Chapter 169 The Spanish Super Cup in China

Although the fans are here to support Wansheng, Wansheng is the head coach of Atlético de Madrid. Supporting Wansheng is actually supporting the entire team, supporting each of their Atlético de Madrid players, whenever they perform well in training, It will also cause fans to shout excitedly.

That feeling... so cool!

But the time for 'very cool' is limited. The next afternoon, Atletico Madrid played a friendly match with Hong Kong Kit Chi.

This is a purely commercial exhibition game!

Wansheng's requirement for players is to do their best and play whatever they want. Their goal is not to win, but to make the game more beautiful and make the fans feel that buying a ticket is worth it. For this commercial game, Hong Kong Kitchee spent 1.2 million euros.

The competition fee offered by Hong Kong Kit Chi is definitely not comparable to Osaka Sakura, but considering their economic ability, in fact, they have put in their best efforts.

Last season, Hong Kong Jiezhi won the first place in the Hong Kong League One for the first time in 47 years.

In the past 47 years, the prosperous Hong Kong League was created by Nanhua, Seiko, and Bulova. In the era when the Oriental Dynasty was competing with Yuyuan and Chenxi for hegemony, Hong Kong football continued to develop, with prosperity and decline, and the final championship trophy followed Jiezhi 7. The 2-2 away victory over the Hong Kong Club is a return to the old team that once played in Group C at the low ebb. This is also the 4th time that the '80-year-old' Jiezhi has won the highest honor of the Hong Kong League.

As the champion of the Hong Kong League One, Hong Kong Kit's budget is not very high.

According to Ta Kung Pao, Hong Kong Jiexi's budget for next season is only 10 million Hong Kong dollars, or 8.1 million yuan.

This is not even comparable to the appearance fee that Atlético de Madrid paid for coming to Hong Kong.

Of course, Hong Kong Jiezhi will not lose money. They can almost make money from the sales of tickets and TV rights, and even have some surplus, but in any case, the budget of 10 million Hong Kong dollars is not high. Even less than the annual salary of an average player at Atletico Madrid.

The lineup of Hong Kong Jiezhi is not bad. The head coach Ganbal is very good at leading the team. The Australian backbone Michael and the Spanish striker Ludu are the main core players. Jiezhi is most optimistic about the youth army strength, Su Yang and Australian defenders. Ai Yun, the former SH Shenhua midfielder Huang Yang, and Shen Liang, Li Xiaoyang, and Zhang Shicheng, who graduated from Tagorwan International School, are all regarded as potential stars in the future. Of course, Hong Kong Jiezhi cannot be compared with Atletico Madrid in any case. Even if they were well-prepared, Atletico Madrid played at will, and the two sides were not on the same level at all.

The highlight of the game is the performance of Atlético de Madrid's star players.

Ozil was very active. His continuous breakthroughs on the left side attracted cheers from the stadium; J-Rodriguez had an urgent desire to perform, and his dribbling made Hong Kong Kit Chi players unable to do anything; Kevin- De Bruyne also played very well on the left. He didn't dribble the ball much personally, but his precise long-distance passes showed everyone the strength of the Belgian star.

The above three basically represent Atletico Madrid's midfield strength.

Atlético de Madrid forwards Falcao and Diego Costa both played.

Falcao is not familiar with team tactics, but his individual skills are outstanding enough to be reflected in the game; Diego Costa is a completely different type, he hardly plays personally, but when he has the opportunity, he becomes The most dangerous player, Costa only played 7 minutes and scored two goals for Atletico Madrid. He is simply a nuclear-bomb striker.

Seeing Diego Costa's performance, Wan Sheng smiled wryly... and replaced him.

It's a commercial exhibition game!

Diego Costa's style is really not suitable for commercial performance, he is completely a professional shooter.

Diego Costa also put a lot of pressure on Falcao. Falcao is worth 40 million euros. He thinks he must be the main striker of Atletico Madrid, but what he didn't expect was that last season's 'Aguero's substitute', The efficiency in front of the goal is so high. Looking at Diego Costa's technical ability, it is enough to stand in the main position of the top team. That is to say, if he can't perform quickly, it is normal for Diego Costa to replace him. .

Atlético de Madrid's backline has nothing to show.

Wansheng let all the substitutes on the stage, Boateng, Ujfalusi, Rafael Varane, Luis Perea all appeared, except Ujfalusi, the other three also played full games. field.

Although they are all substitute lineups, Atlético de Madrid didn't make much effort on defense, but it was much better than Hong Kong Kit Chi's lineup. Many times, when Hong Kong Kit Chi attacked a dangerous position, the Atlético de Madrid defenders next to him didn't do anything. Taking the initiative to defend, in this case, Hong Kong Kit Zhi only scored two goals in the audience.

Atlético de Madrid's midfield and striker have considerable advantages. The players did not pay much attention to scoring goals and scored 6 goals in the audience.

With Falcao volleying into the net, the score was fixed at 6-2, and Atletico Madrid won the final victory.

Of course, victory doesn't matter.

After the game, players from both sides exchanged jerseys, and Atlético de Madrid specially held a star signing meeting.

Wan Sheng also participated in this signing ceremony. So many Hong Kong fans welcomed him, and he could not always stay behind the scenes.

After the game, Wan Sheng had dinner with the chairman of the Hong Kong Zhijie Club, the chairman of the Hong Kong Football Association and the executives of the Hong Kong government, during which they talked about topics such as the development of Hong Kong football.

The Hong Kong side attaches great importance to Wansheng.

There was also a recorder accompanying him. While recording Wansheng's words with a tape, he used a pen to record any time he was afraid of missing.

Wan Sheng was a little embarrassed.

After the commercial competition in Hong Kong, the Atlético de Madrid team flew to SH according to the itinerary plan. The team stayed in SH for 2 days, during which they had a warm-up match with SH Shenhua, and then went to BJ to prepare for Spain with Barcelona. Super Bowl contention.

Atlético de Madrid's SH trip, the process was flat.

For Atlético de Madrid, the key is branding.

At the same time as the commercial competition, Atlético de Madrid is recruiting domestic college students.

This work is carried out by several branches of the Tagolvan Group at the same time, and the recruitment of Atlético de Madrid is even more special, because the club is located in Spain, and the graduates who come to apply for the job will also work in Spain.

Atlético de Madrid's recruitment in China is for publicity work, and it is also a strategy for the club's development - to continue to expand the commercial sector.

The commercial department of a club will decide the commercial development of the club. The commercial department of the Manchester United club is much larger than the sports department, with hundreds of staff, all of whom work for the commercial development and commercial sponsorship of the Manchester United brand.

The commercial department of Atlético de Madrid is much more pitiful. The commercial department of only 30 people is not even as large as the number of players in the team, so you can see the gap.

The expansion of the business department of the club should be done from two aspects, one is to recruit business development talents from all over the world, and the other is to cultivate their own football business talents.

Recruitment in China belongs to the second category, recruiting competent graduates to supplement the business department of the club. At the same time, it also makes the club more 'Chinese' to strengthen the club's influence in China, thereby driving the club to improve its business operating income.

Atlético de Madrid's commercial competition in SH is the beginning of the club's strategy to expand the commercial department. The club's recruitment in colleges and universities also starts from the 'SH station', and then it will go to 11 cities such as Shenzhen, Guangzhou, BJ, etc. Of course, apply for jobs The competition will be very fierce, but just one 'proficiency in Spanish' can kill most people.

SH's commercial competition is over, and Atlético de Madrid's 'Asia Tour' has only the last stop left, that is, China's capital BJ is not a commercial competition, but the most important game of Atlético de Madrid in August - the Spanish Super League Cup finals.

The Spanish Super Cup is an annual football tournament in Spain between the champions of the Spanish Football League and the Copa del Rey.

According to the rules of the Spanish Super Cup, the champions of La Liga and the Copa del Rey are won by the same team, and the runner-up of the Copa del Rey will replace the opposing team.

Atletico Madrid won the La Liga title and the Spanish King's Cup last season, so this Super Cup is played by Atletico Madrid against the second-placed Barcelona of the King's Cup.

Different from the Italian Super Cup and the English Community Shield, under normal rules, the Spanish Super Cup is a two-game home and away points system, that is to say, the game will be played in two home and away games on both sides of the stadium, with the final score and goal difference. , both of which are attributable to the Super Bowl trophy.

Under such rules, it is certainly impossible for the game to be moved to a foreign country.

Spanish football has always been committed to taking their games abroad, but the year before, Javier Tebas, president of the Spanish league, said, "Because of bureaucratic obstacles, it is unlikely that La Liga games will be played abroad in the near future."

In order to promote the GX League, Tebas has been advocating that some games be played abroad to attract foreign fans, but "AS" quoted the original words of the La Liga chairman as saying that this goal is currently impossible.

"Marca" analyzed, "Tebas is suggesting that the Spanish Super Cup may create a precedent."

So in March of this year, the Spanish league began to discuss the possibility of transferring the Super Cup to a foreign country, which faces the revision of the rules of the Super Cup, but the rules of the two-team cup competition can be easily revised and passed.

Afterwards, Tebas told the media: "It is very difficult to get La Liga to play abroad, because it requires the authorization of FIFA."

"But even if we can't take the league abroad, we can get Spanish teams to play abroad, and tomorrow I can sign the agreement to move the Spanish Super Cup abroad."

"AS" pointed out that this pre-season cup between the league champion and the King's Cup requires the consent of the Spanish Football Association, "the Spanish Football Association has the jurisdiction of this cup."

There is no doubt that the Spanish Football Association has the same consideration as the Spanish League Committee, because any department will strive for the benefits. The promotion of Spanish competitions to foreign countries is only good for the development of Spanish football.

Since last year, when Atlético de Madrid was acquired by Chinese capital, the Spanish Football Association has begun to consider some cooperation with Chinese football to expand the influence of Spanish football in China.

This Spanish Super Cup is an opportunity.

After continuous discussions, consultations and meetings, the Spanish Football Association and the Spanish League Committee finally finalized, changing the rules of this year's Spanish Super Cup into a game to decide the outcome, moving the venue overseas, and expanding the influence of Spanish football.

This is a historic first for Spanish football.

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This game is very important for Wansheng.

Since serving as a football coach, Wansheng has led the team to the motherland only for commercial competitions and has never played a regular competition.

This is the first time!

At the same time, the Spanish Super Cup was also influenced by Wansheng - if it weren't for his influence, Spanish football would not have been able to move the competition abroad so quickly, let alone direct cooperation with China.

The Spanish Football Association and the Spanish League Committee have considered it very comprehensively. In this Spanish Super Cup, the two sides are Barcelona and Atletico Madrid with the best technology. It will definitely deepen the Chinese fans' understanding of Spanish football, and it will also enhance the popularity of Spanish football in China. Image, in addition, the cooperation will bring many commercial benefits to the Super Bowl.

Playing the Super Cup in China will do nothing for the Spanish Football Association.

Both teams are different.

Atlético de Madrid doesn't matter, they had a 'China trip' plan, and they came to BJ to participate in the game; Barcelona was a little reluctant, although the Spanish Football Association also gave them 2 million euros to play, but 2 million euros can buy them. Come to the player's state? Can you buy the effect of reversing jet lag on a player's body? What's more, the Super Cup was originally divided into 1 million euros. In fact, all the bad influences only brought in less than 1 million euros. Barcelona is naturally very reluctant, but no matter how famous they are, Can't screw the Spanish Football Federation, unless they don't want the Super Cup trophy.

The Chinese Football Association also likes to ask foreign teams to exchange football as a way to improve Chinese football.

Although historically, doing so has no effect, but at least it can divert the attention of domestic fans--

This year's Chinese Football Association's life is not easy!

One after another senior football-related officials stepped down, and one after another shady stories were exposed. Officials, club management, referees, and players on the field, the Chinese Super League broke out a lot of inside information, and the people involved were arrested and jailed. While making many fans happy, it also brought the prestige of Chinese football to the bottom, and few fans have confidence in them anymore.

At this time, you must divert your attention!

Just in time for Spain to exchange football with China, the Chinese Football Association immediately agreed to Spain's request. There was no bargaining on the appearance fee, and it was immediately finalized!

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PS: 4 million words... a little excited!

This is the first book by Xiao X that has written 3 million and 4 million. Being able to write so many words is inseparable from everyone's support. I would like to say here: Thank you! ! ! (To be continued ~^~)