Chapter 1086 I Don’t Like It (44)
At that time, Mai Jia, as the most popular star and leader of New Art City, openly cooperated with Sammo Hung, the leader of the biggest competitor Golden Harvest. For his own camp, it was tantamount to cheating and betrayal, which caused a huge emotional blow to everyone.
Mai Jia is the comedy director of "The Best Partner" and is also the major shareholder of New Art City...
In fact, New Art City will definitely disintegrate!
Do the math yourself, under Mai Jia's account are Lin Lingdong, Tsui Hark and his assistant Chen Jiashang, and Wu Yusen;
Huang Baiming has Du Qifeng. Du Qifeng joined New Art City and brought his assistant Chen Musheng...
These guys are all making masculine-themed movies!
New Art City is an empire based on comedy...
Xu Ke witnessed with his own eyes the rise, peak, disintegration, and decline of New Art City...
Naturally, he is very wary. He is currently labeled as the director of Tianmei Media. If he rashly cooperates with Zhou Xingchi, the impact will definitely be very bad - after all, the producer of "Journey to the West: Conquering the Demons" is Ali Pictures!
Bringing it back, Chen Xi continued: "It should be okay to use "Love Saint 2" on New Year's Day, right?"
"It must be no problem... By the way, where is Gao Fenfen?"
"She is in the office..." Seeing Shen Xudong turn to the general manager's office, Chen Xi quickly added: "Mr. Gao has realized the problem..."
"As the executive CEO of a film and television company, he can't even see the simple trend that young people are not favored by the industry. This is a serious dereliction of duty!"
“…but many companies still pursue small fresh meat…”
"Which company?"
"A lot..." Chen Xi gave an example: "The Huayi brothers asked Wu Fanfan and Li Yifeng to make "Old Paoer". On the surface, Bona Yudong said that "fan movies are not allowed", but in the blink of an eye, he made "So Marry a Black Fan" ", Jie Shi bound Guo Jingming..."
"...Okay, I'll go find her and talk about something else."
Shen Xudong suddenly thought that the formula of big IP + small fresh meat is actually the consensus of most filmmakers in the past two years...
Because "Lao Pao'er" did make money.
No one thinks that "Old Paoer" became a hit because of Feng Xiaogang, right?
If...if Shen Xudong didn't have the blessing of later generations' memories, how could he be so sure that Xiaoxianrou was just a phenomenon and would be defeated in a short time?
I'm afraid he won't be able to sit on Diaoyutai so firmly...
Not only in the film field, but also in the streaming media field, Tengxun, 楽TV, and Youku have all started playing small and fresh products.
——Because fans are really willing to spend money.
Although PPTV has more than 120 million paid VIPs and more than 180 million in Asia, the latter three, especially Tencent and Youku, are relying on this strategy to gain momentum...
Shen Xudong directly asked PPTV to launch "Produce 101"...preparing to explode next summer...
As for spring, of course "Idol Producer"...
What stars are you signing? How can it be better than creating your own star!
…
Many people find it strange that "The Wandering Earth" was so poor that it relied on Wu Jing's 60 million, while "Nezha" withdrew the investment in the later stage and only had a cost of 60 million.
But "Shanghai Fortress" can actually get 300 million investment?
Are all capital fools?
Because of information asymmetry.
In the eyes of moviegoers, the criteria for a good movie are good story + good acting + good production.
But in the market, most of the time, good story + good acting + good production are not as good as good publicity.
This is a fact. In publicity, there is a big variable called big stars.
Therefore, stars are paid very high...
The initial outside investors only recognized big stars, and it was also because of this...
It takes at least two years from planning to scheduled release of a movie.
But movie investing is pretty much equivalent to judging whether a stock will rise or fall two or many years from now.
On the one hand, it cannot be ruled out that the aesthetics of some employers are indeed worrying.
On the other hand, the imperfection of relevant data makes it a gamble to invest in any movie, and many investors will choose movies that seem to sell well.
"Shanghai Fortress", starring Lu Han + Shu Qi, is another big IP from Jiangnan!
No matter how you look at it, it looks like a hit!
Big traffic + big IP…
Director Teng Huatao once again produced "33 Days of Love" with a small and broad approach...
In fact, finding Teng Huatao fully demonstrated that the management originally wanted to make a romance film, which is consistent with the temperament of the novel, love science fiction.
What is the reason that allows them to move closer to the direction of hard science fiction is really a mystery.
As for the final investment being as high as 300 million, it only shows that the producer has a strong ability to draw the pie, and that there were so many people waving banknotes to enter the industry in those years!
…
Shen Xudong chatted with Gao Fenfen for half an hour, basically focusing on the issue of fresh meat and traffic...
Why don't normal people want to see little fresh meat?
Because our values are: a man should not serve others with sex.
Just relying on face? Note that you only rely on your face. That is not the right path for a man!
For men, good looks are just a bonus. Even in ancient opera troupes, when giving rewards, they would shout "good work should be rewarded" instead of "good face should be rewarded!" ’
"This trend won't last long. I guess a few teachers will bring it up at next year's CPPCC meeting!"
“…What about the bunch of small and fresh + IP projects that are being approved at the same time?”
“Investing in movies is not a good business in itself”
Before Shen Xudong finished speaking, Chen Xi opened the door and walked in with a subtle expression: "Look!"
As he was talking, he handed over his cell phone... It was Wang Jiawei's Weibo, which said, 'In fact, the world is so big, it doesn't stop at the north and the south. Pursuing perfection is tantamount to being complacent. In your eyes this is just a movie, to me it is a world. As the saying goes, great achievements must be lacking. Only when there are shortcomings can we make progress. Ferryman, ferrying others to ferry oneself -——
I like
Merry Christmas. ’
Tsk tsk, I don’t even have any shame!
Shen Xudong shook his head and was about to make a speech, "Let me see!" Gaofen Fennet grabbed the phone and then also exclaimed: "It's really shameless! Can't you tell from his level that "The Ferryman" is not good-looking?"
"Look at the comments below!"
"Comment?"
Gao Fenfen clicked on it, and sure enough, a bunch of celebrities liked and retweeted it...
Something like "I also like to cross others and cross myself", "I also like it", there are more than fifty celebrities here and there...
Does this count as referring to a deer as a horse?
Shen Xudong took out his mobile phone directly and was about to write something. Chen Xi's expression changed slightly and he finally said nothing...
Three minutes later, Shen Xudong’s Weibo was released:
‘What happened today reminds me of a sentence I said many years ago, ‘I think this comrade is very brave and gave a good answer! People like it, but if you don’t like it, who do you think you are? ’ These words were spoken by Premier Zhou during a symposium on literary and artistic work and a feature film creation meeting.
In the same way, if the people don't like it, but you like it, who do you think you are? ’
‘Gay people in the entertainment industry are very brave and it’s good to repost! The people don't like it, so you guys are the only ones enjoying themselves. Who do you think you are? Celebrities should be the group most afraid of offending the public. Now they have no scruples at all about offending the public. You are all good...'
'One last thing: I said "The Ferryman" is ugly and I don't like it very much,'