Chapter 2004 Release the Exclusive Authority?
Financial companies are having a hard time, and Internet companies are having a hard time. Even the sales of APP STORE have slowed down for the first time.
APP STORE's revenue reached US$10 billion in April, and it also rose rapidly at a rate of no less than 8% in the following months.
This is due to the continuous release of mobile phones from Samsung, Apple and Fairy, and people who have bought smartphones have also begun to contribute to the purchase of APPs.
But in September, it only increased by 5% compared with August, a decrease of 3 percentage points, and only closed at 14 billion US dollars.
This is because people have gradually controlled their purchases, and try not to buy games that are optional or not, in order to save money.
Xiao Qi knew that this was only the beginning of the financial crisis. In less than a year or so, the sales of APP STORE would continue to decline, and it might even fall back to between 10 billion and 8 billion.
APP STORE has a big business, and it’s just a middle share, so there’s nothing to worry about, but not every company that develops games and software can make as much money as games like "Angry Sparrow" and "Plants vs. Zombies". The profit is not high, so for them, the situation is a bit grim.
In particular, small and medium-sized companies were overly nervous. They began to report the situation to APP STORE in September, hoping to come up with a practical solution.
Booker, the CEO of the app store, also called Xiao Qi more than once to ask Xiao Qi how to deal with it.
The hope of program and game development companies is to increase the proportion of APP STORE, such as 20% to 80%.
But this idea was firmly opposed by Qiao Gangzhu and Li Jianxi.
In particular, Gang Leader Qiao showed his indifferent side and said directly to Xiao Qi: "If they don't want to, tell them to get out! They are still making money now, so they are already flustered. In the future There's really something going on. They haven't had a falling out yet?
If you feel uncomfortable, then push it on me. Let them come to me! Hmph, if it doesn’t work, just get out of the APP STORE. What we need to keep are developers who can really work together with us to grow the smart electronics industry, not these short-sighted guys! "
If it was someone else, Xiao Qi would think he was speaking politely. Bragging.
But Gang Leader Qiao is different. This is really a ruthless person. He did this in the APPLE APP STORE in his previous life. Anyone who dares to question him will be kicked out of the door directly, and the profit distribution will never be changed.
Sometimes Xiao Qi felt that with Qiao Gangzhu such a cannon, at least when quarreling and fighting for interests. Will not lose to others.
But Xiao Qi doesn't intend to do what Qiao Gangzhu said, because the atmosphere of APP STORE has always been very relaxed, and it can't be because of others' opinions. Just hit them like a thunderbolt.
Mutual assistance and mutual benefit, mutual compromise. That's the best way to cooperate.
Xiao Qi would not agree to change from 37% to 28%, just like Qiao Gang said, if it is still growing, you will not be able to stabilize it, and next time you lose money, won’t you gain even more Inch?
Moreover, even if it is a loss, it cannot be the APP STORE that bears the loss, there is no such platform as the APP STORE. How can you make money? How can it be so beautiful?
So once this ratio is changed, the turmoil will become bigger and bigger. No benefit to APP STORE.
Even if he does not agree to change the share ratio, Xiao Qi is not worried about the rebellion of those game and program companies.
Because now, APP STORE accounts for 88% of the mobile phone APP market. If it weren’t for the last time that the Android system paid a lot of money to dig a lot of companies, APP STORE’s market share could reach at least 95%!
If you leave the APP STORE and go to the Android store, then it is not a matter of loss reduction, and there is no income at all.
Xiao Qi didn't believe that they had that patience. After 2013, when the Android store gradually developed and expanded-you don't even know how to cherish the current situation of APP STORE, how can you have that patience?
But as the leader of the entire smart APP market, it is impossible for Xiao Qi to completely ignore their feelings.
Especially in the next year or two, when the income of the real APP STORE will stagnate, then we have to help them find a way out.
The way out is actually very simple, let go of the exclusive agreement of APP STORE, and agree to these software and game companies to develop the same APP programs and games for Android store, Microsoft store, Facebook, Twitter, etc.
Of course, these APPs are not connected to each other. The respective programs of APP STORE, Facebook, Twitter, Android Store and Microsoft Store cannot be used in other mobile phone systems or computers. The technical barrier to this is must have.
Moreover, Xiao Qi will also stipulate that if other versions of the app are to be developed, the app store share ratio will be reduced accordingly, to 50/50 share, and if other versions are not developed, the 30/70 share will still be maintained.
Thinking about it, it is actually very reasonable. The 37% share is only for the exclusive app. If you have developed so many versions, it is not my exclusive buyout. Why should I give you so much share?
Xiao Qi knows very well that treating a company is the same as treating a person. When doing business, you must not be too nice to them, otherwise the matter of favor and hatred will definitely happen to you.
Business is like this, if you earn more, others will earn less. If you don’t want to earn less yourself, then you must make others earn less.
Sacrificing one's own interests to protect the interests of others is not the best result of doing business. Xiao Qi's OEM and parts business is only done to create a good supply chain.
Therefore, if you want everyone to cooperate for a long time, then you must act in accordance with the rules and regulations, and make a plan that everyone can accept, instead of you blindly giving in. This is absolutely not advisable, and it is impossible to exchange for partners. Your gratitude will only make them feel that you are a bully.
You said that you are looking for new growth points.
OK!
Then go make apps for other online app stores, I have no objection.
But you don’t want to enjoy the previous treatment in the APP STORE, otherwise you will increase your income and set up an opponent for the APP STORE, and I will not get any benefits from the APP STORE. This is not the way to do business!
Xiao Qi told this idea to Chief Qiao, Li Jianxi and Booker, and except Chief Qiao, who wanted to control everything, the other two agreed.
But Xiao Qi is not worried that Gang Leader Qiao will not be able to figure it out. After all, in the previous life, many of the best-selling software and games in the Apple store will also appear in the Android store, and there are even many free computer versions.
This shows that Leader Qiao doesn't know how to compromise. Under the circumstances of the general trend, Leader Qiao will naturally know how to make a choice.
What's more, the plan Xiao Qi mentioned is not implemented now.
It is still growing now. Which company of yours is losing money? You can only say that you are too stupid to seize such a good opportunity to make money.
Such a company must have inappropriate software and unexciting games, and such a company will naturally not be able to last long in the highly competitive APP STORE, and it is better to quit by itself.
no way.
It's not that Xiao Qi is cruel, but in a competitive industry, you can only judge good or bad by this. If you sympathize with everyone, you will inevitably fail in the end and end up like them.
Even in the end, even if you are poor because of this, those guys who can't stick to the wall are still so poor.
Xiao Qi is a good person, but definitely not a bad person.
He is willing to cultivate a way for a person to earn money, but he will never give money directly to these people. Unless they are orphans, widows, and disabled who are unable to work, everyone has the obligation to work in exchange for life needs.
The same goes for companies.
If Guo Taiming's Red Sea factory is far behind the times, Xiao Qi will not give him a big contract, but will replace it with another positive factory.
Only by competition can this society continue to progress.
Like in the ancient times of Huaguo, people were bound by their minds, and all day long, "everything is inferior, only reading is high", then the tragedy of the late Qing Dynasty and the period of the Republic of China is the best explanation.
For example, most of the companies in the APP STORE are foreign companies, which makes Xiao Qi sigh. I don’t know when Hua people will occupy enough shares in the APP STORE!
In the future, it will be a major trend for technology to develop into the virtual world. If we don't rush in to occupy a part of the share at this time, it will be even more difficult to enter after the profits are all distributed.
Therefore, Xiao Qi is now thinking about whether to build an APP software incubator, so that more Huaguo engineers can develop in it, and let their imagination and wisdom fly.
The APP software incubator is much simpler than the industrial incubator. It relies more on the wisdom of technical nerds than a large number of industrial equipment and labor. It is easier to prepare.
At most, Xiao Qi spent a little more money to support the APP software incubator in the early stage of its establishment.
Now Xiao Qi, will he still be short of money? (to be continued ~^~)
PS: Today is the 1st, brothers, you can vote for Xiucai for the guaranteed monthly pass! !