Chapter 560: Another Evil Thought

"Microsoft's Internet operation is actually not much different from a novice?"

Both of them were shocked by what Chen Yu said.

If you can evaluate Microsoft like this, I am afraid that there is only Chen Yu in this world.

"Mr. Chen, we can't do nothing."

Opening his mouth, Li Nan asked.

"Yes, we can indeed do nothing."

Chen Yu nodded.

In the previous life, the Penguin did not make much strategy in the face of MSN's invasion.

At most it is to come up with a TM.

But this TM is very rubbish. After Penguin has been launched for a while, I don't want to update it.

"Okay, you have to do something, but you have to wait for a while."

"Just wait until they make a mistake."

Seeing that the two were still a little tangled, Chen Yu had no choice but to say.

Even doing nothing MSN would be dead, but that dragged on for a while.

Chen Yu also didn't want to take the penguin's way.

With Chen Yu's understanding of instant messaging and the Internet, he has too many tricks.

As for what trick to use against MSN, it depends on how MSN behaves at that time.

Under Chen Yu's advice, Huanyu Technology did nothing.

This made Tang Jun feel happy in his heart.

He was also worried that Huanyu Technology would snipe them.

I didn't expect Huanyu Technology to underestimate the enemy, so don't blame them for being rude.

"Launch the first wave of advertising."

"Specializing in office business elites."

After all, he is the president of Microsoft China.

Although Tang Jun is not particularly powerful, he still has some abilities.

The way of instant messaging has always started from differentiation.

That's how YY played at that time.

The penguin group chat in the back is also the same way.

As long as the differentiation is opened first, then their MSN will be able to attract some users.

As long as this part of users is stable, then they can slowly plot the entire YY market.

Yes.

Although Tang Jun wanted to kill YY quickly, he also knew that it was basically impossible in a short time.

YY has monopolized the entire domestic instant messaging market, and even if they are Microsoft, it is impossible to destroy them in an instant.

To this end, Tang Jun made several steps.

As long as the plan is completed step by step, then YY will also be eaten by their Microsoft.

"Everyone, Microsoft has launched a new instant messaging software that focuses on business affairs, and everyone downloads it."

"YY is really too pediatric. It's all children playing. Let's use MSN."

"MSN is very business-oriented, and some of the netizens above are elites in the industry. MSN can not only be used for work, but also for making friends, and the quality of this friendship is much higher than that of YY."

have to say.

&nbSN's differentiation strategy is not bad.

They started from the business office and quickly attracted the attention of a group of white-collar elites.

Many friends who have more business office needs have switched from YY to MSN.

Moreover, after several waves of Microsoft advertisements, even some ordinary people feel that using MSN is more powerful.

As for why?

Why else?

Because using MSN is more pretentious.

Only the social elite will use MSN.

Using MSN on the other hand also expresses one's own identity.

In a short period of time, MSN has several million users.

Moreover, they also did a data survey.

They found that although the overall users of MSN and YY are very different, but in the business elite, MSN suddenly narrowed the distance with YY. According to the data survey, there are 20 million high-end business people in China, YY accounts for 13 million, and MSN quickly grabbed 7 million users.

This data is rather frightening.

&nbSN How long did it take, and this suddenly occupied this market.

According to the trend, within a few months, MSN can occupy all domestic high-end business users.

"Mr. Tang, Bill affirmed your work. This is a letter of condolences from him."

The secretary brought the letter over.

Tang Jun smiled.

He returned to his most confident state.

"Mr. Tang, I think we should apply for more resources from the headquarters and bind our MSN in the operating system."

This move can be said to be Microsoft's strongest killer.

Microsoft, which owns the winodos operating system, has almost monopolized the global operating system market.

That is to say, as long as he wants, he can bind any software attached to the windows operating system.

For example, Microsoft's IE browser occupied the global market under the mandatory binding of windows.

"Not for now."

Tang Jun shook his head: "Binding MSN will be suspected of monopoly, and the headquarters will not make decisions lightly."

At that time, Microsoft was almost divided into two by the court because of its monopoly.

After this incident, Microsoft has become much more careful when implementing various software in the future.

Of course, this is not to say that Microsoft is afraid to bind.

It's just that they don't usually do it unless they have to.

Of course, this is only one of the reasons.

Another reason, Tang Jun did not say.

The last education incident put Tang Jun's position as president of China in jeopardy.

Originally, Bill was ready to make a substitution.

Although Tang Jun made the right bet later, Microsoft was still ready to replace Tang Jun.

The instant messaging war has just begun, and Tang Jun is ready to apply for the strongest resources from the headquarters. I am afraid that his position as president will be replaced immediately.

The reason is simple.

If you can't do anything, you will be bound. Why do you want to be the president?

"The next thing we need to do is to do a perfect docking work with major companies."

Although Microsoft is powerful, it is impossible for him to completely wipe out the market of technology YY all at once by relying on Microsoft alone.

So when Microsoft entered instant messaging, Microsoft also cooperated with Xinlang Baidu Ali and other enterprises.

In this, especially Ali's e-commerce business.

Because users need to communicate with merchants through instant messaging.

Therefore, their demand for instant messaging is relatively large.

In addition, instant messaging software such as e-commerce is very sticky, and once it is used, it will not be easily replaced.

Plus you can't replace it if you want, and e-commerce platforms can force you to use some kind of messaging software.

Previously, Ali used YY in the communication between merchants and buyers.

Of course, Ali also wants to launch his own instant messaging software.

After all, Ali and Huanyu Technology are rivals, and they use YY to cooperate with Huanyu Technology on the other hand.

However, how can Ali have so much energy, and at the same time, he does not have such a large amount of funds.

Now that Microsoft is here, it is also possible to temporarily cooperate with Microsoft.

So.

The close integration between Microsoft and Alibaba, the exchange of resources on both sides, brought a lot of users to MSN at once.

These actions made Li Nan of Huanyu Technology feel pressured.

He always wanted to fight back, but Chen Yu kept pressing him.

At this time, Ali perfectly changed their YY to MSN, Li Nan couldn't wait, and came to Chen Yu's office again.

"Mr. Chen, we have to do it."

"Well, it's time to make a move now."

"Uh……"

Seeing that Chen Yu had changed his mind, Li Nan felt a little strange.

"What are you going to do?"

Chen Yu asked.

"I have already made a YY business version here, and this version is specifically aimed at high-end business people."

This way is the same as the previous penguin's play.

&nbSN attack, Penguin also made a business version of QQ.

Although this strategy seems to be useful, Chen Yu feels that this action is not very urgent.

Chen Yu said: "Wait for this one first."

"Mr. Chen, just wait."

"right."

Chen said: "Why is it getting more and more unbearable."

Chen Yu criticized Li Nan and said.

"Mr. Chen, I'm under a lot of pressure. Look, MSN already has millions of users, and it's about to break 10 million."

"What's this?"

Chen Yu shook his head: "Their breaking 10 million is just the total number of users, and our simultaneous online users have already broken 10 million. To say the total users, it is already several hundred million."

&nbSN has made great progress, but from the data point of view, the two are not at the same level at all.

This is also the reason why Chen Yu is not in a hurry.

Not to mention other things, MSN still has a long way to go to catch up with YY in terms of data.

And the road was too long, and they were exhausted when they walked.

"Mr. Chen, have we been watching?"

Li Nan was dazed by Chen Yu.

"It's not."

Seeing that Li Nan has been distracted by himself recently, Chen Yu said, "Actually, we can do something more interesting."

"What play?"

"Li Nan, let's analyze the user population of MSN first."

&nbSN killed himself.

Although Chen Yu can also use this method, but the time is too long.

And there will be more variables in the future.

&nbSN Will he die in the future? The sooner he is killed, the better.

But Chen Yu didn't like the way the penguins played in the previous life.

He decided to take the same approach he did with the penguins.

For example, lead them in a niche direction.

"MSN's positioning of business elites seems to be effective, but the positioning is still very small. Where are there so many business elites in the whole of China, everyone is ordinary people. Although their users are growing rapidly, they are also quickly saturated. If we keep them focused on business elites, they will never try to surpass us in their lifetime?"

"Mr. Chen, but I'm worried that Microsoft will introduce business elites to the general population. After all, business elites still have a great influence on the public."

"Yes, it's actually very big, but we can specialize in their business elites."

"Mr. Chen, what do you mean?"

"It's easy too."

Chen Yu continued to ask: "What are the characteristics of business elites?"

"High IQ, high emotional intelligence, talented."

"Do you have any money?"

"Also rich."

"Yes, it's good to have money."

Chen Yu said: "This is actually in line with Alibaba's e-commerce users. Those who can buy things online are more or less business elites, and they are also rich."

In 2004, those who could shop online were actually business elites.

"Since they are rich, is their spending power high?"

"Yes."

"With high spending power, wouldn't it be easier to do business on MSN."

"Theoretically it should be."

Li Nan still nodded.

It's just that although he kept nodding, Li Nan still didn't understand what Chen Yu meant.

"Mr. Chen, I still don't understand."

"It's okay, you'll understand soon."

Chen Yu smiled evilly: "Li Nan, do you often see news about Dabaojian on the Internet?"

"This, this... there are many."

Li Nan was a little embarrassed.

"On our side of YY, there are also many people who use YY to do the Dabaojian business."

"Mr. Chen, we have implemented a strict supervision mechanism for the Dabaojian, which is very rare at present."

"I know. But what I want to ask is, what is the effect of these people using our YY to do Dabaojian business?"

"this……"

Li Nan's head is big.

This brain circuit is too weird.

From Microsoft's MSN all the way to the Dabaojian above YY.

What is this.

"Mr. Chen, do you want Dabaojian?"

"Big sister."

Chen Yu puffed... He was almost choked by Li Nan.

"That……"

Looking at Li Nan's expression, I have to ask.

If you think about it, you know, this girl is probably thinking in her heart, otherwise why are you asking this.

"Hurry up, what I'm talking about is serious business."

Li Nan was skeptical, but still said: "In fact, the effect is not very good, and the success rate is not high, but they use the mechanism of casting a wide net to send messages to thousands of people, as long as a few people succeed, they can ."

"The trick of casting a wide net is good, but it's also too troublesome."

Speaking of which, Chen Yu suddenly said, "What if these people suddenly moved to MSN?"