Chapter 487

The meeting room of Zhongyu Tourism Headquarters.

Liu Lang and Lei Mingxuan respectively signed the agreement on the replacement of Kudou Video's shares for the network exclusive broadcasting rights. Since then, 10% of Kudou Video's shares have been included in the name of Zhongyu Tourism.

"Mr. Liu, happy cooperation!" Lei Mingxuan's heart, which had been tense for a whole day, did not completely relax until he got the signed and stamped agreement.

"I hope Mr. Lei can take advantage of the east wind of Zhongyu Tourism's opening ceremony to push Kudou Video back into the fast lane. In this way, we can follow suit." Liu Lang said with a smile while holding Lei Mingxuan's hand.

"Definitely, definitely." Lei Mingxuan smiled all over his face, he really didn't expect things to go so smoothly, after a sigh of relief, Lei Mingxuan said: "President Liu, time is tight, I have to go back to the capital to arrange publicity matters , I won’t stay in Nanshan any more, and I’ll be there on time for the opening ceremony of the ecological farm a week later.”

"Okay." Liu Lang nodded, and sent a car to take Lei Mingxuan to Nanshan Airport.

Until the back of Lei Mingxuan disappeared, Meng Han and other senior executives of Zhongyu Tourism still felt like a dream. Although Chen Xiaoyi came to announce the performers, they felt that the opening ceremony this time was absolutely magnificent, but they also Unexpectedly, a 10% stake in Kudou Video could be exchanged for an opening ceremony.

Although Kudou Video is not doing well, it has a good reputation. After all, it is the number one video website in the PC era. Meng Han and the others used to be Kudou Video users.

For those who don't pay much attention to Internet videos, Kudou is definitely a mythical existence. It is not at the same level as Zhongyu Travel.

However, now the two families are actually married, and Zhongyu Tourism is taking the initiative.

"What's wrong with each of you, haven't you turned your head around yet?" Liu Lang saw Meng Han and the others' expressions, and knew that they hadn't turned their minds around yet.

"The main reason is that I used to cooperate with people and gave money to others. It's a bit uncomfortable to suddenly earn money other than tourists." Meng Han explained with an embarrassed smile.

"According to your thinking, there will be more and more things that you don't get used to." Liu Lang laughed, beckoned Meng Han and the others to sit down again, then glanced at everyone and said: "The network exclusive broadcasting rights have been sold, and the TV broadcast will be next. broadcast rights."

Today, although the Internet has spread to thousands of households, the TV audience is still not to be underestimated. In recent years, the production costs and sales prices of TV dramas and variety shows have also increased day by day. Take the music talent show China that Lei Mingxuan said For a good voice, just relying on advertising and naming, it can earn hundreds of millions in a season.

And in view,

The opening ceremony of Zhongyu Ecological Farm is definitely several blocks away from China’s Good Voice. The only disadvantage is that it does not have as many episodes as China’s Good Voice. Even so, Liu Lang thinks that the TV rights for the opening ceremony can be sold for at least one More than 100 million yuan, because according to the usual practice, the price of TV broadcast rights must exceed the price of exclusive network broadcast rights.

Online exclusive broadcasts are more for the purpose of attracting users, while TV broadcasts can be inserted with advertisements before, after, and in the middle. In this way, the purchase cost can be offset at once, and it can also be profitable.

Hearing Liu Lang talk about the TV rights, Meng Han couldn't help swallowing, "Mr. Liu, you mean to sell the rights to broadcast the opening ceremony to the TV station?"

"That's right." Liu Lang nodded confidently.

"Can this work?" Some executives hesitated: "In the past, we paid the TV station for advertising. Now, it seems difficult to get the money back from them. Normally, if the TV station broadcasts our opening ceremony, it is considered a Advertise us, it would be nice not to ask us for advertising fees."

"Things have to be looked at from two perspectives. That's right, broadcasting the opening ceremony of the ecological farm can be regarded as advertising for us, but don't forget the performance lineup of our opening ceremony, the four kings, plus 20 first-line stars, of course, and Big Fat Rabbit at the finale, if any TV station broadcasts our opening ceremony, the ratings will definitely skyrocket, and the TV station will definitely make a lot of money by inserting advertisements in the middle. Don't worry, we are now a sweet pastry, and there must be people who will grab it, and now it's just a question of how much money we can get." Liu Lang patiently explained.

After listening to Liu Lang's words, Meng Han and the others nodded silently.

At this moment, there was a knock on the door.

"Come in!" Meng Han turned around and said.

As soon as the door opened, a staff member of Zhongyu Tourism walked in with a wireless phone in his arms, "Mr. Liu, Mr. Meng, Jiangbei TV Station wants to talk to the person in charge of our side to talk about business matters."

"What did I say, before we even sent out the invitation, a TV station came to the door." Liu Lang chuckled, "Mr. Meng, you should talk to them and keep fit. This is just the first one."

"clear!"

After some enlightenment from Liu Lang, Meng Han's self-confidence also rose.

I took the wireless phone from the staff, "Hello, I'm Meng Han, the CEO of Zhongyu Travel Company, who are you?"

"Mr. Meng, hello, I'm Chai Jiuzheng, director of the office of Jiangbei TV Station." A very polite voice came from the opposite side.

"Director Chai, hello, I heard from the staff that you have business matters to discuss with us." Meng Han said.

"Yes, it's mainly about the live broadcast of Zhongyu Tourism's opening ceremony." Chai Jiucheng said.

"Sure enough." Meng Han said with a chuckle: "The leaders of Jiangbei TV Station responded really quickly. Our announcement was only sent out for a few hours, and you took action. Zhongyu Tourism itself is an enterprise in Jiangbei Province, and the conditions are the same. Next, we will definitely give priority to our local TV station, I don’t know about the live broadcast, what are the conditions your station offers?”

"Well, we plan to broadcast the opening ceremony of the ecological farm live, and advertise Zhongyu Tourism for free." Chai Jiuzheng said bravely.

"No more?" Meng Han doubted.

"It's gone." Chai Jiuzheng knew that he would definitely be regarded as a fool now, but he had to obey the director's order, so he could only convey Hou Jinming's meaning intact.

"Well, let's think about it, and then I'll give you an answer!" Meng Han said very tactfully.

Upon hearing Meng Han's tone, Chai Jiucheng knew, and then, there was no more.

After hanging up the phone, Liu Lang asked, "How much does Jiangbei TV Station offer?"

"Zero..." Meng Han recounted the content of the call just now very speechlessly.

"The director of Jiangbei TV Station hasn't graduated from elementary school, right?" Liu Lang couldn't help but laugh, thinking that everyone in the world is an idiot, and this calculation is too loud.

Liu Lang smiled faintly: "You don't need to talk to Jiangbei TV Station anymore, Mr. Meng, you should send an announcement to all major TV stations across the country to auction off the broadcasting rights for the opening ceremony of Zhongyu Ecological Farm, and the filming will start tomorrow."