Chapter 1270 Strategic Arrangement

Master Lei probably understands Li Mu's intentions. What Li Mu wants to do is to attract users with extremely cost-effective products and solve the needs of most users for such products, thereby greatly limiting the market space of other similar products.

These days, the iPod is not really powerful. The high price, closed-loop data, and software adaptation are all big problems. If there are cost-effective products on the market, the development space of such products will definitely be hit hard. .

However, Master Lei said with some concern: "Mr. Li, Mango-ME's current production capacity is sufficient, but the problem is that we have no sales channels in Europe and the United States. If we distribute the goods at that time, what method are you going to use?"

Li Mu smiled and said, "With YY here, are you still worried about distribution channels?"

Lei Jiaozhu said: "Mango-ME is a physical product after all, we need a sales network and an after-sales network."

Li Mu said: "This is very simple. I will contact the United States. Amazon, eBay and even other offline distributors are our partners. The difference between us and other manufacturers is that other manufacturers only have products and no users. , and no traffic, but we not only have products, but also traffic, who is willing to sell our Mango-ME as an agency and provide delivery services, then I will use YY to guide traffic to its platform, we have over 100 million users in Europe and the United States, With such a large amount of traffic, I am afraid that these companies will rush to cooperate with us.”

Leader Lei immediately said: "I understand! With such a huge amount of traffic, we can even ask them for cooperation fees in turn."

"That's right." Li Mu said, "Whoever offers conditions that satisfy me, I will bring this wave of traffic to him."

Lei Jiaozhu said: "Mr. Li, then I suggest you cooperate with offline chain dealers, because if we cooperate with online platforms, once we want to do e-commerce business in Europe and America in the future, then the traffic output this time will be to raise tigers." It’s a problem, but if we guide the traffic to offline dealers, there will be no such problems.”

"That makes sense." Li Mu pondered for a moment, then nodded and said, "At that time, we can cooperate with dealers with the most comprehensive sales network in Europe and America to let our users buy Mango-ME offline. Give it to Amazon or eBay, and they're making too much money."

As he said that, Li Mu said again: "Hurry up and implement this matter, especially the stocking of the regular version of Mango-ME. Starting today, I will ask my colleagues in the United States to immediately apply for the import license of Mango-ME in the United States."

"Okay, I'll arrange it now!"

After hanging up the call of Master Lei, a vicious smile appeared on the corner of Li Mu's mouth. You play the iPod worth a few hundred dollars, and I will play the Mango-ME worth tens of dollars first. How about a free one-year YY membership with a Mango-ME? How about sending YY coins worth tens of dollars? The first thing I need to do is to let Mango-ME cut off your source of new users in Europe and the United States, and then wait for high-end products to come out and play with you slowly.

Chen Wan couldn't help teasing Li Mu at this moment: "What are you holding back? You're laughing so sinisterly."

"Really?" Li Mu raised his eyebrows, and said with a laugh: "I like digging holes for others, either digging a hole for others to step on, or digging a ring-shaped hole to hollow out the opponent's surroundings, this feeling Excellent."

Chen Wan said with a smile: "Wild, bad, bad, it will be really unlucky for anyone to be targeted by you."

Li Mu said: "This time I am targeting a company owned by the U.S. emperor. If I kill him, I will be able to go to the U.S. in the future to search for their people's fat and anointing."

Chen Wan asked: "Then what if it can't be killed?"

Li Mu said: "If you can't kill him, he just came back to our China to search for the people's fat and people's anointing."

Chen Wan hurriedly said: "Then you should kill him."

Li Mu blinked and said, "I'll make another call."

During this call, Li Mu called Fang Xudong.

As the CTO under him, that is, the chief technology officer, Li Mu directly approached him for all technical needs, and asked him to organize manpower to develop and realize them.

As soon as the phone call was made, Li Mu gave Fang Xudong a simple and straightforward task instruction: "Xudong, study Apple's iTunes in the United States, I want you to develop me a much more usable version in the shortest possible time. As many products of the same type as possible, with as small a size as possible, as fast as possible to start, and as little hardware occupation as possible, and then add its fast start to the next version of YY."

"iTunes?" Fang Xudong said in surprise, "Mr. Li, you want to do the digital music market?"

"Yes!" Li Mu asked him, "Do you know about iTunes?"

"Understood." Fang Xudong said: "I am an iPod user. When I was in the United States, it was more convenient to use iTunes, because most digital music can be purchased and downloaded in iTunes, and it is more convenient to use it with an iPod."

Li Mu said: "What we want is this kind of thing, and the product name is Ytunes. Ytunes needs two major functions, one is to download online music and support direct import to mobile hardware, and the other is to purchase digital music online, so You need to have a good interface for online payment, we can accept PayPal overseas and Alipay domestically.”

Fang Xudong said: "This is no problem. I will sort out the specific product requirements immediately, because it involves the music market, and we need to develop another management background for putting products on the shelves."

Li Mu said: "This is up to you to coordinate. I won't intervene in specific technical issues. Just show me the UI design. You must pay attention to the user experience. The simpler and smoother the better, it must reach the goal of allowing iTunes users to use it." After looking at our product, I can't help thinking that iTunes is a piece of shit."

"Understood." Fang Xudong said, "I'll start right away."

"Well." Li Mu said: "This is done, and with our Mango-ME, we may kill Apple's iPod+iTunes combination. By that time, the digital music market in Europe and the United States will be tens of billions of dollars a year." It is our world, and with our strong promotional ability of YY, we can dominate the entire music market in Europe and America within the next year, and even control the throat of record companies, so you must pay the greatest attention and do your best to promote it. It does well."

The impact of digitalization on the record industry is simply nuclear bomb level. iTunes was originally a distribution platform to help record companies make money, but soon because it completely subverted the consumption habits of music users, it gradually suppressed the sales of traditional physical records to the extreme. In the decadent era of physical records, it has become the king of the music industry. If the combination of Mango-ME+Ytunes can be done, the profits in this market alone will be unimaginable. The profit of one billion dollars a year is like playing.

Strong social products like YY are almost invincible in the current Internet environment. If in 2003 in history, QQ and Taobao started to be e-commerce platforms at the same time, even if you gave Ma Boss eight hundred arhats, Taobao would not be able to do it. It’s worth it, but the QQ action was three years late. These three years gave Boss Ma a window of time to lay a solid foundation before creating Taobao’s undefeated empire.

If you give iPod+iTunes another two years to accumulate users, I am afraid that YY will not be able to shake it at all. Fortunately, they have not yet been molded into golden bodies, and they can still be broken with a little force.

Li Mu still has a lot of ruthless tricks against Apple in his heart. If his current offensive is not sharp enough, then he will play three ways with Apple.

For example, Li Mu can spend a lot of money on the record company at any time, asking for an exclusive cooperation. If a record company can settle 5 million US dollars a year from iTunes, then he will give him 7 million dollars. Exclusively authorized to myself, the current Apple is far less rich than Muye Technology, and it can be fooled by spending money, and I can also import YY's traffic resources, just like I do omni-channel promotion for singers in China, Helping the record company create stars is definitely very attractive;

If this is not enough, then I will pull PayPal into the water, forcing PayPal to stand in line.

After all, iTunes is an online trading platform, and the payment channel is its lifeblood. At present, PayPal is the only payment channel that really dominates the European and American markets, just like Alipay had an absolute monopoly in China when WeChat Pay did not start.

If PayPal no longer supports iTunes, then iTunes will inevitably end, and PayPal will at most compensate for a little liquidated damages and bear some infamy. I believe that as long as it gives enough benefits, PayPal is still willing to stand in line.

All the plans revolve around Li Mu's one purpose, before Apple starts to develop iOS and iPhone, to suppress Apple so hard that it can't breathe, let it focus all the rest of its energy On the dying struggle, and then go to take out their team by themselves, and dig directly to Makino Technology.

At that time, I can combine the IOS team and the Android team to develop a brand-new mobile phone operating system belonging to Makino Technology, and at the same time develop Makino Technology's own full-touch smart phone. The market space is huge, and all of them The profits contained in it are simply outrageous.

...

The two phone calls explained Li Mu's two major strategies of encircling and suppressing Apple's hardware and software. Master Lei and Fang Xudong are both capable people. Li Mu believes that with the assistance of the two of them, he will personally control the game. Although this war has not yet been fought, But he has already won.

After hanging up the phone, Li Mu turned his head to look at Chen Wan, and said with a straight face: "It's time for us to settle the score now."

Chen Wan smiled and said, "What kind of account is it? I don't owe you any money."

Li Mu said: "You lied to me, cheated my feelings, made me think I couldn't see you, and felt lost for a while, shouldn't you give me an explanation?"

Chen Wan smiled sweetly and said, "I want to surprise you."

Speaking of this, Chen Wan said again: "It's better to let you see me suddenly when you are not prepared, than to see me when you are prepared, right?"

Li Mu curled his lips: "As expected of being the host, the little mouth is getting better at speaking."

Chen Wan said with a smile, "You created me as the host, so you still have to eat the bitter fruit you planted yourself."

Li Mu sighed helplessly, then stopped joking and asked her, "How long will you stay this time?"

"Three days." Chen Wan said: "Taiwan can only give three days at most, it is too busy."

Li Mu nodded and said, "I only have three days this time."

Chen Wan said with some disappointment: "Maybe I don't have time to see you alone..."

Li Mu stretched out his hand, grabbed his tender palm, interlocked his fingers, and said, "I'll go to my house to pay New Year's greetings to my uncles and aunts on the first day of the new year. It doesn't matter if I don't have a chance to see you alone. After I've been busy for a while, I'll go to Hunan to see you! "