Chapter 820 Seriousness and Focus

On the day when the accident happened, it was actually late March.

After more than 20 consecutive days of filming, both the actors and the behind-the-scenes staff were exhausted.

According to what they said behind the scenes, Master Jun is probably the only one who is still working energetically.

No matter who it is, even the cast and crew who didn't know Yin Jun at all before, they all admire him this time.

Before 7 o'clock in the morning, Yin Jun must have appeared at the filming scene, seriously discussing the details of today's scene with Yuan Kui and Wen Jun.

Not to mention mastering the rhythm of the entire process during the day. After everyone has finished work at night, Yin Jun will work with Yuan Kui, Zhang Yaozong, Huang Yuehu and others to try to edit some clips and discuss which lens to use and discard. Which shot.

It wasn't until 12 o'clock in the night that Yin Jun would take the car home to rest, and then come back again after 6 o'clock the next day.

Even if Yin Jun goes home and does nothing, he will only have 5 hours of rest time.

On such days, there is no problem in persisting for one or two days, but for more than 20 days without interruption, and every day I am full of energy without slacking off, this is not something ordinary people can do.

In other words, there are basically few directors or producers who can do it.

Many actors and staff are saying that if the hero and heroine had not been injured this time, Jun Shao would definitely have continued to work hard until the filming of the film was completed.

Many people are already giving Yin Jun the nickname "Iron Man".

It is very rare for a director and producer to be able to do this, let alone a super rich man like Yin Jun with assets of 4 billion Hong Kong dollars.

Because it is abundant, it is precious.

With Yin Jun's extremely serious attitude, how could you think the cast and crew wouldn't follow it seriously?

Of course, they have almost reached their limit, and their mistakes have increased a lot recently.

Even if Fei Xiang and Zhong Chuhong didn't get into trouble this time, other mistakes could easily have been made.

This also reminded Yin Jun that when making a movie, you cannot blindly pursue progress. Appropriate relaxation is also a necessary step.

It goes without saying that a crew like Yin Jun, who shoots for one day, has the energy to shoot for three or more days, but if they are tight all the time, it will not be easy to achieve results.

Why can so many directors in Hong Kong finish a movie in one or two weeks?

Because most of them rely on stories to drive movies and the performances of characters, and rarely rely on external forces - which is commonly known as the Hollywood film industry system.

Think about it, it's just a few people acting, changing some scenes at most, and then love, hate, and hatred will take turns, and finally it will be vigorous or happy. Isn't it much easier to make a movie like this?

Just like Hollywood, there are big scenes at every turn, including Lao Si's big dinosaur, the truck driver's big ship, the crazy explosion of bomb shells, Jackson's magnificent Middle-earth world, and the heroes of the Marvel universe...these take turns to bombard the effect, But it’s more attractive than the pediatrician movies like Xiangjiang!

Movies that rely on acting skills depend on region.

Oriental movies, such as the blockbuster "Thailand", "Blissful", etc., are not very popular in the United States.

On the other hand, American films such as "The Silence of the Lambs", "Forrest Gump", "The Hunchback of Notre Dame", etc. are not very popular in China.

But those big productions are different.

It has special effects that make people scream, and it has the spirit of justice, struggle, bravery, unyielding, resistance, victory, etc. that everyone likes. Although it is a bit rough, it can be used all over the world.

Therefore, after 2015, Hollywood paid more and more attention to the Chinese market, and most of the movies they brought to China were such movies.

As a result, it also achieved extremely high box office, accounting for half of China's box office.

Yin Jun knew where their success came from, so naturally he would use their routine to contribute to the film market in Europe, America and even the world.

We can also do the film industry from now on!

After having exquisite and grand special effects, and using the story connotations of our Chinese people to match these special effects blockbusters, you can't say that they will definitely not be comparable to Hollywood works, right?

"Speed ​​of Life and Death" was Yin Jun's first step into special effects blockbusters.

The current industrial and electronic standards only allow Yin Jun to choose it.

In fact, there are a lot of reluctances here.

To put it simply, in "Speed ​​of Life and Death" in 1994, mobile phones were a very common communication tool, but what about now?

In 1981, the first mobile phone had not yet been put into commercial use.

But Yin Jun didn't care. When the actor stopped the convertible sports car and chased the bus for the first time, he added a dialogue while chatting with the owner of the car sitting next to him.

"Oh, what is this? Cordless phone? Cordless phone?"

"You country bumpkin, this is a mobile phone developed by my uncle and others. It has not yet been launched in Xiangjiang. I secretly took this out as a test machine. It can make calls throughout the city!"

"Okay, I'll requisition it!"

"Depend on!"

Although this explanation is a bit far-fetched, at least it makes sense. Otherwise, it would be confusing to people - why are you running around with a cordless phone?

For another example, everyone knows that the Hong Kong Police Force does not yet have helicopters on duty, but helicopters are indispensable in the movie.

Yin Jun could only rent two helicopters from Omen, spray paint on them, and convert them into police helicopters.

Moreover, the young man also promised to the Xiangjiang Police Station that once "Speed" becomes a hit, he will donate two additional helicopters to the police force, which actually made the police very excited.

However, the most important thing about "Speed ​​of Life and Death" is the thrill of racing against speed. These sections should not be a big problem.

Thanks to Yin Jun's correction, "Speed ​​of Life and Death" is much more precise and precise than in its previous life. Not to mention that future Hollywood special effects blockbusters are full of loopholes and will still sell like crazy. This is to tell people a truth, as long as you are good enough place, then people will be willing to turn a blind eye to the areas where you are not good enough.

There is another digression here.

It's about Mercedes-Benz.

Mercedes-Benz allowed the "Speed" crew to use their cars on the condition that they pay 2 million Hong Kong dollars and provide all necessary cars.

As a result, the off-road vehicles, buses, police vehicles, etc. that Fei Xiang drove himself all became theirs.

Only when the buses are running rampant on the streets, they use a large number of scrap and old cars from other brands.

But it was this scene that caught the attention of the president of Mercedes-Benz (Asia).

Seeing a Mercedes-Benz bus with a trident logo on its head, crashing into various vehicles like this, he felt an inexplicable sense of excitement.

Because this means that the Mercedes-Benz crushes other cars!

For this reason, he deliberately paid 1 million on the spot and asked the movie camera to show the Mercedes-Benz logo on the bus, plus two more conspicuous close-ups - now he knows that the investment in "Speed" must have exceeded 120 million Hong Kong dollars. Your millions of sponsorships cannot influence their general direction.

Originally, the president also proposed another plan, which was to include a few more BMWs among the collided vehicles.

As long as Yin Jun agrees, he is willing to pay another 2 million Hong Kong dollars, and the cars will be provided by Mercedes-Benz, and the cost of additional shots will be covered by Mercedes-Benz.

Yin Jun refused without thinking.

You are kidding me!

If you do this, Mercedes-Benz will be happy, but I will offend the world's second largest luxury car manufacturer. After this, how can I cooperate with them in making movies?

So the CEO of Mercedes-Benz returned in anger, but Yin Jun had reason to believe that by the time the movie was released, he would laugh again.

If I hadn’t had any experience in making global movies, why would I want to get all the important vehicle logos for just 2 million Hong Kong dollars?

Dream on!

It has to be at least 2 million US dollars.

Of course, Mercedes-Benz is the one with the highest offer.

The remaining sponsor brands, such as clothes, gold watches, etc., only total 2 to 3 million Hong Kong dollars in sponsorship.

This is related to the current atmosphere of film advertising placement in Xiangjiang, and also to the influence of Xiangjiang movies in the world.

If "Speed" was set in Hollywood, invested by a big company and directed by a big director, then the various sponsorship prices would have increased many times.

Mercedes-Benz paid so much because it saw the influence expressed in "Police School" and invested in the genius Yin Jun in advance.

Others, including Yu Zheng, the general manager of Qilin Film Company, felt that this was a free pick and a huge profit.

But Yin Jun was holding his breath.

Wait, then.

After the success of "Speed ​​of Life and Death", you will know what the price of advertising placement for international large-scale productions is.

However, although advertising placement is one of the best ways to reduce costs, Yin Jun also knows how to do it.

For example, crazy product placement like "Big Shot", which greatly reduces the artistry and entertainment of the movie, is not advisable.

"Fast Delivery 4" features advertisements for Audi cars flying around throughout the film, completely becoming an advertising video for Audi cars. This is also undesirable. The box office failure was a result of your own doings.

Teenagers prefer less but more precise advertising placement.

There don’t need to be too many types of advertisements, and there don’t need to be too many scenes.

Only at the critical moment, a few finishing touches are enough to make people's eyes shine.

For example, in "Shaolin Soccer", when the third senior brother Frog was guarding the goal instead of the fourth senior brother, he stood in front of the goal tremblingly in the face of an incomparably powerful enemy. His only action was to silently take out a mobile phone and call his wife. This phone call makes people excited and sad.

Yin Jun still remembers the name of this phone.

NOKIA.

If such an advertisement appears in a shot that can touch your heart so casually, it is a successful classic!