Chapter 2918 Free Electronic Navigation Map?

Since Xiao Qi acquired AutoNavi for RMB 2.8 billion, Daodaotong for RMB 2.2 billion, and Yitutong for RMB 1.8 billion, the number one map company in China is actually Fairy Map Company.

What Baidu map, Kay Rucker map, etc., in front of the fairy map after the merger and reorganization, all are not enough to look at.

It's not just a question of scale, but also a question of technical strength and follow-up support.

AutoNavi, Daodaotong, and Yitutong all have their own unique housekeeping skills, otherwise Xiao Qi would not have spent so much effort to acquire them.

And after the merger of these three companies, the combined power of the technical geeks cannot be underestimated.

Sometimes, it should be said that more often, after merging a company, it cannot play the role of one plus one being greater than two. On the contrary, many constraints and intrigues will make the ability of the two companies to integrate not as good as When I was a family before.

This lesson is not limited to China, it is often the case in foreign countries as well.

So usually everyone prefers to swallow the company directly, integrate their technology and background, and all the so-called managers and staff will be rushed aside.

Otherwise, the acquired company is still allowed to operate independently, and the parent company just receives their research and development results and uses them in its own products.

In addition, the two teams working together usually don't have a good time.

Xiao Qi bought three well-known map companies, adopting the first method, with AutoNavi Map Company as the main body, and the other two will recruit more technical personnel. As for other management personnel, those who are willing to transfer departments can transfer , otherwise they will leave with high compensation.

Although it looks like a loss on the surface, the strength of twisting into a rope is the key to the company's success.

Otherwise, if they are left to form cliques in the company and not cooperate with each other, how can Fairy Map Company be done well?

Of course, for technicians, surveying and mapping personnel, etc., the treatment given by Fairy Company is also very good. Basically, they have doubled their salary, and according to the salary system of Fairy Company, there is absolutely no difference in bonuses. will be mean.

Making electronic maps is actually very hard work. Whether it is surveying and mapping experiments or technology research and development, etc., it requires meticulous and patient spirit. Usually, it does not take a year or two to see any results.

Especially in a region as large as Huaguo, it is not uncommon for it to take three to five or seventy-eight years to make a detailed map of the whole country.

However, the three map companies have already completed the basic surveying and mapping work. After the merger, their most important thing is to integrate the resources of the three maps, and then prepare for fine-tuning the maps of each urban area.

That's the case, since buying three map companies in May last year, and then establishing the fairy map company, it was only in May this year that the fairy map did its first formal test.

After more than three months of testing and adjustments, it is finally available for free download in major APP stores in September.

The fairy map company is not short of money, so before they start publishing, they have put up various advertisements.

Since the end of August, there have been dozens of advertisements for Fairy Maps on TV, print, and paper.

"Do you want to use the best mobile phone navigation system?"

"Do you want to hear sister Zhiling's navigation voice?"

"Do you want to hear Teacher Benshan's funny navigation voice?"

"Do you want to have only one mobile phone, and you will not get lost in the whole country?"

"Do you want to get perfect tips for roads, shops, restaurants, hotels, etc. without consuming data?"

"..."

In addition to interesting commercials, stars such as sister Zhiling, Teacher Guo, Teacher Benshan, Dehua, Baizhi, etc. also came out to help out, which made everyone feel fresh for a while.

I have never seen a free electronic navigation map company that has played so many tricks.

Just looking at the functions of the leaflet, how much does it cost! It's still free to use, with automatic upgrades, so what's the point of making money?

I have heard of and used voice navigation, but this is the first time I have heard of the voice navigation of these stars.

Also, you actually said that you don’t need to link to satellites, and you can navigate without data. What’s going on?

A series of questions made many people very interested in the fairy map.

After all, they also know that any product produced by Fairy Company is definitely not just a gimmick, and must have something unique.

The impression that a product produced by Fairy Company must be a boutique product has long been deeply rooted in people's hearts.

When the fairy map was launched, many car users in mainland China downloaded it immediately.

With the increasing application of smart electronics, the interactive application of smart phones and cars has come into people's eyes.

The best one at present is naturally the Tesla electric car. The intelligent monitoring integrated system provided by Xiannv Company has been praised by many people in the industry. After the production, the fans who bought it are also full of praise. I think it is really smart electronics that change life.

It's a pity that there is no Tesla electric car in Huaguo now, and their output is not enough to supply the United States. Even if Huaguo wants to spend a lot of money to buy it, it is impossible.

One of the huge problems is the charging pile equipment. If this is not popularized within a certain range, Tesla electric vehicles will still be of little use.

The most practical thing in the Huaguo market today is the audio-visual navigation all-in-one machine on the center console. This machine is generally worth around 3,000. It can connect to satellite navigation, use Bluetooth, play songs and movies, and provide reversing video functions. Currently, sales are booming, basically there are more than 100 million units in the market.

But Xiao Qi knows that after the smart phone is successfully matched with the computer, this all-in-one machine is not very useful. Even if there are some functions that are still practical, compared with the various functions of the free smart phone, the price of more than 3,000 is still expensive. Quite a lot.

Free will always be the largest and most practical weapon of market competition.

Isn't this how Ma Yun's Taobao.com defeated the mighty EBAY?

You know, EBAY, which entered Huaguo aggressively at that time, had a market value of more than 20 billion U.S. dollars, Ma Yun's Alibaba Group was only 2 billion U.S. dollars at most, and the funds invested in Taobao.com were even more pitiful.

Therefore, in 2013, basically 70% of young people used free mobile phone navigation, eliminating the bulky and inconvenient audio-visual navigation all-in-one.

Don’t think that being free means that the quality can be average. In the past, it might have been okay, but now you have to do well if you are free, so that many people will use it, so that your free is valuable.

Isn't that what AutoNavi will look like in the future?

It automatically upgrades and patches at intervals, and makes corresponding adjustments according to the changes in each city. This is something that many paid navigation software cannot do, so it occupies the No. 1 market share in Huaguo. It was directly bought by Ma Yun with so much money.

Therefore, even if many people are talking about Xiao Qi, since we have spent so much money on the purchase of the three major electronic map companies, why not make an audio-visual navigation all-in-one machine, or make a monthly fee regulation? Even if you charge 10 yuan a year, that is not a small income.

But Xiao Qi just smiled and ignored them.

What they don't know is that in the future Internet age, where warring heroes will fight, the most vital force is free software, so it can be said that free software is an inevitable trend.

And who said free software can't make money?

Take a look at WeChat, Twitter, Facebook, etc. Aren’t they all free? The valuation and market value of tens of billions or even hundreds of billions of dollars are given to them by those Wall Street idiots for nothing. ah?

There may be idiots anywhere else in the world, but it is impossible only in Wall Street. The people who can survive here are definitely elites. If you are worthless, don’t think about taking a penny of financing from them. !

The same is true for the fairy map. As long as it successfully occupies the electronic map navigation market in the whole of China and even in Southeast Asia, then this electronic ecological chain will have an initial success. Join in, blend in!

Of course, these are things to come.

The most important thing now is whether the fairy map can get everyone's praise.

Xiao Qi is not worried at all, and the staff of Fairy Map are full of confidence.

If the efforts of thousands of people are combined, and the electronic navigation map produced by the integration of the resources of the three major companies is not good, then they can directly submit their resignations and go home!

Facts have also proved that their ideas are correct.

From the first day of downloading, many netizens who own cars praised the Fairy Map on car forums.

"It's so funny! I downloaded Teacher Benshan's voice pack, and we laughed all the way on the Liaoji Expressway, and almost didn't have a car accident! Oh, by the way, the navigation itself is very accurate, even if it was only last month A road under renovation, it also reminds us to avoid it, but the voice of Uncle Benshan... Haha, it's really interesting!"

"C'mon, the one on the top is hanging. I downloaded the voice pack of sister Zhiling. The voice is so ecstasy. I have the urge to drive the car! Take down Baodao Island and capture sister Zhiling alive." Ambition is burning in my heart again!"

"I agree with the statement above. I heard that sister Zhiling helped guide the navigation along the way. I feel like she is by my side. Brothers, let's take down Baodao Island and capture sister Zhiling alive!!"

"Poor two nerds upstairs, don't you know that the beauties in Huaguo are much prettier than sister Zhiling? The favorite of us in Jinwei is Mr. Guo. If you drive with his language pack, you can It’s like listening to his cross talk, not bad, all the friends around me have downloaded the fairy map!”

"You guys, why do you only care about these additional things? Why don't you take a look at the fairy map that integrates the three map companies of Gaode, Daodaotong, and Yitutong. How beautiful the picture is, and how detailed the map is. , How accurate is the navigation? These are all made with money, I can only say, Xiao Qi is too good!"

"That's right! Xiao Qi really cares about us common people. I really hope that Xiao Qi can bring us more and more free good products!"

"..."

Following the heated discussions among these people, the number of downloads of Fairy Fairy Map exceeded 200,000 on the first day, 500,000 on the second day, and 1 million on the third day!

More downloads lead to more word-of-mouth, and more word-of-mouth leads to more download usage.

Domestic map and navigation companies were shocked to find that in a blink of an eye, within a few days, Fairy Maps had already begun to seize their stable market!

This menacing attitude, coupled with the free gimmick, is simply forcing them to burn out!

(Brothers, please subscribe more, if there is any extra, you can still consider hardworking scholars!) (To be continued ~^~.)