Chapter 486: Plenty of People Buy Romance Movies

"Actors please take their seats?"

"The acting guy?"

Li Xiaoping thought about Wu Yuan's proposal, and her eyes immediately lit up.

This is indeed a very gimmicky variety show idea.

If we cooperate with new media such as Weibo and link up online and offline, it is very likely to become a variety show that will attract national attention.

Just like "Super Girl" was as sensational back then!

Among mainland variety shows, only "Super Girl" caused a nationwide sensation. Li Yuchun won the championship with 3.52 million SMS votes.

Second runner-up Zhou Bichang also received 3.2 million votes, and third runner-up Zhang Liangying also received 1.3 million votes.

These are all SMS voting. In 2005, this was equivalent to voting with real money.

A total of nearly 8 million SMS votes were cast, which is equivalent to at least 80 million people watching the live broadcast of the finals, and possibly even more than 100 million people.

Since then, no talent show has gained such attention.

And Li Yuchun, the champion selected for the first "Super Girl" that year, is also very valuable.

When Sina Weibo first started its trial operation two years ago, Li Yuchun was one of the first batch of artists to sign in. With the support of fans, Li Yuchun directly dominated the hot search list and became the first batch of artists to sign in with the most fans.

Her Baidu Tieba "Li Yuchun Bar" has also ranked first in the entertainment category of Tieba for many years, and even "Corn Bar (Her Fans)" can also break into the top ten.

This kind of phenomenon-level star, selected through variety shows, has only been one for decades, and it is difficult to replicate it again.

But if the era of light and shadow takes a different approach and creates a variety show that does not select singers but actors, with the same "first time" novelty as "Super Girl", it may be possible to replicate this miracle. Create a myth that is not inferior to Li Yuchun!

And the actors who are selected through variety shows and popular votes will probably have the style of kings and superstars at first. If they can maintain it in the future, they will become the movie kings and queens cultivated by themselves in the era of light and shadow!

The cost will not be very high, but once successful, the benefits will be very high!

This is a good deal!

"I understand." Li Xiaoping nodded with bright eyes: "I will implement the production plan for this variety show as soon as possible."

"Yes." Wu Yuan said with satisfaction: "Turn on the light and shadow broadcast, find a TV station, and broadcast it simultaneously on the Internet."

"The company can set up a variety show department. In the next few years, variety shows will be a blue ocean."

Doing variety shows, at least in the first few years of Blue Ocean, is definitely a good business with low investment and high profits. There is no reason why the light and shadow era should not be involved.

Wu Yuan doesn't like being on variety shows, but that doesn't mean he doesn't like making money. These are two different things.

"Actors Please Take Your Place" is just the first step. In the follow-up, we can also produce some well-reputed and exciting variety shows such as "National Treasure".

"There is also the company's support plan for young directors. It must be implemented and launched within this year. It cannot be delayed any longer." Wu Yuan added.

"Just these two things. You can take care of other daily operations of the company yourself."

"By the way, how is my crew going?"

"Don't worry, they are all veterans who have made movies for you before." Li Xiaoping made an OK gesture, "I have given you all the notices. Your new movie does not need any special effects. Everyone can gather as soon as you say hello. "

"It's just a beautiful thing. You have to go and see it yourself. The assistant director is afraid that the scenery he chooses will not be to your liking."

"It's a beautiful scene, no need to go to so much trouble." Wu Yuan shrugged: "This time I went to the Magic City to shoot."

"I will go to Magic City to find a well-preserved old bungalow, and then it will be enough to shoot on a street in Magic City Film and Television Base."

The background of "Love Letter" this time is half of the modern city and half of it is the Republic of China period 80 or 90 years ago.

If you want to say which place in China has the most feeling of the Republic of China, it is of course the Shili Bungalow in Shanghai.

Since the time of "Love in the Rain", Magic City has become the only designated shooting location for filming movies about the Republic of China in China, with Hengdian ranking second.

For this reason, the Magic City specially built a Republic of China film and television base to serve major film crews across the country.

As long as the crew is brought over, you can directly shoot "Love Letter" without having to go through all the hard work and look everywhere in the country.

"What about the launch date?" Li Xiaoping asked again.

Wu Yuan had already informed the company about the "Love Letter" project.

This movie is very simple, with a total of three leading actors, the male protagonist Wu Yuan, and the female protagonist Liu Yifei, plus half the heroine's maid and half the male protagonist's mother.

The remaining characters only appear in a few scenes, such as the heroine's parents, the heroine's blind date, etc. There is no need for special casting. Wu Yuan can just find a few actors he has worked with before to make guest appearances. .

He has already said hello to Song Dandan and Fan Wei, asking them to come and make cameos for three to five days.

It can be said that as long as Wu Yuan is willing, this movie can be started at any time.

"The shooting time is, let's wait until Sissi finishes filming." Wu Yuan thought for a while and said, "Sissi won't finish filming until the end of April, so "Love Letter" won't start filming until the beginning of May."

"This movie is easy to make. It will probably be completed in more than a month, or no more than two months at most."

"Just think of it as a relaxing film, just like when director Yimou made "A Thousand Miles Alone" and "Three Guns"."

Li Xiaoping laughed secretly. For Zhang Yimou, "Three Shots Surprise" was not a casual and relaxing work, but a professional Waterloo, the kind that would be nailed to the pillar of shame.

Not good, Director Wu would not make a bad movie that lets himself go, right?

From entering the industry to now, Wu Yuan has not made a bad movie in ten years. It seems that it is time for him to fail, right?

"That." Li Xiaoping was a little worried. Just as she was about to speak, she was interrupted by Wu Yuan: "Don't worry, I'm just making an analogy. I won't really make a movie like "Three Shots Surprise."

"This is not a comedy, but a love drama. Although it may not be as good as "Under the Hawthorn Tree", I believe it will not be bad."

"I don't expect it to be as popular in Asia as the Japanese version of "Love Letter", but it should achieve a good result in China."

Although "Love Letter" was written by Wu Yuan himself this time, he is a person who understands and knows the development trend of mainland movies in the next ten years.

Nowadays, people in the industry are generally not optimistic about romance films, believing that romance films cannot sell well and the general environment does not accept romance dramas.

But Wu Yuan knows that low-cost commercial romance films have always had a market, and they are the most likely to produce dark horses besides comedy films.

Otherwise, "Those Years" would not have been a big hit.

It's just that the audience's acceptance of romance films is different from the ideas of people in the industry.

People just don't like the so-called romance art films that are popular now, which are full of literary and artistic diseases, love-hate entanglements, and constant sadomasochism.

If you make some simple, straightforward and touching romance films, there will be a lot of people who will buy them!