Chapter 508 Intel's Backstab
Lao Huang knew that the mining boom would eventually pass, and Nvidia would eventually return to the player community, but the mining bosses gave too much...
It's not that he didn't have the idea of turning back, but then he thought that AMD and Intel were still half a step behind Nvidia, and once the 40 series came out, gamers would definitely donate generously to avoid buying mining cards, so he chose to continue to make hundreds of millions of bad money against his conscience.
It was originally planned that when the US dollar returned and AMD caught up, the 40 series would be released at the end of the year.
But the Titan series processors developed by Jiuzhou Technology really made all technicians, including him, feel a threat that could not be solved in a short time.
The Titan P's running score is only slightly better than RTX3070, but it can stabilize the poorly optimized "Elden Ring" to 60 frames. This hardware optimization ability for the game engine really makes everyone feel like they are facing a great enemy.
It also made people in the company panic.
Huang glanced at the report at hand. If there hadn't been the accident of the Titan processor, the news in the report that Nvidia had a higher market value than AMD and Intel would have definitely filled the conference room with laughter.
But unfortunately...
Looking at their boss's drooping eyes, several executives even felt panic in their hearts.
They don't understand technology, but they know how strong a processor that only costs 2,000 euros but can kill all the big games on the market is.
And I heard that the reason why Suiren Company priced so high was because it was the first time to produce processors, and the investment cost was too much. When the subsequent product design and production line are stable, the price will definitely drop wildly at a rate that conforms to the laws of industrial production.
Amidst all the suspicions, Huang Renxun suddenly said, "In fact, on March 2, Daxia time, we had already obtained the Titan C/P processor in Daxia's laboratory and stepped up the disassembly and testing. After the time difference, our laboratory also got the Titan C/P processor that was just released in North American stores.
After comparison, the Daxia version and the European version of the processor are both designed with the same template, that is, the graphics chip and the CPU chip are placed on a motherboard, and the graphics processor that should be in the ordinary CPU is deleted, so as to reduce power consumption and cost.
Its manufacturing process is Xiaxin Technology's 5-nanometer process, roughly It is not much different from the 5-nanometer process we studied when we cooperated with TSMC. It is precisely because of such a cutting-edge process chip that the performance of this processor has exceeded all of our expectations. After all, from a certain perspective, the Titan C processor is equipped with the highest-specification process chip at present.
Of course, the good news is that we have reached a cooperation with TSMC. The 40 series graphics cards will no longer use the Korean Star process. The high-end flagship will be manufactured by TSMC's 5-nanometer process, and the chip has passed the tape-out test. After urging, it should be delivered in a few months. "
This made many executives breathe a sigh of relief.
Of course, some executives asked: "Why can't we urge TSMC to speed up production now? If we wait one more day, we will lose a group of users. "
Lao Huang looked at the technical executive who was poached from AMD and shook his head. "Now TSMC's 5-nanometer process share has been snatched up by Qualcomm, Pingguo and Dimensity. We can only wait two months later. "
Although it is a bit hard to accept, the reality is indeed so.
Everyone uses Hanxing Semiconductor as a backup. Everyone uses Hanxing Semiconductor for a period of time, but they always keep their eyes on TSMC. As long as they reach a cooperation with TSMC, they will immediately eat up all the market share they can eat.
After all, the more they eat, the less their competitors will eat.
"However, after testing, the performance of the 40 series will be more than 30% higher than the RTX 30 series produced using Hanxing's 8nm process technology. This will allow our flagship card king to return to the top of the list. In addition to winning corporate customers, we can also win back those lost game users.
We have mature R&D and marketing channels, and a strong reputation. The stock price has fallen during this period, and it is a good time for us to buy back stocks."
Huang's smile that everything is under control is back, and the atmosphere in the conference room instantly became warm.
Seeing everyone smiling, Huang Renxun adjusted his glasses frame.
He selectively kept some news, such as the integration precision of the Titan processor is higher than the technology the company currently has, and the price of the 40 series' better performance than the Titan processor is the high foundry manufacturing cost, the extremely high power consumption that can be compared to an electric oven, and the large and heavy gas stove fan.
But it's okay, after all, the cost can still be controlled to a lower level than the Titan processor.
And he is waiting for Intel's reaction. After all, the Titan processor has made the 12th generation of Core a younger brother. As long as Intel and Nvidia join forces again, plus official help, the Titan processor will at most be the next AMD, and it will not threaten Nvidia for several years.
But Huang may have overestimated Intel's actual situation.
Intel has not had a good time in recent years. First, the mobile product Atom was completely abandoned, and various gates and vulnerabilities of the processor were exposed. Then, 14 nanometers were used to make countless generations of Core, and the CEO didn't know who to choose for a whole year.
The storage chip was hammered on the floor, and Optane just released a bunch of solid-state chips to rush into the market. AVX-512 was decentralized and then recycled.
Wanted to make gaming graphics cards, but at a critical moment, they were jealous of the mining card market. As a result, the mining boom began to collapse. They were ready to go back to making gaming graphics cards, but the graphics card market was facing a situation of competition among AMD, Nvidia, and Suiren.
And this was only the user-side situation. Uncle Sam's new manager suddenly said that he would ban the export of supercomputers and high-performance chips, which also cut into Intel's enterprise-side market.
Of course, Intel also has its own efforts. For example, the shortcomings of insufficient technical reserves in graphics card projects, the management took back a secret stake.
From Intel, which was in its heyday, to AMD, a senior R&D boss who had worked on cutting-edge projects for many years at AMD, after receiving the edict from the old company, he immediately kicked away the care of AMD Su Ma and returned to the embrace of the blue giant Intel.
And after squeezing toothpaste for so long, he can be regarded as having "deep foundation" in CPU.
Although the production capacity is not enough, the technology still has defects, and the project is not mature.
But seeing that the stock price has been falling continuously, even lower than AMD, Intel, the blue giant, stepped forward and immediately released a CPU plan from Core 13th generation to Core 17th generation.
The most powerful one is that Intel announced that the 13th generation of Intel Core will be released this year!
You should know that the 12th generation of Core CPU was only released in the fourth quarter of Xia Yinxing calendar 1021. The new users have not used the new CPU for a few days, and the 13th generation is immediately released. In order to compete with the Titan processor, Intel has increased the maximum number of cores from 16 in the 12th generation to 24.
The moment the news was announced, countless Intel Core 12th generation users wailed.
"Intel! You stabbed all of us 12th generation users in the back! Draft!!!"
"FK! Intel!!!"
PS: Fortunately, I am half a wait-and-see party, otherwise I would have been stabbed in the back by Intel. .