the major North American theaters are quite dissatisfied with the hegemony of Disney and even the Big Six in Hollywood. For the bill-sharing ratio, first of all, we have to take the knife against Disney. If Disney insists on increasing the bill-sharing ratio, they will collectively refuse to show the "Star Wars" series in theaters."

Yang Cheng's eyes were wide open, his face was full of disbelief, he shook his head and laughed, "It seems that Disney has made a big death this time? Tell me, what unreasonable terms did they propose?"

Donna Round spread her hands, obviously she agreed with Yang Cheng's statement, "Actually, I can also understand, because the "Star Wars" series is strong enough to absorb money, and Disney's efforts to recover the investment in Lucasfilm as soon as possible With more than 4 billion US dollars of funds, it is bound to do everything possible to squeeze out the use value of the "Star Wars" series, and Disney seems to be quite optimistic about "Star Wars 7", directly asking for a 60%~65% share ratio, and for this This new film has formulated stricter screening terms than before in order to obtain more box office revenue."

"60%~65%?" Yang Cheng yelled out, "Did Disney want money like crazy?"

Howled a few times in disbelief, and immediately calmed down, "However, their confidence is not without source. It has been more than 30 years since the last "Star Wars" was released, and I believe this first comeback work will definitely make "Star Wars" "War" fans are crazy, even if it is for feelings, they will rush into the cinema to buy tickets."

Donna Round was equally absurd, "I heard the news yesterday and thought Adam Goodman was joking, but when I think about it, with Disney's style, it's too possible to do so.

Of course, I also understand the excitement of the theaters. Once they pinch their noses and recognize it this time, and "Star Wars 7" is a big hit, before "Star Wars 8" is released, it is entirely possible for Disney to open their mouths and adjust the proportion of accounts. Lift it to a height of 70%, and by then, theaters will have no other way but to commit suicide, which is completely depriving them of survival. "

Yang Cheng smiled wryly and shook his head, "Didn't you say there are still a series of terms?"

"Compared with this horrible bill-sharing ratio, those so-called harsh terms have become less important. It is nothing more than requiring theaters to play the movie in their largest screening hall for at least four weeks. If you do not comply with the above terms The theaters will be punished, and the punishment is probably that Disney will charge an additional 5% of the box office revenue, bringing its box office share to 70% this year."

Indeed, Disney has taken its shamelessness to the extreme. The 65% share of the box office is unprecedented in Hollywood, and even in the world,

This split ratio is also extremely rare.

At present, the common practice in the mainland film market is that domestic films take about 43% of the box office, and imported films share 25% of the box office.

If Disney achieves such an accounting ratio this time, Disney is likely to become the most powerful production company since MGM in the 1930s, which is very unwilling for the other five major Hollywood film studios except Disney saw.

But to say that the situation this time is the only one for Scorpion Baba is not necessarily the case. Similar situations have occurred in China before, but they are not common.

For example, on the eve of the release of Zhang Yimou's "Jinling Thirteen Hairpins" in 2011, the film studio New Screen proposed to increase the proportion of accounts, which was strongly resisted by theaters across the country.

In the end, under the coordination of the government, the two parties finally agreed that the proportion of the film producer's share of the bill would rise from 43% to 45%, and it could be fine-tuned according to the screening situation. There are unconfirmed sources that the specific method is that the box office of "Jinling Thirteen Hairpins" will be sold at the box office. Within 500 million yuan, the new picture gets 45%, and the theater chain gets 55%; if the box office exceeds 500 million yuan, there will be other share ratios.

This is really an exception. It was completely the brain-dead move of Zhang Weiping, the general manager of New Picture at the time, and it was not a well-thought-out move like Disney. Of course, there is no difference in essence between the two, both are greed.

Yang Cheng pressed his temples, finally digested the shocking news, and asked, "So, what does Adam Goodman mean? Why did he ask you to reveal this news?"

"In fact, Adam Goodman was entrusted by the theater chain this time to act as a middleman, connecting them with other Hollywood companies except Disney, and jointly resisting Disney's hegemony." Donna Round explained .

Yang Cheng had a weird expression on his face, "They're not out of their minds. Although Disney is a bit shameless, it's still a community of common interests with us. It's fine if we don't help and stab another knife. You still want to unite us to boycott Disney? Although we don't want to Seeing that Disney is the only one, don’t forget that if the share ratio between Disney and the theaters is reached this time, we can also get the same share ratio in the future. Every point is a big dollar. What reason do we have? Join this muddy water? Wouldn't it be better to just sit and watch them bite the dog?"

Listening to Yang Cheng's vulgar but incomparably vivid metaphor, Donna Lande was also speechless, and gave a thumbs up in her heart, "Boss makes a lot of sense."

Of course, thinking about it, things really can't be done as Yang Cheng said.

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