Chapter 600 Arrangement
Shen Xudong is indeed in Toronto...
It is true that I came here to sell the copyright, but mainly... to promote it.
The North American distribution rights have been packaged and sold to New Line. Last year, New Line successfully released "Taken" and participated in the co-investment of "Taken 2". Golden Harvest has produced "The Raid", "The Evil Dead" and "Crime City". The action film was packaged and sold to New Line...
The package price is US$7 million, and 40% of the investment in "Rescue 2" will be sold at the same time - New Line invests 13 million, and directly owns all the North American copyrights of "Rescue 2"!
Well, New Line spent $20 million to actually win "Taken 2"...
From the beginning, they didn't care much about the other three action movies...
There are no plans to arrange a theatrical release at all!
Mainly... New Line is currently working hard to promote the US$180 million large-scale production "The Golden Compass" - New Line Cinema's largest new fantasy adventure after the "Lord of the Rings" series.
Well, it stars Nicole Kidman!
Nicole Kidman is really a legend. After winning the Oscar, every movie she made lost money, but she is still a first-line star in Hollywood...
However, New Line has indeed put most of its energy into "The Golden Compass", so much so that it has no plans to release "The Raid", "The Evil Dead", "Crime City" and other films...
I guess I just want to release the DVD and then sell the TV rights...
"Taken 2" is different. This is a sequel, and a sequel to a hugely successful action movie. There is no need to invest a lot in promotion, just follow last year's promotion!
Even though Shen Xudong has contacted the person in charge of New Line Cinema in various ways to ensure that "The Raid" and "The Evil Dead" will definitely be a hit...
People don't listen!
Mainly because I don’t want to take responsibility – it’s easy to say if the release is successful, but what if it fails?
Copy production, distribution fees, insurance for shipping copies including posters, advertising…
It all costs money.
New Line dare not gamble.
After all, "Rush Hour 3" they released this year lost money at the box office...
Coupled with the fact that the box office of "Mission: Impossible 3" has reached a new low, there is a view within Hollywood: The era of blockbuster action movies is over!
To be honest, they're taking a big risk by releasing "Taken 2" on a medium scale.
Therefore, Shen Xudong had to come to Toronto.
The Toronto Film Festival is actually a film trading market.
Provide a stage for films from all over the world!
The premieres of "The Raid", "The Bad Guys" and "Crime City" were held in Toronto - and they also received the treatment of Toronto's key promotion!
——The world premiere of a masterpiece is an important symbol of a film festival’s discerning eye and even its status in the world.
Shen Xudong put the premiere of three films at the Toronto Film Festival instead of Venice. This is a recognition of the Toronto Film Festival, and the other party will reciprocate!
Of course, this is only at this stage. After 2010, the Toronto Film Festival's status will soar, and it will be difficult for Chinese-language films to get key promotions.
…
"Judging from audience feedback, "The Raid" is relatively popular..."
"Expected it!"
"The Raid" is set in Thailand. It tells the story of Zhang Jing's rookie policeman Brimobu Rama who joins a 20-man team led by Sergeant Yaka (played by Chou Zhaolong) to conduct a raid on an apartment building in an attempt to arrest the criminal leader. Tamar Riardi.
As the SWAT team moved through the cordoned off building, they encountered frantic resistance from a mob.
A marathon action movie from beginning to end...
Pure action movie!
Oh, and Steve Shen was talking to New Line boss Toby Emmerich about the situation in Toronto for the three movies.
"The Raid" received the most enthusiastic response from the audience...
A bunch of film producers came over to inquire about the copyright.
"Shen, I can arrange for "The Raid" to be released in 20 theaters first, and then expand to 200 theaters..."
"How many homes can we go to at most?"
"...About 800 families!"
Shen Xudong is still not satisfied...
After all, the North American opening venues of "Rescue 2" are directly 1,700...
But he knew that this was the highest sincerity of New Line.
Toby Emmerich continued: "As for "The Bad Guys" and "Crime City"... I can only apologize..."
Shen Xudong asked: "Don't you think "The Legend of Evil" is very suitable for a remake?"
"Remake?"
"Yes, the criminal police and the gang boss cooperate to kill the serial killer and fight violence with violence..."
Toby Emmerich is also a producer. In his early years, he made "Blade" and "Death"... He is still somewhat sensitive to the market.
After listening to Shen Xudong's suggestion, he... was indeed a little moved.
"Okay, I'll go back and inspect the market..."
Shen Xudong then suggested: "I think we can release "The Legend of the Evil" on a small scale to see the market feedback."
"Small-scale..." Toby Emmerich looked at Xudong deeply, and then asked: "Is it best to arrange a small-scale screening of "Crime City"?"
"That's not necessary!"
Shen Xudong shook his head: "The plot of "Crime City" is too simple..."
"Crime City": Three bad guys conquered a group of bad guys who committed crimes, and then the protagonist, as a police officer, finally solved them with justice...
This action crime movie formula is too old.
Toby Emmerich thought about his proposal seriously and nodded: "OK!"
"If New Line doesn't have enough funds, I can invest part of it."
"...I will seriously consider your suggestion!"
From the beginning, Shen Xudong's goal was only "The Raid" and "The Evil Dead".
It is now considered a success.
…
The trip to Toronto was actually quite interesting because there are so many Chinese here!
Back then Hong Kong movies mentioned going to Canada...
Most of them are in Vancouver and Toronto, Canada, among which Toronto has more Chinese...
After all, it is the largest city in Canada.
Generally speaking, wherever Chinese people gather, there must be many delicious Chinese restaurants.
In the next three days, besides working, Shen Xudong, Zhang Jing, and Wu Jing spent most of their time looking for delicious food.
Wu Jing came here to promote "Taken 2" and he already brought those three movies. There is no reason not to bring "Taken 2" with him.
The plot of "Rescue 2" is also about saving my sister. The difference is that this time the map has been changed, from Thailand to France, and the villain is an Albanian gang...
Da Tiantian also has a few action scenes, not many, after all, she is not beating up women...
It wasn't until the 6th, the third day of the film festival, that Shen Xudong left...
He has to return to China - "Xiu Chun Dao" is about to be released.
As a martial arts film released in the off-season of September, it is also an adaptation of his work. As one of the film's selling points, Shen Xudong will definitely participate in a wave of publicity...
Just as he boarded the plane, the Venice Film Festival was over. "Lust, Caution" won the Golden Lion Award, and Li Min won the award again - he only won the award the year before for "Brokeback Mountain"...
Media reports are all about "Chinese directors winning three golden lions" - "Brokeback Mountain", "The Good Man", "Lust, Caution"...
The news that Jiang Wen found nothing was not even reported in the mainstream media...