Chapter 1226: The Bird's Net Advancing Victoriously [Part 1]
At 10 o'clock in the morning on the 12th, Xiao Qi sent Tang Mingxiang and her group of bodyguards back to Changming at the airport. Before they left the airport, they saw beautiful posters one after another.
In the most conspicuous position on the poster, Wang Xiaoxin's charming smiling face is very sweet, a bit of Lin Qingxia's demeanor when she was young.
Wang Xiaoxin is from Qianzhou and is a Miao girl. It just so happened that in Aunt Qingxia's most famous movie, she played the oriental leader who was from the Miao nationality, so the big guys put her and Lin Qingxia together.
In addition to Wang Xiaoxin, posters of the top ten contestants and popular contestants of "The Voice of Huaguo" are also covered in many corners of the airport.
Only then did Xiao Qi recall that starting from June, the concert of "The Voice of Huaguo" started from Rongcheng, the place where it started, and went all the way to Xi'an, Lanzhou, Xining, Yinchuan, Hohhot, and then to the northernmost big city. The city of Bingcheng, and then from Jichun, Fengtian, Liancheng, the capital... all the way to the south, it took about 5 months, and the total number of concerts reached about 100.
It is now exactly the beginning of August, which is the time period for the five concerts in the capital.
Ok.
Compared with the 16 concerts held after the first season of "The Voice of Huaguo" in the previous life, Little Lark's planning this time can be described as very "heinous", and it is impossible to squeeze out "The Voice of Huaguo" and these The value of the students is not reconciled to the taste.
However, Shen Wuyan's ticket price was set much cheaper. The lowest ticket price for the previous concert was 100 yuan, the most expensive was 1280 yuan, Shen Wuyan's ticket price was 60 yuan, and the most expensive was only 880 yuan. [
The selected venue will not be a large venue with 70,000 to 80,000 people, usually around 30,000 to 50,000, so the sound effect and interactive feeling will be much better.
In this way. It also coincided with the summer vacation schedule, and more than 30 concerts held in a row attracted a large number of students and set a record of sold out concerts.
According to Xiaoniao.com's financial calculations, there will be 100 "The Voice of Huaguo" concerts. After deducting all costs, it can bring about 500 million yuan in revenue to Xiaoniao.com, of which only 200 million yuan is earned from performance tickets, but in the intervals between concerts, advertising sponsors and commercial activities earn more than 300 million yuan .
Shen Wuyan was very satisfied with such income. Singers, co-organizers, and sponsors are also satisfied.
Because everyone got a lot, especially after Shen Wuyan gave up part of the benefits, everyone became more harmonious.
Like these singers, after 5 months, the least income is about 2 million, and the most Wang Xiaoxin can have an income of tens of millions. Can other companies and platforms give you this kind of compensation? ——The performance fee of Super Girl back then was the price of cabbage, but it was complained 10,000 times by thousands of draft girls.
Taking advantage of this spring breeze, Wang Xiaoxin's album was also released in a timely manner. Under all kinds of hype, the sales volume of 1 million copies was unexpectedly achieved in just one month. For a girl like her who was born in a talent show. It can be called a miracle.
The good results also caused advertisers to spend the most money on her, and the price of inviting her to participate in a tailoring reached 300,000 yuan, comparable to a quasi-top star.
Even the company will draw a lot, but after five months of touring, she can get 10 million in cash, which can almost become the richest man in her small town. Why don't you make this little girl who came out of a remote mountain area happy? Crazy?
In addition, starting on August 1st, the first issue of "Home From Away". "Journey to the Yangtze River" and "Journey to the Yellow River" have already started broadcasting on Hanchang Satellite TV and Ludong Satellite TV respectively.
The advertising campaign has already started in July. Judging from the survey of several episodes of trailers, young people are not very interested in this documentary, and the willingness to watch it is about 20%. But at the age of 40-50, it soared to 50% all of a sudden, and 80% of people who turned 50 said they must watch it.
The results of the first episode were not as good as expected. Hanchang Satellite TV had a ratings of 12%, and Ludong Satellite TV was even lower at 9%.
But for the second episode on the night of August 5th, as the word of mouth spread, the ratings of "Journey to the Yangtze River" climbed to 18%, and Ludong Satellite TV even reached 19%.
Yesterday, August 10th, after the third episode aired, the ratings of "Journey to the Yangtze River" remained stable at 25%, and that of Ludong Satellite TV was also stable at 28%. The rising momentum made TV stations and advertisers very satisfied.
These two TV stations are not top-notch. Ordinary TV dramas can have an audience rating of 18%, which is already the throne of the monthly champion. Now that a documentary can have such an effect, of course we should be satisfied. [
What makes them most happy is that with the simultaneous broadcast of the two documentaries, last night, even CCTV's news broadcast reported on "Journey to the Yangtze River" and "Journey to the Yellow River", saying that the two documentaries It is an excellent transmission of positive energy in the past ten years. It not only allows people to see the beauty and danger of the rivers and rivers of the motherland, but also loves the motherland more. patriotic education.
The news on the news network is not ordinary news.
After the 5-minute news, the directors of the two TV stations received calls from senior provincial officials, who praised them and asked them to continue working hard, as long as they can expand the influence of the two TV stations and win glory for their province , then the provincial "government" will consider their promotion.
In China, political tasks are big tasks.
The two directors who were praised felt that their decision-making was really correct, so just this morning, they also called Shen Wuyan and asked to buy the second issue of "Home in the Distance" and "Journey to the Coast". "Frontier Journey" has two parts.
Anyway, it's not their own money, and the benefits they get are their own political achievements. The two directors successively offered a sky-high price of 6 million yuan for an episode and 7 million yuan for an episode, and they even split the advertising revenue 50-50.
Calculated in this way, in terms of money, they basically kept their capital, or lost a little bit, and they really gave a lot of profits to Xiaoniao.com.
It can be said that even last night a TV station called to buy the two parts of "Journey to the Coast" and "Journey to the Frontier", but it is impossible for anyone to pay more than them.
However, Shen Wuyan did not rush to agree.
On the one hand, calm thinking can better control the overall situation. Secondly, "Journey to the Yangtze River" and "Journey to the Yellow River" have only aired three episodes, and the ratings cannot be said to be stable. She still needs to see their performance before making a decision. step by step plan. (To be continued. If you like this work, you are welcome to come to the starting point to vote and monthly pass. Your support is my biggest motivation. Mobile phone users, please go to m to read.)
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