Chapter 939 Big Business

"In front is the McDonald's headquarters campus," said Buchanan, who has been here several times.

"That's right," Feng Yiping nodded.

It’s really good. From the outside, the McDonald’s headquarters park in Oak Brook Town looks like a large park. Not only is the scenery beautiful, but the bridges and flowing water are quite Oriental mood.

The car drove into a forest path, with greenery on both sides of the road. This is not a street tree, but a forest.

The components of the forest, those trees, their age, seemed to be at least taller than Feng Yiping.

"The heritage of an established company should not be underestimated," said Feng Yiping.

"Yes, after all, it is the world's most famous chain fast food company and the spokesperson of American culture," Buchanan said. "When we were young, McDonald's, KFC, and other chain hamburger restaurants often held family dinners. Place, Merbak, were you like this when you were a child?"

Merback had no time to watch the scenery outside, nor participated in their conversation, but was still busy reading materials.

Feng Yiping's new plan is another plan that can greatly develop Coin Star, and it is also a plan that allows Coin Star to expand its business scope in a real sense. He attaches great importance to it.

"Yes, when I was young, of course I loved McDonald's Big Macs, and I didn't want to eat the sandwiches at home, and the French fries are better than the ones at home,"

"But look at the current McDonald's." The two sighed a little. "In China, it is impossible to imagine that it is as popular as we were when we were young."

What they lament is not just McDonald's, but what McDonald's once represented, which was once a symbol of American culture and the United States.

The idea that McDonald’s and KFC are junk fast food originated in the United States. The middle class in the United States, whose material life is extremely affluent, was the first to resist and cast aside this kind of fast food and the lifestyle represented by this kind of fast food. Few people still eat, but it's not eating, it's more like looking for some feelings from childhood.

"Fortunately, in many places abroad, McDonald's restaurant is still a high-end place," Buchanan said. "When we arrive, it's their office building."

Isn't that right? At least in this country, McDonald's and KFC restaurants still have a bit of aura. Many young men and women will often meet there, and then go to a movie after eating.

It is estimated that McDonald's and KFC are really places where many people love each other.

The car stopped in front of the McDonald's office building, and a black-haired middle-aged man opened the car door with a smile, "Welcome Mr. Feng, I'm Charlie Bell,"

"Hello!"

"Hi Charlie," said Buchanan and he was obviously not meeting for the first time, "Fon, Charlie is the chief operating officer of McDonald's,"

Cantalupo sent his COO to host himself? Did he guess the purpose of his trip?

However, based on Cantalupo's experience, in connection with some of his recent actions, as well as Buchanan's recent sudden strengthening of connections, it seems normal to be able to guess.

If he guessed his reason for coming and sent the chief operating officer to receive him... Feng Yiping would be more confident about his trip.

It's just that I hope they don't raise their requirements because of this.

"Feng, Jim asked me to apologize to you on his behalf. He is currently answering an important call and cannot go downstairs to meet you in person," Charlie led Feng Yiping and the others towards the elevator, and explained to Feng Yiping.

"Thank you, Charlie. In fact, you don't even need to come down. We can go up by ourselves." Regardless of whether this statement is true or not, Charlie's polite attitude confirmed Feng Yiping's guess.

Besides, regardless of his status, Feng Yiping couldn't afford to let someone like Cantalupo who was already seventy years old greet him.

"You must be Feng," just as he stepped out of the elevator, a grey-haired old man walked over with a smile.

"Jim, this is the chairman of NEXTDOOR, Mr. Feng from China," Charlie introduced in the middle, "Feng, this is our president, Jim Cantalupo,"

"Hello, Mr. Cantalupo," others were enthusiastic, but Feng Yiping was courteous and shook his hands with both hands.

"Welcome, come in quickly. Ever since I communicated with Buchanan, I've been thinking of seeing you soon, Buchanan, right?"

This is an old man who seems to have a good temper and is in good spirits, but Feng Yiping always feels that he is a little bit exhausted.

That's right, generally speaking, it's not easy to do jobs that are ordered in the face of danger, but after he took over, he has already done a good job with remarkable results, and hard work is a must.

"I'm honored, please,"

Cantalupo looked at Feng Yiping carefully, "You know, I have a great relationship with China. I started McDonald's business in China," Cantalupo said as soon as he sat down.

That is really fate.

"I have seen many outstanding Chinese young people, but none of them can compare to you,"

An old man is an old man, whether he is the head of a Fortune 500 company or an ordinary family, he always likes to praise others.

According to the habits of the United States, when others praise themselves, they just need to say thank you, but Feng Yiping is really not used to that, "You are too good!"

"I'm not complimenting you," Cantalupo said with a smile, "I've also read your book. The two problems you told Buchanan last time are also problems that we value and want to solve. , it should be said that it is not easy for you to come to such a conclusion without getting involved in the fast food business,"

"Speaking of which, I have also been involved in this industry," said someone who actually borrowed some of your experience back then.

"Oh?"

"I am in China, and there is a chain of noodle restaurants. The number of branches is close to 1,000, including directly operated ones and franchised ones,"

"I see. Since you have such an understanding, you must be running a successful business."

"In a certain sense, yes," as the noodle shop has brought so many people in my hometown to become rich, it must be a success.

"We have also paid attention to your recent series of operations. In short, it is very exciting!"

"Thank you. Compared with what you have achieved in the past half a year of work, this little trick of mine is really nothing,"

"It's different, it's different. In essence, your operation is better than ours," Cantalupo looked at Feng Yiping with a clear look in his eyes.

Feng Yiping was about to introduce the topic, and Cantalupo began to thank him again. He took out the best pedometer that Buchanan brought last time, "Thank you for the gift you brought me,"

"You're welcome, we want you to be healthier,"

"Yes, Health, Feng, what do you think is the biggest problem McDonald's is currently facing?" He asked suddenly.

"On the way here, Buchanan and Merback recalled their childhood situation. Compared with the present, people's eating concepts and habits have undergone great changes. We feel that the biggest problem McDonald's is facing now is to be able to The problem of not being able to adapt and adapt to this transition,”

"At the end of the day, it's about health, and people are paying more attention to their physical health now than ever before, so they're paying more attention to healthy eating," he said.

The American people know that McDonald's is an unhealthy food. Of course, it is not easy to say it in front of them.

"You're right, this is the biggest problem we face. McDonald's, which once led the way, has now become a representative of unhealthy eating. This is the fundamental problem that we need to solve urgently. image,"

It's just that it doesn't look easy.

Because he ate too much food from his own store, Cantalupo himself began to lose weight. Not to mention those Hollywood stars who pay attention to their body, even politicians, such as outgoing President Clinton, were warned by doctors that they must never eat something like McDonald's And KFC's high-calorie fast food, such as burgers, French fries and so on.

Such a comprehensive effect has a huge impact on the people's ideas, and it is not so easy to reverse it.

"If this problem is not resolved, the achievements we have made so far are still not supported by a solid foundation, and we will definitely face bigger and more difficult crises in the future," he said.

This is certainly a good statement, and judging from McDonald's future performance in China, efforts to reverse itself being marked as junk fast food have had little effect.

Just, what are you talking about with us? Could it be that they also heard the wind and made an opinion on their own, so that they would be more sincere about the matter they were going to discuss next?

"So Feng, I have a business to discuss with you first," Cantalupo said, shaking the pedometer that Feng Yiping also gave him.

"Business?"

"Yes, it is said that when you were negotiating with Bezos, one condition was one point, and the business I want to negotiate with you is also very large, so why don't I give you an opinion, and you give me one point ?”

It's a big deal, and it doesn't sound like the deal I want to talk to him about. What is it? Feng Yiping was a little confused, "What do you mean?"

ps: A group has been established, 454, 231, 228, everyone is welcome to come and give more valuable opinions. I look forward to having the opportunity to communicate with you!