Chapter 891: Mahayana
Unfortunately, things backfired, and Su Tong failed to make the trip in the end.
With the intervention of Yang Fei and Xiao En, Su Tong's visa was quickly processed.
But the publicity plan of Aiduo's mobile phone disrupted Su Tong's schedule.
When Yang Feiqing graduated from university, Aiduo mobile phone was already on the market.
At that time, the hearts of the people all over the country were tied to the once-in-a-century flood. Yang Fei was also directing the disaster relief operations in Taohua Village, and Hu Zhibiao was entrusted with the promotion of Aiduo.
When the flood receded, Yang Fei was busy with preparations before going abroad and negotiating with Unilever and Procter & Gamble. For the mobile phone business, Yang Fei only gave advice at the strategic level.
In Yang Fei's perception, as long as the current mobile phone can be manufactured, it is not afraid that there will be no market.
Aiduo's first G** mobile phone is the first real mobile phone in China, and it was launched more than two months earlier than Kejian.
As Yang Fei expected, when the Aiduo mobile phone came out, it caused looting by the citizens, and the supply exceeded the demand for a while.
Under such circumstances, where is the need for any publicity?
That's why Yang Fei didn't take care of this business and let Hu Zhibiao to fiddle with it.
However, the good times did not last long.
Following the Aiduo mobile phone, domestic mobile phones such as Kejian and Panda came out one after another, setting off a trend of domestic mobile phones one after another.
Domestic mobile phones are cheap and have won the favor of domestic consumers.
Aiduo produced the first mobile phone and won a slight advantage, but this novelty was soon replaced by new products of other brands.
Kejian's first mobile phone imitated the model of Aiduo, and the homogeneity between the two is too serious.
Many consumers just want to buy a cheap mobile phone, and they don't have much loyalty and sense of belonging to the brand.
Aiduo's advantage, which was far ahead, quickly weakened after Kejian went public.
Hu Zhibiao was in a hurry, he was enjoying making money, and was cut off by others.
Knowing that Yang Fei had gone abroad, he came to discuss with Su Tong.
Su Tong just got a visa and was going to go abroad to meet with Yang Feique. After hearing Hu Zhibiao's plea for help, she gave up the opportunity to go to the United States and discussed countermeasures with Hu Zhibiao.
"Miss Su, Boss Yang is not in China. Before he went abroad, did he talk to you about the mobile phone?"
Su Tong shook his head: "No, before he went abroad, he was always planning for Meili Group."
Hu Zhibiao is impatient. After being with Yang Fei for a while, his personality has improved, but when encountering such a major event, he is still calm and anxious, and said: "Miss Su, what do you say now? Domestic brands So many popped up all at once, and our advantage was lost all at once, how can we make money in the future?"
Su Tong thought to himself, it's so strange, you are the person in charge of the mobile phone factory, and I haven't figured out what the mobile phone assembly line looks like! You come to ask me, where do I know what to do?
However, whether it is mobile phones or daily chemicals, they are all Yang Fei's property. If Yang Fei is not around, of course she has to take on the heavy responsibility.
"Mr. Hu, don't worry, why don't we ask Yang Fei?" The best way Su Tong could think of was to find Yang Fei.
"I have called Boss Yang, but I can't get through." Hu Zhibiao replied, "He is probably in class, so let's not bother him."
Su Tong tried to make an international call, but no one answered.
She called the Boston office of the Beauty Group again, but no one answered.
The office has just been established, and there are only Ning Xin and Chen Mo. They are very busy preparing for the establishment of sales channels. How can they stay in the office and watch the phone when they are free?
Su Tong once had a strong interest in the production of mobile phones, but she only saw the profits in it. If she really wanted to know how to make mobile phones, she was a complete layman.
However, Su Tong has been following Yang Fei for a while, and she doesn't know how to produce mobile phones, but she has learned some operational skills.
After the initial panic, Su Tong quickly calmed down.
She pursed her lips and said, "Boss Hu, I think of three strategies for the time being. Do you think it is feasible?"
Hu Zhibiao said: "So many three points? Say it quickly!"
Su Tong said: "Aiduo still has a few months of advertising time on CCTV, right?"
"yes."
"I suggest that the ad for Aiduo Electric be removed and replaced with an ad for Aiduo Mobile."
"This? Is it feasible?"
"Yang Fei did this before. Do you remember? After Qin Chi won the bid for the queen, he fell into the door of blending in only half a year. As a result, Yang Fei invested 100 million yuan to buy their advertising time for the remaining half a year, and changed it to Product promotion of Meili Group."
"I know." Hu Zhibiao was pondering.
After all, Aiduo Electric Appliance Company is his biological son.
Aiduo mobile phone factory is the common industry of him and Yang Fei, and Yang Fei holds the majority of it.
Now he is somewhat hesitant to ask him to remove the most valuable advertising time slot and replace it with an advertisement for Aiduo mobile phone.
Su Tong was very smart, he could see through his thoughts at a glance, and said, "Mr. Hu, you should not stop, but you will be disturbed by it!"
"Miss Su, fine, I'll listen to you!" Hu Zhibiao gritted his teeth.
The price of VCD has bottomed out after several rounds of price wars, and there is not much profit to speak of.
Although Hu Zhibiao really wanted to maintain and revive the Aiduo Electric Appliance Factory, he was helpless.
Su Tong said: "We don't lack channels, what we lack is effective sales. I suggest that we spend 50 million yuan to strengthen sales."
"Fifty million? It's just a sound." Hu Zhibiao, who used to spend a lot of money, felt that it would be better not to advertise with 50 million, because it was just a sound anyway.
Su Tong said with a smile: "Advertisement, don't fight indiscriminately, money should be spent wisely."
Hu Zhibiao said, "Ask me!"
Su Tong said: "I think mobile phones are a high-tech product different from daily chemicals, so our sales methods should also be different. We should pay more attention to sales terminals!"
"It seems to make sense."
"Daily chemical products don't need to pay too much attention to face-to-face explanation and sales, because customers know that washing powder is for washing clothes, and they also know how to use it after buying it. But mobile phones are different. Many people don't understand the performance and usage of mobile phones at all. , If we can arrange more shopping guides, let them go to the sales terminal, sell mobile phones to customers face to face, and explain the new functions and high quality of our mobile phones, it will definitely facilitate the transaction better.”
Hu Zhibiao's eyes lit up: "This is a good idea! You just said that there are three points, and there is one more point? Tell me quickly!"
Su Tong said: "Promotion! This is Yang Fei's best sales method."
Hu Zhibiao said: "What kind of promotion method? Price reduction?"
Su Tong said: "If it's just a price cut, then it will fall into the bottom line."
Hu Zhibiao said: "Is there still a high-level method?"
Su Tong said: "Gift! Buy a mobile phone and get a big gift bag! As for what's in the big gift bag, we can make appropriate arrangements within the profit range. However, the packaging of the gift bag must be large and popular, and customers must buy it. After getting the mobile phone, I feel that I have more face when I go out with a big gift bag!"
Hu Zhibiao was stunned, and then sighed: "I have read Journey to the West, and I have long heard that there is a difference between Mahayana Buddhism and Hinayana Buddhism. I didn't understand it before, but now I understand it! It turns out that what Boss Yang taught you It’s Mahayana, I’ve only learned Hinayana!”
Su Tong chuckled.
Hu Zhibiao said: "When Boss Yang comes back from Harvard this time, won't he have to learn more advanced methods?"
Dear, click to enter and give a good review. The higher the score, the faster the update. It is said that those who gave the new full score found a beautiful wife in the end! The new version of the mobile station upgrade address:, data and bookmarks are synchronized with the computer station, no ads Fresh reading!