Chapter 433 OTTO E1
Monday, February 28.
OTTO Technology.
"This is the final product of the mobile phone. It is already in mass production, and it's hard to change it if you want to." Chang You handed a mobile phone to Lin Wan.
Lin Wan reached out to take it, and found that the prototype was still as heavy as the previous prototype, but there was a very obvious difference in appearance.
Lin Wan’s impression of the previous prototypes can be summed up simply as stupid, big, black and thick, with no decorations on the black plastic shell, and it feels heavy and heavy in the hand, whether it’s the front, back or side, Basically achieved 360-degree full dead angle, no matter how you look at it, it cannot be sold.
But now, after putting on a custom-made glass case, the feeling is instantly different!
The glass case feels good to the touch, and it is treated with matte frosting, so it will not become a fingerprint collector. Compared with the prototype, it seems to be a circle thinner, and the hand feel is much rounder.
The back is very simple, with only a solid-color logo, which is the one that appeared in the movie "A Better Tomorrow".
Moreover, it will emit light, and the breathing light effect can be turned on.
Of course, if you are afraid of power consumption, you can also turn it off.
However, for a mobile phone with a large 5800mAh battery, even if the light is always on, the mobile phone is properly enough to last a whole day.
The front design is relatively standard, with a forehead and a chin, but it has been made as narrow as possible.
The current full-screen solutions on the market are still very immature. At the same time, considering the relatively high configuration of this phone, it is not an exaggeration to say that it is a gaming phone. place.
So no matter how you think about it, the front can only be made in this form.
The side is also different from other mobile phones on the market. The charging port of the power cord is on the side, so that you can play games while charging, and the charging cable will not touch your hands.
In short, this appearance is highly similar to the appearance of the mobile phone in the movie, the overall style is relatively simple, and at the same time has a certain sense of technology and future.
It's not exactly the same because the mobile phone in the movie is designed to be a complete full-screen form in order to express a better sense of the future, but it cannot be done in reality.
But if you look at it from the back, the side, or the front with the screen turned off, it is almost the same as the mobile phone in the movie.
Lin Wan couldn't help weighing it with her hands.
Well, still sinking.
Although after changing the official glass case, the appearance seems to be a circle smaller than the prototype, and it looks like a relatively normal large-sized mobile phone, but the weight has not changed, and it is still a bit heavy.
However, high refresh rate screens and top-level SOC are all power-hungry. Without a large 5800mAh battery, battery life seems to be a problem, and if you want a large battery, you will inevitably have to sacrifice weight.
For fingerprint unlocking, there are very few native applications on the desktop, and there are no bundled applications at all. The only thing worth mentioning is that various UI animations are done very smoothly.
Chang You coughed twice, and explained, "Boss Pei requested it."
"Don't let us do those bundled functions, and maintain the original ecology of the Eldraine system as much as possible, so there is no bundled software at all, and all the software that users may need are placed in the mobile application market and placed on the recommendation column."
"Of course we are not idle, we have optimized UI animation and other aspects."
"It can't be said that it is completely useless, at least it seems to be much smoother..."
What Chang You himself said was a little bit lacking in confidence.
Optimize the UI animation, such as various software switching and zooming, it will be more handy. It is really comfortable under the high refresh rate screen, but in fact it is only a change of feeling, and it will not actually improve the performance of the mobile phone.
Lin Wan's eyes lit up and she was very pleasantly surprised.
She repeatedly opened an APP, deleted the process, opened it again, and deleted the process again, enjoying herself endlessly.
Then, she took out her latest Shenhua flagship phone for comparison. Obviously, in terms of experience in this aspect, the phone from OTTO Technology was superior.
"I think it's pretty good. It's in line with Mr. Pei's consistent design philosophy, which is to make simple things to the extreme." Lin Wan was full of praise for this.
After looking at the phone from beginning to end, Lin Wan came to a conclusion.
"It seems that apart from being heavy and expensive, there are no other major disadvantages."
Chang You nodded: "That's right, but these two shortcomings are not easy to make up for..."
"Of course, we only produced 1,000 mobile phones at the beginning, and each sold at 8199. Because of the small production volume, the current approach is not impossible. Anyway, it is not a model for the public. If we don't pursue tens of millions of sales, we will first Thousands or tens of thousands of units can be sold outside.”
"Even if it is heavier and more expensive, as long as it is sold to people who are not sensitive to weight and price."
"It's about whether there's something about the phone that appeals to them, so that they're willing to sacrifice some weight and wallet for it."
Lin Wan nodded: "That's why I came here today."
She pushed a form to Chang You and explained: "This is all the benefits that can be obtained for this phone at present, let's have a look."
Chang You reached out to take it, and found that this form was full of exclusive benefits customized for OTTO mobile phone users as mentioned before, roughly divided into several categories.
【Games】
The mobile game version of "Blood War Song" can enable high frame rate mode and special optimization.
The GOG mobile game version (not yet developed) can enable high frame rate mode and special optimization.
Bind Tenda game account and get a new game every year.
Tenda Games will regularly launch exclusive appearances, skins, firearms and other benefits for mobile phone users, and purchase them at low prices.
【Entertainment】
Terminal Chinese website ultimate VIP: The initial recommendation ticket and monthly ticket are the highest in the entire site, with a 30% discount for subscriptions, and priority trial of various test functions.
Connoisseur of Feihuang Studio: All online dramas are free to watch, and two movie tickets will be given for new movie releases.
(Implicit benefits) High-weight users of the TPDb website.
【Lifestyle】
Moyu Internet Cafe Game Expert: 30% discount on consumption, and a free drink every day.
Senior members of Moyu Delivery: regular red envelopes and free delivery fees.
Mingyun Private Kitchen VIP: A single dish will be given if the single consumption reaches 3000 (the specific gift depends on the specific consumption amount).
Headwind Logistics VIP customers: send and receive express delivery first.
【other kind】
Trade-in: an additional discount of 500 on the basis of the valuation of the old mobile phone.
Just exchange but not repair: the mobile phone is not caused by human failure, the new phone will be delivered to the door and the data will be transferred, and the old mobile phone will be recycled; if it is damaged due to human reasons, it will be repaired three times a year for free.
Included Accessories: Up to five free applications per year for this model of mobile phone film and mobile phone case.
5% discount on consumption of all categories: It can be used in Tenda-related industries (items that exist on the TPDb website), and any consumption can enjoy another 5% discount on the basis of the original discount.
Lifetime welfare update: Every time Tenda launches a new business, it will open an exclusive welfare content for OTTO mobile phone users.
...
Chang You read this form from beginning to end, and couldn't help but sigh with emotion.
Now it is finally worthy of the price of 8199!
Fortunately, life is not humiliated!
President Pei previously asked the phone to go directly to the 8,000 gear, but Chang You still found it difficult, almost impossible.
But now it seems that Mr. Pei has long known in his heart that with the "backing" of many industries of Tenda Group, this mobile phone can indeed be sold for 8,000 yuan.
The discounts here cover a wide range, some standards are very clear, and some standards are more vague, which may be suspected of making up the number.
For example, this "Lifetime Welfare Update" only promises that any new industry of Tenda will open exclusive benefits for mobile phone users in the future, but there is no promise about the specific amount of benefits.
This is mainly because I am afraid that if I talk too much, I will not be able to fulfill it in the future, and it will be embarrassing.
These discounts basically involve all departments of Tengda, and the discounts are not small, especially if you live in Jingzhou, you can get a lot of fun.
Of course, if users collect Tengda's wool, Tengda is also using these benefits to attract new users, and no one will suffer.
These benefits are not simply the blood transfusion and profit sharing of OTTO technology by various industries. These benefits are all included in the premium price of mobile phones.
The price of this phone is 8199, which is two to three thousand more expensive than the current flagship phones of Pineapple and Shenhua. After the hardware configuration offsets the brand premium, the additional services are more expensive.
After the mobile phone is sold, Changyou will naturally return part of the profits to these departments.
In the initial stage, only 1,000 units were sold, and this kind of rebate is definitely better than nothing. However, if the sales of mobile phones can reach hundreds of thousands or hundreds of thousands in the future, this part of the profit will be very considerable.
As for the specific way to achieve it is very simple, there is NFC in the mobile phone, as long as you bind your identity and account, go to Internet cafes and offline stores to swipe your mobile phone directly, and you can get everything done with a Tenda account online.
Chang You looked carefully at the details of these benefits again, and had some doubts.
"What kind of game is this GOG? Is it difficult to open the high frame rate mode and exclusive optimization?"
Lin Wan replied: "It is the battle game that Tenda's game department is developing recently, referred to as GOG."
"The high frame rate mode and exclusive optimization are not difficult, but it is not currently planned to be opened to other models of mobile phones, because the high frame rate mode requires screen refresh rate, and power consumption will also increase significantly."
"The mobile version of GOG has not yet been fully developed. It may have to wait until the mobile phone is officially released before releasing it to the mobile app store."
""Blood War Song" has already been arranged. The high frame rate mode of this game may be more gimmick than actual effect, but it doesn't matter. There are many players in this game. With a little publicity, a lot of mobile phones can be sold."
Chang You hesitated: "I'm a little worried that I owe too much favor to other departments, and it will be difficult to handle in the future."
Lin Wan smiled: "You don't have to worry about this."
"There is no difference between the various departments within Tenda. As long as OTTO Technology can develop and grow, and the mobile phones sold in the future are millions or tens of millions like Shenhua, then it will use mobile phones to promote other businesses in turn."
"You don't have to be embarrassed, as long as you do a good job in the mobile phone business, that's the best return."
"By the way, how many product lines are currently planned?"
Chang You was silent for a moment: "I have no plans to plan a product line for now."
"Because in Mr. Pei's plan, we only make high-end phones, and an 8,000-yuan mobile phone must ensure that the overall net profit margin is not high, and we must pile up materials."
"The product line planning, which mainly focuses on business, photography or appearance, etc., is aimed at different groups of people, so it is necessary to castrate some content that the target group does not pay much attention to. For example, camera phones for girls are often of high value. , but not equipped with such a good flagship chip."
"We basically have all the accessories for this mobile phone, which can be summed up as buckets and straight men. The product form has basically been determined."
"So...for the time being, I haven't decided whether there is any need to plan other product lines."
"Let me find a chance to ask President Pei again. He may be busy with other work recently, so I haven't been able to contact him."
Lin Wan thought for a while: "Well, that's right, I was wrong. I haven't learned to walk yet, so I thought about taking off. Let's focus on this mobile phone and sell the thousand units first. "
"Then, it's called OTTO 1? It seems a bit strange."
Lin Chang said: "It's called OTTO E1."
"E stands for the prefix extra in English, such as extraordinary, extravagant, extreme, which means that our mobile phone is extreme, luxurious, and full of added value."
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