Chapter 972 Carrot and Stick

There is a saying from our ancestors, don't worry about scarcity but inequality.

In the understanding of many people, this means that if you are not afraid of a small share, you are afraid of an uneven share.

But is it so?

Obviously not!

The real answer is that you are not afraid of getting less, but you are afraid of being unfair.

But the problem is that the word fairness is difficult to say clearly, everyone has everyone's understanding.

Michael Ashley's understanding of the so-called fairness is that a piece of cake should be shared equally by all the people involved, otherwise it would be unfair to me.

So, as soon as Richard Scudemore laid out his plans for reform, he stood up and was the first to speak out.

"Richard, in the overseas market, we have 20 teams in the Premier League. It is a whole, a sign, and consists of 20 teams. Why adjust the distribution model when it should be divided equally between twenty teams?"

Michael Ashley's statement was immediately endorsed by several other teams.

No doubt they all felt that the split policy should continue.

"Isn't it? When it comes to developing overseas markets, we have contributed a lot. We have participated in the pre-season games and overseas Premier League games. Why can't we split them equally?"

"Richard, you can't take care of the interests of the rich teams because they are influential overseas and are sought after by the broadcasters. If so, who will take care of our interests?"

"Isn't it? The Premier League has always paid attention to fairness in distribution. According to this new contract, the difference between the top team and the bottom team in broadcast fee sharing is about 60 million pounds. But in the current situation In one contract, there is only a gap of 30 million pounds, which is obviously widening the gap between the rich and the poor."

"If we continue to lean towards upstream teams in terms of policies in overseas markets, it will undoubtedly further widen the gap between the rich and the poor. By then, will there be a Premier League or a Premier League? Is it necessary to cultivate players like Real Madrid? Is an oligarchic team like , Barcelona and Bayern Munich good-looking?"

"Hmph? Assignment? I would like to ask, if there is no mid-lower team, can their few powerful teams still be like what they are now? Can they afford the Premier League?"

Among the opposing voices, some were more rational, some were more biased, and some even scolded mothers directly.

Richard Scudemore stood on the stage, and it was quite difficult.

"I object!" At this time, Arsenal's CEO Gazidis stood up.

"There is no doubt that we should properly control the gap between the rich and the poor, avoid the emergence of oligarchic teams similar to La Liga and Bundesliga, and shorten the strength gap between the top team and the downstream teams, but the problem is that this should not be Absolutely average!"

Gazidis looked at Michael Ashley, the boss of the Magpies is definitely the least likable among the Premier League bosses, and he is also the biggest thorn in the mouth.

Arsenal has a great market overseas, and the reform will definitely help them.

"I would like to ask Mr. Ashley, you are right. In the overseas market, the Premier League is a signboard consisting of 20 teams. But what I want to ask is, is the St. Teams such as the Gangsters, Arsenal, and Manchester United have made greater contributions,

How about investing more? Or you Newcastle? "

No matter how confident Michael Ashley was, he would not dare to deny this issue.

Newcastle is just a little more bullish in the UK, but when it comes to overseas markets, they are basically finished.

"I believe that there is no need to say more about the answer!" Seeing that he was silent, Gazidis gave the result by himself.

"Several of our teams, in order to develop overseas markets, went overseas to play warm-up matches..."

Michael Ashley suddenly interjected at this moment, and sarcastically said, "Who doesn't know that you are paid for the warm-up matches? Miracle Media gives you so much money every season, attracts so many sponsors, and helps There is no Premier League to develop overseas markets, this is probably the result of you taking advantage of the sheep, right?"

There was a sudden burst of laughter in the conference hall.

Gazidis took a deep breath, nodded and said, "Yes, you are right, what about the star?"

"We have introduced Higuain, Ozil, and other strong teams. We have introduced stars with overseas market appeal and influence. For this reason, we have to bear a much heavier salary burden than the middle and lower teams. Don't you also say that this is not helpful to overseas markets?"

This time Michael Ashley was in a bit of trouble.

But this guy is also a bitch, as soon as he thought about it, he immediately laughed again.

"You brought in stars to improve your competitiveness, to strive for a better ranking, to get more income and share, and think about it again, how many overseas sponsorships have you attracted, have you suffered a loss? "

As soon as Michael Ashley finished speaking, someone beside him immediately began to sneer.

"Hehe, that's right, if you have the ability, don't bring in stars. Let's play at the same level and see who can beat the other!"

"That's right, the stars are what you want to bring in, who forced you?"

But soon, Manchester United chief executive Ed Woodward also spoke out.

"It's a bit boring for you to say that. If everyone is at the same level, can the Premier League still develop? Sponsors and broadcasters, will you still be interested in the Premier League?"

"That is, overseas copyright income should be re-divided. If everyone is unwilling, well, let's split it up and sell it separately!" Manchester City's Mubarak was also angry.

Are these guys just trying to cheat?

What do you mean if you have the ability, don't introduce stars?

Isn't this cheap and good-looking?

"If you sell separately, you sell separately. Who is afraid of whom?"

"That's right, if you have the ability, you can even sell the local copyrights!"

"That's right, let's divide up the Premier League and let everyone go their own way!"

Needless to say, Michael Ashley is really playing tricks.

"Michael, what do you think, everyone has their own way, who is afraid of whom?"

"That's right, we really broke up, so don't cry!"

"Who is crying? Let's share if you have the ability!"

"Everyone has something to say, don't hurt your peace..."

"Sit down for me, a newly promoted, not qualified to speak!"

"Hey, who do you think you are, show some respect, what's the matter with the newly promoted? Didn't you just say that you want to be treated equally? Why did you discriminate against the newly promoted when you turned around?"

Seeing the chaos at the scene, Richard Scudemore was helpless.

Obviously, several teams headed by Michael Ashley made it clear that the chariots and horses were going to die on this issue.

The reason is simple. For them, there is a huge income gap between reform and non-reform.

As a housekeeper, Scudemore was really helpless when he saw the bosses quarreling again.

No way, the one who was asking for help looked at Yang Huan, only to find that Master Huan lowered his head, as if he was playing a game.

My goodness, Master Huan, when is it, the fire is imminent, are you still playing games?

And the others finally noticed Master Huan, and they all looked over at once.

Isn't it?

Everyone quarreled happily, but Southampton didn't say a word.

"Master Huan, what do you think of Southampton?"

Only then did Yang Huan raise his head, glanced at the people around the round table, and smiled slightly, "What do you think?"

Richard Scudemore was depressed. This matter was brought up by you, Young Master Huan. Now that it has become like this, I have nothing to do anyway, so you can come out and clean it up yourself.

"Everyone's opinions on the distribution of overseas copyright income are very different. What do you think in Southampton?"

"I don't think so much!" Yang Huan pouted and said with a slight smile.

After hearing this, everyone, especially the tyrants, felt a little disappointed.

Shouldn't Master Huan fully support the reform at this time? Why do you say that?

Michael Ashley and others were gloating.

As the saying goes, barefoot people are not afraid of wearing shoes, we have nothing, just playing bachelor with you, you bite me?

"However, I personally think that if you have rights, you must have obligations. Since everyone is committed to developing overseas markets, well, if there are any overseas promotional activities and games in the Premier League in the future, they must be treated equally, and the middle and upper reaches cannot always be allowed to play. Go to the team and give more opportunities to let a team like Newcastle with huge overseas influence go out."

As soon as Yang Huan's words fell, the audience burst into laughter.

That's it, that's it!

Michael Ashley was suddenly embarrassed and gritted his teeth angrily.

But the few clubs that originally supported him are now feeling depressed for a while.

If you let them go overseas to promote events and competitions, who would like you?

The rich teams have gone out, with sponsorship, commercial income, and ticket income, at least they will not lose money.

But if the middle and lower reaches of the team go out, it's hard to say.

"On the other hand, I personally think that since it is necessary to treat people equally, well, the Premier League should start from now, cancel the subsidy policies for youth training and infrastructure, and at the same time strictly control and review the existing Premier League teams. Infrastructure and youth training system, all unqualified teams will be disqualified from the Premier League!"

As we all know, in the Premier League, the stadiums, training bases and youth training of giant teams are quite complete.

Ten years ago, Chelsea and Tottenham were terrible, but now they've all been revamped and they're pretty good.

However, in the Premier League, there are still many teams whose training bases are dilapidated and old. Many teams do not even have a basic youth training system. Facilities are quite backward.

In the past, the Premier League would set aside part of the funds every year to subsidize and invest in these improvements, such as the renovation and repair of stadium broadcasting facilities.

But if it is cancelled, that is to say, it will all have to be invested by the club itself.

As for the stadium, training base and youth training system, these have strict and expressly stipulated terms.

In the past, it could be said that one eye was turned a blind eye and one eye was closed, but now, well, since egalitarianism is to be practiced, all must be treated equally, strong teams are not subsidized, and your weak teams are not allowed to be subsidized.

"It's not fair!" Michael Ashley objected on the spot.

"Why is it unfair?" Yang Huan asked with a sneer.

"You just said that you want to equalize, so since we can do it, why can't you do it? If you can't do this, then what qualifications do you have to talk about equalization?"

Mubarak nodded while listening, "Master Huan said well!"

"Well said, Master Huan!"

What Yang Huan grasped was that in Southampton's income, the broadcast fee income only accounted for about 25%.

Even for Manchester United, Arsenal and other teams, it is about 30 to 35%.

But in many middle and lower reaches of the team, their broadcast fee income even accounts for 80% or even 90% of their total income, and they all rely on this income to support them.

Therefore, many upstream teams can do things that are difficult for them to do.

If they follow Yang Huan's proposal completely, many of them will probably be kicked out of the Premier League because of this.

Even Newcastle, like Michael Ashley, are dangerous.

But this is only on the surface.

What Yang Huan secretly meant was to tell these people, including Michael Ashley, don’t be greedy, just mean it, redistribute income, and there is no loss for you, it’s just the new contract. The increase in income is only a little bit less.

If you really want to be serious, it will do no one any good.

If it's a split, the rich teams can live happily wherever they go, but the middle and lower reaches of the team go to the British Championship, that's enough!

Of course, beating should be done in moderation.

So, just after Master Huan gave him a big stick, he immediately threw out another piece of carrot.

He is skillful in using this radish plus stick trick! (To be continued) [This text is provided by Qihang Update Team x-on:冰山berg123]