Chapter 852 Cannes Best Actor (14)
PPTV is going to launch a paid trial!
Thanks to Netflix, "House of Cards" launched a new path to the paid model, and then "Hemlock Grove" and "Orange is the New Black"... continue to maintain a high original effect.
This is a revelation to domestic streaming media platforms - the United States can produce self-produced dramas for a fee, why can't we?
PPTV tried it once a few years ago, but... the payment conditions were not mature at that time. First, there were too many pirated copies, and second,... payment was too complicated.
Unlike now, you can pay by just scanning a QR code...
Bringing it back, Shen Xudong is planning to open up the paid market with the online version of "Ghost Blowing the Lamp", criminal investigation dramas, horror and youth dramas.
That definitely needs actors!
And he's a cheap actor.
Yin Xiaotian, Lei Jiayin, Guo Jingfei, and Pan Yueming are all selected representatives.
The company's Sha Yi, Ni Hongjie, Jiang Chao, Yu Entai, including the actors of "Soldier Assault", Xing Jiadong and Duan Yihong are also being selected!
In addition, Qiao Shan and Xiu Rui were also brought over and are tinkering with "Diaosi Men"...
PPTV has always produced self-produced dramas, but most of its profit methods rely on broadcast cooperation with provincial satellite TV stations. It is difficult to guarantee profitability by relying solely on advertising revenue and distribution copyrights!
But it is much better than Youku. Last year, Youku released 11 self-made dramas, 10 of which were spoiled and failed to gain popularity. The only remaining drama, "11 Degrees of Youth", lost a lot of money...
PPTV cooperates with many TVB actors and is doing better in drama distribution.
But this is not a long-term solution. We still have to create purely homemade dramas - only broadcast on the PPTV platform!
"Forensic Qin Ming", "Psychological Crime", "Dark One", the horror genre is "Soul Ferry", "Wuxin Master" and "Central Building"...
Youth dramas are much simpler, such as "The Year in a Hurry", "The Best of Us", "To Our Simple Little Beauty"...
We will start with "Ghost Blows Out the Lamp", and then we will release one movie every month...
Shen Xudong’s goal: In three years, that is, before 2015, the number of paying people for PPTV will reach more than 50 million!
…
Cannes, France, May 27, local time, closing ceremony.
American director Alexander Payne, one of the judges, was presenting the Best Actor Award: "There are always some great performances that we will never forget. In the past half month, I have been fortunate enough to meet a group of the best actors in the world." Before voting, we thought it would be very difficult to choose this award, but when the results came out, we felt that it was natural...'
"The best actor is "Hunting", Director Chen, congratulations!"
Then, the whole internal entertainment was boiling!
The four major portal websites quickly put the news on the headlines. In fact, there was not much information, just a few pictures and brief comments from the scene.
Weibo immediately put ‘Director Chen, Cannes Best Actor’ on the hot search headlines…
The people who stayed in the company to work overtime immediately put on the previously prepared templates, and a bunch of marketing drafts were directly uploaded to the Internet...
Oh, it is certain that "Hunting" will win the award - I received an invitation letter to the closing ceremony. Generally speaking, only those who are sure to win will be invited to attend the closing ceremony!
According to speculation, the Palme d'Or is unlikely. Matteo Garroni's "Reality Show" is highly anticipated, and "The Hunt" will either receive the Jury Prize, the Screenplay Award, or the Actor Award...
All ready!
Then, Director Chen won the Best Actor Award again.
Become another Best Actor Award after Venice Best Actor!
The first person in Chinese films!
No, Maggie Cheung had won the Best Actress in Berlin before, and then the Best Actress in Cannes...
Then the number one actor.
Shen Xudong also posted on Weibo: Congratulations to Mr. Chen, "Hunting" won the award again... Also, Uncle Ge, we have to work hard. "Big Buddha" directed by Yi Mou has been confirmed to be in the main competition unit of Venice. You have to work hard!
"Big Buddha" stars Uncle Ge, Zhao Benshan and Director Chen, with Director Chen playing the boss Huang Qiwen.
The focus is still on "Hunting", or in other words, Director Chen.
You can count on your own, Gong Li's Venice in 1992; Ge You's Cannes in 1994; Xia Yu's Venice in 1994; Tony Leung's Cannes in 2000; Chen Daoming's Venice in 2005; last year, Venice, "Sister Peach" Ip Dexian, and Xiao Fangfang from "Woman 40" - Xiao Fangfang is Fang Shiyu's eldest brother Fang Dayu...
Plus Zhang Manyu, Berlin in 1992 and Cannes in 2004, this is a double crown.
This year Director Chen won another Best Actor Award at Cannes!
Together, there were only 8 people and 9 emperor and empress trophies, now it has become ten.
Chen Daoming still has a double crown, and it is not an exaggeration to say that it will be recorded in the annals of history.
In addition, Director Chen himself is very famous, and his professional ability, character, and temperament are all unique!
The point is that the media’s publicity cooperation is very good, and all mentions of him are full of praise. "Mr. Ji Xianlin even commented on Chen Daoming, saying that "Chen Daoming's Chinese studies foundation is not inferior to any Chinese studies professor at Tsinghua and Peking University"...
The media resources occupied and the media resources that can be mobilized far exceed those of Wang Jingchun and Liao Fan...
It just refreshed the screen...
In addition, "Hunting" is scheduled to be released on June 4th, which also serves to promote the movie!
…
"Avengers" is indeed very powerful. After its release, it has been the single-day box office champion, breaking 500 million in 20 days!
It is temporarily ranked third in the year, behind "Titanic 3D" and "Mission: Impossible 4", the latter two's box office is 940 million and 672 million.
Domestic movies are... quite embarrassing.
"Why Shengxiao is Silent" has a box office of 367 million, "When a Man is in Love" has a box office of 302 million, "Search" has a box office of 207 million...
It’s not an echelon at all—there’s also 401 million from “Journey to the Center of the Earth 2”…
For the time being, Hollywood blockbusters do have a crushing effect on domestic films!
Not only in 2012, but also in 2017, four good domestic films were released on May 1st that year: "Memory Master", "Like You", "The Bomb Disposal Expert", and "Chun Jiao Saves Zhiming", and then they were replaced by "Speed and Speed and" The tail of "Passion 8" was swept away...
The latter will be released on April 14th, and its tail power is so strong that it can’t be stopped at all!
So, when the news from Cannes came, the whole circle was excited...
Cannes Best Actor!
Chinese films are once again gaining traction overseas.
However, to be honest, even with such publicity, Shen Xudong is still not optimistic about the box office of "Hunting"...
The reason is simple, this is not a movie suitable for the market!
But it did not hinder Shen Xudong’s expenditure on film promotion: the Cannes copyright of "The Hunt" was sold for US$14.8 million. The copyright income alone is enough to recover the cost. As for the investment in promotion, there are a lot of resource replacements - Director Chen has a lot of high-end endorsements!
In addition, "Hunting" won the Best Actor Award at Cannes, and Tianmei Media's stock price rose along with the trend - the total market value is 65 billion...
Oh, because of the strength of Hollywood, Tianmei Media’s stock price has been falling...
Of course, the focus of publicity has become ‘Shen Xudong + Chen Daoming’…
By the way, I mentioned the "Outstanding Citizen" born from "The Best in the World", and then extended it to "Make a Famous" and "Hunting"...
A bunch of marketing drafts all begin with: "Xudong once said that the people he is most grateful for are Zhang Jizhong, Chen Hao and Chen Daoming..."...