Chapter 1361 Having a Choice

The reason why "Vanity Fair" can rise again depends on one person.

Her name is Tina Brown, a British, a magazine editor-in-chief known for being harsh, fashionable, crazy, bold and generous.

It was after she took over the editor-in-chief position of "Vanity Fair" that she turned a magazine with no future into the top three lifestyle magazines in the world in just 10 years. etc., are all unique.

At that time, everyone called her the "Queen of Magazines" and believed that she was the first person in the magazine industry.

Now she is in the UK, managing a small magazine.

If Yin Jun is willing, he can hire her over at any time with a high salary.

But the boy wouldn't do that.

Because the most shining time of Tina Brown’s life is the ten years starting from now. When she takes charge of another century-old company, The New Yorker, it will be the beginning of her waterloo.

Tina Brown has the ability, but she lacks variability and the ability to change quickly for different times, places, and different trends.

She just sticks to her old ways, is stubborn and doesn't want to change, and yet she pursues perfection in an extreme way, which will lead to serious "gold on the outside but failure on the inside".

In fact, during her years at the helm of Vanity Fair, profits were never very high.

Because Tina Brown spends so much money, many of them are unnecessary expenses.

Although such an editor-in-chief is very capable, he is not suitable for long-term management of "Vanity Fair", and Yin Jun does not like it very much.

What Yin Jun likes more is the second generation editor of "Vanity Fair", that is, the one who took over from Tina Brown, quickly increased the annual profit of "Vanity Fair" to more than 100 million US dollars, and successfully created the editor-in-chief of "Vanity Fair" Dinner .

This man's name is Graydon Carter.

Currently serving as deputy editor-in-chief of the New York Observer.

In the future, it was he who led Vanity Fair to evolve and develop again, becoming the world's number one lifestyle magazine, and also successfully becoming the most influential magazine in the entertainment industry.

Graydon Carter worked at Vanity Fair for a total of 25 years, but he did not resign because of poor performance or any mistakes he made.

The reason for his resignation was simple. He could not accept the Newhouse family's decision to continuously lay off employees and reduce operating funds at Vanity Fair, so he resigned.

To be more clear, it was Graydon Carter's disappointment with the Newhouse family that led to his resignation.

Such an idealistic editor-in-chief, an editor-in-chief who can stay in a magazine for a long time, is exactly what Yin Jun likes.

So after signing the purchase contract, Yin Jun immediately extended an invitation to Graydon Carter.

Foreigners are not used to so much beating around the bush.

Yin Jun called Graydon Carter and said, I bought "Vanity Fair" and want you to help him regain his glory. Are you willing to come here and start a career of your own?

Graydon Carter thought about it and decided to meet Yin Jun.

Every professional manager has career ambitions.

Graydon Carter is 33 years old this year, which happens to be the age with the most pioneering spirit. He is doing well at the "New York Observer" magazine, but who doesn't want to have a better future?

What's more, the person who invited him was Yin Jun, the greatest genius after Einstein, Graydon Carter was even more interested.

Even if we can't cooperate, it's still a worthwhile trip to talk to Yin Jun and get an interview by the way.

With this idea in mind, Graydon Carter flew all the way from New York. He just washed up in the hotel, then got into the car that picked him up and went to the restaurant he had booked.

Los Angeles is considered one of the top three largest cities in the United States.

But if you come here after 10 o'clock, it will basically be sparsely populated.

After all, the land area of ​​the United States is too large, and the population of big cities is not large, and the public security is not very good. Going out for shopping and eating at night usually ends before 10 o'clock.

Like in China, the streets are still full of people at twelve o'clock or one o'clock in the evening, and the scenes of people sitting in front of various night stalls are still rare in other countries.

But it is now 7 o'clock in the evening, when the restaurant is most crowded.

Graydon Carter had seen Yin Jun on TV and in magazines before, but this was the first time he saw him in person.

After shaking hands with Yin Jun and sitting down, he couldn't help but said, "Mr. Jun, I really didn't expect you to be so young. I thought the person who could write "Forrest Gump" would be someone about ten years older than me. You are 20 years old and have a lot of life experience, especially those who have lived in the United States for the past 20 years... I can only say that God is so great that he can create a genius like you!"

"You're too polite, Graydon." Yin Jun smoothed over the relationship, "In this day and age, geniuses are everywhere. I don't think there's anything to be proud of being called a genius. If you can do more things, you can gain more. Some results, doing something for everyone, I think this is what is important."

"You are absolutely right!" Graydon Carter nodded. "There are many geniuses, but not many are down-to-earth and achieve great results. Your experience so far is already great."

"Haha, thank you for the compliment!" Yin Jun smiled and raised his hand, "Let's talk while eating!"

"good!"

Graydon Carter had been on a plane for several hours and was hungry, but he did not gobble it up. Instead, he ate it carefully and politely, slowly and methodically.

His behavior made Yin Jun slightly frown.

A good editor-in-chief of a fashion and lifestyle magazine must be someone who understands the taste of life.

Graydon wore a decent suit, including the gift scarf on the jacket pocket, which was carefully matched.

The same goes for eating now. You can't see any vulgarity or panic in him, only a gentleman's elegance.

This is actually very rare among Americans.

"Regarding my invitation, Graydon, you can tell me if you have any thoughts or concerns." Yin Jun also said while eating, "If possible, I am looking forward to cooperating with you, and Vanity Fair is also looking forward to it." You are such a man in charge.”

Graydon Carter smiled and said, "The editor-in-chief of Vanity Fair is not a coveted position! If I come here, I will face many more difficulties than honors."

"Without difficulties and without tests, can a person's abilities be revealed?" Yin Jun said, "How great it must be that such a magazine, which once was glorious but is now lonely, can flourish in your hands and become the number one in the world. A great achievement?”

"The current circulation of Vanity Fair is less than 250,000 copies, while "Chicago" magazine in the same category has 780,000 copies, and "The New Yorker" also has 850,000 copies. To surpass them and become the world's number one, it should be 1 million copies Can you do it?" Graydon Carter asked, "Can you tell me what I need to do and how many years it will take to surpass them?"

"This is your business as editor-in-chief, how do I know?" Yin Jun spread his hands and said.

Graydon Carter laughed dumbly, shook his head, and did not ask any more questions.

Yin Jun did not stop talking, "How about I tell you what support I will give you?"

"Please tell me!" Graydon Carter nodded.

"Next year's Oscars, our group will have several films competing for the Oscars." Yin Jun said, "The Oscars are one of the events that people are most concerned about. I want Vanity Fair to hold a grand event after the Oscars. The banquet invites nominated and award-winning stars, directors, and producers to attend."

Graydon Carter looked at Yin Jun with his eyes shining.

"With such a party, Vanity Fair will become a weather vane and a sign that everyone pays attention to." Yin Jun said, "Do you think so?"

"yes!"

Graydon Carter nodded seriously.

He put down his knife and fork, thought about it, and asked, "Can it be held every year?"

"Don't forget, the entire Kirin Group is standing behind you." Yin Jun said, "As long as the event is successfully held in the past few years, it will become a habit and naturally become the signature of Vanity Fair."

"You are really a genius!" Graydon Carter exclaimed, "With just this one move, you immediately set yourself apart from others! Even if others want to do this, they don't have the connections of the Kirin Group, nor do they have so many Oscars. The nominated cast and stars go and participate.”

Kirin Group has a total of 21 Oscar nominations this year, and 5 crews participated, which is rare in the history of Hollywood.

Considering Yin Jun's talent, Graydon Carter can imagine that next year there will be no less than this number of crews and Oscar nominations, and they will appear at the Oscar Awards in the name of Qilin Group.

With all these gimmicks, are you still worried that the Vanity Fair Oscar Party will not be famous?

After a pause, Graydon Carter said, "If it's just this support, I'm afraid I won't be able to become the number one in the world. Why don't you continue talking!"

As long as you are willing to listen to the terms.

Yin Jun said harmoniously: "Unlimited financial support, unfettered decision-making power, and all resources of the North American branch of the Kirin Group, you can use it after discussing with President Tang."

"Including all star resources?" Graydon Carter asked.

"yes."

"Including you?"

"Um?"

Yin Jun was surprised, "Me?"

"Yes!" Graydon Carter nodded seriously, "If you are the cover character of the first issue after the revision, I think this will be the best start! Because in this world, there are no characters , it’s more legendary than your experience!”

So far, no magazine or newspaper has had the opportunity to interview Yin Jun specifically.

At best, Yin Jun can just say a few words when meeting reporters.

But even in the United States, Yin Jun has a lot of fans, especially female fans, because "Bridge of Dreams" was so popular.

Under such circumstances, if Vanity Fair really gets an exclusive interview with Yin Jun, I believe it will definitely cause a huge sensation.

After lowering his head and thinking for a while, Yin Jun made a decision, "If Graydon you are willing to take charge of Vanity Fair, I am willing to accept an exclusive interview."

"good!"

Graydon Carter laughed happily, "But I still need to think about it. I will give you an answer within a week. Can you think of it?"

"Can."

Yin Jun also laughed.

Basically, judging from Graydon Carter's attitude, he is already very inclined to accept challenges.

The next time is for Graydon Carter to consider the specific details.

Yin Jun believes that nothing unexpected will happen and Graydon Carter will definitely come to this position to challenge.

Because there is no other person in the world who can give the conditions he gave.

Of course, Yin Jun only dared to say this because he knew Graydon Carter's personality and work style.

If it were Tina Brown and Yin Jun was killed, he would not dare to say "unlimited financial support".

It’s not surprising that that crazy woman spent one to two hundred million dollars a year in pursuit of results and to achieve her goals!

…

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