Chapter 366 Did the Higher Ups Pay Attention? Superior
After the final exam, everyone returned to their hometowns, but Feng Yu stayed in the capital. ⊥The matter of the canopy pigs became more and more troublesome. Zhang Ming's strategy had some effect at the beginning, but as the local government ignored them, the counterfeit pig farms became bigger.
Zhang Ming used the brand of Tianpeng Pig to buy shares in various places, but things did not go as smoothly as he imagined. First of all, the local government is not willing to invest in a brand with a brand. If you haven't paid a dime, why should you take a share? We are also forced to buy your pig feed. What happened to feeding our locally produced pig feed?
Even if your feed is good, the pigs grow fast, but the price is also expensive. Our own local pig feed, or simply feed some grains and swill, the pigs will not grow much slower. And in this way, the development of our local enterprises will be better. Why do you let foreigners earn money?
As a result, Zhang Ming's expansion strategy could not be implemented at all. It was only successful in a few places, but most of the places were still selling fake canopy pigs.
Zhang Ming didn't expect that local protectionism would be so strong and openly violated the law. He said that those fake canopy pigs are breaking the law, but the local government not only ignores them, but also condones them on purpose, and even supports them from the government. of!
Zhang Ming saw that you are not willing to invest in the brand, so I will invest. Anyway, Taihua Agricultural and Byproducts Company still has a lot of money. After buying several feed factories, there is still money left, and even loans are available.
But for investing in shares, the conditions put forward by the other party are also very harsh, and some local governments even directly refused. You don't need to invest, we sell the canopy pigs ourselves, and we earn the money ourselves!
What? You say our canopy pigs are fake, how do you prove it? Your pigs are allowed to be called Tianpeng pigs, but our pigs are not allowed to be called this name?
Have you registered the brand? What is a brand? Marshal Tianpeng is Zhu Bajie, what do you mean, Zhu Bajie still belongs to your family?
Only then did Zhang Ming realize that once a person is shameless. You can't reason at all. If you take the legal route, the local area will not accept it at all, let alone the police and businessmen. They all listen to the leaders, so how can they help outsiders?
Feng Yu felt that Zhang Ming's approach was correct, but Zhang Ming may have been abroad for too long and his thinking has not changed. Why do you say that there are troublemakers out of poor mountains and bad waters? It is because the poorer the place, the more backward the concept, and the more unreasonable people. When they see the money, they jump on it. You go to the police, and the police are their relatives, what can you do?
To deal with this kind of person, it is necessary to be an official to speak. You said that officials also protect them? Then think of a way so that the officials can no longer protect them, dare not protect them!
...
"Hey, Mr. Feng, why are you free to come to our CCTV today, the renewal contract of our advertisement. Isn't it signed?" Cheng Baojun looked at Feng Yu in surprise.
Because of the preparation and recording of the New Year's Eve party, CCTV's advertising auction was brought forward. The price was once again much higher than the previous year, but Feng Yu still did not hesitate to renew all contracts. And let the Lehaha company also buy two more advertisements, which are going to be used to promote new yogurt and tea drinks this year.
CCTV also stated that starting next year, advertising fees will no longer be fixed in this way. Instead, it is obtained through auction bidding.
It is precisely because of Feng Yu's relentless investment in advertising expenses, and the increasing sales of Taihua's products, that prompted CCTV to make this decision in advance. If there is no Feng Yu. I am afraid that the first auction will have to wait until 1994.
But Feng Yu is equally confident,
Take the ad slots he wants. Now apart from CCTV 1 and 2, there are no other star TV stations in the whole country. When the advertising prices of CCTV rise to sky-high prices, then let others do it.
It was a pity for Feng Yu that Feng Yu wanted to operate in secret and let him win the bid, but was rejected by CCTV, not even with acquaintances, nor with much money, this is the rule!
If it doesn’t work, then it won’t work, my buddies will win the bid, and then I can cheat you again!
"Section Chief Cheng, oh, no, now it's time to call Chief Cheng."
"Vice, vice." Although Cheng Baojun said it was vice, he couldn't hide the smile on his face. The advertising department brought huge income to CCTV, so he was naturally rewarded and promoted. Although the main person in charge is still the advertising department, but the level has risen, and the salary and benefits have increased a lot. Can you be unhappy?
"I'm not here today for those advertisements, but for the column "Serving You"."
The ratings of "Serving You" in the previous life had already fallen to the bottom, but in this life, Feng Yu appeared, not only rearranging the stage background, but also put forward some constructive suggestions, so that "Serving You" , regained its vitality, and the audience began to love the show again. Of course, the advertisements embedded in Feng Yu's program are even more effective.
""Serving You"? What's wrong with this program? We also replaced the product with a new super electric fan according to your request. Is there any problem?" Cheng Baojun was a little surprised.
"I want to ask "Serving You" to do a special program. Of course, it will be paid."
"Serving You" is now a combination of the creativity and practice of programs such as "Oriental Time and Space" and "Focus Interview" in the previous life. It goes deep into the streets and alleys and the lives of the people, and is very popular among the audience. And it's not like I haven't done a soft advertisement for Feng Yu. When I first named it, didn't I just interview Li Shiyou.
"Making a special show, Mr. Feng, this is not easy to do, and I can't control it." Cheng Baojun was a little embarrassed.
Feng Yu glanced at Cheng Baojun: "Director Cheng, is this wrong? I remember that I came up with the idea of naming the show, but you said no, and you said that the leaders held a meeting to study it, and you didn't think so. But last year, you launched "Chia Tai Variety Show", right? That was named by Chia Tai Group, right? Why, just because he is a foreign company, the boss is a foreigner, and I am from Huaxia, or a private company, you treat it differently like this?"
Feng Yu didn't think of "Zhengda Variety Show" at the time. If he had thought of it, he would definitely try his best to persuade CCTV to run this show. This will be the most popular program on CCTV in the next few years. Forecast" and more!
But others can do it, why can't I do it? You can sponsor and name variety shows, and I can also sponsor and name shows. For example, "The Grand View of Variety Show", which was broadcast before "Zhengda Variety Show" last year, was pretty good.
But CCTV still didn't agree.
Feng Yu is grasping this point now, killing him is because CCTV used Feng Yu's idea, but then did not give Feng Yu the opportunity to name it, it is because CCTV did not pay attention to it. For this matter, Feng Yu approached Deputy Director Jia several times!
Now I want you to do a show for me, why not? I don't give money? You didn't even talk about money, why didn't you agree?
Cheng Baojun said with a mournful face: "Mr. Feng, let me help you report to the leader. If it is successful, don't embarrass me, okay? I really didn't decide Zhengda Variety Show, why are you always pestering me?" (unfinished to be continued.)
ps: This is the fourth change, which is for addition. Ma Dan, there is a problem with the regular update, and there will be another update before midnight. Thank you Unparalleled Evil Venerable for your reward, thank you. Do you still have a monthly pass in your hand? Give it to the fourth child. The update will start at 8:00 tomorrow morning, and the fourth child will continue to work hard to update more