Chapter 211 [Small Commodity Retail Is a Trick]

In Sinjar, where bicycles are not yet popular, you set up a motorcycle sales outlet. Is it realistic to let those poor farmers buy expensive motorcycles? No matter what business you are in, you should consider supply and demand. Blind expansion can only lead to failure.

The first thing to consider is the purchasing power of the residents of Sinjar. What kind of goods can they afford and use. This is the only way to make money. Who would spend a huge price to buy those unnecessary things? Isn't that sick?

If the residents of the town don't buy, who will you sell to? If you put it in the store as a decoration, can you afford it? So expansion cannot be blind. Only by choosing the right market demand can you put yourself in an invincible position, so Bel Singh is very cautious in choosing to investigate the market.

For most of the day, I wandered around the main commercial street of Mumbai and got a clear idea of ​​it. Then I returned to the hotel to accompany my family for dinner, and then sat in the living room to drink tea, eat fruit, and tease the little Tibetan mastiff Simba.

This is the happiest time and the happiest moment. Now the attention of several women is all on the child in Lina's belly. No one will bother herself, which makes Bel Singh happy.

The next day, he took Brooke to the market of Mumbai again, starting from the city center, and went all the way to the suburbs. He came to the slums. Although they are called slums, the slums of Mumbai are considered to be very poor and backward places by the elites of Mumbai. They are chaotic, full of garbage, and poor people.

However, the residents living in the slums of Mumbai are beggars in the eyes of urban people, but in the eyes of Bel Singh, these people are richer than the residents of Sinjar Town where he lives. At least the slums can afford electricity. At least in these slums, 60% of the families have TVs and radios.

Who are the civilians? Who are the beggars? Isn't it ironic that these poor people living in the slums of big cities are richer than those living in rural towns and live well. This is an indisputable fact. After all, Mumbai is a financial center, and the beggars here are richer than the rich people in the countryside.

While wandering around the slums, Belsinger discovered a very interesting phenomenon, because there are many shops in the slums, and most of the goods sold in these shops are small department stores. Or small shops such as grocery stores. Although these stores are very small, their business conditions are very hot.

The small commodities sold in small shops are not expensive, and they also sell daily department stores. The price of a plastic basin reaches 60 rupees, which is equivalent to 5 yuan in RMB. And it is also sturdy and durable. The price of a plastic comb reaches 30 rupees, which is equivalent to more than 2 yuan. The price of a small mirror reaches 100 rupees, which is equivalent to 10 yuan in RMB.

It is 1/3 cheaper than the price in Sinjar Town. This is the benefit of small profits but quick turnover. Although the profit is small, the number of goods sold is large, and the profit is not small in a day. After inquiring, these small commodities actually come from Yiwu, China's small commodity city. These shops selling small commodities are already the fourth takeover.

In the lowest retail area, they earn the least. The upstream of these small commodity stores is wholesalers. In a wholesale market in the suburbs of Mumbai, the shops that wholesale these small commodities belong to the third-hand operators, and there is a second-hand dealer above them.

These second-hand dealers are all businessmen with outstanding abilities. Because they have strong capital, they will go to Yiwu, the Huaxia Small Commodity City, to purchase goods. Moreover, large-scale purchases and large-scale transactions earn the most. As for Huaxia Small Commodity City, Yiwu operators are the first-hand suppliers.

After three or four times of reselling, they are sold to consumers. Every time the reselling operator makes a lot of profit. But I didn't expect that it would be sold to consumers in the fourth hand, but the fourth-hand operator made a lot of money. You can imagine how huge the profit of selling these small commodities is.

There are quite a few of these small commodity stores, and the small commodities inside are dazzling, with everything, almost covering all the daily necessities of the entire home life. From pots, pans, bicycles, to sandals, toy rubber covers, everything is available and there are quite a few varieties.

The shops are very popular, with people coming and going, which makes Belsinger feel very envious. Sinjar Town is too remote, too backward, and most of the items sold in the shops are made in India. Not only are they expensive, but the quality is also not up to standard.

Even the pots and pans used by ordinary residents are mostly made of pottery, which are not only bulky, but also very fragile and have a very high damage rate. It would be great if all of them were replaced with plastic or porcelain. Although these small commodities do not make much money, they can make small profits but sell in large quantities.

The more they sell, the greater the profit will be. In addition, they have sufficient financial support and will not buy the products shipped back by the second-hand dealers. They will choose the first supplier, that is, the merchants in Yiwu, Huaxia Small Commodities, to buy.

Although it will take a lot of effort to use it back, the profit is scary. For example, a small mirror sold for more than 100 rupees, every girl wants to have one, which woman does not love beauty? The price has reached more than 100 rupees, which is equivalent to about 10 yuan.

Within 40 minutes of observation, more than 15 small mirrors were sold, and as far as I know, the price of such small mirrors in Yiwu, China is only 2.5 yuan. It is equivalent to about 30 rupees, and the profit is more than three times the price.

If 50 small mirrors are sold in a day, how much money can be earned? You can calculate it, isn't it very considerable. This is just the profit margin of a small commodity, and the number of commodities in a small shop of ten square meters will reach thousands.

With its strong financial resources, it is entirely possible to expand the variety of products sold in this store by more than ten times. If this plan is really implemented, it will be the most popular and most profitable store in the entire town of Sinjar.

According to Belsinger's preliminary statistics, the daily turnover of such a store will reach hundreds of thousands of rupees, and the net income should reach about 200,000 rupees. This is equivalent to 80,000 to 90,000 yuan in RMB, so everyone will ask, can the profit be so high? Can the sales situation be so good?

There is no mistake in the poem, post, content, and book!

The population around Sinjar Town has reached millions, and those in the mountains who are not included in the official statistics also exceed 1.5 million. With so many residents, it should not be a problem to make a profit of 80,000 to 90,000 yuan a day? And there are no competitors. This is a monopoly operation, and the future is very bright.

Belsinger, who has made up his mind and plans to do some business, is very relaxed and wanders around the major markets in the slums. Unexpectedly, the market in the slum is actually centrally managed. The meat sellers, vegetable sellers, fruit sellers, and spice sellers are concentrated together to form a fixed large market, which makes Belsinger feel bright again.