Chapter 678 Bombard Ali

The press conference is still going on.

Yuan Chengdao then announced a few more news, mainly good news about Yuanfang's profitability.

For example, Times did not make a lot of profits last year, but it has also started to make profits this year.

As for Dongyu Real Estate, due to the recent increase in land prices, although Dongyu Real Estate has not made any major moves, it has been making profits.

Regarding the issue of profitability, everyone does not pay too much attention to it, nor is it very surprising.

After all, the profitability of Yuanfang is obvious to all. If it is not profitable, it is impossible for Li Dong to expand Yuanfang to this extent in just a few years.

However, after Yuan Chengdao finished announcing the last news, the scene became noisy again!

As soon as Yuan Chengdao finished speaking, a reporter immediately shouted: "Mr. Yuan, what did you mean just now, did you mean that Yuanfang Mall is officially on par with Taobao?"

Yuan Chengdao said with a light smile: "How should I put it, this sounds good, but in fact there is a fundamental difference. Yuanfang Mall accepts individual stores to settle in, which is our exploration from the B2C model to the C2C model.

The best C2C model in China is naturally Taobao, but Taobao is not completely equivalent to C2C. "

Yuan Chengdao paused for a moment and continued: "In addition, there is still an essential difference between us and Taobao. Taobao is a full-scale coverage, and it does all kinds of industries.

However, Yuanfang Mall has no such plan at present, and we are mainly involved in the fast-moving consumer goods industry.

It is better to be bigger than to be fine, and the focus of the two parties is different.

The reason why Yuanfang Mall has made the current changes is mainly to allow customers to have more choices.

At present, we have reached a settlement agreement with Suning and Zhongbai, and Suning and Zhongbai will officially enter Yuanfang Mall at the end of June.

In addition, Yuanfang has generally reached settlement conditions with Changkelong and Five Star Electric. If there is no accident, these two companies will also go online at the end of June at the same time.

In addition, we are preparing to accept about 100 retail companies or individual stores in advance.

For the merchants or individuals who settle in, Yuanfang will have strict review standards, and it is better to lack than to overuse. This is the criterion of Yuanfang Mall. "

While Yuan Chengdao was talking, someone from the audience answered, "Mr. Yuan, you said that the strict review standards are aimed at Taobao? After all, Taobao has very loose conditions for the entry of individual stores. Are you rejecting Taobao's operating model?" ?"

As soon as this person finished speaking, many people showed a strange look on their faces.

Yuan Chengdao is bombarding Taobao?

After all, in 2007, Taobao had very low requirements for opening a store.

In order to attract individuals to open stores, Taobao has repeatedly lowered its review standards. Although it has attracted a large number of shops in a short period of time, it has actually lowered Taobao's level and other aspects of supervision as a whole.

Some quality issues, as well as vicious competition issues, have been criticized.

Now Yuanfang Mall has also begun to transform to C2C. Yuan Chengdao also said that he would rather be short than excessive. In everyone's understanding, this is to open fire on Taobao.

After the reporter in the audience asked, Yuan Chengdao shook his head and said: "This reporter must have misunderstood. The Yuanfang Group did not target anyone. Does raising the review standard mean that we have to bombard someone? Is it in everyone's understanding that there must be no limit?" Put it in, so it's not targeting people?

The customer groups we target are different, and the industries mainly involved are different. It is inevitable for Yuanfang to improve the audit standards.

After all, the FMCG industry includes food, over-the-counter drugs, and health care products...

Most of these things have to be mouthed. If the audit requirements are lowered, it will be irresponsible to our customers.

In this case, we raise the review standard not only for the sake of our customers, but also for our own responsibility. Why do people understand it as targeting Taobao? "

After hearing the words, everyone thought about it, and what Yuan Chengdao said seemed to make sense.

However, some people asked: "Mr. Yuan, according to what you have said so far, can I understand that Yuanfang Mall is committed to building a huge comprehensive online shopping mall in the retail industry?

After all, Yuanfang is currently negotiating cooperation, including Suning, Zhongbai, Five Star, and Changkelong, all of which are well-known companies in the retail industry.

And the FMCG industry you mentioned can be generally classified as the retail industry. Does this mean that Yuanfang Group cannot monopolize physical stores, so it has changed its direction and wants to monopolize electronic malls? "

Yuan Chengdao said with a smile: "I generally don't deny what you said earlier. Building a comprehensive online shopping mall in the retail industry is also one of Yuanfang's goals, but I dare not admit the monopoly you mentioned."

After Yuan Chengdao finished speaking, Li Dong, who didn't say much, curled his lips and said: "What kind of monopoly are we? You should go to Lin'an to ask Lao Ma about this. Monopoly is against the law. Besides, with our size, we can't monopolize even if we want to. Bar?"

Everyone couldn't help laughing when they heard the words.

After laughing for a while, someone asked again: "Mr. Li, Yuanfang's physical stores are currently expanding everywhere, and the scale is staggering. At this time, you still choose to expand the mall at the same time. Is Yuanfang's next focus on the electronic mall or the physical store?" store?"

"Let's go both ways."

Li Dong explained: "I have discussed with Mr. Zhang of Suning for a long time before. With the popularization of the Internet, the proportion of online e-commerce will increase. How to combine online and offline , is something that every industrial company should consider.

The reason why Yuanfang Mall chooses to accept the entry of other companies and individuals is to enhance our competitiveness on the one hand, and on the other hand, Yuanfang also wants to be a pioneer and explore for many industrial groups. "

Although what Li Dong said was the truth, everyone didn't pay much attention at this time.

On the one hand, the current market share occupied by e-commerce is too small. Even Taobao, in 2007, could not shake the solid industry with solid foundations.

Therefore, the impact of e-commerce on the industry has not yet emerged in China, and many large groups and enterprises do not pay much attention to e-commerce at all.

In fact, if it were not for the advent of the mobile Internet era, e-commerce would not have such a huge influence in the future.

Now that smartphones haven't even come out, everyone naturally doesn't quite understand Li Dong's worries.

Even Zhang Jindong, the reason why he wants to do O2O is not because he thinks that the power of e-commerce will have a great impact on Suning's physical stores.

In fact, most of the retail companies that do their own online shopping malls just want to expand their business through different channels. It's that simple.

As for planning for the future, except for a very few powerful people with high vision, most people have not realized that e-commerce will have such a big development in the future.

Li Dong doesn't care if others don't pay attention to it.

Anyway, he just set up an ambush in advance to show his attitude to the outside world.

In the future, if I vigorously develop and expand the mall, it will not be so obtrusive in the eyes of others.

After all, Li Dong said that the mall and the entity are both important, and everyone has their own ideas. They can't stop Li Dong from thinking so.

The reporters then asked some scattered questions, and the two-hour press conference finally came to an end.

As soon as the press conference was over, Li Donggang was about to leave when Yuan Chengdao said, "Mr. Li, can I go to your office to have a chat?"

Li Dong nodded and said, "I'll wait for you in the office."

"Okay, I'll go right away."

...

ten minutes later.

Yuan Chengdao entered Li Dong's office and went straight to the topic: "Mr. Li, is it your true idea that you said that e-commerce and physical stores are equally important?"

Li Dong knew what he meant, nodded slightly and said: "In general. E-commerce will soon usher in a peak period, and this time will not be too long. At that time, physical stores will suffer a huge impact, whether it is for profit or for To strengthen the viability of the group, it is necessary to develop e-commerce.”

"Shock?"

Yuan Chengdao frowned slightly and said, "President Li, is this your opinion?"

Li Dong said with a smile: "I really think so, of course, I am not the only one who thinks this way. In fact, according to the current development trend, this possibility is very high. Have you seen the data released by Ali recently?

How much was the turnover of Taobao in 2006?

16.9 billion!

If you look at the previous few years, it was less than 30 million in 2003, 1 billion in 2004, and 8 billion in 2005.

How much do you think Taobao's turnover will be in 2007? "

Yuan Chengdao didn't pay much attention to the electronic mall, but he was shocked when he heard that Taobao's turnover reached 16.9 billion last year.

When Li Dong asked, Yuan Chengdao hesitated and said: "The rapid development ahead is due to the small base. Don't look at the multiple, just look at the increase in transaction volume. From 2004 to 2005, it increased by 7 billion, while from 2005 to 2006 An increase of almost 9 billion, in fact, the speed is gradually slowing down.

If not expected, it should be less than 30 billion this year. "

"Less than 30 billion?" Li Dong smiled and said, "Even if it's less than 30 billion, it's more than the turnover of our entire Yuanfang Group."

"What's more, I bet that his speed will not slow down, it will only get faster and faster!"

"Last year was 16.9 billion, and this year it must be doubled at least. In my opinion, it will only take two years for the turnover to exceed 100 billion."

Li Dong said it was easy to say hundreds of billions, but Yuan Chengdao couldn't believe it: "Mr. Li, no way, hundreds of billions, this is more than Gome's turnover!"

Among the domestic retail groups last year, Gome took the lead, with sales of nearly 90 billion.

And at this point, the growth rate will become slower and slower in the future. It is hard to say whether Gome can break through 100 billion this year.

But Li Dong actually said that Taobao can surpass Gome, even if it is only in terms of sales, Yuan Chengdao thinks it is too shocking.

It's not that he is ignorant, in fact, the development of e-commerce at home and abroad is not too fast.

In the eyes of many Chinese, foreign economic systems have been ahead of domestic ones for decades.

Even foreign e-commerce has not had an impact on the entity, how can it be so fast in China?

Everyone should follow the development trend of foreign countries step by step. When foreign countries are impacted by e-commerce, it will not be too late to discuss this issue at that time.

This is not the idea of ​​one or two people, but the idea of ​​many people, including some vicious entrepreneurs and professional managers.

Yuan Chengdao's ability is not weak, but at this time, I'm afraid he didn't expect that e-commerce would develop like this in the future.

Seeing that he didn't quite believe it, Li Dong smiled and said: "Whether you believe it or not, I believe it anyway. If you don't believe it, you can read it at the end of the year. Taobao is nothing now, but after a few years, you will see it." will understand.

Come on, I won't say anything superfluous, it's useless to just talk about it, you just do what I want.

Over there in the mall, don't neglect it too much.

I know that the company is busy recently, the pace of expansion is too fast, and you have to rectify personnel, but you can't completely ignore other places.

I am likely to attend a training course at Cheung Kong Graduate School of Business next month, and I signed up for it before.

If there is no accident, I should not be in Jiangbei next month, and the company can count on you.

This time, my housekeeper is not in Jiangbei, so you can use whatever ability you have. During this period of time, you have rectified the company's personnel and failed to use your expertise. This is not the result I want. "

Yuan Chengdao heard what Li Dong said, and quickly said seriously: "Mr. Li, don't worry, I will work hard!"

Li Dong laughed and explained a few words to him before sending him out.

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