Chapter 692 I Can’t Go

"In other words, not only EXO, but all the artists of the company have not been approved for performances in the mainland since August and September."

As soon as this sentence came out, many people in the conference room looked at the director who said the news in surprise, and couldn't help looking around with surprised eyes. Obviously, not everyone in the room knew this information. Some people could see that they had known it in advance, and some people, like Chi Jingyuan, heard it for the first time.

The first sentence was actually okay. If it was just a matter of EXO, they would find the reason and find a solution. But when the latter sentence came out, everyone became serious. They all knew that it was not an individual case against EXO, and they all had some bad premonitions in their hearts.

"This..."

Hearing this, everyone was immediately a little uproarious, and the habit of observing the order of the venue could not help but be broken. Several people began to discuss in a low voice.

Chi Jingyuan also felt that this was a bit sudden.

EXO has been in the mainland for many years since its debut. Although it has encountered some activities that could not pass the approval in the past, those were rare cases. Even if they did not pass, they would tell or hint at the reasons. In any case, facing their activities, they still hold a welcoming attitude overall.

But now it is clear that something is wrong.

Several senior executives did not stop the restless discussions, and they even discussed quietly. Lee Soo Man was drinking tea, and his expression could not be seen clearly because of the reflection of his glasses.

After a while, it gradually became quiet, and an agent asked another question: "Is it only our company, or..."

Everyone looked over, this question is very important.

"Not just our company." The director shook his head and said quickly, "Other companies are similar."

I don't know why, many people felt a little better after hearing this answer.

"According to the results of our communication with other companies, this time it is not just for our SM company, nor is it just YG, JYP, but almost all the approvals of all companies in the industry have been rejected."

The director paused for a moment, and then said in detail: "The dividing line is September. No activity approval has been passed after September. The activities that have been approved before September have not been cancelled and can be carried out as scheduled."

Compared to other companies in the industry, SM is the one that has put the most effort into developing and cultivating the mainland market in the entire music industry. It has begun to explore the summer market since H.O.T. Later, almost all groups such as TVXQ, SJ, Girls' Generation, etc. have conducted special mainland activities. Even though Red Velvet had a lot of mainland activities when it first debuted and was not popular, it also had a lot of mainland activities. In the past two years, with the rise of EXO, they have become the favorites of many mainland cooperation companies.

In the past year, the company has also started comprehensive cooperation in the film and television industry. The company has invested a lot of resources. From TV series to movies, SM and mainland companies have co-produced projects. Wu Se-hun, Park Chan-yeol, and even Lin Yun-a, Xu Xian, etc. have participated in the performance. There are several film and television works waiting to be released.

Once the mainland market is lost, it can be said that it is a very big loss for the entire company. No wonder everyone in the conference room from top to bottom has a bad expression.

Among them, the impact on some groups is particularly large.

Chi Jingyuan and Kim Jun-myeon and Lee Seung-hwan next to him looked at each other, and all saw the color of worry in each other's eyes.

"Then EXO..."

Sure enough, someone looked embarrassed and asked the key part.

If the opportunity to participate in activities in the mainland is lost, for SM, EXO will be the most affected among all its artists.

If they cannot participate in activities in the mainland, other groups may only reduce some income and be affected, but if they focus on the local market, the loss is not very large.

Since its debut, EXO has been positioned as a "China-Korea boy group", and everything from personnel selection, activity arrangement, publicity planning, etc. is done in this direction.

From the debut album to today's third album, in the past four years, as long as EXO officially releases songs and albums, all songs will be released with Chinese versions with Chinese lyrics, and Chinese MVs, album covers and posters will be specially shot.

In the entire Kpop music industry, only EXO does this.

Other companies and other artists may only be active from time to time, occasionally releasing a song with Chinese lyrics to test the waters in the summer country, only EXO regards this as part of maintaining the vitality of the group.

The effect is of course very good. Not counting the group's strong influence and money-making ability among mainland fans, just from the sales volume, from the debut performance is not good but the sales are still leading, it has begun to show the strength and success of this positioning. Later, from 2013 to this year's sales myth, the efforts made by mainland fans are very great. Today, the sales of the third album are close to 1.9 million, of which one-third to two-fifths are from the support of mainland Aili.

At the same time, EXO is currently the mainstay of SM company and is currently the most popular Kpop group in mainland China. In the past two years, SM has received preferential treatment in many cooperations thanks to the popular XO... Now it seems that the impact on the company is very large.

In the past, when SM was operating EXO, it was always perfunctory and careless about developing the neon market. Even after neon debuted, it did not arrange too many activities for this reason. This is EXO's positioning. They all know that the group must still be within the range. Mainly the local market.

This market is already big enough, and it can’t be fully developed. It doesn’t matter if it is perfunctory in other places... SM has this confidence.

The mainstay has encountered such a serious impact, and the reduction in revenue cannot be seen yet, but if the news is released, the reaction of the stock can be imagined, and a big plunge can be foreseen.

In the past two years, relying on EXO's rise to the top and the excellent response from Xiaguo, Asia and even overseas markets, SM's stock has soared, and it has far widened the gap with the other two major companies, YG and JYP. Many people see the stock price and feel that it is humorous for a company of SM's size to be as famous as a Frappuccino company like JYP.

In the performance report for the first half of 2016 released by YG Corporation, its subsidiary YG Asia Entertainment, which is responsible for business in Xiaguo, achieved operating income of 1.167 billion won and a net profit of 420 million won.

Not to mention compared with EXO, to be honest, it is far inferior to Chi Jingyuan alone...

The people present were all elite employees of the company. They immediately thought of the development of the matter and many consequences. They all started talking anxiously, and the entire conference room was filled with an impetuous buzz.

Although each person's voice was not loud, when they were gathered together, they formed a thunderous sound, which made the listeners very irritable.

However, Li Xiuman and other senior officials did not stop them. They were also discussing in low voices. Judging from their expressions, it seemed that their mood and thoughts were not very good, which was similar to that of the room chiefs.

Chi Jingyuan, Jin Junmian and Li Chenghuan were also talking in low voices here.

It took a while to calm down. Those present were all very experienced elite employees. They did not panic for too long after hearing the news. They quickly calmed down and rationally put forward many constructive suggestions for the current situation.

Li Xiuman listened carefully and discussed it some more before making a final conclusion:

"Currently, all the agencies in Kpop that have certain channels have basically gotten the news, but we have communicated and understood it well and will not leak the news in a short period of time... But it is estimated that it will not last long. In terms of stock price...the publicity department must make a plan first.”

"The first priority is to cancel all EXO's three tours in the Mainland in advance, and re-plan all the tour locations for these dozen or so tours, as soon as possible!"

When he said this, he paused for a moment. He didn't know if he was worried about the stock price falling when the news was exposed in the future. His voice became a little dull: "Other things... we will have a meeting to discuss in the next two days."

…

"What's wrong? You look so ugly?"

"What are you talking about when I call you to a meeting so urgently?"

After returning to the practice room, the other members who had been waiting here gathered around and asked curiously when they saw the expressions of the three of them.

Li Chenghuan and Jin Junmian looked at each other, sighed and started to talk to them about the meeting just now. However, Chi Jingyuan did not overstep his bounds. He said a simple hello and walked to the side. At this time, Wu Shixun came over. , pointed to the small refrigerator over there: "Irene just sent your orange juice."

Hearing this, Chi Jingyuan nodded, walked over to get the orange juice, and then came back and sat aside. He did not listen carefully to the introduction of Li Chenghuan and the two, while drinking a drink and thinking about the meeting just now.

Although Chi Jingyuan does not put financial gains first, thinking about this kind of thing makes people feel a little sad.

The other EXO members who soon learned the news started discussing it seriously, and the atmosphere in the entire practice room instantly became solemn.

You said something to me, and the mood to practice was gone.

"We won't have any more plans tonight. Let's take a rest first."

Feeling this atmosphere, Li Chenghuan also sighed and waved his hands to comfort him:

"Our basic base in Peninsula is still very solid, and the popularity of Neon has always been very high. This time we returned to Europe and the United States and performed better, so we don't have to worry too much. It's just a matter of changing the focus of our activities. ...The company will probably be holding meetings and discussions in the past two days. Let’s see how the company arranges it then..."

…

"What's the matter?"

In the apartment in Jiangnan District, Chi Jingyuan is sitting on the sofa. The TV in front of him is on and the TV series is playing. He was thinking about something.

At this time, the sound of footsteps came, and Pei Zhuxuan walked behind the sofa, put his head on Chi Jingyuan's shoulder, looked at his cheek sideways, and asked curiously and a little worriedly.

In the afternoon, he spent half practicing and half discussing in the practice room. After dinner, Chi Jingyuan, who had no scheduled activities in the evening, made an excuse and went to the apartment where they were dating with Bae Zhuhyun. The two hadn't seen each other for more than half a month. The passion between the two of them had been ignited by the brief intimacy in the company. Now when they met, the fireworks were naturally burning, and they were sweating profusely and sticking together.

At this time, Pei Zhuxuan finished taking a shower, blew her hair half dry, wiped her hair and came behind him,

She just noticed that Chi Jingyuan seemed to be in a bad mood. When she thought about the fact that he suddenly received a call in the afternoon saying that he had a meeting and then left, she could easily think that something must have happened.

Red Velvet didn't have many activities in the mainland, and they might not have enough experience, so they hadn't told them yet.

"Yeah." After hearing the noise, Chi Jingyuan came back to his senses, slightly tilted his head and looked at his mother-in-law: "Isn't there a meeting today..."

Chi Jingyuan didn't hide it and told her what he heard during the meeting today.

"Ah, then aren't you..."

After listening, Pei Zhuxuan, who knew EXO very well, also immediately saw the unfavorable situation of her boyfriend's group at this time, and immediately wanted to ask with some concern, but just opened her mouth and stopped halfway.

She didn't want to say these nonsense and make her boyfriend feel worse.

Chi Jingyuan didn't respond either, turned his head and looked at the TV again, and didn't know what he was thinking.

The surroundings suddenly became quiet, and the exaggerated dialogue between the male and female protagonists of the bloody drama on TV continued to be heard, but neither of them paid much attention.

After a few minutes, Chi Jingyuan suddenly let out a long breath, as if he wanted to exhale all his worries:

"Forget it."

He was too lazy to think about these things anymore. He couldn't affect this kind of thing. Not to mention him, the company and even the entire industry couldn't do anything.

Anyway, it wouldn't change anything. Thinking too much about this kind of thing would only make things difficult for himself. As for the planning of the group, it depends on what the company says.

Just let it go. He is just an idol. Just do his own thing.

Thinking like this, Chi Jingyuan felt that his body and mind became much more relaxed. The heavy feeling in his heart just now was relieved a lot. The men and women with average looks in the bloody dramas on TV seemed to look more pleasing to the eye at this time.

He turned his head and glanced at Pei Zhuxuan who was close at hand. After adjusting his mentality, he suddenly found that his mother seemed to be particularly beautiful tonight.

The blow-dried hair was tied up in a knot at the back, and she only wore a black suspender top, with her collarbone and neck all exposed. The pure black top made her skin, which had just been bathed, look even whiter and more moisturized. The big "GUCCI" pattern on her slightly undulating chest made Chi Jingyuan see at a glance that this small single-piece dress was given to the young lady by him before.

More importantly, Pei Zhuxuan also wore a pair of Harry Potter-like retro round-frame glasses at this time, which made her seem to become intellectual, and there was a wonderful contrast with her usual appearance.

The white and tender face was placed on her shoulder, and her big eyes looked at her, and the concerned eyes made Chi Jingyuan's heart move.

"Ah..."

Chi Jingyuan blinked, turned around and stretched out his hand, and in the exclamation, he directly hugged the young lady from behind the sofa.