Chapter 1694 National Flower
In the history of the previous life, mainland TV dramas flourished, starting with the production of "Huan Zhuge Ge" by Xiangshui TV Station.
Once the major local satellite TVs start their own performances and rely on the ratings, the TV series will have a chance to turn around, instead of just relying on the first round of China TV, the second round of major provincial satellite TVs, and the third round of counties and cities. Pattern to go.
It was from this time on that private TV drama production companies sprung up like mushrooms after a spring rain, and all kinds of high-quality TV series emerged in endlessly.
Of course, not all TV series can be broadcast.
According to statistics, more than 3,000 TV series were produced in 2012, but less than 300 of them received broadcast rights. It can be said that 90% of them have become short-listed goods.
By 2020, the number is even higher. At least 5,000 TV series are produced every year, and the number of TV series that can be broadcast on major TV stations has increased a bit, with more than 400 TV series.
But what is better than eight years ago is that many TV series cannot be broadcast by TV stations and can still be broadcast online.
This is commonly known as online drama.
Since 2016, the number of online dramas broadcast every year has increased at a rapid rate. By 2020, the major online platforms combined will be able to broadcast almost 300 dramas every year.
It is conceivable that as long as they are given sufficient time, online dramas will soon catch up with TV dramas broadcast on satellite TV.
Not just quantity, but quality as well.
The requirements for online dramas are not so strict, so many interesting TV dramas can be broadcast, which is a good development trend.
However, in this life, the development of TV dramas was severely promoted by Yin Jun.
Many TV series that were only produced and broadcast in the 1990s in previous lives were produced by Yin Jun.
People engaged in literature and art are all smart people, and they have been exploring a certain scale.
Once they find that this scale is feasible, they will immediately start active production.
The previous work "Huan Zhuge Ge" is such a pioneer work.
Yin Jun's TV series is definitely not a model drama, but full of blood and flesh, and has some fashionable things.
Since these TV series can be filmed and broadcast, then there is no problem in following this method, right?
There are many people who have these ideas at present. Although they are not private companies, the production companies of these major TV stations are more courageous than private companies.
Anyway, the punishment is over. We are all a family, so we won’t go too far, right?
Therefore, according to Gan Guoliang's report, there have been a lot more TV series on major TV stations in the past two years. Many of the types are similar to "Bao Qingtian", "Desire", and "Foreign Girl", and there are heavy traces of imitation.
But because there are so few TV dramas nowadays, there are so many TV dramas that imitate classics, and the audience still enjoys watching them.
But there is a big shortcoming, that is, today's provincial TV stations do not have stars, and only Huaxia TV can cover the whole country. Therefore, these TV series can only be broadcast in one province and one province, and the price is not very expensive.
But not many people care about this, because TV series are produced with public money. Loss and profit are the TV station's business and have nothing to do with the production staff.
Only TV dramas broadcast on China Television can get more attention and more advertising fees.
Therefore, so far, only Qilin Culture Huajing Branch is the most successful.
Apart from them, TV series produced by other TV production companies, even if they are broadcast on Huaxia TV, can only get a buyout price and cannot get any advertising time.
Today's Huaxia TV advertising time is no longer as cheap as it used to be.
For example, "Huajing People in New York", which is expected to be broadcast in late June, has not yet started broadcasting. Excluding the advertising time for Qilin Culture Huajing Branch, the advertising price per minute is as high as 3 million, and it is based on grabbing of.
The reason is also very simple and clear.
The heroine Liu Xiaoqing has already won the Hong Kong Film Award for Best Actress, and her net worth has soared. A TV series starring such a big star was written by Yin Jun himself. Of course, it is more popular, and the ratings will definitely be the same.
Before "Hua Jingren in New York", there was actually a TV series that was being aired, which was well received by the majority of TV viewers.
It is "Enjoyable" starring He Qin and Chen Baoguo.
Since its broadcast in late May, "Enjoyment" has caused widespread influence across the country.
The love story in it, the way the male and female protagonists get along with each other, and the slightly bloody plot all make the audience unable to stop watching.
However, the main audience group of "Enjoyable" is not the previous male, female, old and young, but has become young people aged 20-30.
They are at this age, and when they see similar plots and characters in their own lives, they naturally feel deeply.
Especially He Qin, a beautiful girl. Everyone has known her since she was very young in "Foreign Girl" the year before last. Now she has become more beautiful and mature, and everyone loves her more and more.
The so-called national flower refers to He Qin.
All the girls buy clothes according to He Qin's dress, even their hairstyle, what kind of cosmetics to use, etc. They all have to imitate He Qin. That's called fashion, that's called foreign style.
The merchants who came to He Qin to advertise the Coke went crazy and shipped their products like crazy, resulting in a huge sales explosion!
That's right.
The clothes, various gadgets, cosmetics, etc. worn by He Qin in "Enjoyed" were all provided free of charge by these merchants.
And in addition to He Qin's endorsement fee, the crew must also be given sponsorship fees.
Yang Jie, who is in charge of directing, has calculated that basically the filming of the show has not started yet. The sponsorship fees alone are enough to cover all the expenses, and there is still money to be made.
For this reason, on the day of the liberation of Qindao decades ago, Teacher Yang Jie, who broadcast the liberation news with a crisp voice, couldn't help but sigh, times have really changed, and people from Xiangjiang can actually make TV series like this , it’s simply unbelievable!
What Yang Jie admires even more is that even though Kirin Culture Huajing Branch, Kirin Food Company, and Kirin Electronics Company are all subsidiaries of the same group, and they are all properties of the same private owner, their accounts are definitely calculated separately. Yes, not confusing at all.
For example, advertisements for Kirin Food Company's three kinds of instant noodles, Kirin Electronics Company's cassette recorders, walkmans and records, all cost money when placed in the three minutes before and after the TV series of Kirin Culture Huajing Branch.
right!
They just want to give money to Qilin Culture Huajing Branch, and the price must be according to the market price, no less!
Because the time slot is the best and the ratings are so high, they have to give 1.5 million for one minute, which works out to 9 million for six minutes.
Of course, this is not the price per day, but the price during the entire TV series, which is almost a month.
The TV series "Enjoyable" only has 30 episodes, and the plot is not complicated, so it only took less than 2 months to film.
The shooting price is about 3 million yuan, which includes all expenses.
You can earn 6 million yuan in two months, which is really a huge profit!
This is not the full price. After the broadcast on Huaxia TV is finished, Qilin Culture Huajing Branch will sell it to various satellite TV stations and let them broadcast the second round. Although the price will be much cheaper, almost 200,000 per province. It ranges from 500,000 to 500,000, but there are 34 provincial-level administrative regions in China. This adds up to seven to eight million!
However, Yin Jun has always been generous with his actions, and the Huajing branch of Kylin Culture also has regulations that for any TV series with high ratings and good reputation, there will be extra red envelopes for the actors and production staff.
For example, Yang Jie has a bonus of 100,000 yuan, which is called a red envelope in Xiangjiang.
Not only Yang Jie has it, but everyone has it more or less. Yang Jie is naturally not that pedantic, so she accepted it.
She could also see that the style of Qilin Culture Huajing Branch made every producer and actor who worked with them like and yearn for it very much, and looked forward to another cooperation, or simply It would be the best if you can sign with their company!
In a few years, when the private economy is liberalized again, I'm afraid they will be able to poach half of the TV station's elites!
In any case, the success of "Enjoyable" is obvious.
Although it doesn't have that much depth, it is close to the lives of today's young people. It also has handsome guys and beautiful women starring, and the plot lines are carefully crafted. It has become one of the TV series with a ratings of more than 80% this year. It is not nothing. Strange thing.
Even He Qin, who was filming "A Dream of Red Mansions" in Yanzhao, felt the heat.
The crew of "Dream of Red Mansions" needs to stay behind closed doors during training, but naturally it is impossible to isolate them from the outside during filming.
Various location shootings, the addition of countless extras, etc. are all very open.
He Qin, who plays Qin Keqing, will cause bursts of exclamations and whistles every time she appears in people's sight.
Nowadays, there are not many fans in Mainland China who are chasing after autographs, but staring at her and reluctant to see her every second is what many people choose to do.
This will definitely delay the filming speed. Director Wang really couldn't laugh or cry about this.
He couldn't ask the extras and onlookers to behave professionally, right?
If you want that kind of request, I don’t know how much effort it will take.
Fortunately, Qin Keqing's role in the early stage was very important, but it did not run through the entire TV series, and most of it was still in the Duke's mansion, which also avoided more time-wasting filming of gang scenes.
Even so, the crew still had a lot more troubles, which caused them to spend more overtime during filming.
The main actors didn't care, their treatment was good, and they could rest on the chairs for a while when they were busy and tired, but those maids, servants, and some people behind the scenes had less time to rest.
So some rumors appeared naturally.