Chapter 209 Opening up a New Audio-Visual Front

Not only Mr. Hou, Fan Wubing and the others were happy with the victory of the starry sky shopping battle, but Mr. Chen from CCTV also called and expressed his high praise for Fan Wubing's trial run of this column...

"But Mr. Fan—" Lao Chen still reminded him kindly, "Is your young host in charge of the shopping column a bit too exaggerated? When I saw him appear on the screen, I couldn't help laughing." Ah! And the product you chose, um, how should I put it, feels a little weird—”

Fan Wubing sighed, "Then what can you want from me? I can't make a profit and sell it, can I? Breast enhancement products are the most popular in TV shopping, and our Fengyun Dan is indeed effective. If you don't believe me, you can try it yourself." try."

"Is there any use for me to use that thing?!" Lao Chen scolded with a smile, and then said, "You can't keep selling this breast enhancement product, right? If this column only sells this, the pressure on our station will be great. , you also have to be considerate of us. After all, we are in the mainland, not Hong Kong and Taiwan, and everyone's ideas are not so open."

",,!" Fan Wubing shook his head again and again, "Your idea is wrong! What is the most important thing about reform and opening up? It is to emancipate the mind! What kind of liberation method? It is to reverse the inherent old ideas! The column is to smash the rules and regulations of your CCTV and bring in fresh air for you!"

"Absurd, absurd!" Lao Chen was speechless after being refuted by Fan Wubing. "But tell me the truth. How is the ratings of this program?" Fan Wubing immediately asked him this very sensitive question.

"The ratings are just so-so—" Lao Chen refused to reveal more about the content.

In fact, since the debut of "Star Shopping" hosted by Mr. Hou, it has caused a frenzy of ratings. Everyone is very interested in this young man who speaks Taiwanese Mandarin. Whether to buy something or not is a second matter. Watching Mr. Hou's sales performance every day can release the exhaustion and negative emotions brought about by working all day.

Compared with CCTV's unchanging local themes and historical dramas or urban romance theaters that are as boring as soap bubbles, the birth of "Star Shopping" does give everyone an alternative choice, and in terms of the current main products. It is indeed more suitable for oriental women. Therefore, TV shopping will be so hot when it is launched. It can be said to have gained both fame and fortune.

"You are really boring, you are still playing with me." Fan Wubing shook his head, a little dissatisfied. Book

"This is discipline." Lao Chen emphasized his party principle. Then he couldn't help but said, "The ratings are quite good. Just keep it up! You guys are doing well, and my old face is also bright. After all, you are the client that my old Chen brought over!"

"How is it compared to the ratings of "Weather Forecast"?" Fan Wubing thought it would be more reliable to quantify this data.

So I asked.

Old Chen choked suddenly, and it took him a long time to reply, "That's not comparable! Why don't you compare the ratings with the Spring Festival Gala?!"

The Spring Festival Gala is naturally the most watched program in the Chinese world, but it's a pity that it only happens once a year. However, "Weather Forecast" has higher ratings than "News Network" because of its high practicality. Many people, including Fan Wubing himself, do comparisons during "News Network" It has become a habit to wait until the "Weather Forecast" starts, and then come back to take a serious look at what the weather will be like tomorrow or the day after tomorrow.

Fan Wubing did not mention "News Network", but only mentioned "Weather Forecast". Naturally, he had some ideas, but when Lao Chen, who had worked in People's TV all his life, heard this, he felt a little awkward in his heart.

"Oh, I see!" Fan Wubing nodded and said, "Then I will promote it like this. The ratings of "Star Shopping" are slightly lower than "Spring Festival Gala" and slightly higher than "Weather Forecast". The specific figures In order to take care of your face, I will not announce it!"

"Hey, what are you—" Besides admiration for Fan Wubing, Lao Chen had a headache.

However, the success of "Star Shopping" is undeniable. In fact, it is easy to understand. A group of good-looking underwear models are walking around in the TV camera, and they are full of emotions to introduce the usage and efficacy of breast enhancement products to you. , and then compare the effects before and after two paragraphs of use. Seeing the beauties grow up magically, it is estimated that many girls who are troubled by this will be tempted. Besides, this thing is not very expensive.

"Is your product effective? Don't let consumers complain." Lao Chen was a little worried about this issue.

Fan Wubing immediately reassured, "Don't worry! We will refund the original price if it is invalid, and we will also cover the postage. We will never let consumers waste money!"

"Is the effect really that good?" Old Chen was still a little skeptical.

Fan Wubing sighed, "Aren't they just massage cream after all? It's just some drugs that stimulate the nipples! In fact, girls' breasts, even if they don't use this product, they often find a boyfriend to touch them , take a breath, take a sip, it will also become bigger! It’s just that some people are embarrassed, and our product can help them exercise more!”

Old Chen was stunned for a moment before he said, "You are young, and there are quite a lot of crooked ways. Forget it, let's not talk about this, and if we talk about it again, it will become a midnight whisper!"

Another purpose of Lao Chen looking for Fan Wubing is to hope that he will host an entertainment program. At present, the CCTV variety show is a grand variety show, and the format and content are somewhat monotonous. However, Fan Wubing has several program editors and Broadcasting power, the leaders in the station were worried that he would turn this into TV shopping, which would have a bad influence, so they asked Lao Chen to talk to him, hoping that he could do some work in this area.

Fan Wubing has actually considered this matter, because he owns an entertainment company in his own hands, and it is more convenient to connect with artist resources, and for mainland and overseas stars, the CCTV stage is still very attractive to them Big ones, don't worry about not being able to find someone to participate in this column.

What Fan Wubing lacks most now is still variety show planners. If not, he can only poach corners from TV stations around the world, or borrow some people from CCTV. His own talents have to be cultivated slowly in practice stand up.

Then after thinking about it, the most convenient column to operate now that the time is ripe is to engage in "The Same Song".

For a long time, "The Same Song" has been a column with high ratings, and it is very popular with everyone. The concept of Chinese singing Chinese songs is very advanced. Mainland, Hong Kong and Taiwan, and even some overseas Chinese Singers can appear on the stage and show off their singing voice, especially some classic old songs, which are very popular.

With the strategy of bringing forth the new through the old, the combination of old and new singers, and the theme of being healthy and uplifting, it’s hard not to think that this column will become popular. What’s especially commendable is that there are actually not many things to do except to determine the tracks and singers. No matter where you go for a half-show, the layout requirements of the scene are basically the same. At most, some decorations with local colors and local customs are arranged according to the local customs, or in the choice of singers, taking into account the local requirements, These are very simple.

The column once a week will not be in a hurry. The combination of public welfare programs and paid programs can also improve the column's reputation index and make everyone feel refreshed.

As soon as Fan Wubing thought of this, he promised Lao Chen, "On October 1st or earlier, we will launch a new audio-visual column."

"Then you have to let us review it in advance! Such a big matter—but, in a few months, is it too late?" Old Chen's spirits were lifted when he heard that Fan Wubing had already had a plan, of course. , he was also worried about Fan Wubing messing around, so he made a request for Taili.

If the new column can be completed before October 1st, it will be regarded as a gift for the National Day in the station. This matter cannot be sloppy, so Lao Chen urged Fan Wubing to come up with a plan as soon as possible so that he could Take it to the leader to claim credit.

"Oh, I was defeated by you." Fan Wubing had no choice but to agree to Lao Chen's request. If he didn't have to pass the review of CCTV and the higher authorities, he really wanted to delay this matter until the end before announcing it. After all If it was revealed earlier, there would be no refreshing mystery.

Fan Wubing turned his head to look at the wall clock, it was already past one o'clock in the morning, he hurriedly hung up the phone after talking nonsense with Lao Chen, thinking that this day was really fulfilling, and a person at the prime minister level is like this.

However, the profit model of "The Same Song" still needs to be further improved and refined. Looking for sponsors? There are really few powerful sponsors now, and being bound by a fixed sponsor is actually a great disadvantage. It would be better to make your own company cheaper.

But in this way, the camouflage of public welfare will be easily exposed. This is not in line with Fan Wubing's grand plan, so he considers doing public welfare activities and concerts as much as possible in the early stage, even if he puts up some money, and then If the practice of peddling dog meat is practiced, the problem will not be too big.

For example, if some place wants to invite the column team to hold a program with them, it will cost money. If the company wants to hold a celebration, the price must be very high. Moreover, we can choose not to go to a company that is not pleasing to the eye. If you have money, you will not be able to spend it, and you will be anxious to death.

While thinking about it, Fan Wubing wrote in his notebook and fell into a deep sleep without knowing it. The next morning, he was woken up again by the ringing of the phone.

The magnificent life path will live up to the trend of the whole life! Rui Gen's new book, urban officialdom realism new book "Running the Tide", ISBN: 1264249.

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