Chapter 2229 The Internet Spring Festival Gala Has a Bumper Harvest

At 8:00 p.m. on the sixth day of the Lunar New Year, it is the last online Spring Festival Gala, and it is also a comprehensive special Spring Festival Gala.

The Spring Festival Gala on the first day of junior high school is a comprehensive program, followed by singing, cross talk, sketches, acrobatics, dance and opera, and the last Spring Festival Gala is a comprehensive program.

After the Internet Spring Festival Gala ends at 10 o'clock, the ratings statistics will follow.

Since the online Spring Festival Gala is broadcast through Bird TV and Bird Network client, this statistic is more accurate.

For the six online Spring Festival Gala, the average viewership rate of Little Bird TV was 75%, and the first show on the first day of the Lunar New Year was 89%, which was the highest.

Bird TV has a total of 4.21 million users. Driven by "I Am a Singer" and the Internet Spring Festival Gala, the number of account openings reached more than 520,000 in the previous month, setting a record for installation.

There are even more online clients. The average viewership of the six games is 70 million, of which the last game has the largest audience of about 89 million.

Although it failed to break through 100 million viewers, it is already very remarkable to be able to reach such a number.

Moreover, this year is the first attempt at the online Spring Festival Gala, and the word-of-mouth and favorable ratings have not yet spread. I believe that next year, it will attract more people to watch.

For example, in the past few days, many people have discussed it on forums, WeChat, and Weibo.

"Haha, let me tell you, Teacher Jiang Kun and Teacher Tang are out again! They are my favorite!"

"Tch, why don't you say that the special performances of those old singers are more fun? The old singers sing pop songs, it's really ridiculous, it's fun!"

"I also strongly support Chen Xiaoer, who came out in the finale! The combination of Zhu Shimao and him is ten times better than Uncle Zhao!"

"That's right, I also like Chen Xiaoer's sketches. What is a sword that is not old? This is it!"

"Hehe, my parents heard that Chen Xiaoer really came out, and they were very regretful. They didn't see it when they went out. They asked me to find the replay version and watch it on the computer! They used to say that computers are harmful things. Now there is finally a change!"

"I think those acrobatic performances are quite dazzling. Some of my foreign friends also watched, but they never closed their mouths, and the one who kept yelling was 'Ou Maiga! Ou Maiga!'"

"Don't you like those new operas? Whether it's Cantonese opera, Peking opera or Sichuan opera, they all have their own characteristics!"

"I like Wang Xiaoxin so much, she is so beautiful! The song she sings is also beautiful. I watched her walk from "The Voice of Huaguo" all the way. It really feels like she has grown up~~"

"I still think we like the actors of our older generation the most. That song is a big mix, which brings back memories of my youth."

"..."

Along with the heated discussions, Shuchuan TV station immediately released the official Weibo. Starting from the seventh day of the Lunar New Year, at 8:00 p.m. every night, Shuchuan TV channel will broadcast two online Spring Festival Gala, everyone is welcome to watch.

This will excite many middle-aged and elderly people who don't like the Internet but are interested in the Internet Spring Festival Gala.

that night. Shuchuan Satellite TV's ratings from 8:00 to 12:00 reached a high share of 28%, setting a record for a show.

To know. This year, Xiangshui TV, the local TV station that has done the best in the Spring Festival Gala. The audience rating of the Spring Festival Gala is only 23%, which is the result of their years of hard work.

If I switched to another TV station, it would be considered good if the ratings in the past two years could exceed 15%.

However, Shuchuan Satellite TV has only rebroadcasted two online Spring Festival Gala on Xiaoniao.com, and it has achieved such a high ratings. I have to say that apart from their own excellent production, there is also the result of continuous fermentation of word of mouth.

Needless to say, the production is excellent. For these six online Spring Festival Gala, the direct and indirect expenses of Xiaoniao.com totaled more than 500 million.

Among them, 300 million was used to please the stars. The other 200 million was spent on production costs.

Shen Wuyan was used to burning money, but she was also a little emotional about the bill.

People's home. CCTV's Spring Festival Gala. Most of it is the production cost, and the actors who come to participate have only a small remuneration fee, but they are still rushing to come.

Xiaoniao.com's online Spring Festival Gala offered a big price before anyone responded.

In addition, if many grassroots stars have not gone out of the variety shows of Xiaoniao.com, I am afraid that the cost will be higher.

But Xiao Qi didn't take it seriously.

When you are not famous, of course you can only spend money to hire celebrities to increase the publicity effect.

Didn't Fairy Company do the same when the Dream Pad was released?

And now, more than two years later, when you look at Fairy Company's product advertisements, don't those big stars rush to join in at a lower price?

It's the same thing.

After a few more years of online Spring Festival Gala, Xiaoniao.com will be able to rely on the gradually accumulated fame to give those stars who are unable to participate in the CCTV Spring Festival Gala a stage, a big stage.

At that time, it will no longer be them picking Xiaoniaowang, but Xiaoniaowang picking them.

Of course, the online Spring Festival Gala is one aspect. To really make Little Bird TV, let Little Bird TV truly cover thousands of households, and let more people enjoy the online Spring Festival Gala on the platform of Little Bird TV, it is Little Bird The goal that the net should pursue.

A little bird network that covers two major platforms, TV and the Internet, just think about how powerful it can be.

Once Shen Wuyan is allowed to develop it, it will definitely not be inferior to another upstart of the Kiwi Film and Television Group.

Then talk about the fermentation of word of mouth.

When Xiaoniao.com chooses programs, it always chooses stars with positive images and programs with positive content, which is definitely not vulgar or vulgar.

For this reason, the program team has exhausted their minds and offended many people.

But with such strict requirements, not only the State Administration of Radio, Film and Television praised it, but also people who watched the six online Spring Festival Gala were full of praise.

As the saying goes, the audience's eyes are discerning.

Whether you put your heart into a good party can be clearly seen from the details and the general idea.

If you do a good job, then the audience will buy it. The 70 to 80 million viewers are a good proof.

It is impossible for everyone to like the gala, but there are very few people who say that Xiaoniao.com's Spring Festival gala is not good.

Because not only did they choose the programs well, but also the various stage layouts and effects were of very high standards. It is said that they invited high-end stage layout and effect teams from home and abroad to create a very dazzling and festive effect.

This point is much better than the first online Spring Festival Gala that Xiao Qi saw in his previous life.

Perhaps because of its influence and funding, the online Spring Festival Gala was almost an ordinary CCTV gala, not even up to the normal standard.

The current six online Spring Festival Gala, any one of them will be 90 points.

Watching the Spring Festival Gala on the Internet under such an effect, one can imagine the wonderful feelings of the audience.

This can also be seen from the early morning of the seventh day of the Lunar New Year's Day when the "Your Favorite Program Selection on the Internet Spring Festival Gala" voted on Xiaoniao.com.

In just one day, more than 38 million people voted, which not only reflects the convenience of the Internet, but also reflects how popular the Internet Spring Festival Gala is.

At present, the first place is Chen Xiaoer and Zhu Shimao's sketch, the second place is 15 old singers, the third place is Jiang Kun and Mr. Tang's cross talk, and the fourth place is Wang Xiaoxin's singing...

Except for Chen Xiaoer who is definitely the return of the king, the votes for the other top 20 are very tight, making people who like those shows wave their flags and cheer.

"Hey, Zhang Xiaoshan, Crown Prince Office, Lao Qi... Hurry up and log in to Xiaoniao.com to vote for me! Yes! I strongly support Teacher Jiang and Teacher Tang, I am paralyzed from laughing! Such a good program is rare! Why don't you vote for it? Row?"

"Sisters, hurry up and vote for Wang Xiaoxin, she is almost overtaken by the others! Let's send her to the top three!"

"Damn, when we acrobatic fans don't exist? "Flying to Chase the Moon" is so good, it took ten years of hard work to appear on stage! Brothers, follow me!"

"However, I want to support our National Quintessence. I heard that the top ten programs will add more programs of the same type next year. Let's support the National Quintessence so that they can survive in this impetuous environment! "

"I didn't say anything, let Chen Xiaoer create a miracle! The goal is 100 million votes, move forward!!"

"Hey, Xiao Ming, your grandma told you to vote for Grandma Zhang! Yes! It's the old artist who sang "XX". Her performance this year is so good!"

"Xiao Meng, please tell the people in the company to go on, I want to see Wu Shang's votes increase by 10,000 votes! Everyone give me hard votes!... Well, he is my daughter's favorite talk show actor, you guys have done a good job If it’s good, I’ll give you red envelopes after work!”

"..."

All in all, all kinds of canvassing are emerging one after another, and the Internet is full of excitement.

But Xiaoniao.com is also resolutely cracking down on ticket fraud. If any program is found to have been fraudulently voted, it will immediately cancel its candidacy.

Because the technical department is very powerful, and the voting account can only be registered with a real name to vote, and everyone does not know the benefits hidden in it, so the voting this time is generally not so tricky.

indeed.

Xiaoniao.com has let out the news, which genres are popular, and next year's Internet Spring Festival Gala will add programs of the same type.

But beyond that, there are bigger practical benefits.

That is, the top ten types of programs will receive a development sponsorship fund ranging from 50 million to 10 million from Xiaoniao.com to help these types of artists have more opportunities to show themselves.

However, this matter will not be announced until the 15th day of the first month when the results are announced.

But you can also imagine how excited the types of programs that will be supported will be.

In the current impetuous society, many traditional types of art performances are not living well! (to be continued ~^~)