Chapter 596 Winning the Award
If "Love Letter" did not receive strong support from film critics, and in their eyes was suspected of "deliberately trying to please the audience," "Fake Death", in their eyes, became a director who can obviously produce good works. Become a clown who entertains the audience with his antics——
All I can say is that these film critics are not stingy with their words when they praise you, and they are also mean and sharp when they criticize you.
The show score of "You Can't Fake Your Death" is 2.7, which is located in the upper-middle area.
However, Li Zhibai's performance has been praised by many people, and some media even exaggeratedly described it as "perhaps the audience will vote for Li Zhibai as the best actor this time. After all, he is so talented in "Fake Death"" Sexual attraction."
The two Chinese-language films in the main competition section have both premiered, and both achieved pretty good results.
The key is that both films have been highly discussed in the media and have brought a lot of attention to the film——
For the film studio, the advantage is that many overseas film companies have come to negotiate for distribution rights.
On the same day, Jump Up Theater's opening film "The Adventures of a Girl" won a ratings of 0.62% on Yuehaitai. Compared with the early promotions that sounded like drums ringing to the sky, and Lu Yanhe's previous This miracle of ratings seems not enough, and seems to be a "hit". However, for a new director and a new cast of actors, this rating can definitely give a good score.
Lu Yanhe was so busy that he almost took off, and he still thought about sending a congratulatory message to the creators.
He also forwarded a "celebration poster" from Jump Up Theater——
New team, great results!
Among those who are ignorant and deliberately pessimistic, his gesture is actually telling everyone clearly that this result is good enough! -
It's just that Lu Yanhe really doesn't have much time to take care of things at the Jump Up Theater.
He is busy negotiating the overseas distribution of "Love Letters".
D19 seems to want to once again replicate the success of "Path of Glory" in North America, and has seriously communicated with Lu Yanhe several times about the possible rewards of "Love Letter" during the awards season.
They seem very adamant that "Love Letters" can win the best foreign language film award.
Lu Yanhe himself didn't quite believe it. Because "Love Letter" is not the way to go during the North American awards season. "Path of Glory" is a definite favorite during the North American awards season, both in terms of subject matter and style.
Schmidt Lawley of American Green Valley Pictures, who helped Lu Yanhe run "Path of Glory", apparently holds the same view as Lu Yanhe.
After the premiere of "Fake Death", Schmidt Lawley came to communicate with Lu Yanhe. His judgment on "Love Letter" was that there was no need for the film to go through the awards season, and going through the awards season would actually affect the film. The film’s performance in North America——
After all, once the awards season is over and there is no harvest, it will give the industry and the market the impression that "this movie is not good".
Schmidt Lawley told Lu Yanhe: "It should take the route of word-of-mouth from the media and the audience."
After Lu Yanhe returned, he carefully thought about the current quotations and distribution ideas of various film studios, and held two meetings with Chen Ziyan and Xu Tianming to discuss the situation of "Love Letter", and finally decided to sell the film at a price of 6 million US dollars. North American distribution rights are given to Green Valley Pictures of the United States.
Subsequently, the relatively large markets of Japan, South Korea, the United Kingdom, and France were successively acquired by publishers from various countries at seven-digit prices.
Especially in Japan, several distribution companies bid very aggressively. They all seemed to be optimistic that the film would have a very good box office performance in the Japanese market. In the end, Japan's Toyama Pictures won the Japanese distribution for US$4.5 million. right.
After such a carve-up, streaming media companies such as Maxine and HP have little interest in "Love Letter". The distribution rights obtained by various countries include streaming media distribution rights. It means that if Maxine and HP want to make this movie available to users in a certain country, they have to buy the broadcast rights from them.
In fact, if Lu Yanhe and the others were willing to directly give the overseas exclusive distribution rights to any streaming media, the price they would pay might be higher than the sum of these separate sales. But Lu Yanhe and others believe that Linghe's current need to establish diversified channels is far higher than the value of copyright income from a movie.
Xu Tianming, Wan Qingqing and Song Jiang now need to use a movie like "Love Letter" to establish connections with distributors in various countries, and use this to "pay tuition" and accumulate more resources for future film distribution.
The next week basically consisted of different negotiations with different people around the overseas distribution of "Love Letter".
Finally, adding up all the numbers, "Love Letter" sold a total of distribution rights to 32 countries and regions during the Jose Film Festival, for a total of US$29.4 million.
Just from the overseas distribution, "Love Letter" made a lot of money.
The American "Variety" magazine reported that "Love Letter" was "extremely popular" in the Spanish film festival market, but it also pointed out that Linghe actually rejected higher offers from several streaming media and still insisted on playing in traditional theaters. "It is reported that one streaming media platform even quoted a sky-high price of US$55 million."
Lu Yanhe was speechless when he saw the news.
No need to ask, this so-called "reported" must be the news released by Maxine herself. It was impossible to buy it anyway, so he directly quoted an exaggerated number, which seemed to be a sign of great sincerity.
It is not uncommon for streaming media to offer a high price of US$5,500 for a movie, but it is usually a new work by a world-class director, or a work starring several A-list celebrities and receiving widespread attention. number.
There's no way "Love Letters" could have gotten that number.
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"Fake Death" was acquired by the American film company Paramater for US$15 million in overseas distribution rights except mainland China.
Also a high price.
Moreover, according to the information Lu Yanhe has learned, the terms of the distribution agreement signed between "Fake Death" and Parameter will not necessarily bring lower income to "Fake Death" than "Love Letter".
What Lu Yanhe didn't expect was that Longyan Pictures actually won the distribution rights for three movies in mainland China, including Lubian Murray's "Paradise."
Lu Yanhe said to Chen Ziyan: "Unfortunately, we don't have any distribution experience or channels in China."
Chen Ziyan: "Domestic distribution is a deep-water area. If you don't have a certain background and channels, don't do it easily. Otherwise, you will get the distribution rights for many movies. Passing the review is one hurdle, and whether the theaters will arrange the films for you is another hurdle. . Only after passing these two hurdles can you enter normal market competition - a life-or-death competition."
Lu Yanhe nodded.
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Lu Yanhe stayed in Jose for two weeks.
The rest of the crew went back.
The day before the award ceremony, Lu Yanhe suddenly received a notice inviting him to attend the award ceremony - with a prize.
Lu Yanhe breathed a sigh of relief.
Although he had long expected that Chen Bige would have no hope of winning the Best Actress award this time, after it was confirmed that they had not recalled Chen Bige, Lu Yanhe was still a little disappointed - people always hope for a miracle to happen.
However, "Fake Death" did not receive a "recall" notice, so it was basically hopeless to win the award.
Of course, Longyan Pictures is already very satisfied with this trip to Jose.
With 15 million US dollars in overseas distribution fees, the production costs have been collected, and the rest will be pure profit.
Because there was too much work to be handled on "Jump Up", Chen Siqi did not stay in Jose with Lu Yanhe all the time. He went back several days ago.
On the day of the award ceremony, Lu Yanhe attended the closing ceremony alone.
He was also invited to present the award for Best Actress.
Lu Yanhe was a little curious as to what award "Love Letter" could win.
There are no acting awards, and there are not many awards from the technical department of Jose, only the best photography award.
As a result, not long after the awards began, it was announced that "Love Letter" won the Best Cinematography Award.
Lu Yanhe: "..."
The director of photography for this film is Liu Bige, and the photographers are Wu Zhou and Bao Wenliang.
But none of the three were there.
Lu Yanhe had no choice but to come on stage.
"It's surprising. If we had known that our photography would win awards, we would have asked Liu Bige to stay. He is the director of photography for our film - well, he is also the director of "Fake Death" and "Late Spring". " Lu Yanhe took the trophy, "Similarly, as the director of "Love Letter", I would also like to thank "Love Letter" "The two photographers of "Love Letter", Wu Zhou and Bao Wenliang, are very happy to accept this award on your behalf on stage. Without your support, I, a new director, would definitely not be able to shoot "Love Letter". I miss you so much." The days of working together. Thank you all for your recognition of "Love Letter".
Lu Yanhe received the award and stepped down.
He immediately took a photo and sent it to the group chat of the "Love Letter" crew, x-on:Liu Bige, Wu Zhou and Bao Wenliang.
A group of people immediately burst out to congratulate them.
Lu Yanhe smiled and said in the group: Send red envelopes! Come back and treat us to dinner!
Liu Bige: Day! I should have stayed!
Lu Yanhe: Hahahahaha.
Wu Zhou:? ? ? ? Did we win a prize? !
Someone said: Yes, Teacher Wu Zhou, from now on you will be the winner of the Best Cinematography Award in the main competition unit of the Jose Film Festival!
Wu Zhou: Damn it! !
…
Lu Yanhe was chatting lively with everyone when suddenly, someone next to him gently patted his arm.
Lu Yanhe turned to look at him with some confusion.
Next to him was a strange woman.
She gestured to the stage and said with a smile: ""Love Letter", best screenplay award."
Only then did Lu Yanhe react suddenly, showing a surprised, even a little stunned reaction.
After he came on stage, everyone paused for a while because they were too surprised.
"I'm sorry, please forgive me. I thought that since our "Love Letter" won the Best Cinematography Award, we would have no chance of winning the second award, so I was a little confused just now and didn't react."
Lu Yanhe looked at the audience, and after telling the truth, he showed a somewhat embarrassed and shy smile, but such a smile just made him return to the state of playing the role of Aijiki in "Love Letter" at this moment. That youthful, a little green state.
The people in the audience applauded him.
"The last time I came to the Jose Film Festival, "Rouge" won the Audience Choice Award and the Best Actress Award. I didn't expect that this time, "Love Letter" won two more awards. Thank you very much Jose, this place seems to be a My blessed land." Lu Yanhe said with a smile.
"In the past few days, I have received blessings and concerns from friends all over the world. To be honest, it was my first time to become a director. I really didn't know how to start. But fortunately, I have been an actor for several years. and screenwriter, met many mentors and helpful friends, and caught my eye When I was blind, I started to help me without saying a word. When I was writing the script, I knew exactly what kind of movie it was going to be, and the transformation process from words to images, making a movie. Everyone knows what they have to go through.”
Lu Yanhe held the trophy in his hand, ""Love Letter" is not a movie about the complexity and depth of human nature. I hope that what everyone gains from this movie is not thinking, but understanding of a certain past or person in life. Miss you. We keep moving forward, but sometimes we don’t forget to look back. Only when we know what we want to see when we look back will we know where we are going. Thank you again.
He bowed deeply.
The applause rang out for the third time.
Lu Yanhe looked at the trophy in his hand in disbelief and shook his head, as if he was sighing. He really didn't expect to win the second award.
Later, the Best Director award went to Rubian Murray for "Paradise."
Best Actor and Best Actress both went to European films.
The last two awards, the Audience Choice Award and the Best Picture Award, were won by "Paradise" and "The Long Rainy Season" by Vietnamese director Song Moc Thanh.
When Lu Yanhe heard the final result, he quietly thought about whether he could win another grand prize.
Two awards are already very good, it’s time to be content.
Lu Yanhe took a group photo with the winners, followed by an official interview with reporters.
The media is very satisfied with the award for "Love Letter".
"Paradise" and "Love Letter" are the two favorite movies in the media circle. However, "The Long Rainy Season", which won the highest award this year, had a mediocre response in the media circle.
I don’t know why this year’s audience vote gave the top prize to “The Long Rainy Season.”
The media are very interested in the next film directed by Lu Yanhe, and several media outlets are asking questions. Although Lu Yanhe said that he has no plans to continue to be a director for the time being, no one seems to believe it. It feels like there is a kind of "you made a work like "Love Letter" for the first time as a director, how could you not have plans to direct the next one?"
Before leaving Jose, Wu Yang came to the hotel to say goodbye to Lu Yanhe.
Wu Yang said: "Come to Hexi more often in the future."
Lu Yanhe nodded with a smile and added, "However, I may not be that prolific. I don't have a film production every year."
Wu Yang: "As long as you are willing to come, we can definitely find a suitable way."
Lu Yanhe nodded and said: "Actually, China has many good Chinese-language films every year, but they may not necessarily have channels to send films to the Jose Film Festival. Director, I hope you can pay more attention to new Chinese talents every year. Directors, just like Liu Bige, there are many directors like him in China.”
Wu Yang said: "Lu, if you find such a director, or if you have a film you want to recommend to me, you are welcome to contact me at any time. You have my contact information."
Lu Yanhe: "Okay."
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Return home.
Lu Yanhe, who returned to China with two major awards, met his fans at the airport and then went home to rest without stopping, and was about to participate in the recording of the last episode of "The Birth of an Actor".
He has been absent from the recording of one episode.
"Now, Wang Dashan, Zhen Hongyu, Zhang Pingqing, Xu Liang, and Qu Yan have entered today's final recording." On the way there, Chen Ziyan, who returned home early, told him about the latest progress of the program, "Cheng Hai I was eliminated in the eighth round, but I will return as a supporting guest today.”
Lu Yanhe nodded.
Except for Wang Dashan, who surprised Lu Yanhe a little, these five names are also some of the best actors in this show. Except for Zhen Hongyu, they are all actors who have become familiar to the public through this show.
Chen Ziyan: "Our program has still brought a lot of attention to everyone. Among those who have entered the finals, in addition to Wang Dashan and Zhen Hongyu who are not short of leading roles, Zhang Pingqing, Xu Liang and Qu Yan have now received invitations. Scripts in which they star.”
"That's good." Lu Yanhe said with a smile, "In this way, if our show is going to have a second season, it should attract more good actors to participate?"
"Yes." Chen Ziyan nodded, "We have almost recruited the actors for the second season, but it is true that the program "Director Please Advice" still snatched away a few of our original favorites. However, they also said , they are willing to come back to our program after participating in "Director Please Advice". "Director Please Advice" is scheduled to be broadcast in the summer, and the second season of "The Birth of an Actor" will not be broadcast until next spring."
Lu Yanhe: "If that's the case, forget it. Two shows of the same type in such a short period of time will make the audience tired. Moreover, they have appeared on "Director Please Advice". If they perform well, they will definitely receive it." The show is scheduled."
Chen Ziyan nodded.
"Yuehu TV is also asking if the trailer of "Love Letter" should be broadcast together with the last episode of "The Birth of an Actor"?"
"Did they bring it up on their own initiative?"
"Yes." Chen Ziyan nodded.
"Of course that's good." Lu Yanhe said, "'Love Letter' is going to be released on the Chinese Valentine's Day this year. It will be released in August, and the first trailer will be released in May, which is almost the same."
"Yeah." Chen Ziyan nodded, "Now the entire market's response to "Love Letter" is quite enthusiastic. Although you have always said that the box office volume of this movie will not be very big, there are indeed some love movies in the domestic film market that have sold ten Around 100 million.”
Lu Yanhe knows that not all love movies cannot sell at the box office. He knows very well, such as "The Next Us", such as "Beijing Meets Seattle", such as "A Story More Sad than Sad". But this is all too much about chance. It does not mean that a love movie you make will definitely achieve such a box office volume. This is different from certain blockbuster themes that have been proven to have a huge market. Romance movies are too random.
Therefore, he has always emphasized that the box office volume of "Love Letter" is not large, just to break everyone's unrealistic illusions from the beginning, so as not to be disappointed in the end. Looking back, if a miracle really happens, OK, then everyone is happy, everyone is happy. Unless a miracle happens, just normal box office performance, then the goal has been achieved.
Lu Yanhe said: "The movie "Love Letter" has already made a profit through overseas sales, so there will be no pressure for its domestic release. But if we set such a high goal for "Love Letter" now and use too much publicity and marketing, It may make people not want to watch it, after all, this movie is not the kind of movie that everyone can go to the theater to watch.”
The two of them chatted and arrived at the recording location.
Although it is a Yuehu TV program, the program was recorded in Yuming.
They got out of the car and walked to the studio. Not long after they walked in, there were suddenly several roaring gun salutes.
People from the program group "The Birth of an Actor", including director Luo Yuzhong and others, as well as actors like Wang Dashan who were going to participate in today's recording, were all there. They applauded one after another, with applause and cheers coming and going.
A banner was pulled out and it read——
Warmly welcome Lu Yanhe, winner of the Best Screenplay Award at the Jose Film Festival, for his glorious return!
"Congratulations!" Zhou Tong, the director of the program team, presented a bouquet to Lu Yanhe on behalf of the entire program team.
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Recommended old book "I Became a Scandalous Diva Overnight" (End of Chapter)