Chapter 415 Undercurrent Surging

"Tell me, isn't Kirin Culture a little too arrogant?" In a newspaper, the editor-in-chief discussed with his subordinates, "There are three editors who have resigned from me, and their subordinates have 7 resignations, and one-fifth of our staff is poached in one breath, can they afford it?"

"Who knows? Or maybe they think they're so capable that they can do whatever they want?" an associate editor complained.

"Haven't you heard? They not only poached our people, they can even poach the corners of "Ming Pao", "Sing Tao Daily" and "Oriental Daily!" A well-informed person said, "These three It is said that they have lost more than 100 people! It is basically a quarter of their manpower!"

"Such an exaggeration? How much salary did they pay?"

"It's about 1.5 times the current salary. The salary is not high. The key is that the bonus and red envelopes are high! Yin Jun is not a stingy person."

"It's true. Those who work in Yinjun's factory, if they are hardworking, honest and responsible, their bonuses can be higher than their salaries!"

...

"Do you think Yin Jun has so much money to poach people?" Jin Yong asked his editor-in-chief of "Ming Pao" with a frown.

"Yes!" the editor-in-chief smiled wryly, "His "Kirin Weekly" is really popular, with a weekly shipment of 8 million copies, and it will be sold out in two or three days, it is crazy! With this cash flow, it is more than enough for him to run a newspaper office."

"That's it." Jin Yong nodded, "Then let him go. Just don't mess around with us here. Pay attention to recruiting more new people and let them lead the way."

"I see."

The editor-in-chief shook his head.

Among the three major newspapers, "Ming Pao" has been poached the most, because Jin Yong is the most stingy, and his salary is not much. He has a better choice, so how can he not leave?

Now more than 50 editors and reporters from the news department have left, which is almost half of it!

It is also thanks to the good foundation of "Ming Pao", otherwise it would not have declined directly?

...

"Brother, isn't this Yin Jun too arrogant? Do you want me to teach him a lesson?" The fifth son of the Ma family said angrily, "We've been poached on our heads, do you really think we're nothing?"

"Okay, then you take the brothers to kill Yin Jun." Boss Ma said flatly.

"Uh..." Ma Laowu's anger suddenly disappeared, "He, he has so many bodyguards..."

"You also know that he has a lot of bodyguards? And there are not only many people, but also a small army! If you mess with such a hornet's nest, do you want the Ma family?"

"Uh, but, we can't do nothing, can we?"

"Hmph, it's not the time to do anything. The newspaper industry is not so easy to do!"

...

"Boss, why is Yin Jun doing this? Isn't it good for him to be a screenwriter? Why is he competing with us for the newspaper industry?"

"Why are you panicking?" Hu Xian, who is already fifty-two years old, said with a faint smile, "Young man, if you have some achievements, you don't know how powerful the heavens are, so just let him enter this market to have a look. Whether it will work or not, you have to market to test."

"However, his development is his development, so how can he recruit our people? After all, our Jiashi and him are also old friends!"

"You take these too seriously. For Yin Jun now, do you think he is worthy of being a genius screenwriter?" Hu Xian said, "You know, he is the second largest shareholder of Changshi Group , the owner of the Kowloon Bus, and the founder of "Kirin Weekly"... Which one of these identities is worse than me?"

"At least in the newspaper business, he's no match for you!"

"Hehe, don't say so much, let's wait and see. Maybe the little guy will shrink back after knowing how powerful he is?"

...

In the newspaper industry, apart from their indignation at Yin Jun's constant poaching, they are actually not that anxious.

Xiangjiang's newspaper competition is too great, especially in the high-end newspapers with the largest circulation.

Basically, "Ming Pao", "Oriental Daily" and "Sing Tao Daily" have already divided up more than 60% of the market share, and the remaining 100 newspapers are just trying to grab 40% of the market share.

Even "Ming Pao", one of the Big Three, would not have been able to maintain its market without Kim Yong writing 5,000-word novels every day to open up the market.

In reality, it took at least five or six years of hard work for "Ming Pao" to survive and develop better and better.

Even people like Jin Yong can hardly support "Ming Pao", and now the structure of the newspaper industry in Xiangjiang has basically been fixed, and it hasn't changed in seven or eight years. How can a newspaper suddenly enter this industry? Might change the big picture?

Even Yin Jun, so what if you have money?

The newspaper industry is not a place where money is enough!

Before long, your editors and reporters will have to go back to work in despair!

Those who have such thoughts are not only inside the newspaper industry, but also the group of newspaper guys in the distribution association.

The distribution association and Yin Jun have a lot of hatred.

The last time "Kirin Weekly" was published, they relied on their own distribution channels, but in the end they insisted that Kirin Culture supply them with 40% off the selling price.

After the negotiation failed, Le Yiling bought a minivan by herself in a fit of rage, bypassed the distribution association, and went everywhere to deliver goods to the newspaper guys below.

If "Kirin Weekly" does not sell well, the Distribution Association will be happy to watch the fun and watch them lose money.

But the problem is that "Kirin Weekly" is unimaginably popular, and Kirin Culture has made a lot of money.

Now the people from the distribution association became angry, and immediately found dozens of punks, attacked three or four cars respectively, and wanted to burn the "Kirin Weekly", beat the delivery person, let They know who is in charge of Xiangjiang's newspaper distribution.

There are no tigers in the mountains, and monkeys are called kings.

They didn't expect that they were just a group of loose alliances, they could be regarded as foremen at best, facing the retired sergeants who had the most rigorous training and discipline, what was a group of gangsters?

As a result, these dozens of gangsters were all beaten to pieces. The situation was so tragic that it was scary to look at. In addition, there were a total of 200 such powerful security guards, so scared that the distribution association dared not move any more.

But not daring to move doesn't mean they don't have hatred in their hearts.

This time when they heard that Yin Jun was going to be a newspaper, the Distribution Association felt that their chance had come.

Chairman Zheng Kun is 50 years old this year. He started working as a newspaper man at the age of 12 and took charge of the distribution association at the age of 40. He has been in this position for 10 years.

Relying on the position of the president and the prosperity of the newspaper industry in Xiangjiang, Zheng Kun has already earned more than 30 million in assets, with more than a dozen houses and shops under his name, he can be regarded as a rich man.

With such benefits, Zheng Kun is of course willing to sit in this position until he can't walk anymore.

For this reason, Zheng Kun secretly picked up five or six newspaper guys who wanted to be the president, which was very dark.

Without making a fortune on "Kirin Weekly", Zheng Kun not only lost a lot of money, but also received some doubts from the people below.

Especially those ordinary newspaper guys, they directly accepted the delivery of Kylin Culture on the "Kylin Weekly", and completely ignored the "no sales" order of the distribution association-who is Nima? How dare you stop us from selling comics? What if you don't buy your account?

For the sake of your own pockets, the newspaper man will not be polite to the distribution association, it's great, everyone break up, you go home.

Zheng Kun was so angry that he smashed things at that time, but he didn't dare to really turn against the newspaper guys at the bottom, because he knew that the newspaper guys were his foundation, and once the newspaper guys were disobedient, those newspaper guys would take care of him. Who are you Zheng Kun?

So he had to endure it.

Now that he suddenly saw that "Kirin Daily" wanted to publish it, he immediately had a new idea.

A group of association leaders were called together, and Zheng Kun said as soon as he talked about the matter: "The "Kirin Daily" is such a big poacher, it must be because the good people don't come. They haven't talked to us about the newspaper distribution, so it must be Just like their weekly comics, they delivered the goods themselves... We cannot tolerate such a thing happening!"

"Yes! If everyone does what they do, will there be any rules?" An old man immediately responded.

"Yes, then what else should we eat?" Another younger one directly broke the rules.

If the newspapers and magazines are not sent to the newspaper guys through the distribution association, but the newspaper office itself delivers it, then the distribution association will really be useless.

If it doesn't work, can they still charge benefits, get discounts, and make money in the middle?

Certainly not!

Qilin Culture is equivalent to smashing their jobs, and of course everyone does not agree.

Zheng Kun smiled and said, "Since everyone thinks so, then I feel relieved. I have a proposal now. From now on, we will negotiate with those newspapers. Let them pay a little fee, and we all Give it to the newspaper guys below, and let them put these newspapers in the front, and put the "Kirin Daily" at the very end. In this way, nothing can be seen for a while, and after three to five months, they should know how powerful it is If there is no sales, there will be no advertising fees. Without advertising fees, how can Yin Jun support the people of those newspapers? Only collapse!"

"Haha! The president is right!" The people below nodded.

"I believe the newspaper will agree with us. After all, Yin Jun is their great enemy! As long as we get rid of "Kirin Daily", what is the price?" A fat middle-aged man said with a smile.

"Let me tell you, let alone three to five months, they can't last even one month! Yin Jun is poaching people with high prices! His cost can be compared with "Ming Pao", "Sing Tao Daily" and "Oriental News" The sum of the Daily News!" said another old man.

"It's not just a matter of putting together people to make a newspaper. In the past few years, have there been fewer newspapers in Xiangjiang that have closed down? They were not bad before! But they just can't make a head start! With the oppression of the three major newspapers, The rest can only be given a small share." The old man who spoke before said with a smile.

"Okay! Since everyone agrees, let's contact the newspaper!" Zheng Kun urged, "Remember, we must ask them to offer better discounts, especially "Ming Pao", "Sing Tao Daily" and "Oriental News" Daily. So that the newspaper guys below will place the newspapers in the order we want!"

"Don't worry, President, they also know how powerful they are, so there will be no problem!" Several bosses said with a smile.

Regarding such things, didn't they do it when they set up a stall to sell newspapers before?

Whoever gives more money will put the newspaper in the most eye-catching place.

Whoever gives the least discount will be placed in the corner.

People always take the newspaper that is placed in the most conspicuous position first, and those newspapers that are placed in the corner are usually no one cares about!

This is the competition for advertising space in the most primitive state!