Chapter 37 12 O'clock! ?

The high ratings at 0:00 in the morning can't explain anything.

Because there are too few people in this time period, even if you have an 80% audience rating, if only 10,000 or 20,000 people are watching, it will not even match the 1% audience rating of other people's 8 o'clock file.

But today's "Homecoming at Night" was specifically noted by Nielsen that 300,000 TVs were turned on, so 85% of the audience ratings were impressive.

Xiangjiang now has about 4.5 million people, and the number of TV sets is about 1.7 million.

The 8 o'clock file on weekdays is basically the time when the most TVs are turned on, but not everyone is turned on. Basically, 1.3-1.5 million households can watch TV.

And the number of TVs turned on has gradually decreased since 8:00. At most, it reached 23:30, which is the end of "Happy Tonight". At most, about 100,000 households are left to turn on, and after 12:00, There are probably less than 50,000 people watching TV.

However, today's "Harrow Night Returns" to clean up the crowd broke the usual rules and attracted 255,000 viewers in one breath, which is definitely something that has never been seen in the history of the Hong Kong TV industry.

Liang Shuyi was excited for a while, and immediately ordered: "Go find someone to bring the tape of "Harrow Night Returns", let's take a look again to see what charm it has."

"Yes!"

The little girl in the office walked out quickly, and after a while, someone brought the tape and put it into the device to watch.

There are special playback equipment in the conference room. On weekdays, when evaluating a TV series, everyone gathers to watch it, so it is very convenient.

There are four hosts of "Hello Home at Night", two men and two women.

What they talked about together was some interesting things that happened in Xiangjiang. Of course, this involved some fun at night, things between white-collar men and women, and broke the news about the life of the wealthy. Anyway, the scale is very large. The two hostess said that it was wonderful where he directly imitated the reaction and intense voice of the woman involved when he was doing things, which really made people blush, but it was impossible not to watch.

After the first episode of the show was over, several male managers present were amazed. My dear, this is even more exciting than watching X-movies.

Liang Shuyi's expression remained the same. She looked at Liu Tianci, the director of the show, "Ciguan, what do you think?"

"I think it's a bit exaggerated." Liu Tianci said honestly, "They have overplayed this kind of talk, or this is why the ratings are good and there are many people watching."

"I think so too." Ling Xuhua, the manager of the public relations department, said, "These topics are easy and interesting, and the hostess is charming and bold, and dare to speak out. It's hard for men not to like it."

"So, do you think we should move it up? How about 11 o'clock?" Liang Shuyi asked.

"I'm afraid this won't work, right?" Ye Yunxin from the director's team frowned and said, "After all, this is a Fengyue show, and the scale is too large to be broadcast at night. What if it is banned? It's better to keep it as it is now. If it can have more than 500,000 viewers in the time period, it will be a great success!"

"However, if you don't try it, how will you know if it will work?" At this time, it was Ling Xuhua who said, "The 12 o'clock show can't bring us much benefit. It's already like this anyway, and it's possible to survive if we fight. , if you don't fight, you will die."

Liang Shuyi felt very comfortable listening to this sentence, "I think Andy said it well, we are all in the last fight now, as long as we can attract the audience and allow us to hold out until the end of the investment promotion conference in August, that is a victory! "

"Then do it." Shi Shaoming agreed at this time.

"What about the content?" Liu Tianci asked, "Do you want to be more popular?"

"add!"

Liang Shuyi nodded and said, "Since you have to fight, let's fight to the end."

After a pause, she said to Ling Xuhua again, "Hua Zai, you should actively communicate with the officials of the Audio-visual Education Department, and don't let them ban this program too early."

"Yes, I'll find someone right away." Ling Xuhua agreed.

...

On the 3rd, Monday morning, in the Jiashi conference room.

With yesterday's mental preparation, today everyone will not feel uneasy when watching the prime-time ratings comparison - anyway, no matter how bad it is.

However, this time is a little different. Several old programs are still wiped out, but the "Golden Sword Lover" directed by Xu Ke, when it was broadcast at 20:00, the ratings actually reached 33% in one breath, surpassing the The 26% of "Transformer Doctor" is only lower than the 41% of the first "Eternal Dragon Slayer".

This gave everyone a surprise.

A total of about 100 episodes are going to be filmed in "The History of Celebrity Lovers", so it will be scheduled for a longer time. It will be broadcast at 20:00 from Monday to Saturday.

"Pioneer" is going to shoot about 30 episodes. Except for the weekend at 21:00, it is a prime time period from Monday to Friday - it starts at 19:00, and it is followed by "Celebrity Love History".

The "Golden Sword Lover" directed by Xu Ke has only 9 episodes in total, so it is only scheduled to be broadcast every Sunday at 20:00.

I didn't expect this start to be so good. If I used "Golden Swordsman Lover" to fight for the 8 o'clock position yesterday, it would be at least the second place, right?

Too bad there are only 9 episodes!

If it was Xu Ke, how good would it be to shoot a few more episodes?

Among the happy regrets, everyone looked at the expected time period again.

11 o'clock.

The first place, Jiashi's "Harrow Night Returns", 43%.

Second place, Wireless "Happy Tonight", 32%.

Third place, Li's "Crocodile Pool", 25%.

Sure enough!

Everyone breathed a sigh of relief and a smile appeared on their faces.

"Happy Tonight" is broadcast from 9:30 to 11:30. Although it is only half an hour at 11:00, the crazy popularity accumulated over the past ten years can definitely crush the opponent.

But "Homecoming at Night" is really a sky-defying program. It just overwhelmed "Happy Tonight" and created a great miracle.

"Haha, Ciguan, you have made a big contribution this time!" Liang Shuyi couldn't help but praised his subordinates.

"Don't dare, this is the first time we do this kind of show." Liu Tianci didn't look very happy, "Miss Liang, Andy, whether this show can continue is not up to me, but up to you. !"

"I know." Ling Xuhua nodded, "I have tried my best to get in touch with them. I hope I can play a side ball and let them tolerate us for a while longer."

"However, this morning, some parents have already called the company, saying that their children also watch this show, which will have a major negative impact on them." Shi Shaoming said, "This kind of phone call is good. tens of."

"There is no way to do this. We have written 'Minors under the age of 18 are not allowed to watch', and they still have to rush up. Is it our fault?" Liang Shuyi waved his hand and said: "Ciguan, continue to prepare there, just Just keep it on topic and find more jokes."

"Yes."

Liu Tianci nodded slightly.

To be honest, he doesn't like to use "Homecoming at Night" to decide the outcome. This show is just a pastime, and its content determines that it will not last long unless Hong Kong changes the law.

Now everyone puts their hopes on such a Fengyue Talk column, which makes him feel a little sad.

Is this TV station really dead?

"It's just Miss Liang." Shi Shaoming pondered: "If "Harrow Night Returns" continues to occupy the 11 o'clock position, what should we do with "Bao Qingtian"? Do you want to mention the "Deduction Theater" time slot in the afternoon? ?"

"I don't need it for the time being." Liang Shuyi still cares about small productions like "Bao Qingtian" at this time, "Even "Celebrity Love History" and "Pioneer" can't be conquered, so this film will be played at 12 o'clock. "

"But……"

"There's nothing wrong with it." Liang Shuyi shook his head and interrupted him. "What we need at Jiashi right now is a bailout. It's not our job to worry about such a small production. Let's settle it like this."

After a pause, she said again: "By the way, the "Golden Swordsman Lover" side, hurry up and report it, starting from today, every night at 20:00, the "Golden Swordsman Lover" will be played instead, the original "Celebrity" "Love History" should be at 6 o'clock. "Pioneer" moved to 5 o'clock in the afternoon. "Deduction Theater" before lunch."

"The Golden Sword Lover only has nine episodes, and it's over in a week." Ye Yunxin said, "What should I do next?"

"That's the matter of your director team." Liang Shuyi said: "Hurry up and find Xu Ke to write a book and let him start work immediately. If Jia Shi is saved this time, he will be our hero! I will not forget him. of!"

"I'll try my best." Ye Yunxin could only nod her head.

"There is another one. Since the costume drama is still so popular, I think it can continue to be adapted." Liu Tianci pondered: "In Jin Yong's novel, "The Deer and the Ding" is a good story, we can find someone to write a script to shoot it. One shot."

"Okay! You are responsible for this matter."

Liang Shuyi nodded slightly, Jin Yong dramas are still relatively popular, after all, all the people of Hong Kong are Jin Yong readers and have a lot of fans.

A few years ago, their pioneering work, "The Legend of the Condor Heroes", was Kim Yong's drama and the first Kim Yong's novel to be adapted into a TV series, and then got a good start.

It is worth mentioning that the first Huang Rong in history was Huan Xue, but because Weng Meiling was too good later, everyone had no impression.

Some people in later generations said that because of the good relationship between Jin Yong and Shao Yifu, they could only film Jin Yong dramas by TVB, which is pure nonsense.

This Kim Yong drama is still remembered by Jia Shi in 1976, what is the matter with the wireless?

(Please collect! Please reward! Please recommend tickets! Please comfort my heart that I actually went to the national football game last night!)