64, Provincial Examination
Bai Gui is still very concerned about selling gourd chicken. read
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This not only affects his reputation, but also "cleanses" money from unknown sources. In addition, this is also his way of repaying his hometown. He has used a lot of family property while studying.
Gourd Chicken restaurant opened near South Gate.
"The gourd chicken is selling so fast now. Now I'm thinking about whether we can expand our store. I've also asked the people in Yahang. I've made an inventory of the surrounding residential land. It will cost about five hundred taels. I'll build three more. A 2-story western-style building..."
"It's enough to find some people and borrow some money."
Bai Jiaxuan said.
Nanmen is a cultural and educational center of the provincial capital, so housing prices are more expensive than other places. Otherwise, in other remote places in the provincial capital, a considerable amount of land can be bought for one hundred taels.
"Uncle, I think you should think about this again."
Bai Gui frowned. In the opinion of the older generation, saving money and building a big restaurant is the idea of most people doing catering. If there is a restaurant, it means high-end. Who doesn’t want to do high-end business?
But in later generations, he saw a successful model of opening a large number of branches without building a restaurant.
This way, the cost is less and the results are quick.
Of course, there are benefits to building a restaurant.
Both models have merits, but Bai Gui prefers the business model of Shaxian Snacks. This business model is more beneficial to him. It can allow a large number of fellow villagers to open branches, which is beneficial to spreading his reputation and can also Let fellow villagers earn more money.
And opening a big restaurant is to let his family, Bai family, and Lu family make the most money. The people of Bailu Village are still trapped in the land and cannot get out.
However, he did not express this idea directly.
"Uncle, it seems that the success of the gourd chicken we sell depends on the auspicious reputation of the white pheasant. If we open a restaurant, we must have at least dozens of dishes and hire other chefs. Rather than doing this, we might as well open a restaurant. Branch, there are so many spoon-spooners in our village, which one doesn’t know how to cook..."
"It's safer to only sell gourd chicken. It's not easy to lose money."
Bai Gui suggested.
When opening a small store model, you only need to focus on a few dishes or even just one dish to sell well.
"Okay! You are knowledgeable, then we will listen to you and lend money to the folks to open a branch."
Bai Jiaxuan and the others were also hesitating, not knowing which model to choose. Opening a large restaurant is a method that has been verified by countless predecessors, and it is also profitable to say it, but opening a large restaurant is not easy.
The food cooked by these people is delicious, but it is not as good as professional restaurant chefs.
After opening a restaurant, who knows if I can make back my capital.
As for opening a small store specializing in gourd chicken, considering the popularity of gourd chicken, it should be a profitable business.
Compared with opening a restaurant, the small store model is more conservative and stable.
"Uncle, let's face it, if we lend money to the folks to open a branch, the interest rate on the loaned money will definitely be lower than outside. We also need to establish a unified standard for gourd chicken. After the folks have learned the lesson, we can then sell it. Otherwise, it will destroy our sign!”
Bai Gui then told a few people about the experience of some later generations of fast food restaurants. The decoration does not have to be elaborate, but it can be grand and upscale, and the pricing should not be too high, so that some common people can save up and have a meal a few days ago. However, the price cannot be too low. If it is too low, customers will be mixed, which will increase management costs. At the same time, the profit will be too thin. Customers must be screened in a targeted and detailed manner.
"People who have read this book are different!"
"Well, I heard that there are also foreigners teaching things in the normal school. After your brother entered the normal school, he spoke with reason and evidence, which is different..."
Bai Jiaxuan and others were also impressed.
Bai Gui's words are clear and logical, and every sentence is reasonable and not difficult to understand. They were also wealthy people in the countryside, not heirlooms of poems and books, but they were also people who had read a few books, so it was not a problem to understand these principles.
Soon, after receiving Bai Gui's secret experience, Bai Jiaxuan returned to the village and began to organize the villagers to spread the experience of opening a store. Within ten days, three or four new branches were opened in the provincial capital.
The store is small, the rent is cheap, the taste is good, and the price is right. The gourd chicken made with white pheasant remains popular.
The Shao Shao customers in Bailu Village quickly opened these gourd chicken branches all over Qin Province, drawing on their travel experience.
…
After deciding on the general development route of Huluji, Bai Gui spent the next few days running back and forth between the Normal School and the government office.
And the time has come when the government examination is coming.
Early morning of April 19th.
Government examination.
Bai Gui got up in the dormitory early in the morning and picked up the prepared test basket. The advantage of studying in a normal school is that it is not far from the examination room for the government examination. The government examination is actually near the provincial government office.
"Brother Bai is going to take the exam?"
Seeing that Bai Gui was about to take the exam, the two people who slept together were a little envious. They were in the middle and lower ranks in the school exam this time and were not qualified to take the government exam.
Although they have also determined the number of places to stay in Japan, it is not at public expense, but at private expense. The gap is huge in comparison.
There are certain benefits to gaining a reputation and studying abroad. At least the allowances you enjoy are higher than ordinary people.
"Yes, brother Mingda, brother Huaixian."
Bai Gui greeted the two of them familiarly. His ability to deal with them was far beyond that of his peers. In just one month, although the three of them did not become close friends, they could still be considered good friends.
In addition to Liu Mingda, he also knew the name of another person, Wu Huaixian, the adopted son of Zhou Ying, the richest woman in Qin Province. Liu Mingda and Wu Huaixian's families have business relations, so they live together and keep in touch.
The two also take care of the gourd chicken business. The family's shop also frequently orders and recommends it to classmates in the school, and the orders are endless.
This is also the norm in doing business.
Price advantage is not necessarily the standard for purchasing, but personal connections are.
When we arrived at the gate of the government office, there were already many carriages and donkey carts blocking the passing streets. Candidates gathered from all directions and gradually crowded.
Lanterns lit up one by one.
"Have the candidates from Xianning County School arrived? If you have arrived, come this way!"
Someone shouted loudly.
"Chang'an County School? Have you come?"
"Huxian County School, have you? Come here quickly, you are the only one missing."
The noise continued.
The prefectural examination was for candidates who had passed the county examination in the counties under the jurisdiction of Xi'an Prefecture, as well as some outstanding students from higher schools and academies, so they began to enter in batches in front of the prefectural government office.
Bai Gui was about to walk towards the team of Zishui County.
He entered the Normal School midway, and there was no quota there. Besides, he was the first in the county examination of Zishui County, so it was impossible for him to be absent.
The yamen runner saw him.
Bai Gui ran every three days in the prefectural government office, and he was also very good at being a person. When he came, he would bring some food to the yamen runners. After a few visits, they knew each other.
"Zhang Shanxie has already ordered it, let me take care of you. Yin Fuzun said that the sitting hall number should be waiting for the exam elsewhere. Please follow me here..."
The yamen runner holding a tall lantern said enthusiastically.