Chapter 1295 Extremely Strong Social Repercussions
At the press conference, Li Mu announced to the whole society the LOGO trademark of the "Veteran Undead Charity Foundation" and the promotional photos of the spokesperson Du Wei. Alipay account.
Li Mu promises to the whole society: "The financial situation of the Veterans Undying Charity Foundation will be strictly and transparently disclosed to the whole society, including the details of the receipt of each donation, the amount of each expenditure and the details of its use. Responsibilities and obligations, and wholeheartedly serve the surviving veterans of the Anti-Japanese War in China.”
There are many charitable funds in the world with a charitable amount exceeding 100 million yuan. Li Mu alone has created two, one is the 3321 Student Aid Foundation, and the other is the Veteran’s Undead Charity Foundation. However, there are so many charitable foundations with a scale of over 100 million yuan. However, Li Mu is the only one who dares to disclose the details of funds to the whole society.
Complete and thorough disclosure is the fundamental principle of Li Mu's charity work. He is a person who can clearly divide things. If he is a business, he will make money; if he is a charity, he will spend money well. Doing charity should not deceive the public or cover up.
The extremely solemn promise, in exchange for everyone's conviction, everyone's approval, admiration, and even following.
At this time, Li Mu announced his "commercial charity plan" and said to all media reporters: "The Veterans Never Die Charity Foundation hopes to provide all-round care for every surviving veteran. To achieve this, the whole society needs to work together. Therefore, we will open brand strategic cooperation to hospitals, nursing homes, supermarkets, pharmaceutical companies, daily necessities companies, fast-moving consumer goods companies, as well as furniture, home appliances, and home decoration companies in the whole society."
Having said that, Li Mu slightly paused, and then said: "The threshold for our cooperation is not cash, but: as long as the enterprise and organization itself has sufficient strength in the region and industry, and promises to give the Veterans Undead Charity Foundation certification veterans can use the title and logo of the Veterans Undead strategic partner, and share the promotion resources of the Veterans Undead Charity Foundation. To make a simple example, if a company that produces down jackets is willing to give Veterans who donate a batch of down jackets to keep warm in winter can apply to us for cooperation as long as the company’s products meet the national standards, and we will not charge any cash except for the resources promised to donate.”
"Of course, we also accept cooperation from enterprises and institutions in the form of donations, and all donations will be filled into the fund pool of the charitable foundation and announced to the whole society!"
"The email address on the big screen is our cooperation email address. If any enterprise or organization wishes to cooperate with us strategically, please write down your detailed information, qualifications, and charitable resources that you are willing to provide. Our staff will Will contact you as soon as possible!"
The reporters understood Li Mu's strategy. Not only did he want the whole society to pay attention to charity, but he also wanted to mobilize the enthusiasm of the whole society and let them participate in charity. What's more, he used his influence to endow this Sufficient attention to charitable projects, sufficient commercial value behind sufficient attention, and then push charitable projects with commercial value to enterprises and institutions, allowing them to exchange resources and funds for commercial value, and at the same time It can also add bricks and tiles to the foundation. This kind of business model, which takes what it needs, is much more advanced than the model that calls on companies and institutions to simply pay!
...
Starting from this night, the whole society seems to have changed its appearance in an instant after the heavy snowfall.
What people discuss, pay attention to, and care about is no longer the parental gossip, celebrity gossip, domestic news and overseas situations, but the eight-year Anti-Japanese War that lasted more than 60 years ago. Veterans who threw their heads and shed blood for this nation in the Anti-Japanese War.
The whole process of Li Mu's press conference, as well as the edited clips and the original film of the documentary, have been watched countless times on TV and the Internet.
The soul-stirring "1492 Conquest of Heaven" also became everyone's single cycle. The whole society gradually forgot the veterans in 60 years, and Li Mu made the whole society remember these veterans again overnight. .
In the previous life, charitable projects related to veterans have not really entered the vision of every ordinary person. Everyone pays attention to official charitable projects such as the Hope Project and Touching China, or the charitable foundations of celebrities, and these celebrities There are almost no charitable foundations specifically set up for veterans.
Veterans are passing away every day, walking quietly. The society only thinks of those veterans who have passed away at a limited number of specific times, such as Victory Day and National Memorial Day, but society rarely thinks of those veterans. Veterans who are still alive, everyone seems to ignore this group tacitly. Occasionally, some philanthropists who focus on veterans’ public welfare cannot promote this charity project to the world because of their lack of influence.
However, Li Mu has enough influence.
Moreover, Li Mu used "Flying Tigers" to whet the appetite of the whole society. At the same time, he kept silent in front of negative comments on the Internet, stayed away from media cameras, and made himself a bait, and then attracted everyone's attention. The current state of the surviving veteran community and the importance of caring for, making amends, and rewarding them during their lifetimes.
In order to achieve this goal, Li Mu showed the veteran's "past life and present life" in the most sincere way, which made countless people burst into tears in front of the TV screen or computer monitor.
While people were deeply moved by the veterans, they also fully realized that Li Mu's high realm and high sense of social responsibility are enough to make most people hold his own.
What's ridiculous is that when Li Mu is wholeheartedly promoting the Veterans' Undead Charity Foundation, there are still a group of idiots with ulterior motives who question Li Mu on the Internet, and even make up all kinds of ridiculous rumors to slander Li Mu. This is absolutely unbearable nasty behavior !
Immediately, a large number of netizens emerged on the Internet, desperately standing up for Li Mu, angrily scolding the fabricators of those rumors.
They said Li Mu has gone bad? Yes, he has changed, but he has only become more noble!
They said that Li Mu broke away from the masses and went to hang out with playboys? Yes, he hangs out with playboys, but his real purpose is to use his noble sentiments to lead those playboys to work together to contribute to society! A few hundred members of the CSC Club donated 86 million to the Veterans Undead Charity Foundation! This is the best proof!
They say that the CSC club is an existence where playboys show off their wealth and ruin the social atmosphere? This is just fucking fart! As long as Li Mu is around, it is absolutely impossible for such a thing to happen! The people in the CSC club are indeed rich, they are indeed the rich second generation, but do the children of rich people have to be playboys? Don't you see they're donating to the Veterans Don't Die Charity? The whole club is full of positive energy. Where can I find a club composed of so many rich people with positive energy? This is the only one in the whole country, right?
Li Mu no longer cares about those comments on the Internet that slander or praise him. The main purpose of this press conference is to promote the whole society to pay attention to veterans, and the second is to let those idiots who doubt him face themselves, so now the overwhelming support on the Internet What does not make him gratified is that the whole society has shown great affirmation and recognition of the Veterans Undead Charity Foundation, which is the most important thing.
However, the more than 400 members of the CSC club are really proud this time!
I never dreamed that Li Mu actually made such a big advertisement for everyone’s donation. My God, a press conference threw this matter in front of the people of the whole country. Now the CSC club has become a positive energy On behalf of, there are constant praises on the Internet and among the masses!
Now I say to the public that I belong to the CSC club, and everyone who hears it will give a thumbs up and praise me.
Being a good person is addictive, especially after receiving praises that you have never received, many members of the CSC club are extremely excited, and their inner realm has been raised a lot. I always feel that if I am a member of the CSC club, I must We must learn from Li Mu and make more contributions to the society. At the same time, we must strictly control our words and deeds. When we drive a sports car on the street in the future, we must not speed, step on the gas pedal randomly, and honk the horn. We must be the most observant in all cars. The one with traffic regulations is in line with the identity of the CSC club.
The Veterans Don’t Die charity project not only received widespread attention and praise from the whole society, but also received extremely enthusiastic spontaneous donations from all walks of life. The enthusiasm for donations was so high that it even exceeded everyone’s expectations.
At 10 o'clock on the second day of the press conference, the foundation's bank account and Alipay received a total of 980 million yuan in donations from 34 million people across the country!
980 million! And this amount is still rising!
Even Li Mu was shocked! I never expected that the enthusiasm of the people would be so strong!
When Liu Xinxin learned of this number, she burst into tears in front of Li Mu. What moved her so much was that in one day, more than 30 million people were moved by Li Mu and by the Veterans Undead Charity Foundation. , donated nearly one billion yuan in cash to the entire charitable foundation!
Li Mu knew that people must have been really moved, that's why they donated so enthusiastically for the veterans. More than 30 million people donated one billion yuan, with an average donation of 30 yuan. The amount donated in one day exceeded his own The basic expenses that the Veterans Undead Charity Foundation will need in the next 20 years were estimated by Wei Lan at the beginning.
In addition, the foundation's cooperation mailbox received thousands of emails requesting cooperation within a day. According to feedback from the staff in charge of cooperation, these included almost all civil industries in the country, and large-scale enterprises. Willing to donate a TV set for every certified veteran in the future without any upper limit, but judging from the estimated scale of more than 20,000 surviving veterans, this commitment is worth at least tens of millions of yuan; there are also small township enterprises that are willing to donate A certified veteran donated canned fruit produced by himself, and even a plastic factory hoped to donate washbasins and plastic slippers for veterans.
Li Mu doesn't know how many of these actively cooperating companies are really for charity, and how many are in exchange for fame and resources. These are not important to him. What is important is that these companies have shown great enthusiasm for commercial charity cooperation. Enthusiasm, which not only brought great help to the Veterans Undead Charity Foundation, but also provided a new direction for future philanthropy.