Chapter 1902 Fashion Industry Chain
Yin Jun had the experience of watching live variety shows in his previous life.
Those variety shows that look very glamorous on TV are actually far less interesting during filming.
For example, a variety show you see only lasts about three hours when it is broadcast, but the filming time is at least more than six or seven hours.
For six or seven hours, they all shot very seriously. If something went wrong, they had to stop and reshoot, which was actually quite tiring.
When a situation arises midway, the current director, host holding the microphone, etc. may get angry and picky. If the mood is not right in this way, it will also greatly affect the effect of the variety show.
Even those celebrities and hosts have to undergo post-production special effects processing to appear beautiful and handsome in the eyes of the public.
As for the handsome men and women in the auditorium, they only appeared in the eyes of the audience for a second. They were carefully designed and arranged, and there was absolutely nothing that was accidentally photographed.
Yin Jun is now sitting at the recording site of "America's Next Top Model", and this is what he looks like.
Various strong perfumes and other smells were mixed together. It couldn't be said to be very smelly, but it was definitely uncomfortable.
Today's filming conditions are definitely not as good as they were 30 years ago. At that time, large exhaust fans and air conditioners could cover the entire studio, making the audience and performers very happy.
Then Yin Jun was able to look at the various underwear scattered around from various corners that the camera could not capture or would not show. ——Models need to change clothes very quickly. Sometimes they just take off their clothes and throw them away when they are in a hurry.
If a transsexual came over, his eyes would be shining and his mouth would be drooling.
But Yin Jun had no interest. Even because he was here, many of the participating models suddenly became very bold and excited.
Not only did they change their clothes much more boldly, many models also went into battle in the nude, allowing the judges and audience in the audience to see their figures clearly.
Then their expressions and body movements became more charming and charming than before. When almost every model walked on the catwalk, they would throw autumn spinach towards Yin Jun's position.
If Yin Jun showed a slight smile, they would be even more excited and wanted to jump directly into Yin Jun's arms.
Facing the big boss of ABC, the biggest tycoon in Hollywood, and the richest man in the world, they really don't have to worry about anything.
However, Yin Jun had no other thoughts except smiling politely from time to time.
After all, the aesthetics of the East and the West are different.
For those supermodels 20 years later who understand that a well-proportioned figure is beautiful, such as Adriana Lima, Alessandro Ambrosio, Gisele Bundchen, Miranda Kerr, Rosie Whiteley Yin Jun liked them very much.
But Yin Jun really can't arouse the slightest interest in these skinny models now.
Of course, the interest mentioned here is just appreciation and liking, not necessarily possession.
After 20 years, Yin Jun's wealth and power are ten times stronger than they are now. It is not difficult to get a few supermodels. If Yin Jun is willing, he can also play the game of supermodel training. , that would be more fun.
But in life, admiring and possessing are two completely different lifestyles. The young man thinks that he is not a strong-willed person when it comes to beauty, but he will not act so wantonly.
People who lose their bottom line will definitely not be able to achieve anything big.
Yin Jun still has so many dreams to realize, so naturally he cannot pursue pleasure.
Take your thoughts back.
On the right side of Yin Jun are the two sisters Hatekova and Yelinqinva. Sitting on the other side is Anna Wintour who has rushed over. Doyle, the director of the program, can only sit a little further away.
Compared to when they met two years ago, Anna Wintour is much more mature and stable now. She has the cold and indifferent expression on her face that Yin Jun was used to seeing in her previous life, but she is quite stylish.
"The quality of this year's models is still not good enough." Anna Wintour was talking to Yin Jun at this time. "The slightly better ones are Trilova from Romania and Naris from South Africa, but they are both It’s not up to the catwalk standards of a first-class model.”
"Naris is all black. If she doesn't smile, she looks like black coal. How can such a female model be popular on the catwalk?" Yin Jun couldn't help but ask.
Anna Wintour looked at Yin Jun helplessly. If this wasn't her boss, she would have scolded him directly.
In the modeling industry, Black Pearl occupies half of the industry.
Although many black pearls are indeed not that black, the blackest ones happen to be the most outstanding ones.
The reason lies in their unique temperament, which makes them look more unique.
In the modeling industry, it's not just about being beautiful. Those beautiful women with good figures have a hard time getting ahead.
Listening to Anna Wintour's explanation in a low voice, Yin Jun nodded slowly, "Okay, since it's just the two of them that are pretty good, then after the competition, let them go to the four major fashion weeks... Doyle Director, is there any problem with their victory?"
The last words were asked by Yin Jun to Doyle who was next to Anna Wintour.
Although they were separated by a distance, Doyle was listening attentively to the conversation between Anna and Yin Jun.
After hearing this, he immediately nodded, "Ms. Wintour's vision is indeed world-class. These two female models are the most popular among this group of contestants, especially Naris, and several super female model judges. They all think she has style. So they are ranked as the champion and runner-up respectively. It is not an upset. Please rest assured."
"That's good." Yin Jun nodded slightly.
We haven't even reached the finals yet, and seeing how easily the championship and runner-up are decided, Hatekova and Yelinqinva next to us only looked at each other, and Hatekova stuck out her tongue.
She never imagined that in such a formal competition, where hundreds of girls prepared and competed seriously, their fate would be decided so easily.
At the same time, she admired Yin Jun to the extreme, who held such great power and could decide the fate of others with just a simple word.
This is what a man is!
Anna Wintour is also a little embarrassed, after all, she is not the devil of fashion twenty years later.
"So... can we take another look? What if there are still good performances?" she asked Yin Jun.
"I have always trusted your vision." Yin Jun smiled, "In this way, when it comes to the top ten games, you can come over again and see if there are any changes."
"good!"
After hearing this, Anna Wintour felt a little more at ease.
By that time, it should be easy to see which one is the best.
Yin Jun said no more at this time.
In his opinion, these models and model competitions in the United States are just commercial activities.
Yin Jun doesn't have that much patience and forbearance when dealing with these foreigners.
He is so kind to everyone and is a saint.
Yin Jun only wants to spread the culture of his country and make the country as strong as possible. Nothing else is important.
What's more, in this world, competition between countries is very fierce. If you let the United States develop well, then China's development will be slower and there will be fewer opportunities. .
Now Yin Jun is trying his best to obtain various resources in Europe and the United States to give back to the country.
America's Next Top Model is just such a means to achieve an end. As long as it is not an unethical and unethical act, what's the big deal in deciding the destiny of the champion and runner-up?
Once these outstanding models from the first edition have established a firm foothold in the industry, the next edition of America's Next Top Model, and every subsequent edition, will have a strong influence.
In this way, ABC will make more money and have more say in the supermodel industry and fashion shows.
Thinking of this, Yin Jun suddenly remembered the most famous model fashion brand in his previous life.
Victoria's Secret!
This women's underwear brand, which has almost become synonymous with fashion, supermodels and gorgeousness, is well deserved to be the number one in the world.
In fact, when Yin Jun was online, he saw many people complaining about Victoria's Secret underwear. In fact, it is not that good in terms of comfort.
Many domestic brands do better than them.
But no matter what, they are the number one brand in the world.
Many girls want to own one or more sets of Victoria's Secret bras, regardless of whether they are comfortable or not.
The reason lies in their strong brand power.
Most of Victoria's Secret's brand appeal comes from their Victoria's Secret underwear show and Victoria's Secret advertising.
Whether it's the catwalk or their advertisements, they are all made into high-quality products.
Later, people felt that the best female model in the world should be in Victoria's Secret.
Only when they become Victoria's Secret Angels, or Victoria's Secret Angels for short, can they be called the world's top models.
If you count carefully, you will see that the supermodels mentioned by Yin Jun earlier, including Alessandro Ambrosio, Gisele Bundchen, Miranda Kerr and others, are all Victoria's Secret Angels.
Being able to independently create such a brand outside of the four major fashion weeks, and as long as you become their Victoria's Secret Angel, you can be recognized as a super model. Such brand driving ability is really better than the four major fashion weeks. Zhou is even more powerful.
If Yin Jun wants to control the fashion industry in the future, he might consider Victoria's Secret.
There are TV programs such as "America's Next Top Model," a long-lasting variety show selection, professional magazines such as "Vanity Fair" and "ME" that are recognized as fashion cutting-edge, and fashion shows and fashion advertisements such as Victoria's The secret is that it is really integrated with sea, land and air, forming an absolutely complete industrial chain.
As long as women still have the desire to love beauty, this industry chain will never fail and will prosper with both fame and fortune.
Today's Victoria's Secret has long been created and sold to the Intimate Brand Group.
But it has not yet fully exerted its power and is just an ordinary underwear brand.
To really start to become famous, you have to wait until the first Victoria's Secret Fashion Show in 1996.
But what really made Victoria's Secret shine was the halftime show of the Super Bowl in 1999 when the Victoria's Secret Angels walked in their underwear.
It was groundbreaking, and it completely made people all over the world remember Victoria's Secret and these Victoria's Secret Angels.
So, it's still early.
Waiting for a few more years, until the Kirin Group has more say in the fashion industry, will be the most prudent step to buy Victoria's Secret.
Don't be in a hurry when doing business. Only by taking steady steps step by step can you go steadily and go far!