Chapter 217 After You Sing, I Will Appear 1
When Bao Zixuan was fighting with the employees in the Heiyun exhibition hall, the exhibition hall had already entered working mode. There are still 8 products recommended on site at this exhibition, and they belong to 8 companies. Mainly because the main committee wanted to eliminate the impact. After all, Heiyun was besieged by many companies after getting two new product recommendation quotas last time. If it is really difficult to explain this operation again this time, it must be relatively fair no matter what.
Germany's Siemens was the first to take the center stage, and as an established local company it has natural advantages. At least no one can compete with them when exhibiting in Germany.
Siemens of Germany is displaying an air conditioner. Their air conditioner product can save more than 30% of electricity compared to products currently on the market. It is a very good product, but it still suffers from the price disadvantage of German products. The overall cost performance is not high. Many countries with developed power resources will not use it, and economically backward countries cannot afford it. It is estimated that mainly in some markets in Europe, Siemens is really lagging behind.
In fact, the main markets for German Siemens air conditioners are in Europe and the United States, but the European and American markets are the largest markets in the world. However, compared with Japanese companies' ability to expand globally, German companies no longer have an advantage.
Looking at this air-conditioned Bao Zixuan, I was very jealous. Even the Japanese may not be able to produce such high-quality products. Siemens is indeed far ahead of its time in power applications, but with the stubborn character of the Germans, they are very busy buying patents from them. Even though I know that my promotion is not good and I don’t want to take advantage of others, it seems I still need to look for other opportunities.
After the representatives of Germany's Siemens stepped down, Japan's Toshiba came to the center of the stage. This time Japan's Toshiba launched their notebook computer, which was the product they planned to exit first in the previous life. It was just blocked by Bao Zixuan in advance, but they have the strongest technical reserves in electronic computers in Japan, so after receiving the Heiyun technology authorization, they immediately developed their own laptop.
The overall configuration of this Toshiba laptop can only be said to be quite satisfactory, but it is quite advantageous in terms of price. The selling price of Heiyun products has reached US$8,888, and the currently launched Vision 2100 is also priced at the same price. Old products will only be reduced in price after new products are launched, but this Toshiba laptop only costs US$4,380, which can be said to be only half the price of Heiyun.
This has a lot to do with the material. Toshiba laptops use plastic casings. This alone will save US$2,000. After all, titanium alloys can only be exported to the Soviet Union, and China has not yet relaxed restrictions. However, Bao Zixuan knows that with the deepening of reform and opening up, titanium alloy export restrictions will be relaxed in the future. And now there is news from the prospecting team organized by Baohuodong Company that not only rare earth resources have been found, but some titanium alloys have also been discovered. Although it is only an associated mine, it is definitely enough for Heiyun to use.
Listening to Toshiba's introduction, many customers who think Heiyun products are expensive feel that this product is okay. I want to learn more, but Bao Zixuan knows that this product is definitely not as good as the Heiyun system in terms of system performance. As an old company, Toshiba has many software engineers and most of their systems are developed by themselves. The system of the Black Cloud Vision 2100 notebook computer is even comparable to Microsoft's level around 1993, and Toshiba can't catch up in any way.
But even so, Toshiba's products still left a deep impression on customers. Bao Zixuan knew that the notebook computer market could not be dominated by Heiyun alone. And this time I heard that IBM will also release new products. This blue giant, which had even bothered to participate in the Berlin Consumer Electronics Show before, actually came here this time. Everyone knows that their strength is definitely beyond everyone's imagination.
Sometimes Bao Zixuan also wants to make plastic casings to reduce costs. However, titanium alloy has now become the symbol of Heiyun notebook computers. Changing the material without authorization will make consumers think that Heiyun is nothing more than this. So I would rather sell less, but I rejected the proposal, not knowing whether it was right or wrong. Considering that the computer market is huge, Heiyun only needs to get the most high-end ones. With the cooperation of Apple and Microsoft, I believe the market share will not be small.
After Toshiba's introduction, the morning of the exhibition passed. Everyone eats at different times in the exhibition hall. The overall sales will not be too high now. Many customers are waiting and watching, waiting for other good products to come out.
Bao Zixuan also started to transform into an explainer. Many buyers saw Heiyun, the little boss, trying so hard to explain the product. I immediately had confidence in the company, especially after the introduction of customers who had just come to Africa. Many African buyers with a lot of diamonds found Bao Zixuan. They all hope to trade with diamonds, after all, they have nothing to offer.
At noon, the Heiyun Exhibition Hall became a part of the exhibition scenery, mainly due to the buffet prepared in the Heiyun Exhibition Hall. All customers entering the store can taste it. For this reason, Heiyun Group specially brought two pastry chefs from Xiangjiang. Specifically for exhibitions, I didn’t expect it to come in handy.
People of this era are relatively simple-minded, after eating Heiyun's delicious meals and pastries. It would be embarrassing to go back without buying some products. Many things often happen inadvertently.
Bao Zixuan thought that there was no quota recommended by the host committee this time, and wanted to make employees' lives more convenient and provide sufficient logistical support. Unexpectedly, many buyers now know that Heiyun offers a free lunch. Suddenly, the Heiyun exhibition hall was already crowded, and all Heiyun employees chose not to eat themselves, giving priority to satisfying customers.
Customers who haven't eaten yet or are already in line are listening to the Heiyun commentator introducing the product. It can be said that the trading volume is rising steadily, and Heiyun's strategy has once again succeeded.
It was not until the afternoon when Panasonic recommended new products that the Heiyun exhibition hall became somewhat empty. Panasonic chose home theater for this exhibition. They knew that Heiyun did not get the qualification to recommend new products, so it can be said that this is a once-in-a-lifetime opportunity. Konosuke Matsushita wanted to take advantage of Panasonic's technical advantages in televisions, and Heiyun was definitely no match. He believed that many customers would make the right choice, but seeing so many people in the Heiyun exhibition hall at noon, he had a bad feeling.
Panasonic home theater is cheaper than Heiyun, so it can win over some low-end consumers. However, Bao Zixuan didn't care. In the future, he would choose to cooperate with mainland China companies for production in the low-end market. When the time comes, Panasonic will be able to drink a pot, but water from afar cannot quench the thirst of the nearer. Now we have to consider how to face the market trend after Panasonic enters the market.
Matsushita Konosuke saw Bao Zixuan and said: "Boy, how are you! Now you know how terrible Panasonic is! I dare not say anything about other aspects, but when it comes to TVs, refrigerators, air conditioners and other major appliances, Panasonic is not afraid of any company. Competition. But you’re pretty cool too. It’s just a big TV with a TV recorder and stereo. How dare you buy it at such an expensive price? It’s so profitable! But Panasonic won’t let this happen in the future. , I don’t believe that black clouds can always get in front of us.”
Bao Zixuan: "Mr. Panasonic, our stereo speakers alone cost a lot of research and development funds. Moreover, Heiyun is now positioned as a high-end route, and our main customer group is about 3%. Different from Panasonic's positioning, this You don’t have to worry about that.”
After listening to Bao Zixuan's words, Matsushita Konosuke could be said to be very angry. You Heiyun is high-end, but my Panasonic is low-end! When will Japan's manufacturing industry not be as good as Xiangjiang? It seems that this kid still needs to be dealt a harsh blow; he should be made to feel how terrible Panasonic is.