Chapter 409
Wang Bo glanced at his subordinates: "Listen, everyone, first of all, the arrival of the new world can send a signal to the outside world. This supermarket is often opened in a relatively high-end community. This is determined by the market positioning, you know? So their arrival ?”
"It proves that our Sunset Town has enough consumption capacity, and that our community here has the potential to expand!" Anderson replied.
Wang Bo nodded and said, "Secondly, although the sales of our supermarket are rising, have you noticed? Our atmosphere is wrong and lifeless! The new world will become a threat, and it will also become a point of stimulation. Will it be destroyed or reborn? The answer is in our hands!"
"We will definitely win!" Kidd is always the silliest passionate young man.
"Also, when these two guys came to talk to me, they mentioned a wrong history of our nation hundreds of years ago, which was closed to the country. I never thought about it, but the town is indeed in the closed stage, except for the New World, What other large industries have entered the town?"
As the deputy mayor, Bo Wen shook his head helplessly and said, "Sorry, no."
Wang Bo added: "The most important thing is, guys, do you think I don't know that the coming of competitors will reduce our turnover? Don't you know that our supermarket is going to face the biggest challenge since its birth?"
"No, of course I know! But I also know that if we smash the New World, then our department store supermarket will be able to leave a strong mark in the retail industry. Don't you find such a challenge exciting?!"
This is another reason for him to accept the new world. He wants to make this supermarket a whetstone of confidence for his subordinates.
With the heart of a supermarket, not to mention New World, Wal-Mart and Carrefour, two of the world's top supermarket chains, are no match for entering together.
As long as the new world is killed, Anderson and his men will definitely build up unprecedented confidence and build a stronger supermarket.
The retail industry is an indispensable industry for a successful town. This industry is very important, and Wang Bo also attaches great importance to it.
Hearing his words, Anderson also inspired his fighting spirit, but he was very rational and said: "Your choice is correct, boss, but I have to introduce the advantages of our opponents. They are not easy to deal with."
"First, we have the advantage of Sunset Ranch's cold fresh meat, and New World also has it. They have manors, and their wines are of the best quality in major supermarkets. The price is relatively low and the variety is very complete."
"Secondly, the quality of fruits and vegetables in New World is also the best in New Zealand supermarkets, and we are at a disadvantage in this regard."
"Third, New World's service is very good. There are two staff at each cash register to help customers serve, one for cashier and the other for bagging."
"Fourth, I won't talk about the shopping environment. When it is completed, you can go and have a look at it, boss."
Wang Bo waved his hands and said, "This is not a problem. First, can their wines attract customers as much as our cold fresh meat?"
"Second, fresh vegetables and fruits? Very good, I like the advantages of our opponents, this will only force me to be stronger! Don't worry, we will have fresher and more delicious vegetables and fruits."
"Third, service? Ha, increase the service staff in the supermarket, recruit those beautiful and young girls, pay them high salaries, and let them serve with a smile!"
"As for the shopping environment? It doesn't matter. The focus is on the temperament. I think the temperament of our supermarket is better."
Anderson blinked and said, "Boss, your humor impresses me."
Seeing that the group of people under his command had accepted the news that New World was going to enter the town, Wang Bo began to move on to the next topic: "Everyone come to mention, how can we improve the competitiveness of our supermarket? Put forward your own suggestions, and there will be prizes!" "
"Do you still need a reward? Boss, you underestimate us! Sunset Town is our home!" The hot-blooded young man stood up and said passionately, "You are insulting our feelings for the town!"
A group of people stared at him, and finally Uncle Bing voiced his support: "Well, Kidd is right, Sunset Town is our home!"
"Yes, yes, boss, what rewards are you talking about, we don't need rewards, so think about how to get them!"
"The gold nest and the silver nest are not as good as your own kennel. My love for Sunset Town is incomparable to any other region, and so is my respect for the boss! Sailing the sea depends on the helmsman, and the boss will always be our red sun! "The Mexican pretty boy sublimated the spirit in Kidd's speech.
Lao Wang couldn't help but laugh from ear to ear. It was really a wise decision for him to let this group of people learn Chinese.
Compliments poured in, and Pharaoh had no choice but to stand up like a leader and put his hands down again and again: "Very good, everyone's consciousness is very high, let's talk, do you have any suggestions?"
His voice fell, and no one spoke. Everyone stared and stared, and it was Anderson, a professional, who spoke.
"We have to improve our competitiveness. It is best to carry out promotional activities every week, distribute leaflets widely, and indicate the direction of the promotional activities and the status of the promotional products on it, so as to attract more customers."
"New World Supermarket can develop so fast in New Zealand because it has a large number of diehard customers. Its trick to attract customers is to provide customers with FlyBuys points, so I think we can also join."
FlyBuys is a point card, a shopping rewards program initiated in Australia. At first, it could only be used in well-known stores in Australia, and now it has become popular throughout Oceania. To put it simply, it is a broad points card.
Points can be exchanged for rewards, and there are many rewards. FlyBuys magazine and website have detailed introductions, including exchanging commodities, exchanging travel and exchanging shopping coupons, etc.
Anderson said that after spending a certain amount of goods in Shinsegae every time, when you swipe your points card at the checkout, you will have corresponding points into FlyBuys; sometimes there are special discounted products that provide some extra points, Many loyal customers of New World will buy a lot of goods at this time, making shopping more valuable.
Wang Bo nodded and asked him to apply to join FlyBuys, which is to exchange points from the membership card for items. Chinese supermarkets are tired of playing crooked, and New Zealanders are too naive.
After the meeting, Anderson immediately went back to start the supermarket reform.
The action of New World is also very fast. The land they leased is opposite to the department store supermarket, and they are going to fight against each other.
Wang Bo wanted to laugh, he really wasn't afraid of death, did New World think they were facing regular opponents? Well, let's build it well. After the opening, I will give you some color and let you know how powerful the heart of the supermarket is!
In this way, the town began another major construction: the New Zealand Road, the township hospital, the New World supermarket, the bar, which is about to be completed, and the first school...