Chapter 271 Fan Wubing’s Automobile Industry

The relationship between Japan and Japan has always been very complicated, and the right-wing officials in the Japanese government influence the operation of the entire government. Therefore, the relationship between the two countries has been good and bad, including the honeymoon period when Deng Gong visited Japan in the early 1980s. , there was also a period of hostility when Japan, along with Western political forces, imposed a blockade on China. **Update the latest novel chapters

Generally speaking, in the early days of reform and opening up, many Japanese companies invested in mainland China and funded many construction projects. However, as the international community has begun to pay attention to the mainland market again, Japanese investment in mainland China has gradually increased. The proportion occupied is much smaller, and anti-Japanese sentiment and anti-Japanese sentiment are also accompanied by it.

With the resurgence of right-wing forces in Japan, anti-Japanese sentiment in the country is also extremely high, especially the ownership of some islands and reefs such as the Diaoyu Islands, which has aroused constant salivation. The executives were very angry.

This time, Boss Zhu brought a large business delegation to Japan. On the one hand, he wanted to strengthen economic cooperation. On the other hand, he also wanted to suppress the arrogance of right-wing forces in Japan to prevent them from always distorting and attacking China. From these two aspects, this trip was relatively successful. The Japanese domestic media still spoke highly of Boss Zhu’s trip, and it had a relatively large impact on the business community. Some large companies are also considering returning to the mainland market. Invest more technology and development funds.

Boss Zhu couldn't stay here much longer, so he returned to China two days later. Some of the members of the business delegation returned to China with Boss Zhu, while the other part stayed in Tokyo for in-depth research. Ground inspection.

Fan Wubing stayed because he wanted to discuss with Wuzhi Xiaoji about relocating the automobile research institute back to China. Many members of the business delegation who stayed in Japan together naturally felt attracted to Fan Wubing, who had long admired his famous name. He had already accepted him, so in the past few days, many celebrities came to visit and invite him to dinner.

Fan Wubing always came to these dinners. Strengthening contacts with domestic business figures was also a relatively important thing. Moreover, he also consciously introduced Wuzhi Xiaoji to everyone, which was also for the future of his car. After entering the domestic market, you can have more business cooperation.

Regarding the positioning of the automobile industry after returning to China, Fan Wubing has also seriously considered it. He feels that high prices and low prices should be promoted at the same time, so as to meet the needs of the wealthy class with spending power and create some luxury products. At the same time, it is necessary to produce high-end cars with high-end configurations and at the same time produce some affordable cars for middle-income people. Only in this way can a comprehensive market strategy be established.

Taking into account the domestic consumption concept, Fan Wubing believes that for now, it is still necessary to produce high-end cars. Although the sales volume may not be large, the profits will be high, and a successful brand can be built.

As long as the company's popularity is established, it will launch a low-end sedan series and adopt a low-price strategy.

Then the resistance encountered when entering the market will be very, very small.

At the beginning of the opening up of the domestic automobile industry. The government has also worked hard. Exchange market for technology. Let China's automobile industry grow up quickly. But ten years passed. People show up in pain. The market is almost divided. The technology has not been replaced. The growth rate of China's sedan market is very high. But this year, more than 90% of the car market belongs to foreign brands produced by joint ventures. China’s own brands account for less than 10%.

for this problem. Someone also said it. It is said that we have entered a vicious cycle of "introducing backwardness and then introducing backwardness again". Many foreign car tycoons even said bluntly. Chinese partner in the joint venture. Contribution to actual operations and management is almost zero. In other words. The Chinese only play the role of coolies and salesmen in the automobile industry.

For foreigners, these words are considered to be harsh words of advice. The words are rough and the reasoning is not rough. They provide products and expertise. We provide low-cost labor and sales channels. That's just the way it is.

in joint ventures. The equity of both Chinese and foreign parties is 50%. However, foreign parties have the right to speak and control in many aspects, including products, technology, management, sales network, and after-sales service. China does not. Why is this so? It is because the Chinese cannot master the core technology. There is no core technology in the family car market.

Multinational companies such as General Motors and Ford spend billions of dollars a year on research and development. Fastest updated_The research and development expenses of most automobile companies in China are less than 2% of sales.

In view of this situation. The debate over joint venture sites continues. Advocate for joint venture theory. The joint venture will not last long. This is only a transitional arrangement. To endure another twenty years of loneliness. After twenty years we have learned what we need to learn. With production capacity, you will naturally have your own brand. but. Many car company CEOs admit it. In the past, they were almost blank in the research and development of independent passenger car products.

Fan Wubing was worried about this. Since he had not learned anything in the past ten years, who could guarantee that he would be able to learn anything in the next ten years? Foreigners are obviously very concerned about their special skills.

It is impossible to give it to the Chinese for nothing.

At present, the price issue is still the main stepping stone for the Chinese automobile market. This is the first problem that car companies need to solve. It is no exaggeration to say that as long as the domestic price monopoly can be broken, the domestic low-end car market will have a blowout. However, because there are many variables involved, it cannot be completely solved by an ordinary enterprise, especially an enterprise without independent intellectual property rights.

The state also provides relatively strong support to the automobile industry. By mastering and applying the most advanced scientific and technological achievements, increasing the share of special markets is an important way to solve current problems.

In his earlier conversation with Wuzhi Xiaoji, Fan Wubing had already formulated a key research direction for them, with the goal of solving the problem of domestic rental cars.

As we all know, the conditions for using taxis in China are the most stringent in the world. The average private car travels about 20,000 kilometers a year, which is only equivalent to one or two months of taxi driving. In addition, due to the congestion of China's urban traffic roads, the road quality is poor. Potholes and dirt roads can be seen everywhere. Taxis Frequent movements of steering switches, brakes, and horns are unimaginable in many foreign cars' countries of origin.

Therefore, the first problem that many foreign car companies have to solve after entering the Chinese market is to carry out a series of modifications to their cars. It is not only necessary to study new universal joints and longer-life drive shafts, but also to make wheel positioning more accurate to ensure that the car has better road grip.

Wuzhi Xiaoji is quite confident about this, because he has stayed in China long enough and has a flexible mind. He knows what kind of cars are needed in the Chinese market. Therefore, a series of decisions taken in the production base in Japan are all It is carried out in this regard.

Fan Wubing brought more than twenty friends he met during the business inspection group, and accompanied by Wuzhi Xiaoji, inspected his car factory and laboratory. When they walked into the company's engine test room together, they saw several test rooms lined up. The engines were roaring inside the test room, and microcomputer equipment was installed outside the test room, automatically recording every change in the test.

The director of the laboratory told Fan Wubing and others that tests on simulated taxi low and light load conditions and continuous high power conditions are being carried out here.

Fan Wubing nodded, expressed cordial condolences to the researchers, and suggested that Wuzhi Xiaoji should give them some appropriate rewards to encourage everyone's motivation.

Arriving in front of a staff member wearing protective clothing, Fan Wubing stopped and wanted to chat with him to show the harmonious relationship between the boss and his employees.

Who would have thought that when Fan Wubing patted the employee on the back and called him up, he found that he was actually Chinese and smiled at him.

"Mr. Fan, I saw you on TV, always following Boss Zhu." The employee said with a smile.

Fan Wubing asked in surprise, "Did you come to Japan last year?"

"In October last year, we were sent by the headquarters and now we are working with the technicians to overcome the difficulties in automatic transformers." The employee said to Fan Wubing, "There are six of us Chinese technicians in this laboratory, all of whom are working hard to solve the problem of automatic transformers." It plays a more important role, and the new automatic transformer has already taken shape. It will take some time to test and finalize it. I believe that it will be realized soon."

Fan Wubing felt very happy after hearing this. After all, he was able to achieve some achievements in technology. Employees from his own country played a very important role in this. In fact, what the Chinese lacked was just some underlying technology. As for In terms of improving technology, he is obviously very good at it.

Those employees brought a sample of an automatic inverter to Fan Wubing to let him understand how it worked. Fan Wubing listened to their explanation and demonstration with great interest, and found it quite interesting, although he I don’t understand those professional terms, and I don’t know how this thing works, but just listening to it is a kind of enjoyment. After all, this is a new technology developed by my own company, and I will use it in the future. On top of the cars produced.

The visiting entrepreneurs all felt very envious of this and said that Mr. Fan was too powerful. The automobile industry was an important industry related to the overall national economy. Unexpectedly, Mr. Fan came out on top again this time.

When everyone returned to the hotel near the embassy, ​​they were still talking about what they had just seen and heard, and they all looked happy.

"Mr. Fan, someone is blocking you outside." Fan Wubing had just returned to the hotel when he was pulled over by an embassy staff member responsible for security and said to him with a strange expression.

Well? So what's going on? Fan Wubing suddenly felt very curious.

******************The first update is delivered today. I came home late due to something, so the update is a little late. Please forgive me. ***************