Chapter 309 "Red Cliff" Is Here!
July 12, 2008.
The Shenzhou VII astronauts conducted an extravehicular activity, completed the first spacewalk by Chinese people, and released a companion satellite.
The companion satellite filmed and photographed the spacecraft, and the astronauts in the cabin communicated with the Beijing Flight Control Center.
China Aerospace has thus broken through and mastered the relevant technologies of extravehicular activities, and has taken another solid step towards building a space station in outer space.
When astronaut Zhai hung outside the spacecraft and waved the Chinese flag in his hand, the bright red color stimulated countless Chinese people.
It turns out that space is not far away from us at all, and China's exploration of space is getting better and better!
Everyone's enthusiasm for China's aerospace industry needs a promotion point.
"Gravity" is very suitable.
So, when Wu Yuan rushed back to Beijing from the Jiuquan Launch Center, he saw a box office record chart of reverse growth.
"Director Wu, the box office performance of Gravity is really too unreasonable."
"For ordinary movies, the box office of the first three days of the weekend can account for almost half of the total box office, whether in China or North America."
"But the 165 million box office of our Gravity in the first weekend is just the beginning."
"The total box office in the second week was 223 million. It has only been released for two days in the third week, and the box office has reached 120 million."
"It has only been released for 12 days, and the total box office of Gravity has exceeded 500 million yuan, almost breaking all the records of Chinese movies."
"The highest single-day box office record, weekly box office record, and Chinese-language film box office record have all been broken by us!"
Li Xiaoping's face was flushed with excitement, and the 20-degree air conditioner could not blow away the sweat on her nose.
500 million yuan in box office, this number is completely astronomical in today's mainland film market!
Last year's mainland movie box office champion "Assembly" only earned 250 million yuan in box office, and "Transformers", the annual No. 1, only earned 30 million more.
Wu Yuan's Gravity doubled this number!
This is not the end!
It has only been released for 12 days, and the box office potential of Gravity can still be further explored!
"Haha, this is a special case and has no reference value." Wu Yuan waved his hand and said with some pride and complacency: "The box office of Gravity can achieve reverse growth, mainly because group viewing activities were organized all over the country, and the launch of Shenzhou VII added fuel to the fire of the movie."
"This kind of good thing can't be replicated. Even if it's me, I don't think I will have this kind of treatment in the next movie."
"Yes, it's a pity that Red Cliff is about to be released." Thinking of this, Li Xiaoping also sighed.
Today is the 13th, and Red Cliff will be released simultaneously in China, Thailand and South Korea on the 15th.
In recent days, the Internet is full of publicity for Red Cliff, and trailers and clips are everywhere.
As a big production with an investment of 300 million yuan, no one is not afraid of this behemoth, especially Gravity, which was released half a month earlier than Red Cliff. It is even more worried that the appearance of Red Cliff will seize its subsequent market share.
The cake is so big, if you eat more, others will eat less.
Li Xiaoping's face was a little gloomy, she still didn't understand why Wu Yuan had to squeeze in with Red Cliff to release it in the same month.
Although the two movies were staggered for half a month, and now Gravity has basically got the main box office, no one wants a giant crocodile to grab food before the movie is released, even if it is just leftovers.
"Red Cliff is going to be released?" Wu Yuan's mouth curled up, he was waiting for you!
Now the whole country is still organizing group viewing, and two or three days cannot digest so many primary and secondary school students and public officials.
Han Dong of China Film did not expect that the upper level would support the movie Gravity so much, thinking that leaving a window period of half a month for Gravity was enough.
Unexpectedly, this time the top came up with a big wave.
You know, the later "Jian" series of movies did not organize any group viewing activities for primary and secondary school students!
Now Mr. Han is a little regretful
China Film Group, Chairman's Office.
"Director Wu, why don't we change the date?"
Han Sanping sighed, glanced at Wu Baige, who was sitting on the sofa with an extremely embarrassed look, and said embarrassedly: "Now "Gravity" almost occupies 80% of the screenings in major cinemas across the country, and judging from this momentum, it can last at least for about a week before the public's enthusiasm for watching movies will decrease."
"At this time, the release of "Red Cliff" is undoubtedly a very unwise thing."
As the helmsman of the Chinese film industry, Han Sanping certainly does not want his own people to fight against each other, especially when both movies are invested by China Film, he certainly hopes that both movies can be good.
If Red Cliff is released now, it can indeed grab a piece of the market from Gravity. At least it can occupy half of the market with Gravity in the first three days, and even get more screenings than Gravity. But this will affect the current hot release of Gravity.
"Why don't we reschedule it to November?"
"November is also good, it's the Lunar New Year holiday. There are no big movies in the Lunar New Year holiday this year. Director Feng's If You Are the One is scheduled for December 20, and Director Kai Ge's Mei Lanfang is also scheduled for early December."
"No big movies will be released in November, so the whole month can be devoted to Red Cliff. How great is that."
However, facing Han Sanping's persuasion, Wu Baige was not moved at all.
He had a dark face and said in a shocking voice: "The promotion of the release of Red Cliff has been going on for more than half a year!"
"The news that it will be released on July 15 was released in February, and all kinds of promotional materials were made in this way. Several versions of trailers and previews have been released!"
"Now that it is about to be released, they suddenly have to notify fans to change the release date. Can the fans accept this?"
"Not only the fans, but also the producers can't accept it!"
"It was changed to November all of a sudden. There is such a long waiting period in between, and the previous promotion is equivalent to all in vain!"
"So much money has been spent on promotion, this money can't be wasted!"
"Even if knives are falling from the sky and flames are coming out of the ground, Red Cliff must be released on July 15, and it is impossible to change the release date!"
"Isn't it just a science fiction movie?
"It has been released for half a month, can it still snipe me? ”
It’s too late to withdraw the film when it’s only two or three days away from release.
If Red Cliff is withdrawn now, it will be telling everyone that Red Cliff is afraid of Gravity, and all the previous preparations will go down the drain. It will also be known as a coward and will flee without a fight, and the performance of the next release will not be good.
At least according to Wu Baige’s experience, the films that were temporarily withdrawn from Hollywood and later rescheduled for release basically all failed.
On the contrary, there have been many box office dark horses in the films that faced strong films head-on and insisted on not changing the release date, and they have ascended to the throne by stepping on those powerful films.
In Wu Baige’s eyes, his Red Cliff can obviously ascend to the box office champion throne by stepping on Gravity.
This is the Three Kingdoms story that the Chinese people are most familiar with!
It has a much larger mass base than Gravity, and even with the support of administrative power, it can at least compete with it!
“Okay. "Seeing Wu Baige's insistence, Han Sanping couldn't say anything more. He also knew that withdrawing the film at the last minute was not a good choice. At least "Red Cliff" would not be forced to this extent.
It's just a pity that the two tigers are fighting each other.
Two days later, on July 15, "Red Cliff" held an extremely grand premiere and was released simultaneously in the four countries of China, Taiwan, Hong Kong, South Korea, Thailand, and Singapore.
From the day of its release, "Red Cliff" took away half of the screening volume of "Gravity". In the first four days, the box office successfully exceeded 100 million.
This result is not bad. It has exceeded 100 million in four days. Before this year, no Chinese film had achieved this result.
However, it is different now.
With the 165 million performance of "Gravity" in three days, the main creative staff of the entire "Red Cliff" movie were shrouded in a few gloomy haze.
The opening performance did not exceed that of "Gravity". It is even more unrealistic to achieve a box office counterattack in the future.
It seems that the release situation of "Red Cliff" is not good! (End of this chapter)