Chapter 106: Promise to Each Other

The world is full of rules, everywhere, every industry, and even everyone.

But behind the rules, there are often unspoken rules that are invisible to outsiders.

For the Michelin travel guide, Richard Parker is undoubtedly the person who is most familiar with their unspoken rules.

"Let me tell you this, Michelin has 500 independent gourmet spies like me all over the world, and these 500 people have to search and inspect gourmet restaurants all over the world, especially all over Europe, and they must be anonymous. , cannot show Michelin credentials.”

"According to the most standard, with a credit card and a car, they have to go back and forth in more than 80 three-star restaurants, hundreds of two-star restaurants, and over a thousand one-star restaurants within a year. Do you think the cost How much?"

Hearing what he said, Yang Huan understood a little.

The most intemperate thing in the world is public spending.

Michelin hired these gourmet spies, each of whom is a food lover, and even if they don't spend anything other than business, they just eat, which is an amazing expense.

Didn't Elvie Dekuun say it just now?

The average consumption level of a restaurant with three Michelin stars is 300 euros. What about the highest consumption level?

"Michelin does not accept gifts and advertisements in any form. The only income is the publication of the Michelin Travel Guide, which can be calculated according to various editions. The average annual circulation is 1.5 million copies, and the price is only 24 euros. In other words, Michelin earns only 36 million euros a year from distribution, regardless of the cost.”

Having said that, what Richard Parker wants to say is already obvious.

"Do you think that income like Michelin can support such a huge expenditure?"

"And in recent years, with the emergence of other food evaluation agencies in the United States and Europe, Michelin's lofty status is constantly being challenged, and the evaluation mechanism is also being questioned. The past few years have been turbulent. "

Yang Huan understood what Richard Parker meant, and he also understood why Elvie Dekuun wanted to avoid suspicion.

After all, there is no selection in this world that can truly be fair, impartial, objective and independent.

Even a Michelin travel guide.

Since the cost pressure is too high,

If the income is not high, Michelin must find a way to increase income and reduce expenditure.

Open source means to increase some revenue other than distribution, and saving money means to reduce the investment in evaluation. For example, we cannot go to random inspections every year. Some restaurants go there once every few years, or even from the beginning to the end.

Or, for some restaurants with certain qualifications, after a certain activity has established a good relationship, they are allowed to be listed on the list, etc. These are all feasible methods.

In fact, Michelin has done this more than once.

In the past, a Michelin food spy wrote a book that exposed the inside story. Later, a Belgian restaurant was on the list first and waited until the travel guide was published for a period of time before opening.

These cases all illustrate one thing without exception, there is something tricky in it!

"Whether it is from the company's standpoint or from a friend's standpoint, I hope you can accept the honor of three Michelin stars, because I will often come to invite you to dinner in the future!"

When Richard Parker said this, he laughed, "You know, I like Chinese food culture very much."

Yang Huan's previous reasons for wanting to withdraw this honor seem unnecessary now.

After listening to Richard Parker's remarks, he felt that it would be good for him to keep this honor.

"Okay, I'll think about it again!"

Of course Yang Huan couldn't agree on the spot, at least he had to pretend.

Richard Parker is also an old fritter, and he doesn't say much after listening to it.

"When your London branch opens, remember to give me a call and I'll find another chance to visit!"

Yang Huan understood what he meant, and nodded in agreement with a smile.

Just at this time, Elvie De Kun came back and saw that the two were chatting and laughing. They knew that things were going well, but they pretended not to know, "What are you talking about, you are having such a good time?"

Yang Huan said with a smile: "We are discussing a way to resolve the embarrassment and doubts that Michelin is facing now."

As soon as he said this, Elvie DeQuan was immediately interested.

"Hurry up and listen."

"It's very simple, cooperate with us!" This is what Yang Huan just suddenly thought of.

"The problem you are encountering now is nothing more than the fact that some people are questioning that you are not fair and fair, and you are completely operating in the dark. The outside world does not know your specific selection criteria, and there are also issues of selection speed and efficiency."

Elvie DeQuan nodded, "Yes, that's right."

Even Richard Parker has paid attention to it. If it can be solved, it will be a big help to Michelin.

"Actually, it's very simple. You set up several public service accounts on our WeChat platform. When your spies go to a restaurant for evaluation, they can directly tell users through WeChat what they have eaten and what they have seen. You can even complain and compliment, etc."

Yang Huan's idea is quite special. The number of WeChat users is increasing rapidly, and it is very convenient. As long as you have a smartphone, you can do it without adding any cost.

"People nowadays attach great importance to the right to know and the sense of participation. You have to let them know everything they are interested in, let them comment, participate in this evaluation, and become a part of it, then you can maximize the Defuse this mistrust."

"Wonderful! Wonderful!!!" Elvie De Kun patted his thigh and praised.

"That's a great idea!"

Richard Parker heard it and thought it was a good idea.

"I'll have someone prepare it immediately when I go back!" Elvie De Kun was very excited now.

Because he really felt that Yang Huan's proposal was like an enlightenment, resolving an imminent problem for him.

Thinking about it seriously, this young master Huan is really a genius.

Any idea that comes up on a whim is so wonderful, it's amazing!

"Okay, I will also send technicians to France to provide you with help and advice."

Yang Huan actually has his own thoughts.

First of all, cooperating with such an authoritative evaluation agency will also greatly improve the image of WeChat.

In addition, the data accumulated by Michelin's food evaluation can help WeChat to provide travel assistance and food guides to the greatest extent in the future, which is also very attractive to WeChat users.

…………

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After sending off Richard Parker and Elvie De Kun, Yang Huan called Huang Tianshun over and told him about it.

"So that's what happened!"

After listening to Yang Huan, Huang Tianshun agreed with Yang Huan's change of mind and leaving the Michelin three-star sign.

This is an honor.

And maybe even the London branch has a chance to make the list.

"Old Huang, how should we cook in the future, what ingredients should we use, we still do it, don't care if they have three Michelin stars or not, it has nothing to do with us!" Yang Huan said it with pride.

"Understood!" Huang Tianshun also thought clearly, and his heart was relieved.

"But Young Master Huan, it's best not to let too many people know about this matter, after all..."

"Well, figure it out for yourself!"

Yang Huan was not interested in this kind of thing, so he let Huang Tianshun handle it himself.

After seeing Huang Tianshun away, Yang Huan sat in the open-air restaurant, facing the Test River, looking at the sailboats and yachts on the riverbank, thinking about something.

"Master Huan." Huang Ying walked to Yang Huan's side and sat down across a table.

"Is there anything you need to do with me?" It's rare to take the initiative to bring it to the door.

Huang Ying didn't know why, but she blushed when she saw him, especially when she thought of his eyes, she seemed to be able to see through her outer clothes and directly into her underwear.

She is also wearing the underwear that Yang Huan gave her today, which is very strange.

"This is the key to your house. I've cleaned it for you." She pushed over a key.

After returning, Yang Huan didn't even go to the house.

"Oh, okay!" Yang Huan took it.

He is considering whether to open more Wangjiangge branches in major cities?

But in this way, will the pace be taken too far?

Also, should we take advantage of the relationship of Michelin to make more Chinese restaurants on the list to improve the status of Chinese food?

At least let that vote look down on Chinese food. I always think that there are many Michelin three-star restaurants in Japan, which means that the guys with good Japanese food will look at it, and it is not entirely because of the food and attitude.

Huang Ying sat aside and saw him staring at the river in a daze. Knowing that he was thinking about something, he couldn't say a lot of words.

Originally, she wanted to thank Yang Huan for Du Ziteng, but now...

She was really curious, what is the structure of Master Huan's head?

How is it possible to do so many incredible things?

She really wanted to get to know him better.

"That's right, Huang Ying."

"Ah?" Huang Ying was suddenly taken aback.

"What's the matter with you?" Yang Huan wondered, why was this girl so surprised?

"It's okay, it's okay!" Huang Ying's face was flushed, and she looked extremely handsome.

Yang Huan laughed, "You helped me design the house, help me clean it up, and you will be my part-time worker in the future. To be honest, how do you want me to thank you?"

Looking at Yang Huan's ambiguous eyes and smile, Huang Yingfang was confused.

Could it be that he would like to promise each other?

She forgot to ask, when did she agree to be a part-time worker?

"No, you don't need to thank me."

"I want it, I want it!" Yang Huan laughed, turned his head to look behind him, made sure that no one was there, and leaned his head closer.

"How about I take you to the mall again?"

When it came to going shopping, Huang Ying's face became even redder, and she couldn't sit still.

"Master Huan, if you talk nonsense again, I will ignore you in the future!"

Yang Huan laughed even louder, "Why am I talking nonsense? I am serious and serious and want to go to the mall to buy a present for you. Is this not serious?"

"Anyway, don't mention shopping malls." Huang Ying stomped her feet gently and stood up.

"It's okay not to mention the mall. We just launched a gift-giving app. I'll go there and see if there's Dameris."

Damris, isn't it the same store where Yang Huan took Huang Ying to choose underwear?

Huang Ying bit her lower lip lightly, stared at Yang Huan viciously for a while, then dropped a sentence, "Ignore you!" and then left.

Yang Huan shrugged, imitating her tone, and said coquettishly, "I'll ignore you, you bastard!"

Just a few steps away, Huang Ying burst out laughing.

This guy is too sloppy, he doesn't have a serious moment, but he can't be hated.

After Huang Ying left, Yang Huan waved at Long Wu, "Bring my phone here."

After picking up the phone, Yang Huan quickly logged into Apple's official app store and found this social gift application called WRAPP. He logged in directly with his WeChat account and entered the main page, which felt very simple and comfortable.

"Wow, there really is Damris, and Andres Ihahn did a good job!"

Yang Huanzhen found Damris' gift card and gift.

"I have to choose the sexiest one." He laughed in his heart, thinking of Huang Ying's expression when he received the gift, it must be very interesting.

The Internet has such advantages and benefits.

"If Huang Ying has it, others should have it too." Yang Huan decided to do just that.

Zhang Ning is still in China and can't enjoy this treatment for the time being, so Yang Huan decided to give the same to Huang Ying, Charlene Laheri and Lin Yuner.

But when he was searching for Lin Yuner, he found out that a fan wanted to give her a gift card, and more people were allowed to increase the amount in it.

After thinking about it, Yang Huan simply clicked in, and found that the fan gave a pound of money.

"Wow, is it too stingy?"

Yang Huan shook his head and entered one hundred in the amount, but he felt that it was too little.

"It's the first time for me to give a gift card to a beautiful girl. One hundred thousand is too little, at least ten thousand!"

So he entered four zeros, but who knows, with a flick of his hand, he accidentally lost a lot.

The worst thing is that the order was directly generated and sent out. ()