Chapter 966 Is This Too Crazy?
The stands of the Glory Stadium exploded!
The stadium that can only accommodate 60,000 fans turned out to attract nearly 200,000 people.
In front of every entrance of the Glory Stadium, the electronic display showed that there were no seats full.
Outside each entrance, thousands of fans gathered. While looking at the giant advertising screen on the outer wall of the stadium, they were staring at the stadium to see if anyone came out of it.
As soon as one came out, a group of people rushed to get in.
It can be said that the popularity of the Glory Stadium has reached an astonishing level!
Not only the stands, but also the media center of the Glory Stadium exploded!
Originally, Southampton had expected that the scene would be very hot, but considering the bearing capacity of the stadium, they prepared 300 reporter seats, which can already be said to be overloaded.
But who could have imagined that in less than three days, the number of applicants for the reporter seat exceeded one thousand, and they spread all over the world, which shocked everyone in Southampton.
This is far beyond the tolerance of Glory Stadium.
In the end, Southampton selected 500 media from them and accepted their applications.
But today, when Messi joins, this number has to be broken again, and it has increased to more than 700.
The reason is that many journalists and media came uninvited one after another, and there was a rush to get on the bus first and then pay for the ticket.
With a friendly attitude, Southampton had to give them support in the end, and arranged them in the temporary stands to give them as much convenience as possible.
The British TV station also exploded!
From the moment Messi was decided to join, Southampton has been actively operating, with local TV organizations such as Sky TV, ITV and British Telecom, as well as overseas TV organizations including Al Jazeera, Bein Sports, ESPN and Fox. is the top priority.
Among them, several TV stations in the United Kingdom have given strong support. In addition to Sky TV and British Telecom, which will broadcast the whole process of Messi's joining ceremony, the TV station will also arrange a total of 90 minutes today to report on Messi's joining. .
And if you know, just a week ago,
Cristiano Ronaldo joined Tottenham Hotspur. Although Sky TV specially produced a program, the reporting time was only about ten minutes, and the reporting time of the TV station was only about ten minutes.
In comparison, Tottenham Hotspur is indeed far inferior to Southampton in terms of operational capabilities.
According to preliminary estimates, today, in the British Isles, there will be at least 10 million people watching Messi's joining ceremony.
In other words, among the six people, at least one person watched the ceremony.
This is not just a matter of Southampton, it is even a major event in the whole of the UK.
The Southampton city government even had to temporarily announce the imposition of traffic control around the Glory Square. At the same time, nearly 2,000 police officers were arranged to enter the square for vigilance, and 600 of them will enter the stadium.
The rest of the police are scattered around the stadium, and cooperate with the stadium security team to guard the Glory Square and the surrounding areas of the Royal Pier in case of problems.
And when Messi's Lagonda Conqueror appeared at the Royal Pier, the Glory Square suddenly boiled.
The fans who grabbed the seats in the stadium certainly took advantage, but those fans who failed to enter the stadium also benefited.
This is where Southampton was most shrewd in orchestrating this signing ceremony.
Combined with the unique location of the Glory Plaza, Messi must get off from the Royal Pier, and then walk all the way from the Royal Pier into the Glory Plaza.
The whole process takes about ten minutes, and he will interact with fans throughout the process.
This is also the reason why so many fans can be attracted to Glory Square.
Even though Messi is used to countless big scenes, he was still stunned by what he saw.
There are huge crowds of people, a large area of darkness, all of them are people.
Although the club has long drawn out an independent passage, both sides of the passage are crowded with fans.
Although there are security guards, police officers, and even private bodyguards around him for protection, but suddenly there will be fans' hands reaching out. They don't want to do anything, just to touch him.
Messi!
Messi! !
Messi! ! !
The screams were deafening, and everyone cheered and shouted Messi.
He felt that he was surrounded by countless passionate fans, and he really had a feeling of being involved in the sound waves.
Being in it, he seemed to feel that the voices and passion of these people seemed to melt him.
This is too crazy, right?
Is this English football?
There are just too many people, too many.
It was originally expected to take about ten minutes. Although there was no stop in the whole journey, it took fifteen minutes in the end.
Yang Huan, Sun Yue, Peter Kenyon, Ron Gurley and others stood in front of the curtain wall on the second floor, looking at the square filled with people below, like a nest of stabbed ants, their faces were full of joy, even excitement.
That's pretty cool, isn't it?
"Master Huan, we have already negotiated with the sponsors. From the beginning of the new season, the sponsorship fee will increase in an all-round way. The new contract can basically increase by 30% on the original basis." Ron Gurley Report with a smile.
Yang Huan chuckled, "Good job!"
"In addition, thanks to the support of Miracle Media, we will sign six sponsorship contracts in North America, Asia and South America, which are expected to bring in an annual income of 40 million pounds."
Yang Huan turned his head sideways, smiled appreciatively at Sun Yue, and nodded his head in affirmation.
With the increase in the original sponsorship fee and the signing of six new sponsorship contracts, Southampton's annual revenue is bound to surpass that of Real Madrid and become the veritable world's number one money-absorbing king.
"Master Huan, there are many wealthy people who have been contacting us recently, hoping to join our Saints fan club."
When Yang Huan heard this, he laughed immediately, "Tell them that we have no plans to expand enrollment for the time being."
After a pause, he said again, "The Saints fan club will be worthless if the enrollment is expanded!"
Today's Saints fans club has only 1,000 members, and the membership fee is still £100,000, which has not changed in the past few years.
But after several years of operation, the Saints Fan Club has matured, and it is no longer the rich second-generation organization that was generally believed to be about to collapse.
Although there are some rich second-generation members in the current Saints fan club, many of them have already begun to take charge of their own.
In the past few years, fans will invest in countless entrepreneurial projects and commercial projects all over the world. Although there are also many losses, overall, they earn more.
In addition, in the past few years, the Saints' performance has improved by leaps and bounds, and they have faintly become the hottest top team in the Premier League.
The climate and environment of Southampton on the south coast, as well as the supporting facilities of the city, have faintly become the most popular tourist and livable city in South London, and have begun to attract the attention of wealthy Londoners.
In this case, the membership of the Saints Fan Club has become very popular and priceless.
With the continuous improvement in the past few years, the membership fee of 100,000 pounds is quite a bargain for members of the Saints Fan Club, but more importantly, membership of the Saints Fan Club has become a distinguished status symbol of.
What? Southampton has only risen for a few years, isn't it a traditional giant?
Y’all look like Tucson!
Are traditional giants great?
It doesn't matter whether the Saints are giants or not, the important thing is that we want to make the Saints even better than those traditional giants, and step on all the traditional giants, that will show our means!
It's not that Yang Huan hadn't considered expanding the enrollment, but after discussing with Peter Kenyon, Sun Yue and others for a long time, he finally decided not to expand the enrollment and keep the existing 1,000 places.
"Ron." Yang Huan saw that Messi had finally entered the stadium, and knew that it was time for him to go down.
"Master Huan."
"When the ceremony is over, you go and meet Sky, BT and the other TV broadcasters."
Ron Gurley was a little puzzled, but he didn't ask, and stood silently behind Master Huan.
Because I know, Master Huan will say it.
"Richard Scudemore has told me that the Premier League will push for internal reforms in the near future."
Yang Huan said with a calm and confident smile.
"Overseas copyright revenue will be distributed in the UK. The Premier League will also set up a European war bonus system. At the same time, the league will provide more live broadcasts and package them into packages for live broadcasters to bid for."
Ron Gurley's eyes lit up, "Master Huan, what do you mean, let the live broadcasters come forward to increase the number of our live broadcasts?"
"That's right!" Yang Huan nodded appreciatively.
Talking to smart people is easy.
The current Premier League football, even if it is as strong as Southampton, has a maximum of about 30 games in a season.
If it is Manchester United, Chelsea, Manchester City and other teams, it will only be 26 games.
For example, Chelsea did not perform well last season, and the number of games was temporarily adjusted. As a result, they got 18 live broadcasts.
You know, every live broadcast is paid for.
In this area alone, the Blues lost at least five or six million pounds. Coupled with the team's sluggish performance, the ranking bonuses also suffered heavy losses. After all the calculations, Chelsea lost at least 20 million pounds in the broadcast fee share last year.
So, this summer, where does Chelsea have any money to sign up?
For a team like Southampton, even the least suspenseful game is quite attractive to ordinary fans, especially now that there is a superstar like Messi joining, it is completely possible to achieve three All eighteen games will be broadcast live.
If the copyright distribution of local, overseas and other platforms is included, the Saints will increase their income in this area by a large margin.
For live broadcasters such as Sky TV, British Telecom, and Al Jazeera, they also have such needs.
Therefore, it is perfect for the live broadcasters to come forward and negotiate with the Premier League.
Ron Gurley couldn't help but nodded.
If it is true as what Master Huan said and thought, then the annual broadcast fee income of the saints will increase by a large amount compared to the current one, and it may even increase by more than half.
And now the Premier League wants to increase the number of live broadcasts and provide more bidding packages. The increase in the number of games for the Saints will not affect the share of other teams at all, and they will even receive more share benefits.
Of course, as a member of the Premier League, the saints definitely cannot personally come forward in such matters.
Therefore, it is best for the live broadcasters to come forward, the bad guys will do it, and Southampton can pretend to be innocent.
Ron Gurley knew very well in his heart that what Master Huan wants to do now is to slowly, step by step, set up the banner of the Saints in the Premier League and make the Saints the flagship football of the Premier League. Team.
Just in the past two years, teams such as Manchester United and Chelsea have declined one after another, Arsenal refused to invest heavily, Manchester City has never been able to find a suitable style, and Liverpool has been slow to rise.
So, if the Saints don't make efforts at this time to completely consolidate their dominance in the Premier League, wouldn't they miss this god-given opportunity in vain?