Chapter 2532 Unprecedented Fierce Competition in the Mid-Range Mobile Phone Market
When Gao Bo was making a fuss in the football circle, Xiao Qi didn't pay too much attention.
The chairman of Fairy Football Club, Xiao Qi asked Zhou Bo to put up the title first, and then Zhou Bo also asked the headhunting company to find candidates for important positions such as general manager, public relations manager, and team leader.
Only the signing manager is reserved for Xiao Lippi, but of course he will not show up until Lippi officially agrees to come to the Fairy Football Team.
But according to what Little Lippi said on the phone, Lippi was already very moved under the persuasion of his family.
But Lippi still made a firm decision that this matter must be discussed after Italy finished next year's World Cup, and he should not be disturbed now to prepare for the World Cup.
Candidates for senior professional managers were not only found in Huaguo, Zhou Bo also relaxed the conditions to Europe and the United States. After all, the managers in these places have already passed the test of the market, and they are easy to use.
It is much easier to dig a professional manager than a star.
Often these behind-the-scenes conductors are easily overlooked.
Speaking of which, Zhou Bo has a good candidate, and that is the general manager of Pepsi-Cola Greater China Van der Seymour.
This Dutchman has worked in China for 16 years and can understand and speak Chinese fluently.
Now Van der See has been in the position of general manager of the Greater China region for 5 years. He has increased PepsiCo's market share in the Greater China region by 50%, putting enormous pressure on Coca-Cola. He is definitely a good player in marketing and management.
Zhou Bo wants him to run the Fairy Football Club and treat the football club as a commodity.
This is also very good, just like when Manchester United invited Kenyon, the general manager of Umbro, to be the CEO, but in the end they left their old rival Arsenal far away in three to five years. Elites who understand the Huaguo market should have very good results.
Now Zhou Bo is negotiating with Van der Sek through a headhunting company.
This is good for foreigners. Apart from their professionalism, you can impress them almost with money and make them work for you. The chances of encountering that kind of loyal loyal minister are not high.
No matter how good Van der Sze's performance in Pepsi is, Pepsi is not their family. So it's just salary and bonus. Fairy Company can give him more money, and there is a brand new challenge. It is not too difficult to impress him.
Of course, for Xiao Qi, football matters. Just learned about it by the way, and didn't take it to heart.
Because in the past few days, it happens to be the day when Motorola and Nokia's new phones are officially on sale.
As everyone expected, A1800 and N90 showed a hot sales scene from the very beginning. The global sales volume on the first day was astonishing. The A1800 reached 2.1 million units and the N90 reached 2.5 million units.
Although it dropped a little the next day, there were about 1.8 million sales each.
The third day can also maintain 1.5 million units.
Together with those mobile phones that they pre-sold online, A1800 sold 15 million units. N90 has sold 1800, once again setting a very impressive championship record.
Best-selling sales are not the only indicator of measurement.
But if you add good reputation and continuous fermentation. If the favorable rate is as high as 82%, then the A1800 and N90 can be regarded as very successful!
"Excellent. I finally saw Motorola show its true skills! I can receive a good WIFI signal in the countryside, and the Internet is also very smooth!"
"I like the feel of Motorola very much. It is much thicker in my hand than Dream Stars. Of course, I am not saying that Dream Stars is not good, but it looks too thin and looks like gold. I am always afraid of getting it broken."
"That is to say, the design is a little rough, not as amazing as Dream Stars and IPHONE, but the starting price of A1800 is only 388. What else are you not satisfied with?"
"Has no one praised the Nokia N90's camera performance? I compared several phones in my hand. Only Fairy Company's Dream Stars can compare with it, and the rest can't be seen anymore!"
"I also think the N90's photos are very good. Today I posted it on Meitu, and they all said that I have become more beautiful!"
"In addition, the system has also been improved! At least I played online games for two hours, and I didn't feel too much lag. Although it is still inferior to Dream Stars and IPHONE, but compared to this price, you will It's worth it!"
"The above is right, Nokia is taking the people-friendly route this time, which is very good! Although I will not replace my favorite Dream Stars, I think I can buy an extra N90 and use it on weekdays. "
"..."
A group of people went to the forum to review their feelings. Although many people said that the A1800 and N90 were not good, they generally did not hide their shortcomings. The price and configuration are enough to show sincerity.
As a result, all survey agencies immediately adjusted the sales estimates of Motorola and Nokia's new mobile phones.
It was estimated to be 6 million units before, but now everyone is optimistic that it will reach an average of 10 million units per month. Even if it is a little bit worse, it will not be able to sell 8 million units.
In this way, it is firmly under Dream Snow, Dream Stars and IPHONE, becoming the fourth and fifth best-selling single mobile phone in the world, firmly suppressing Samsung and HTC!
From being ridiculed by everyone nearly a year ago to being sought after by everyone now, the top executives of Motorola and Nokia are all rejoicing, and it is said that several celebrations have been held so far.
Not only them, GOOGLE is also smiling. The success of A1800 and N90 also represents the success of Android system, which has put Microsoft's WIN PHONE system under the pressure.
Once the Android system spreads to the world, the IOS, Fairy system, and BADA system with inherent deficiencies will definitely abdicate and let the Android system become the world's number one operating system.
At that time, GOOGLE has spent a lot of effort on the Android system, and all the efforts in the Android Alliance will usher in rich returns!
While the Android Alliance was rejoicing, Microsoft was actually not idle.
On August 6th, LG held a grand product conference in Seoul, South Korea, and solemnly released their first smartphone - FY1.
FY1 is equipped with a 4.5-inch capacitive screen with a resolution of up to 840x540, a front camera of 6 million pixels, and a rear camera of 8 million pixels. The price is 399 US dollars, and the 32G price is 469 US dollars. The price is exactly the same as Nokia's N90.
Among them, its most outstanding feature is naturally the LCD screen that LG is proud of. It not only adopts a soft pixel design, but also specially makes the edges and corners of the frame very smooth, which looks very refreshing.
Xiao Qi frowned when he looked at FY1.
Good guy, although Xiao Qi thinks that inspired by major smartphone manufacturers, LG will definitely not make boring models like C660 and P698 in the previous life, but Xiao Qi thinks they can be the first to make a smart phone like E510, Even if it is not bad.
Unexpectedly, it actually launched the superstar mobile phone LG Optimus 2X, which won the European and American markets in 2011, after changing its name and adding configurations.
The market in the previous life has proved that this FY1 must be popular, not to mention that it also increases the size of the original 4.0-inch screen to 4.5 inches, which just fits the characteristics that everyone likes large-screen mobile phones now.
In addition, the battery and processor have also been strengthened.
Fortunately, it didn't launch the G2 that competed with the Galaxy S4, otherwise Xiao Qi really doubted that there were reincarnated people back from LG.
If so, Xiao Qi calculated that the market sales in FY1 will not be less than 6 million units per month.
If you add new phones from Motorola and Nokia, the competition in the mid-range smartphone market will be extremely brutal.
And once they decide the winner, the winner will definitely continue to attack the higher-end smart phone market, competing with Fairy Company and Apple.
At this time Xiao Qi felt a little proud secretly.
Fortunately, I did not listen to other people's advice and set the price of Dream Snow so high. Instead, I adopted a low price strategy of 366 and 422 US dollars, thus avoiding the price range of 388-488 US dollars and avoiding being involved in the most tragic In fierce battle.
Fortunately, I have adopted a more beneficial policy in the Huaguo market. 16GB is 1999, and 32GB is 2399.
Even if the price was raised to 2199 and 2599 in the Huaguo market in May, it is still more than 500 yuan lower than their price, which can be lowered by a notch.
Therefore, in the Huaguo market, which used to be the country with the largest sales of Motorola and Nokia, the A1800 and N90 did not attract much attention, and the sales volume of Dream Snow still ranked first.
Some people made a fuss before, saying that Fairy Company's mobile phone price increase is very unkind, but watching such international mobile phone manufacturers release new mobile phones one after another, none of them are cheaper than Fairy Company's Dream Snow after the price increase, and they don't talk up.
After all, when it comes to smartphones, no one dares to say "how much are foreign products, how dare you sell them more expensive than them?" Fairy Company's mobile phones have this reputation and prestige!
(Brothers please subscribe more!) (to be continued ~^~)