Chapter 1974 Exchange and Acquisition

In this world, there will never be a shortage of smart people.

How bad things were for Fannie and Freddie was obvious to many in the financial world.

But many people think that Fannie Mae and Freddie Mac are too important to the United States, and the U.S. government must save them, otherwise it will cause great social shock.

However, seeing the recent performance of the US government, many people are a little flustered again.

What if the US government does not rescue Fannie Mae and Freddie Mac?

At that time, these two giant companies can only declare bankruptcy, and the 10 trillion US dollars of bonds and mortgages will be wiped out, and mortgages will be nothing. This has nothing to do with financiers and investors, but the 5.3 trillion US dollars of bonds However, it affects the hearts of global investment institutions.

Under such worries, investment institutions immediately became polarized.

Some people still firmly believe that the U.S. government does not have that much courage, while others have begun to seek a way out.

Not only those who bought U.S. bonds, but also those who are worried about the depreciation of their assets are looking for businesses that can get rid of losses and finally make them profitable.

When Hoffman came to the capital to find Xiao Qi, it represented the ardent hope of some investors.

"You're not joking, Reed!" In the restaurant, Xiao Qi, who greeted Hoffman, said in surprise, "You were bought just like that? Don't you care about my interests at all?"

"Stop it!" Hoffman ate the capital roast duck with big mouthfuls. One side said: "You didn't tell me that Cool Game can't be sold. I worked so hard to find a buyer for you. You should thank me!"

"Stop it!"

Xiao Qi also replied to him: "It's true that I want to sell Cool Game, but not now. It has only been in operation for more than half a year now. Its strength has not been fully utilized, so you let me sell it? Are you kidding?" Come on, Reed!!"

"A lot, Xiao Qi!" Hoffman swallowed the roast duck, took a sip of light oolong tea, and became serious: "Do you think it's true that they valued Cool Game at 15 billion US dollars? Valuing Facebook at $100 billion! Can Facebook have this price?"

Boss, Facebook is not worth $100 billion. It's worth $200 billion!

Xiao Qi didn't say that. However, he also admitted that what Hoffman said was right, don't think that you can sell as much as others estimate.

The key is to look at the company's ability to continue to grow.

It’s not wrong that Cool Game’s games are very popular, but they are all fast-consuming games, without any background, without any feelings, just fun games.

EA. That is to say, Electronic Arts is different. Many of its games are series of games that have lasted for more than ten years, such as "Need for Speed", "Battlefield Series", "The Sims", "Command and Conquer", "FIFA Series"

Many people have grown up playing these games. Those feelings and youthful years are destined to make EA's games create extremely strong profits in the era of mobile games.

Just like Transformers, the children in Huaguo in the 1980s grew up watching it. After 2008, the live-action version of Transformers was released one after another, and this group of people happened to be in their twenties and thirties. It has the strongest spending power, so Transformers has been smashing the box office in China, and it is estimated that it will be easy to surpass Avatar in the future.

In the previous life, Zynga's highest stock price reached 11.5 billion US dollars after listing, and it can be called the overlord of the entire game industry, even more powerful than Electronic Arts.

But what happened later?

Within two years, Zynga was in decline. There are many reasons. The first is that they cannot guarantee that every game with a large investment can make money. The second is that the competition is too fierce. The third is that the direction of development is wrong...Under such factors, Zynga reached its peak in 2013. Time, that is, a medium-sized company, no longer has the domineering power that swept the world back then.

This is why Xiao Qi said that the company's ability to continue to grow is very important.

If Cool Game is going to develop, based on Xiao Qi's understanding of the future, it is inevitable that he will go down that road.

In terms of games, the pressure of competition has increased. People’s ability to like the new and dislike the old is not for bragging. Innovation is needed anytime and anywhere. If you don’t innovate, you will go from prosperity to decline in a while.

For such an industry, Xiao Qi's plan is not to touch it, but to find more industries that can be passed down for a century or a thousand years. This is the joy of starting a business.

However, this was the plan, but Xiao Qi never felt that the valuation of 15 billion US dollars was too low. He even felt that this price was not enough to match Cool Game, Zynga's enhanced game empire.

"No matter what people outside say, anyway, I think that if the company's valuation is lower than 20 billion US dollars, I will not give up Cool Game." Xiao Qi thought for a moment, and said to Hoffman seriously.

"Oh? You still have a lot of confidence!" Hoffman said noncommittally.

"What do you think?" Xiao Qi smiled, "We have 15 games with more than 100 million weekly active users, 20 games with more than 60 million weekly active users, social networking sites, APP STORE, our The game market share is 70%, do you think such a company is not worth 20 billion US dollars?"

"Ha ha!"

Hoffman also laughed, "Of course I wish it was as valuable as possible! But the problem is that the winter of the financial crisis is about to hit, and when everyone is holding their wallets tightly, you can guarantee that Cool Game will be the same in the future is it worth?"

"When the world economy enters a cold winter, people don't feel at ease putting their money in the bank. It is better to invest in valuable industries." Xiao Qi said, "The more it is at this time, the more good companies will be recognized by others. , with the continuous prosperity of the smart electronics industry, our Cool Game will only become more and more prosperous. If you want to take the shares of Cool Game, you have to show sincerity!"

"Don't tell me, others are really sincere." Hoffman took out a document from the bag next to him, "Let's take a look!"

Xiao Qi picked it up and saw that it was a project of Bayeux Ventures.

It said that in exchange for 10% of Chose girl's shares, plus an additional $2 billion, a 40% stake in Cool Game would be acquired.

"They have a good idea, they will take 40% of the shares for 4 billion. In the eyes of their Bayeux Venture Capital, our Cool Game should be depreciated." Xiao Qi threw the folder aside, dismissively road.

"It can't be calculated like this. Based on the normal value, 10% of Chose girl's shares are worth at least 4 billion U.S. dollars. They are equivalent to buying 40% of the shares with 6 billion U.S. dollars, which is also 15 billion U.S. dollars, which is kind. Already." Hoffman said, "What's more, doesn't your little girlfriend want to take back Chose girl's shares completely? Now is also a good opportunity!"

Good guy!

Even taking this into account, it seems that this group of people is determined to win.

The same goes for Hoffman. If he didn't take advantage of others, he wouldn't be so active.

After thinking about it, Xiao Qi simply asked directly: "Reed, can you tell me why you are so willing to actively promote me to sell Cool Game's shares?"

"It's all seen by you." Hoffman smiled embarrassingly: "This is because they told me that if they get the shares of Cool Game, then they will promote the merger of Cool Game and Electronic Arts, so that This company has become the new giant of the game industry! I am not very interested in money, but I am very interested in my participation in creating a giant of the game industry."

"Hehe!" Xiao Qi laughed, "Their ambitions are really big! With such a stubborn boss from Electronic Arts, can they be sure to persuade them?"

"No matter how stubborn you are, you have to keep up with the times!" Hoffman sighed: "Tripp and I have been good friends for more than ten years, and he also wants to blow up, and Cool Game is a good opportunity... he Already promised, if Cool Game merges with Electronic Arts, then he is willing to promote the success of the plan."

After a pause, he said again, "Xiao Qi, we are also friends, and I will not cheat you. This time they bought 40% of the shares, don't you still have 44% of the shares in your hand? Even with EA After the merger, at least 30% of the shares are still the largest shareholder of the newly established company. In this way, you not only get 10% of Chose girl's shares, but also 2 billion US dollars, and become the world's number one The largest shareholder of a big game company, what's wrong with that?"

"It's really not bad, but I think it's a bit of a loss." While Xiao Qi answered, he tapped his fingers on the table subconsciously, lost in thought.

Hoffman didn't bother Xiao Qi either, but slowly started eating.

But he knew that Xiao Qi definitely didn't have any deep feelings for Cool Game, because he still remembered clearly the words Xiao Qi founded the three companies back then.

Airbnb is what Xiao Qi has been preparing to hold, and it is a firm hold; Foursquare can hold most of the holdings, while Cool Game is waiting for the best time to sell.

Now Xiao Qi is hesitating, but it's just a matter of price.

He is not the one who pays for the purchase, and these negotiations on the price are left to them to discuss, anyway, it is good to bring this meaning to it. (to be continued ~^~)