Chapter 1188 Cooperation Plan for Three M's

Goldway agreed to Li Mu's cooperation plan without any hesitation, and exclusively authorized Honeywell's online sales agency rights in China to Taobao.

Before coming to see Li Mu, Gao Dewei knew about Taobao.com and had a very clear understanding of the current platform size of Taobao. At present, any enterprise dealer who wants to establish a complete sales network in Huaxia has to pay a high price. Human, material and time costs.

And only Taobao can help enterprises to establish an Internet-based sales network that can fully cover the whole country in the shortest time. More importantly, Taobao not only has large traffic and sales, but also has its own logistics system support. The presence of Taobao Logistics not only greatly improves the coverage of Taobao, but also improves the efficiency of online order fulfillment.

And Li Mu also promised Gao Dewei that he would build a Honeywell Taobao official flagship store on Taobao and give Honeywell enough promotion resources.

Based on this, Honeywell also wants to give Muye Technology enough room for profit. The agreement reached by the two is that Li Mu's one-time purchase will be directly based on Honeywell's shipping price, at a 50% discount.

The 50% discount on the shipping price made Li Mu very happy. If the order quantity doubled, he almost blurted out, but after calming down a little, Li Mu only temporarily reached a basic cooperation intention with Goldway, and did not Change your current order quantity from Honeywell on the interview.

After all, he hasn't interviewed the person in charge of 3M yet, and Li Mu still doesn't know what kind of cooperation conditions 3M can give him.

Compared with Honeywell, Li Mu prefers to get 3M's network agency rights in China. 3M's product line in the 2C end is much stronger than Honeywell's. After obtaining its exclusive agency rights, he will be able to provide Taobao services in the future. There are also many benefits.

In the afternoon, Li Mu met the head of 3M, George Barkley, in his office.

As a century-old manufacturing company, 3M has countless proud histories, but in the face of Muye Technology, an Internet company that has been established for less than two years, the market value of the century-old 3M is even less than Half of Makino Technology.

The Internet industry does contain countless possibilities, which is why George Barkley came all the way to meet Li Mu. In the booming stage of the Internet, any traditional enterprise hopes to ride on the Internet.

With the experience of communicating with Goldway, Li Mu pushed the rhythm much faster when communicating with George Barkley.

As soon as they came up, after the two first greeted each other, Li Mu immediately threw out his new appeal and said to George Barkley: "Mr. George, when I meet you today, I actually have two different identities.

One is the CEO of Muye Technology, and the other is the CEO of Taobao Technology. So, as the CEO of Taobao Technology, I will talk to you about my vision for cooperation between Taobao and 3M. "

George Barkley was stunned by Li Mu's remarks.

The market value of 3M is less than half of that of Muye Technology, but Li Mu is still reminding himself that behind him is not only Muye Technology, but also Taobao, which has never raised capital.

It is said that if Taobao opens up financing and incorporates Taobao Logistics and Alipay into Taobao’s territory, its valuation may be higher than that of Muye Technology. Therefore, the total market value of the companies behind Li Mu is likely to have reached 60 billion US dollars. above.

George Buckley, who was terrified, did not have any dissatisfaction with Li Mu's words in his heart, but said very politely: "Mr. Li, we also hope to establish a partnership with Taobao and Muye Technology, two outstanding companies. There is a close working relationship, so if you have any intentions, please feel free to say so.”

Li Mu nodded and said with a smile, "First of all, I hope 3M can authorize Taobao.com's exclusive online agency in China."

"Online exclusive agency?"

It wasn't just Goldway who didn't quite understand it, George Barkley was hearing about the concept for the first time.

Li Muxuan explained the meaning of this concept to Gao Dewei, Gao Dewei immediately understood, and confirmed with Li Mu: "Mr. Li, if 3M gives Taobao the exclusive online agency in China, it means that within the authorization period. , only Taobao, an online sales platform, is qualified to sell 3M products on the Internet, and all other platforms do not have this qualification, right?"

Li Mu nodded: "Yes, during the cooperation period, we will build a 3M self-operated flagship store on Taobao.com, and we will be responsible for all operations. We promise not to transfer the supply of goods to offline sales, nor to cooperate with yours. Offline agents create direct conflict.”

George Buckley thought for a moment, then nodded firmly and said: "OK, Mr. Li, I accept your cooperation plan, please assign an interface person later, and I will also arrange an interface person here to let They complete the docking as soon as possible."

After speaking, George Buckley added: "After completing the docking, I will arrange for our Greater China person in charge to hand over all the finished product information to Taobao. The shipping price of all products will be the same as that of our national general manager. The agent's shipping price remains the same."

Li Mu didn't expect George Barkley to be so straightforward and strong in execution. He even started to sort out the details of the cooperation and couldn't help but exclaim: "Mr. George is really resolute in his work. If we follow this efficiency, I believe that 3M and Taobao. The cooperation will be very close and very smooth.”

George Buckley said with a smile: "Mr. Li, 3M's development is not only based on its products, but also on our attitude. Taobao is China's largest online sales platform. With such a good cooperation opportunity, we naturally want to Priority is at the top."

Having said that, George Buckley said again: "Mr. Li, I have learned about the rules of Taobao's self-operated business before. The process of Taobao's self-operated business is to first purchase, store, and then sell online, right?"

Li Mu nodded: "That's right."

George Buckley said with a smile: "In this case, we can first provide Taobao with products that do not exceed US$50 million in a post-settlement method. If the sales volume is large, the number can be increased, and the flexibility is very large."

"Li Mu couldn't help but admire George Barkley. As the old saying goes, such a person is too discerning in his work. When he sees someone yawning, he not only knows how to hand over pillows, but also knows how to make the bed, so he can talk to such a person. It's so worrying.

So Li Mu also said very readily: "Since this is the case, then we will connect as soon as possible, and I will urge the relevant person in charge of Taobao to complete the launch of stores and products as soon as possible."

George Barkley shook hands with Li Mu and said with a smile, "I hope to have a pleasant cooperation with Taobao Technology this time."

"Happy cooperation!" Li Mu smiled and said again: "George, now let's talk about the cooperation plan between Muye Technology and 3M."

George Barkley sat up straight and said hastily, "Please speak."

For George Buckley, cooperation with Muye Technology was his biggest appeal when he met Li Mu. After all, Taobao can only cover the territory of China. For other countries and regions, it basically has no influence, and YY On the other hand, YY has users all over the world. Basically, all Internet users use YY. The number of users is even higher than that of Google, and the user stickiness is even higher than that of Google. What 3M needs is this kind of globalization. ization partners.

Li Mu said: "At present, Muye Technology is trying to operate our advertising resources in a way that does not harm users and can achieve mutual benefits with partners, while 3M, as a multinational company, mostly sinks its product lines to the 2C retail side. , so there must be a great demand for global promotion resources, so we have a supply and demand basis, based on this, I have a relatively formed cooperation plan, I want to see if 3M is interested."

Li Mu's speech speaks to George Buckley's heart. As the CEO of 3M, his biggest assault at present must be the front-end market. The globalization strategy of physical enterprises is easier said than done, so George Buckley is right The potential partner of Makino Technology pays special attention.

The reason why he came so far was that he hoped to reach a promotion cooperation with Muye Technology, but he also knew that Li Mu had not done any promotion for any company before, and only promoted Spielberg's film "Cat and Mouse". He won the throne of the North American box office champion at one time, and his strong delivery ability and transformation ability have made countless companies dream of hugging the thigh of Makino Technology, and he is no exception.

Before he came, he was worried that Li Mu would reject him, but he didn't expect that Li Mu had already taken the initiative to throw an olive branch before he even said his appeal. How could he not be excited about such a good thing.

So, George Buckley couldn't help but excitedly said to Li Mu: "Mr. Li, we are also looking forward to the cooperation with Muye Technology. If it is convenient, please tell us about your cooperation plan."

Li Mu nodded and said with a smile: "That's right, we have a YY solo show now, and there are many kinds of costume props in it. In addition to normal costumes, we can introduce masks, face shields, gas masks, A variety of alternative clothing such as protective clothing, if 3M is interested, we can take this piece out and make a product implant for you, that is, we will cartoonize your products, and then put them together with the brand logo. Enter YY Xiuli."

"In addition, we have plans to add a cartoon image of the weather assistant in the next version of YY. This image will appear in the weather plugin of every YY user. The cartoon image corresponding to the gender, this image will give different dressing tips according to the weather.”

"If it snows locally, our weather assistants will put on down jackets; if the local weather is hot, our weather assistants will put on short sleeves, shorts or dresses; the point is, if the local air is polluted, our weather Assistants will wear 3M protective masks, and 3M air purifiers will appear around to remind everyone to pay attention to the physical harm caused by air pollution. In addition, we can also add purchase links to these product elements. Directly link users to the online sales platform in the region, or provide the address of offline sales outlets to further improve users' purchase conversion..."