Chapter 1046 High-Pitched Tone

Huafei Film and Television, Chairman's Office.

Qin Wei held a newly printed report in his hand, looked at it carefully for a long time, and then raised his head. There was no expression on his dry face, but his dark eyes were shining brightly. thinking.

After a while, he put the report on the coffee table in front of him, took out a cigarette and lit one, exhaled the smoke slowly, and then said: "It's amazing!"

Hu Fei sat across from him, nodded, didn't say anything, just picked up the report again, and took a serious look at the data on the first line, with a complicated expression on his face, but in the end he just sighed He took a deep breath and said: "Xiaojing is much better than her as an actor, and I don't know how many times better than her, but as a director..."

He didn't say the remaining half of the sentence, but as long as he read the freshly released last week's box office rankings, he would immediately understand what he meant.

In mid-May, Ming Xiaojing's second directorial work, which is also He Yingyu's first film after the popularity of "Dragon Inn" and "The Matrix" reached its peak, was released.

"Good Flowers, Full Moon and Little Sunny Day", a love drama of the Republic of China, tells a love story that happened in the south around 1920, but Ming Xiaojing, who learned from Qin Wei, is obviously not satisfied with simply talking about the greasy and crooked points between a man and a woman Little love, and even less disdain to shoot bloody love triangles and the like, she tried to add family and country love and hatred into it, outline that big era, and tell the love tragedy in that turbulent time.

The whole drama has exquisite shots and exquisite costumes, with a total investment of up to 60 million Chinese yuan, and almost every penny has been spent on the screen. Among them, the film salary is as high as 10 million Chinese yuan, plus 1% of the box office. It is to make this movie highly anticipated before it is released.

However, today, a month after the movie was released, its total box office is barely over 50 million.

If you really want to say that the film is not well made, the word of mouth is poor, and there is no such thing. Some fans even praised this film after watching it, thinking that it is very particular and attentive in all aspects, although the story is a bit top-heavy. The big era that Ming Xiaojing tried to show in the film is not considered successful, making the whole story seem a bit nondescript, but the overall reputation of the film is not too bad.

Just unusually dull.

In this play, He Yingyu was praised as "another wonderful performance after the transformation of "Dragon Inn", and was praised by many film critics. It's like a cloud, but even with her current appeal and fame, and such a wonderful performance, she still failed to hold the box office - the box office of 50 million, I don't know if she can make it to the next screening. Ten million, such a box office, compared to the production cost of up to 60 million, is already a loss.

You must know that China's DVD sales are affected by various piracy, and it is difficult to make as much money as in North America.

Of course, from Qin Wei to Ming Xiaojing, they are in the same line, and they all have a little market in Europe. Coupled with the theme and style of this "Flowering Flowers, Full Moon and Little Sunny Day", it is normal that they can get a certain amount of income in Europe. Things, but others may not know, as the boss, Hu Fei is very clear.

Although when participating in this year's Cannes Film Festival, domestic newspapers and the Internet reported all kinds of "Stunning Cannes" and "Stunning Europe", but in fact, the overall evaluation of this film at the film festival did not It's not high, she didn't win an award, and she didn't sell well—although she claims to be Qin Wei's disciple, Ming Xiaojing is not Qin Wei, and those publishing companies in Europe barely liked her style, but they didn't get it. Recognized by the awards, before becoming popular, her films can only be sold, but they are not worth much.

Therefore, with the help of Qin Wei's network, he sold all kinds of copyrights in various countries and copyrights that can be sold in Europe, and only got back 8.6 million US dollars overseas-of course, when promoting domestically, he must be called "" The box office in a certain country breaks tens of millions of dollars."

However, even 60 million yuan in China may not be able to pass, and the foreign buyout is converted to less than 20 million. Such a box office result is simply a disaster.

It can be said that even if Hu Fei's family has a big business, this compensation method makes him feel very painful.

However, on last week's box office list that was released last week, the same female director, the same female director who turned from a movie star, and a movie with the same love theme, "Autumn Fairy Tale", which was released in the first week, was a hit. Won the box office results of more than 146 million in the first week.

Compared with the total cost of that movie, which was less than 30 million, it was only in the first week, and in just four days, that movie had already started to make a lot of money.

Not to mention, it is said that because of Li Qian and Qin Jingjing's starring roles, "Autumn Fairy Tale" has already received more than 26 million in various sponsorships and advertisements before the filming started-that is to say, the film has not yet started filming. "Autumn Fairy Tale" has already guaranteed capital.

What's more helpless is that the success of the box office will enable Minghu Culture to successfully win a big-name film director again - and this one is still making a love movie!

At this time, taking a sneak peek at Qin Wei, Hu Fei couldn't help but sigh, "He Yingyu's appeal seems to be a bit lacking. It's still Li Qian who is amazing. It's hard to say anything else about this movie. The first week's box office is very big." To a certain extent, he pulled it up..."

However, at this time, Qin Wei shook his head with a serious expression on his face.

"When this movie first came out, I also looked it up online. Isn't it popular to post movie reviews online now? I went to see it. This movie has a good reputation. I went to see it yesterday, and it was very good. "

After a pause, he added, "Li Qian and Qin Jingjing also acted very well."

Hu Fei turned his head and glanced at him, but said nothing.

At this time, Qin Wei was still serious and said: "Xiaojing just wants to do something grand, but now it seems that her ability can't support it for the time being. On the contrary, Li Qian wrote this script for Lu Lingxi. There is nothing wrong with it. It can be called a grand thing, but it is very delicate and stretched. It is very beautiful. What she finished is also very beautiful."

Hu Fei suddenly laughed.

Qin Wei looked at him and frowned slightly, "What's wrong? Am I wrong?"

Hu Fei shook his head, "No, there's nothing wrong. I just... In the past year or so, your evaluation of Li Qian has really risen in a straight line! Now you recognize him so much?"

Qin Wei smiled self-deprecatingly, took a deep puff of cigarette, and then said slowly: "Obviously, their products can win prizes and box office, and can even be sold at the second place in the world box office. What’s the use if you can’t see it? He’s really doing a good job! After watching “The Matrix”, I watched his films over the years from the beginning, and even asked “Legend of the White Snake” to watch. "

"His context over the years is very clear. His progress, you can clearly feel it when you look carefully at his works one by one. So, he can write such a storybook for Lu Lingxi, I don't know at all. I don't find it surprising. Lu Lingxi's skills are also very solid."

Having said that, he suddenly stopped.

Hu Fei thought for a while, then suddenly reached out, patted him on the shoulder, and said with a smile: "Li Qian himself is good at shooting, and also has the ability to recognize people, and is good at flattering people. We all admit this. Now, although the Minghu culture is already very powerful It's gone, but it's not enough to cover the sky with one hand, isn't there still you!"

Qin Wei smiled, but said nothing.

Of course he knows that he is obviously another banner besides Li Qian in the entire Chinese film circle, and even a banner of Hua Fei Film and Television. Moreover, after carefully watching all of Li Qian's works, and starting to face up to this opponent, he will let others look at himself and look at himself, although he feels that he will definitely not be able to make a movie like "The Matrix" with that kind of brain hole. Yes, but when it comes to some grand themes that Li Qian has never dared to touch, he, an old guy who has been making art films all his life, still has a big advantage.

Therefore, don't be arrogant, but you don't need to belittle yourself at all.

Just take out what you are best at.

No matter how powerful Minghu culture is, and no matter how powerful Li Qian is, China's film market will definitely have its place—and it won't be too small!

At this time, seeing that Qin Wei was silent, Hu Fei wanted to say something more, but there was a knock on the door.

Hu Fei shouted "Come in", and the assistant pushed the door in and said, "Miss Liu is here!"

Then Liu Yan pushed the door open and walked in.

Seeing that both Hu Fei and Qin Wei were there, they both stood up at this time, and Liu Yan greeted them politely, "Hello, Director Hu, and Director Qin, long time no see!"

So everyone was smiling.

There are still 20 days left before the release of "The Great Wall". Liu Yan and Qin Wei rushed over today to participate in the related publicity and distribution meeting organized by the company.

The movie "The Great Wall" was jointly invested and filmed by Huafei Film and Television and Liu Yan's studio affiliated to Huafei Film and Television. Among the total investment of 200 million Chinese yuan, Liu Yan's personal studio accounted for 20 million. As the heroine, but also served as a producer. On the contrary, Qin Wei is still honest and honest. He neither opened a personal studio nor invested in it. He just took the role of director and producer to control the film.

Now, the three producers gathered together, exchanged a few pleasantries and asked about the current situation, and then Hu Fei called his assistant in and asked him to notify the various departments to prepare for a meeting.

…………

As Qin Wei's comeback work after experiencing the first failure in the history of his personal film, Hua Fei Film and Television has seen this film extremely important.

If we talk about a movie like "Flowers, Full Moon, and Little Sunny Day", although it also invested 60 million yuan in investment, it is really not small. For Huafei Film and Television, it is still just a test of the water, and it is a test for the new director. If it is discovered, then the "Great Wall" with an investment of up to 200 million Chinese yuan is the investment in the introduction of Liu Yan's studio, the huge sum of money to invite Hollywood superstars to join, and the huge sum of money to the United States for special effects, etc., etc. It does not reveal Hua Fei Film and Television's ardent expectations for this movie.

Even if a film like "Flowering Flowers, Full Moon, and Little Sunny Day" loses tens of millions, at best it will only reduce the company's profits to enrich the film source library, but if "The Great Wall" loses...

Simply losing money, it’s okay to say that despite the huge investment, promotional funds, and distribution funds are also amazing, Huafei Film and Television cannot afford to lose money, and more importantly, Huafei Film and Television needs to rebuild Qin Wei’s position. Hold a big banner——Only if this big banner does not fall, Huafei Film and Television's status in the industry, appeal, and confidence in negotiating with theaters will be there, and it will be sufficient.

Of course, Qin Wei's movie is a big hit, so for Huafei Film and Television, which can be regarded as relying heavily on Qin Wei so far, it naturally means that there is a lot of money to be made.

Therefore, for the promotion and distribution of "The Great Wall", Hu Fei even did many things by himself, so as not to make any mistakes, and to make the whole movie go directly on the right track from the promotion before the release.

Of course, the publicity and distribution meeting before the release went smoothly.

In May, Hu Fei and Qin Wei traveled to the United States together, settled Paramount, and signed a contract for Paramount Pictures to distribute and release in North America. The production scale will be no less than 2,000 canvases—so far, except for Li Qian, this is the highest production scale that a Chinese-language film director can obtain in North America.

Moreover, Hu Fei knew in his heart that at least a small half or even half of it was due to the movie actor hired with a lot of money, Hollywood superstar Daniel Jackman.

To put it simply, Daniel Jackman couldn't get a salary of up to 10 million US dollars in Hollywood before. This money must not be taken for nothing. Huafei Film and Television will never let it go out in vain.

In China, this movie is famous for Qin Wei, Daniel Jackman, Liu Yan, Zheng Zhongyuan, etc. It is conceivable that the theaters are definitely flocking to it—even though Qin Wei has missed it once, even though Liu Yan has never proved her own strength on the big screen before, but who dares to say that Qin Wei will die? Who dares to say that the audience will not buy tickets for "Little Swallow"? Besides, isn't there Daniel Jackman!

China's first international co-production blockbuster!

It tells the story of the Great Wall!

Although the internal screenings have not yet been held, all the major domestic theaters have given the highest standard screening scale without hesitation. After this meeting is over, the screenings will be held, and the screening contract can be signed .

Even the two theater chains controlled by Minghu Culture have promised to give at least 40% of the screening scale to support the film's first week.

To put it bluntly, in the face of commercial interests, what happened to Liu Yan's job-hopping? If there is money to be made, Minghu Culture will not fail to make money!

So, at the end of the meeting, Hu Fei set an extremely high-pitched tone for this internal publicity preparatory meeting. He said: "200 million investment, 150 million publicity and distribution funds, our expectations for this movie The box office is 800 million guaranteed, and 1 billion is considered a victory!"

"At least in China, Qin Wei's box office will not be worse than Li Qian's!"