Chapter 1597 Released on the Same Day as Sonny

Under the urging of Ohe Norixiong himself, Suni's second-generation electronic paper book project is progressing rapidly, and in half a month, they will be able to produce the finished product.

Neither Amazon, nor Fengyu Electronics, etc. have announced that they have successfully developed it, so Norio Ohga firmly believes that this time, Sunny will take the lead!

As the world's top consumer electronics group, Souni is leading the world in many products, and the pace of developing new products has never stopped.

Although these years have not been smooth, especially after the match with Fengyu Electronics, Sonny is still profitable, and the profit growth is still considerable.

But Suuni was always overwhelmed by Fengyu Electronics and others in terms of products, which made Norio Ohga very angry. He desperately hopes to win back the game, so just two years ago, he took the lead in launching the electronic paper book.

It's a pity that the response of that product in the island country was very poor, and it didn't sell much at all, and it also received a lot of complaints.

Fortunately, they broke their wrists and terminated the project in time, otherwise it would have a great negative impact on the entire Souni brand.

Of course, there are still many products now, Suni is ahead of Fengyu Electronics, and even all brands under Feng Yu's name.

For example, TV game consoles, although the sales of Rentiantang and g-box are very good, but the sales of their new version of Suni are even better, accounting for 40% of the market share, but Suni has also discovered that now Rentiantang’s The sales of new products and g-box's second-generation products each accounted for 30% of the market share. In particular, g-box's game discs sold the most, because they had the most new games and more interesting games.

So in terms of overall profit, Sunny is actually not as good as g-box. However, if they take the lead in sales, they can still face other competitors proudly.

In terms of digital cameras and digital video cameras, Souni and other brands of the island country are also the top in the world. Together, they account for more than half of the world's market share, especially digital video cameras, which account for nearly two-thirds.

However, products from Europe, China, and South Korea cannot be ignored. They are also catching up very quickly. No matter in terms of product design or technology, they should not be underestimated. What they hate the most is Huaxia's products. The price/performance ratio is so good that it has taken away a lot of their market, especially the low-end consumer market.

Of course, in terms of flat-panel TVs, they are still the strongest island country. Not to mention that the market share of plasma exceeds two-thirds, although the share of liquid crystal is less than half, but the profit of plasma is higher.

In this regard, they are not worried about Huaxia, but are worried about manufacturers in South Korea and Baodao.

In terms of other entertainment, Feng Yu actually bought MGM, invested heavily in so many high-cost movies, and signed many big directors, which made Sunny extremely vigilant.

Of course, Sunny is still able to easily suppress MGM, and Sunny is also ahead in this respect. Not to mention, Sunny's music records are also doing very well.

But in terms of other products, the companies under Feng Yu's name are all leading. Whether it is computers, mobile phones or mp3, these electronic products with very high profits, the share of Sunny is getting smaller and smaller.

Although the sales volume is also increasing, it is actually because the market is expanding, and the number of other people's growth is obviously more than that of Sunny. If Souni cannot keep ahead in new products, then Souni's brand value will continue to decline.

Many of their products are now sold on the basis of Souni's brand reputation. Once the brand value decreases, the popularity decreases, and the consumer recognition decreases, the profits that can be earned by relying on the added value of the brand will become less and less.

So now they are in urgent need of a new product to inspire people and show the world that Souni is still the powerful Souni, and is still worthy of consumers' choice and trust.

And the company that defeated Feng Yu is the best proof!

Feng Yu's company has defeated even the mighty Microsoft. If Sunny can defeat Feng Yu's company,

Doesn't that prove that Sunny is stronger?

And this time, it can be clearly proved that Feng Yu's company followed suit with their products, because they were the first to launch the electronic paper book!

...

Feng Yu is in the laboratory of Aihua Electronics, looking at samples of new products. He tried it, and it was fine, better than he expected.

"This language version, there will be no problems, right?"

"Don't worry, the boss, it's very stable. The machines of different language versions will be marked with different tail numbers, so there will be no confusion. The core is the hos3.0 operating system, and the products of different language versions are also slightly different in appearance. Different, such as the shell, we have printed patterns similar to the national flags of various countries, which I believe will be very popular.”

Xu Lihua was a little proud. This little idea should be able to please those consumers and attract consumers from those countries to buy.

Feng Yu nodded: "Not bad, even better than I imagined. Now there are only two grades, 128m and 256m memory, right?"

"That's right, if it's just an electronic paper book, it's enough. And we also provide expansion functions for some users who like to store more content. We use our SD card, which supports a maximum of 4GB expansion card."

Now the SD card is the best-selling flash memory card. Just because many people buy it to expand the memory of mobile phones, mp3, digital cameras and other products, the sales of such products are very good.

Not to mention, more and more consumer electronics companies now support sd card expansion, including many island companies.

"Our inventory should be completely cleared, right?" Feng Yu was referring to those small-capacity flash memory cards, which were produced in large quantities at the beginning, and some products were backlogged.

Although it can still be sold slowly, how good it is to sell directly now. In the future, such small flash memory cards will inevitably be eliminated.

"Not only can we clear them all, but we also purchased the backlog of small-capacity flash memory cards from many companies at a low price. We plan to produce a total of 1 million electronic paper books. Based on the minimum profit of 50 US dollars per set, we can create at least 5,000 Ten thousand dollars profit!" Xu Lihua reported excitedly.

"Well, for the first production, a smaller quantity is okay. If the sales are good, you can increase the production, or launch a new generation of products. What about the sales cycle, how soon do you plan to sell the million units?"

"Judging from our multi-brand and multi-language version products, we plan to sell out these products within 20 months. Boss, shall we start selling them now?" Xu Lihua couldn't wait.

"No, first produce according to the quantity planned by each brand, and don't sell it for the time being. Wait, wait until Sunny's electronic paper book is launched, and then we will start selling it." Feng Yu said with a smile.

"Boss? Why? Don't we want to take the initiative?"

"If our products are sold first, Souni will find some disadvantages of their products. If we go public at the same time, although some users will be taken away by Souni, the disadvantages of Souni will be magnified, which will affect their reputation. It's a serious blow!"

"We just want to defeat Sunny head-on and let them know how far they are from us. The propaganda slogan can also be tougher. After all, the electronic paper book is a concept proposed by Amazon. We just say that we can't watch others destroy electronic paper. Book!"

... (To be continued.)