Chapter 972: Online Game Scheme "Ask for Monthly Tickets"
Recently, more and more people are getting involved in the online game industry," Shen Ying said to Fan Oh Side... Shark Six
"King of Kings", represented by Huacai Software, was officially launched in mainland China and achieved market success. At the same time, Zhiguan has successively joined the mainland online game market, and Lianzhong Game Platform also officially started charging this year. This marks that online games have successfully built their own business model and begun to conquer the mainland market.
At present, the domestic online game market is dominated by agents. A period when operations are king. However, mainland original online games are far from forming a phenomenon.
However, Fan Wubing also knows very well that a number of online game companies, represented by Shanda, have grown up relying on agents to operate online games. After they have accumulated a large amount of funds relying on agents to operate online games, most of them will turn to self-development and become China's original online games in the future. A decisive force in the field
.
Shen Ying's Internet company has also contacted several overseas online game manufacturers and has negotiated two large-scale Korean online games, as well as a Taiwanese version of Swordsman online game, which has been launched online. Judging from the current results. User development is relatively fast, especially Shen Ying's Internet company has done a better job in supporting services. Whether it is payment methods or service platforms, they are all used independently, which makes many players feel more convenient.
Especially in terms of payment methods, Shen Ying and Fan Wubing discussed it and used Fan's mature charging platform to achieve the goal of unified platform payment and settlement based on usage. In this way, Shen Ying and Fan Wubing actually There is no need to build a new payment platform again. It's just that everyone collects their own money during settlement.
Fan Wubing was very well prepared for the payment platform. Whether it is the online sales of your own Huafeng.com or the operation of the platform, there are convenient ways to pay with bank cards or voice calls. There are also point card sales through Xinhua Bookstores in various places or any store under the Fanshi Investment Group. An institution, as well as a retail outlet such as a bookstore or kiosks, make this payment method extremely easy.
Recently, Fan Wubing also said that he will build a virtual point card sales platform specifically for trading game point cards.
"Actually, your thinking should be divergent. At present, you are only selling point cards, but on the Internet." Fan Wubing had no choice but to enlighten Shen Ying.
For example, what is the game set: the scene is set, and the exclusive attributes are added. Even game power leveling, these things can actually be used to make money.
"You need to create a platform that allows game users to exchange and transfer equipment, so that when everyone thinks they can make money by playing games, your game will be extremely attractive." Fan Wubing told Shen Ying said.
"In this case, there will be a lot of trouble, right?" Shen Ying asked hesitantly. "In order to ensure the implementation of the rules of the game and ensure the fairness of the game, if the equipment between the two players can be transferred to each other, it will be easy to spend money on equipment, a player who has not played for long. You can also spend money To become the top player in the industry. If this is done, many people will no longer be interested in playing. ”
"One of the Xu Xu pictures" Fan Wubing said four words to Shen Ying.
Fan Wubing's meaning is very clear; everything he proposed must be done with a certain degree of certainty. Making money is certainly important, but it must be established after forming a stable user group. Moreover, free or low-charge methods must be adhered to. Without a large user group that has formed usage habits, it is meaningless to talk about charges.
"Take our software for example. Although it only took more than half a year to launch, the effect is very good. In terms of service customization for business users,
This year's revenue has exceeded 100 million, which is the entire revenue of the online game market. After one year, I estimate that it will only be two or three billion at most. Fan Wubing said to Shen Ying.
Pai Ying asked after hearing this. "Then what you mean is that the development of online games cannot compare with the prospects of this kind of instant messaging software? Then what's the point of me doing an online game project?"
"That's not what you say." Fan Wubing shook his head and said, "The development prospects of online games are also excellent, but this is rising simultaneously with the lowering of the domestic computer threshold and the increase of people's income, but for now. Obviously Our instant messaging software has developed rapidly, and there is a deep-seated reason for this. ”
Now Fan Wubing's paid services are mainly aimed at business users or some people with actual needs, so they are developing rapidly. It would obviously be unreliable to attack ordinary users from the beginning.
But in terms of voice and video communication, the advantages are also great. In particular, a trial service of low-priced voice and video communication services is proposed. For only 100 yuan per month, you can conduct video and voice communication with any place in the world that has Internet access, and the communication quality is quite good.
In fact, Fan Wubing is not very willing to charge for this service. However, due to the current limited network resources, the company cannot provide so much bandwidth for free, so he came up with such a compromise method and waits until the time is right. , these two parts of charging items are naturally a trick
.
Moreover, Fan Wubing made this very clear in the announcement, clearly and clearly.
Of course, within a certain period of time every day, Fan Wubing asked the operator to provide a free trial service, so that everyone can understand this.
"But I think your video voice users are growing very fast?" Shen Ying asked curiously.
"This is very common. Because we have developed a large number of free users." Fan Wubing revealed.
"What Yimo?" Shen Ying said a little confused.
Fan Wubing scratched his head. Said a little embarrassed. "Some time ago, an employee made a suggestion, which I thought was good. I approved it and implemented it, so video voice has become more popular recently."
"What's going on?" Shen Ying grabbed Fan Wubing and asked, "I think there must be some ambiguity in this!"
"There is no ambiguity anymore," Fan Wubing replied with a smile, "The employee suggested that some free accounts be provided to beautiful girls from several universities, and there are also some items that should be charged. They are also free. The only requirement is that they spend a certain amount of time every week to watch online videos and try to come up with some attractive names. Please add as many videos as possible
"You guys are really dirty. Shen Ying said with some contempt.
"Actually, the effect is very good!" Fan Wubing said, "Since the implementation of this method, the growth of paid video users has been amazing, which makes people in the operations department feel a little incredible! So. Beauty Resources There are many aspects to its development and utilization. Recently, they are also considering going to places like Heaven and Earth or Big Rich to distribute some rake numbers to ladies for free and provide similar services so that they can increase the number and scope. Broad user base.”
"You agree to this?" Shen Ying asked angrily.
"I was a little hesitant, but I still agreed. Fan Wubing said seriously, "Miss is a human being too! We can't despise them just because they sell out their wives. Compared to some corrupt officials who are parasitic on the people, young ladies can really support themselves. It’s considered an innocent family, so I don’t think there’s anything inappropriate about this decision. "
"Sigh. I don't know what to say to you. Shen Ying immediately shook her head, but the materials Fan Wubing provided her were very inspiring to Shen Ying herself.
If you say that you also cultivate a large number of beautiful players. Give certain preferential conditions, even the kind that requires you to work with a salary. Wouldn't it be better to introduce instant messaging software like this from an internal company?
"It's easy to do this. But you'd better recruit a large number of beautiful women to work. At least they can't be too beautiful. And more importantly, you need to network a group of online game masters in the game at the same time. The components Guilds and other things have caused mutual attraction. Fan Wubing suggested to Shen Ying, "It's just hype anyway. If you have nothing to do, you can also start a related online game magazine or something like that to publicize the fun of online game life and so on. The private parts of beautiful players. The successful experience of the guild leader and so on. Hehe, the fun will be great then. "
In fact, as Fan Wubing said, as long as you carefully discover the most primitive part of human nature, you will not be far from success. After all, men are not the only ones in this society. What about things with women? Online games are representatives of virtual life, and naturally they must follow this objective law.
I feel. Online games have been attacked as representatives of low-level, vulgar violence, which is indeed a good thing. Shen Ying sighed and said. "But recently I have done some serious research. If I don't do this, it is obvious that online games will not have a big market. But I am worried that once I do this, will it cause any adverse consequences to society?" I really feel very confused.”
"You don't have to worry about it. Fan Wubing said with a smile, "You are just a law-abiding operator. Doing business within the framework of laws and regulations is always unethical, right? As for the other things, that is what the regulatory authorities should worry about. Otherwise, if they only take money and do nothing, why are taxpayers supporting them? "
"Haha, you are right. Shen Ying laughed, "I'm in a good mood today. I'll take you around our company. There are so many beauties." Fan Wubing shook his head.
, "Are you worried that you can't control it?" Shen Ying asked.
"I'm worried that they can't control it. Today's little girls are like female wolves. When they see a young and rich man, why don't you pounce on them and bite them? For the stability of your company, I It's better to just stay at home," Fan Wubing said with a smile.
Just blow it. You're so proud of yourself! The beauties of our company. Not so nymphomaniacal! Shen Ying pursed her lips and smiled.
Having said that. Shen Ying still wanted Fan Wubing to go to the company with her to see what areas needed improvement. Fan Wubing also wanted to see how Shen Ying's online game company was doing, so he agreed.
But when I was about to go out. Shen Ying stopped Fan Wubing, "Wait a minute."
"What's wrong?" Fan Wubing turned around and asked. He had just asked the driver to drive out.
, "Put on your wedding ring. Shen Ying dug out their wedding rings from somewhere and gave one to Fan Wubing.
"Haha." Fan Wubing laughed immediately, and while putting the ring on his finger, he said to Shen Ying, "Is this an announcement of ownership? Ren."
"Hum!" Shen Ying raised her head and got into the car first.
In fact, most online game companies have their headquarters in Shanghai or Guangzhou, and few have their headquarters in Beijing, mainly because Beijing has stricter restrictions on cultural and entertainment activities.
If you don't have a particularly strong relationship with the upper level, everyone still hopes to avoid these troubles as much as possible. After all, no one wants to deal with government actions such as inspections and restrictions from all sides while operating a business, which is very troublesome.
Since Shen Ying doesn't have to worry about this, she opened her headquarters in Beijing, and her operations are more standardized. There is no need to worry about any leaks, and she is not like those peers who gather together. It also avoids some personnel competition that will have an adverse impact on the company's operations, at least there is no need to worry about always snatching talents or something like that.
Fan Wubing seldom paid attention to the operation of Shen Ying's company, because Shen Ying was mostly interested in games. If she participated too much, it would probably reduce her interest. However, it was obvious that in the emerging industry of online games, no one had much experience, so Shen Ying did not want to fall into the ditch and not get out, which would be too embarrassing.
Based on this idea. Shen Ying was still willing to let Fan Wubing come to see the operation of her company, so as to put forward some suggestions for improvement. After all, the discussion between the two of them just now had already inspired her.
After exchanging glances with Fan Wubing, Shen Ying deepened her understanding that no matter what industry she was in, it seemed that she could not do without the grasp of human nature. Once you have a thorough understanding of the consumer's psychology, there is no need to stick to the formal differences.