Chapter 1932 Be Clear About Your Position
Qin Yibin has a very good habit of respecting every decision made by Xiao Qi, just like the subordinates in those Japanese clubs.
So even though he didn't understand why Xiao Qi set the "Shopping Carnival" on November 11, Singles' Day, he still accepted the order and started to prepare for the shopping carnival.
From now to November 11th, there are still 3 months to go. With the powerful mechanism already in operation, I believe that Xiaoyao Mall will definitely win a satisfactory shopping festival.
In fact, last Christmas, I had already had such an opening shopping carnival experience, and I will do it again this year. I will undoubtedly be more familiar with it and more at ease.
When Ma Yun held the Tmall 1111 shopping carnival for the first time, the turnover was only 50 million yuan, which was not a little bit worse than the 30 billion yuan in 2013.
But now it was replaced by Xiao Qi, and the turnover of less than 5 billion that day was a failure.
Because the two are not at the same level at all.
Xiao Qi spent tens of billions of funds, not just for fun.
Burning money also has an effect!
And the day of 1111 is the time for Xiao Qi to test the achievements of Xiaoyao Mall.
Qin Yibin was also aware of this, so he became more and more cautious, not daring to disappoint Xiao Qi.
Speaking of Ma Yun's children's shoes, he is indeed a genius with the reputation of "e-commerce tsar".
Relying on the worsening subprime mortgage crisis this year, Taobao.com is still blooming as tenaciously as in the previous life.
Taobao.com's C2C platform. Since they defeated EBAY, they are simply a dominant company, and no company can compare with them.
Therefore, in this very grassroots link, Taobao.com relies on its unique advantages and Ma Yun's hard work. Coupled with the timing of the financial crisis, he immediately ran at a terrifying speed.
Speaking of which, Taobao.com should have started to enter the high-speed track after the financial crisis in September this year, but it happened that Xiao Qi's Xiaoyao Mall raised online shopping to a well-known level, so Taobao.com The Internet, another form of online shopping, is also booming.
The online shopping market is huge. Bigger than anyone imagined.
Especially the most profitable and eye-catching B2C field. In the future, even if there are five or six top B2C shopping malls, they have not fully tapped the potential of B2C shopping, and the sales volume is increasing year by year, so people can't see where its limit is.
So Xiao Qi has never thought of monopolizing the B2C business, even if he has been in the business for a few years, even if he has resources that others do not have, even if he can know which areas to develop correctly.
any industry. Monopoly is hated.
Especially you, Xiao Qi, are not a state-owned enterprise. In Huaguo, you should not even think about monopolizing a certain industry.
No one spoke before, and they even actively supported Xiao Qi, because no matter it is a mobile phone or a tablet, foreigners can make it. This is what Xiao Qi took abroad to fight against foreigners, and it involved Huaguo enterprises. Face, of course everyone must support.
But if it is a B2C shopping mall specializing in China, it will be completely different. /
This is like the things you used for food, clothing and housing in ancient times. Everything has been wrapped up by the package. No government can say that such a business is completely at ease!
The increase in the price of instant noodles, a daily necessities, directly aroused the intervention of the National Development and Reform Commission, let alone such a large scope and such a large project.
Isn't Baidu our Huaguo people?
Why support a 360? Do you want to actively support Sogou?
Isn't it for a check and balance?
The same principle can also be used in B2C above.
Fortunately, Xiao Qi never thought of monopolizing, he knew exactly where he stood and what he should do. What not to do.
Although the cake is delicious, if you eat it all in one bite, you will choke.
Even if you don't choke, there are so many people waiting to eat, and if you finish eating alone, will you be besieged and beaten by them?
Therefore, Tmall will get involved in B2C in the future. Seeing the success of Xiaoyao Mall, Suning and Gome will also join in, and Penguin will continue to carry out the plan to acquire and merge online malls.
There is also the fledgling Jingxi, with the tea-brother-in-law's ability to fool and toss, even if it is impossible to have the scale of the previous life, as the backbone of the second level, Jingxi is still more than enough.
For the time being, Xiaoyao Mall will not be mentioned.
Although the Xiaoyao Mall is dazzling, the other two pillars of the Xiaoyao family are not vegetarians.
The past two years are the beginning of Huaguo’s express delivery industry officially embarking on the expressway. With the rise of millions of merchants on Taobao.com, although the express delivery industry is not as large and small as the later generations, there are more than a dozen express delivery companies, which can spread all over the country. But the first few companies that started to operate are also thriving, and they no longer have to struggle to survive as in previous years.
Not to mention Xiaoyao Express. In addition to almost monopolizing the mid-end market, it also took over the delivery business of Xiaoyao Mall, which greatly improved its profitability and strong development momentum. ——By the way, one-third of the huge loss of Xiaoyao Mall is concentrated on the high charges of Xiaoyao Express.
Moreover, in the previous 512 super earthquake, Xiaoyao Express was the first to speak, and all express delivery to the disaster-stricken areas in Shuchuan was free of charge. up.
Xiaoyao Express lost almost more than 300 million yuan in a month-long period, but in exchange for a reputation that was more cost-effective than 1 billion advertising fees.
Again.
In China, people still have to face more or less.
As long as you have a good reputation and a good face, you will get many potential benefits.
At least now Xiao Qi knows that the market share of Xiaoyao Express has once again been greatly improved, and some orders for the middle and low end have fallen into his hands, which is a bit of a downward pressure.
Going up is the transnational express business. In this regard, Xiaoyao Express has not been able to establish a mature network for the time being. Those were established only in the past ten years or decades. Xiaoyao Express has not been solid in the country, so what Maybe send it over and fight it out, and compete for territory in the world?
Besides, Xiao Qi has never paid attention to the European and American markets from the beginning to the end. The largest and most secure express logistics market in the future will be the Asian area.
Whether it is population, resources, economy or others, the development potential of these countries is definitely much greater than that of Europe and the United States. In the next 20 years, the center of gravity of the world's development must be here.
The developed countries in Europe and the United States have always looked down on Asia, second only to Africa, which they look down the most.
But in a few months, the financial crisis sweeping the world, the great economic recession that will not fade even in the past five or six years, will let them know that if a country really wants to be strong, what it needs what!
Xiao Qi didn't believe that he had started planning a few years ago, and then lost to them in the Asian express delivery industry when others were seriously injured!
But!
All this can not be rushed!
Any company that wants to succeed must have its own base, that is, its old nest.
Only when you have the most stable base and reserve force can you go out to fight, otherwise you will be rootless duckweed and you will not be able to win at all.
Still the same sentence, you must be clear about your position when doing express delivery. You can't be blindly pessimistic, but blind optimism and radicalism are also completely inadvisable.
The last Xiaoyao Logistics is the one with absolutely strong development potential in Xiao Qi's mind.
As we all know, the most important asset of Xiaoyao Logistics is the huge amount of land worth more than 1.1 trillion yuan. When Xiao Qi bought it, it was about 600 billion yuan. But in the past two years, the land price has nearly doubled. If Xiao Qi hadn't offered He Niu Ruzheng's plan to suppress housing prices, this amount would have doubled directly.
Building such a huge amount of land into a logistics center not only requires more than 400 billion yuan of funds, but also requires a lot of time, manpower and material resources.
The logistics center that started construction last year, as of May this year, only accounted for less than one-third of the land storage of Xiaoyao Logistics, and even in the completed logistics center, the utilization rate was less than one-fifth.
On the one hand, the scale of Xiaoyao Mall is still not as big as Jingxi, Amazon, Suning, etc. around 2013, so the amount of products accumulated is not enough.
On the other hand, there are not too many people who come to rent the space for external storage. Small companies are reluctant to bear the cost, and large companies usually have their own transportation and storage teams—in this era when e-commerce speed is not required, they feel uncomfortable. How important it is to ship goods as soon as possible when you come out.
However, after the 5.12 earthquake, this idea and wait-and-see suddenly had a new understanding.
Because Xiaoyao Logistics announced that all kinds of materials shipped to the disaster area will be stored and transported for free as long as they are stored in the warehouse of Xiaoyao Logistics.
For a time, Xiaoyao logistics warehouses in Shuchuan, Qinling, Yuzhou, Xiangshui, Hanchang, Caiyun...etc. places have accumulated countless materials. These materials were originally donated by enterprises and individuals. Mess.
But once these things enter the warehouse of Xiaoyao Logistics, they will be classified into categories in a short period of time, and then quickly transported to where they are needed according to needs.
Such precision, such speed, and such efficiency have dazzled countless people, and finally began to face up to the functions of modern logistics.
Although the effect is not yet apparent in just a few months, the ten-fold increase in storage rental requests is a good start!
Xiao Qi believes that in addition to the country's reserve area, Xiaoyao Logistics will be the most brilliant and eye-catching among all storage companies! ! (to be continued ~^~)