Chapter 691 Love without Reason
Why hasn’t anyone mentioned such a good thing before? ! That's because the conditions were not met before, and we have to start with the broadcast fees.
Before Hugo's company took over the Serie A broadcast rights, the Serie A teams worked independently and negotiated their own broadcast fees. Serie A's giants could get a lot of profits from TV broadcasts. If they set up Serie A companies, the broadcast rights would still be the same. It is collective, and the interests of the wealthy clubs will be damaged instead. This is the same as Galliani's opposition to the collective package sales contract of Serie A and Serie B. Think about it, how can these wealthy clubs let go? ! So no one mentioned it before.
But now the situation is different. After two years, the Serie A teams are obviously no longer satisfied with their appetite. In the past, they were not satisfied with the giants getting benefits and they suffered losses. From a certain perspective, most teams (including Trapani included) has reached out to the giants of Serie A, and now it is reaching out to the teams in Serie B. Just like people like Zamparini mean, why should Serie B come to eat from the big pot with us? !
So now that we have this soil, it's not that strange to say that Cellino suddenly has such a problem.
In addition to praising Big Mouth, Hugo also asked some other people for their opinions. Not surprisingly, Cellino’s idea was very popular.
No one knows what Hugo really thinks. He will be involved in more interests. First of all, from the perspective of his company's business, he actually does not want to see the formation of this "Italian Super League". After the spin-off, the sports communication company will have to pay even more. You can win a new contract at a certain price, and you can think with your toes that the package package under the same conditions will definitely cost less.
And as a team owner who has been at the top level of Serie A for a long time, the establishment of the Italian Super League is a good thing.
Finally, in terms of the development of Italian football, the benefits of the establishment of the "Italian Super League" to Italian football are unpredictable. To a certain extent, it can be said in disguise that the establishment of a new Super League is to create new interest groups. The best direction for Italian Super League teams is that Premier League teams can make a lot of money and buy more stars.
But the future of Italian football may not be a good thing for the national team. After being in the first group, many teams that have no money may become rich. Will they still use youth training players? ! The answer is obvious, no. Anyone who has money will strengthen their own strength and buy stars, and will no longer work on youth training. The main force of youth training has become low-level league teams, but they have no money. Isn't this a disservice to Italian football? !
But this is just a hypothesis, and Hugo cannot say that this is a trend.
…
Hugo should regret it, because he revealed the news to Zamparini. Zamparini was very concerned about this matter and immediately hooked up with Cagliari chairman Cellino. Zamparini is the president of the professional league. He and Cellino began to have a big relationship behind the scenes.
The media soon learned about this matter. The league restarted in mid-January, and this matter had already begun to spread widely in the media. Rossi was shocked. Indeed, as Cellino said, it was not a good choice for him. It was still too shallow, and I broke up with Hugo again.
Hugo thought that someone like Galliani was at least behind this incident, but this time he was wrong. The initiator of this incident was Cellino, and the other one was Lazio president Lotito.
Media public opinion generally shows a favorable attitude toward such a plan. Their attitude represents the voice of the Serie A team to a certain extent and the voice of the fans, which is very important!
Seeing that the situation was very good, Lotito jumped out and said that Cellino and I came up with this great idea on a certain day of a certain year. Let's see how cunning this guy is. He felt that something was going on, so he quickly came out to show his credit. Yes, he was the first club owner to stand up and support him.
Then Zandazui also said: "We have been working hard to change the status quo these years. Now is a new stage. We have reached the point where we must change. The professional league will seriously study this matter!"
Praising Big Mouth is alarmist. This kind of comprehensive study of the Premier League model is not necessary. You must know that the big pot rice only lasts for a little more than two years. It is clear that the Serie A teams are no longer satisfied with the big pot rice. What he praises Big Mouth is just nice.
Zan Dazui is influential enough. After what he said, another influential club leader also stood up and spoke. Galliani immediately stood up publicly and said: "I think it is necessary for us to reorganize the league. The Football Association Such a plan should be seriously considered!”
Things developed exactly as Cellino said. Many teams in Serie B did not agree with such a plan. Unfortunately, their voices were limited. The reason was not that there were not enough people, but that there was no media to support them.
After the eighteenth round of the league, Zandazui convened a meeting with the managers of the Serie A team to vote on whether to propose an initiative to the Football Association. What no one expected was Peter, the CEO of Trapani. .Kenyon voted no.
Kenyon dominates the club, and he also strongly agrees with Cellino's plan. This has serious differences with Hugo. To say it is serious is an exaggeration.
Kenyon's starting point was only the club. Such a thing was obviously beneficial to Trapani. Why not agree? Hugo's starting point was not just the club. He was hesitant. His original words to Kenyon were as follows: " Vote no first! See what other people say. If this is the general trend, then just follow the general trend. You are not representing yourself in this matter, but me!”
Hugo expressed some of his concerns to Kenyon without reservation. Kenyon really didn't know what to say, "Gigi, do you know that you are too noble? There is no need to be so noble in life."
Kenyon knew that Hugo's objection was not important, so he did as Hugo wanted. Zan Dazui was surprised. He called Hugo immediately after the meeting and sneered: "It took a long time. , you don’t agree?”
"I don't disagree, nor do I agree! I just disagree temporarily!" Hugo said in reply.
…
No matter how lively it is now, it will take at least a year for the concept to take shape. There is no rush, but one thing is certain that Rossi is really on pins and needles now. When the Serie A team called for reform, Rossi also stood up. He expressed his stance, "The time is not right now!"
His attitude was perfunctory, but Zan Dazui and others were very serious. Soon the professional league set up a group to plan the Italian Super League and began to make plans urgently. At this time, Hugo's wife Julia Colaini came to the meeting on a certain occasion. The Serie A reform was also discussed in the event interview. Julia said: "I don't care whether this matter is successful! The only thing I want to remind everyone is that the three-year broadcast rights agreement is about to expire. This matter will It will not have an impact on the bidding! I do not rule out the possibility of Italian New Sports Communication Company withdrawing from the bidding!”
Her words contained a hint of threat. Serie A's off-field development in recent years has been achieved by New Sports Communication Company, which should be said to have done a very good job. Even though there are troublemakers like De Laurentiis within the professional league, generally speaking They hope to continue to cooperate with New Sports Communication Company.
The important issue is the bidding issue. No one is a fool when it comes to interests. Sky Sports, Feiningwest, New Sports Communication Company, and National Television may still be competitors, but everyone knows that it is difficult for the other three institutions to propose many After all, Serie A is very sad. Last season, they were collectively wiped out in the top 16. The situation in the new season may not be optimistic, and the record may not be attractive.
New Sports Communication Company has suffered huge losses as a Serie A broadcaster in the past two years. Sky Sports and other bidders are not fools. It will be good if the bid can maintain the last time. The possibility of price increase is very small. Of course, professional leagues are They thought that the price should be raised regardless of whether the Super League was successful or not, so they determined that the only possibility of raising prices in this situation was New Sports Communication Company.
There is no love for no reason in the world. The only love for no reason is the love from Hugo. Only Hugo pays for Italian football for no reason.