Chapter 333: Reform of Nanhe Coffee
"Yaoyao, we are a group company, very formal. You can come back and take a look."
Dong Hong continued to persuade.
When chatting a few days ago, her daughter told her about an internship.
She also paid some attention to this. Not to mention other places, Mr. Chen's company alone is very good!
It is also a very good choice to let your daughter come to work at Tomorrow Group.
Therefore, she talked to Mr. Chen about this matter yesterday, and Mr. Chen made it clear that she could arrange a position for Yang Yaoyao.
After getting this exact news, the call just now took place.
"Mom, I have a really good job here."
Yang Yaoyao spoke helplessly.
However, she didn't know how to tell her parents about the live broadcast, and she was a little worried that their parents wouldn't understand her choice.
After thinking about it, I can only wait until the live broadcast is stabilized before talking to them.
"Mom, I have something else to do right now, so I won't talk anymore."
........
Jiangcheng City,
Changbai Jingyuan,
Dong Hong slowly hung up the phone.
"Yaoyao, what do you say?"
Yang Dahai asked when he saw Dong Hong hang up the phone.
Dong Hong shook his head when he heard this.
"Yaoyao said that she found an internship unit there and would not return to Jiangcheng."
"Forget it, since she doesn't want to come back, just let her go."
Yang Dahai sighed after hearing this.
He respects his daughter's thoughts more. Since he doesn't want to come back, he won't come back.
........
Jiangcheng City,
Nanhe Coffee,
Sudan and Song Xia were sitting on the empty seats in the coffee shop, discussing things.
"This is the information sent from Kyoto. You should also take a look."
Sultan handed a piece of information to Song Xia, picked up one and read it.
"Um!"
Song Xia nodded.
They asked Nanhe Coffee Kyoto Office to prepare this information. It is an actual inspection of the business models of some coffee shops in Kyoto.
After all, they have conducted offline inspections of all the coffee shops in Jiangcheng City to observe their business models and some methods to attract customers.
However, there are not many coffee shops in Jiangcheng City, and there are also very few specialty coffee shops. In order to obtain more data, they asked people from Kyoto to do some offline surveys in Kyoto, and then compiled the results of the surveys Send the information.
The two of them quietly looked through the information sent from Kyoto.
After a while.
Sudan put down the information in his hand and looked up at Song Xia.
"What do you think?"
"Well, they have a lot of preferential activities, or some discounts during holidays, these are all points to attract customers. Some specialty coffee shops only accept a fixed wave of high-end people, but these two are not popular in our south. It’s totally useless for coffee.”
Song Xia frowned slightly.
This preferential activity has been selected, and Mr. Chen has explicitly prohibited it before, so Nanhe Coffee has no way to use it.
However, specialty coffee shops only accept that fixed wave of high-end people, and Nanhe Coffee doesn't seem to be suitable at all.
If there is only one Nanhe Coffee, or there are very few, you can indeed do this.
However, including Nanhe Coffee in Kyoto, it has a total of 30 stores, and it continues to expand. So many stores, and those high-end customer groups, are simply not enough to support so many Nanhe Coffee stores.
So Nanhe Coffee is not feasible at this point.
The Sudan also sighed after hearing Song Xia's words.
Doesn't she know this? In terms of status, specialty coffee is a niche product, and there are not many consumer groups.
However, Mr. Chen has opened so many boutique coffee shops, which completely violates the normal business model of boutique coffee shops.
So they did so much research in order to find a comprehensive approach that would allow specialty coffee shops to accept most customer groups.
"If these two methods don't work, we can only consider other methods."
Sultan flipped through the information in his hand again, frowning.
She had just read the information above and found no breakthrough.
Is Nanhe Coffee really going to continue like this?
Sudan couldn't help but rub his eyebrows. Now Nanhe Coffee has developed 30 coffee shops, and 5 more are in preparation.
For every five additional stores, there will be five more store employees' salary expenses next month, as well as daily water, electricity and other expenses.
As the number of coffee shops increases, the monthly expenditures of coffee shops also continue to increase.
When it increases to a certain number, it will definitely be an extremely terrifying number.
Although Mr. Chen said, there is no need to worry too much about whether the coffee shop is profitable or not.
But as the deputy manager of Nanhe Coffee, how could she not be anxious.
If this expenditure really reaches the point where Mr. Chen cannot bear it, Nanhe Coffee will definitely collapse quickly.
Just thinking about it,
A customer suddenly walked into the coffee shop.
"Excuse me, do you have pastries in your coffee shop?"
"Sorry, we don't have pastries here."
Listening to the conversation between the two, Sultan blinked and then flipped through the information just now.
After a while,
His eyes gradually brightened.
pastry!
How could she have overlooked this matter?
Nowadays, Nanhe Coffee has no pastries, only coffee.
However, when she investigated other coffee shops, she often saw people ordering pastries.
During her investigation, those pastries were not cheap.
I remember when I went to Starbucks for investigation, two small pastries, plus a cup of American coffee, also cost more than 70 to 80, and some pastries were even more expensive.
Then she had a certain understanding of these before. Those pastries were finished products or semi-finished products produced in some pastry processing factories, and then a simple processing was done in the coffee shop.
And the actual price of these pastries is not much.
I can do something about these pastries!
"I think there is a way."
Sudan said with a surprised look.
"Teacher Su, do you have a solution?"
Song Xia looked at Sudan in surprise. She had been thinking about it for a long time, but she couldn't think of a solution.
Unexpectedly, Teacher Su suddenly had a solution.
"Yeah."
Sudan nodded and glanced at the customers who left because there were no pastries in the store.
There were customers who asked about pastries in the store before, but she didn't think much about it at that time.
But I just read the information sent from Kyoto. In those materials, many of the coffees have pastries.
"I think we can add some pastries in the store, but the price of our boutique coffee is high. When the time comes, we will lower the price of pastries and keep it to a price that can just make a profit."
"In this way, if someone wants to eat pastries, they may choose our Nanhe Coffee."
Sudan slowly narrated.
They just need to lower the price of pastries to the lowest. In this way, even if the coffee in their store is more expensive, the pastries are cheap, and the price of the two together is not very high.
The coffee in other coffee shops is a little cheaper than theirs, but the pastries are very expensive.
So in this comparison, the prices of both sides are not different.
At least in terms of the overall price of drinking coffee and eating pastries, it is not bad, and Nanhe Coffee may even be lower.
And Nanhe Coffee is at least not worse than other coffee shops in terms of coffee taste.
It can also be said that it is much better.